Where Affiliates Look for Trusted Programs!

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1 APCW SPONSORSHIP OPPORTUNITIES Where Affiliates Look for Trusted Programs! APCW.org When I consider promoting a new program, I look for the APCW seal and always place a great deal of weight on programs that have successfully passed an APCW audit. Bruce pokerplayerus.com

2 Benefits of Sponsorship Credibility with Affiliates Quality assurance audit of your program and the right to display the APCW Audited badge on your website a badge that will show affiliates your stats are accurate and you can be trusted. Exposure to Affiliates Promotion for your program with on-air commercials in APCW Perspectives, the industry s most-watched online videos. More Exposure to Affiliates Vanity news story for your program in the weekly videos, plus Platinum-level exclusives such as on-air affiliate manager interviews, promotion for your program in APCW newsletters, and a stand-alone blast to the APCW membership. Sponsorship Levels There are three levels of APCW sponsorship: Platinum, Gold, and Silver. See page 7 for a comparison of benefits and pricing at each level. Dual Sponsorship = Maximum Exposure + Unbeatable Savings Sponsor both the APCW and its sister organization, the GPWA, the largest igaming affiliate forum on the Internet, and save up to $2,000 with a dual sponsorship package! 2

3 APCW Audits A sponsorship with the APCW is a public statement that your brand is committed to integrity, transparency, and customer service. APCW audits provide affiliates information they need to make decisions about who to promote and where to send their players. One of the greatest necessities for affiliates is accurate player tracking statistics. Confidence in player tracking is so important that without it an affiliate will stop promoting a particular program. In fact, this is a major reason affiliates stop promoting programs. Among the areas covered in the auditing process are checks on whether or not: Affiliate players are properly tracked Affiliates are paid on time Affiliates are communicated with in a reasonable amount of time In addition to the APCW website, our audits are posted on the GPWA, on various industry forums, and are featured on the Perspectives Weekly show - reaching many thousands of affiliates worldwide. I have utilized the service of APCW faithfully on many occasions since I rely on the APCW audit reports to get a better insight of a program that I m thinking of working with. Their slogan Fighting for trust, honesty and integrity in the online gaming industry is exactly what they accomplish with their audits and what is so desperately needed in an unregulated industry that we earn our income in. Join the fight and check out their audits in order to have an added piece of mind with the brands that we trust with our traffic and send players to. - Robin, gamtrak.com The results of the audit make me feel more comfortable knowing that not only will my tracking be accurate, I also know my players will be treated fairly at a safe and secure online casino or poker room. - Bruce, pokerplayerus.com Please contact us for more information x138 3

4 APCW Perspectives Weekly Perhaps the most exciting benefit for APCW sponsors is the opportunity to promote your program through the unique media outlet APCW provides. With more than 3 million views, the APCW Perspectives video series is the most-watched and most-distributed webcast in the online gaming industry. Our distribution network includes: APCW.org website A dedicated YouTube channel itunes video podcast feed Nearly 150 web distribution partners Over 1,000 Twitter followers Facebook connections with thousands of industry professionals subscriptions from thousands of dedicated fans These videos offer your program an unparalleled way to showcase your brand to a wide audience. Promotions available in the webcasts include: 15-second commercial spots News stories about your program Episode introduction spots ( pre-roll spots) Post-show spots»» Personal welcome by the show host, J. Todd 4

5 What Our Sponsors and Industry Associations Say... APCW have been around this industry, know it, and are an integral part of it. That s why the team at Rewards Affiliates is proud to be an APCW sponsor. Not only are they trustworthy, informative, entertaining, and keep this business honest and on their toes, but both J Todd and Anthony are genuine, great guys. With all that combined you have a winning combination! - Renée, Affiliate Coordinator, Rewards Affiliates The APCW is very important to the i-gaming industry, in that they are not just covering headlines, but also analysis of the major events affecting the trade. Rather than just another stodgy e-newsletter, the weekly video digest format is a great way to address news that every affiliate should be aware. - Joe Brennan Jr, imega What Affiliates Say APCW personifies Integrity! With over 200 shows, the APCW.. brings us the integrity, trust and honesty that can only be achieved through time, experience and knowledge. APCW has become a staple for affiliates. Do affiliates need the integrity and fight the fight attitude the APCW provides?...you BET we do! Keep it up APCW! - Paula, gamblingmojo.com I am happy to endorse and support the APCW and their Perspectives Weekly videos in their efforts to make this industry safer and more affiliate friendly. Perspectives Weekly is one of our industry s most valuable assets providing unique insights into the inner workings of the gaming industry through their humorous and often provocative videos. Anyone who isn t watching the videos each week is missing out on one of the most valuable tools we affiliates have at our disposal. - Terry Bolger, thepokerkeep.com Please contact us for more information x138 5

6 Partnering with Us Trust, Honesty and Integrity. The APCW provides affiliate webmasters the information they need to make critical decisions. By doing so, we help webmasters promote reputable brands and direct players to sites they can trust. As an APCW sponsor you ll strengthen your relationships with your existing affiliates and bring in new ones. Partnering with the APCW will show affiliates and players alike that your program and your brands are committed to transparency and integrity. APCW Sponsors Connecting Affiliates with Reputable Programs 6

7 Sponsorship Packages Sponsorship Package Features Platinum Gold Silver Quality assurance auditing of referral tracking and operating practices, including right to display APCW Audited Program Seal upon completion of audit with clean findings Draft Audit Report provided for your feedback, with your comments integrated into the final report 15-second commercial in APCW Perspectives videos, including production and ongoing editing 2 placements in ad rotation 2 placements in ad rotation 1 placement in ad rotation APCW Perspectives video sponsorship rotating spot at start of episode Vanity news coverage in APCW Perspectives videos Link to your program profile from APCW homepage Featured listing with logo on the igamingaffiliateprograms.com website Banner rotation in APCW Perspectives Weekly Newsletters igamingaffiliateprograms.com x 250 banner rotation in your primary gaming category Affiliate manager video interview, including promotion of video on APCW website and in newsletter APCW Perspectives video post-roll rotating spot at end of episode Personal message from episode host recognizing program as episode sponsor 2 placements in vanity story rotation Stand-alone recognition as episode sponsor, including logo 1 placement in vanity story rotation Shared recognition as episode co-sponsor 1 placement in vanity story rotation Top position 2nd Position 3rd Position Customized video for your affiliate program on your program profile page Stand-alone blast to APCW membership Sponsorship Package Fees* Platinum Gold Silver Annual Fee $7,000 ( 4,370) GPWA Platinum Sponsors: $5,000 ( 3,121) $5,000 ( 3,121) GPWA Gold Sponsors: $4,000 ( 2,497) $4,000 ( 2,497) GPWA Silver Sponsors: $3,000 ( 1,873) Quarterly Fee $2,100 ( 1,311) GPWA Platinum Sponsors: $1,500 ( 936) $1,500 ( 936) GPWA Gold Sponsors: $1,200 ( 749) $1,200 ( 749) GPWA Silver Sponsors: $900 ( 562) * All advertising fees are payable in dollars. Rates in pounds are estimates for your convenience only, based on an exchange rate of $1.602 per pound, and are subject to change. Please contact us for more information x138 7

8 What the APCW will do for you: Show affiliates you re associated with an organization known for fighting for ethics and honesty Provide visibility and promotion for your program through the dominant online video news service in the industry Perform audits and share positive results showing your program can be trusted by affiliates The APCW will help strengthen your brand, establish affiliate trust, and expand your affiliate base. Contact Us Today to Get Started! Anthony Telesca (Account Manager) Tel: x138 Skype: Anthony.Telesca APCW.org GPWA.org

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