A Survey and Analysis of GIS Web Mapping Applications in Washington State. Greg Babinski, GISP King County GIS Center Seattle

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1 A Survey and Analysis of GIS Web Mapping Applications in Washington State Greg Babinski, GISP King County GIS Center Seattle

2 Why Do Agencies Develop Web Mapping Applications? Low-cost basic GIS capability Alternate to expensive desktop GIS software Provides GIS capability to the public Low cost enhanced service for citizens Reduces phone calls or visits for basic public services Others?

3 Web Mapping Application Statistics Extensive Published Statistics Specialized Web Application Performance Analysis Specialized Web Map Data Usage Analysis Simple High Level Usage Statistics: Internal (agency) usage External (public) usage User sessions Length of sessions Hits or page views per session Total unique users Correlate internal I/P address ranges with specific users

4 Web Mapping Research Objectives What is the potential for web mapping application usage within jurisdictions? How can we know if external use of our applications has reached market saturation? Does our market-population adjusted usage differ from other jurisdictions, and if so, why?

5 KCGIS Center Web Mapping Applications ParcelViewer CensusViewer imap

6 King County imap

7 KCGIS Web Mapping Application User Statistics: 2002-Present Total User Sessions Total Map Page Hits Internal Sessions & Hits Public (External) Sessions & Hits Average Length of User Session

8 KCGIS Web Mapping Application User Statistics: 2002-Present

9 KCGIS Web Mapping Application User Statistics: 2002-Present

10 KCGIS Web Mapping Application Internal User Statistics County IT Division Correlates I/P Address Ranges with County Business Units Used to Allocate Web Mapping Application Costs to Business Units (Babinski, 2005) 34 Work Units Identified Individual Users can be Identified

11 KCGIS Web Mapping Application Internal User Statistics

12 KCGIS Web Mapping Application Internal User Statistics

13 External Web Mapping Usage Survey Mid-2007 survey with 10 questions Sent to 88 jurisdictions with public web mapping applications Seven (7) cities in Washington State Five (5) cities outside Washington State 30 counties in Washington State 39 counties outside Washington State One (1) regional agency in Washington State Six (6) regional agencies outside Washington State

14 External Web Mapping Usage Survey Initial 2007 survey response disappointing 15 completed surveys returned (17%) and only eight (8) track usage statistics: Four (4) counties in Washington Three (3) counties outside Washington One (1) regional agency outside Washington Only five (5) agencies reported multi-year statistics Three (3) agencies reported single-year statistics

15 External Web Mapping Survey Discoveries: Market Saturation Trends

16 External Web Mapping Survey Discoveries: Population Adjusted External Usage

17 External Web Mapping Survey Discoveries: Internal Agency Usage Comparisons

18 Washington State Web Mapping Survey

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20 Washington State Web Mapping Survey

21 Washington State Web Mapping Survey

22 Washington State Web Mapping Survey

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24 Washington State Web Mapping Survey

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26 Washington State Web Mapping Survey 39 Counties: 31 with Public Web Mapping 8 without Public Web Mapping 15 ESRI ArcIMS 6 TerraScan Map Sifter 5 Misc. Platforms 5 Unknown 12 Municipalities: 31 with Public Web Mapping 8 without Public Web Mapping 3 ESRI ArcIMS

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29 Key Observations & Further Research Needs Slowing growth in application use appears to be common Usage plateau reached in three to five years Variation in market penetration statistics warrants deeper investigation Analysis of internal usage statistics sheds light on anonymous GIS use Analysis of internal usage statistics provides insight into agency business unit GIS needs Broader base of relevant statistics needed from agencies Detailed internal statistics from other agencies

30 Questions and Follow-up Research Discussion Questions? Suggestions? Research Directions? Greg Babinski, GISP Finance & Marketing Manager King County GIS Center 201 South Jackson Street, Suite 706 Seattle, WA

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