AD2 - The future of mobile enterprise applications: Live from the Citrix Labs

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1 AD2 - The future of mobile enterprise applications: Live from the Citrix Labs Steve Parry, Senior Director, Citrix Labs Christian Gehring, Enterprise Presales Architect, Citrix Systems

2

3 Citrix Labs

4 Citrix Labs

5 Citrix Labs Fostering Innovation Nurture Experimentation Encourage Refinement Champion Productization Citrix Confidential - Do Not Distribute

6 CTO Office

7

8 Citrix Labs Sydney, Australia Santa Clara, USA

9 The Enterprise Mobility Imperative Delivering enterprise apps in a mobile first world User experience matters Embrace device diversity Security and management Risk and resourcing constraints PC Era Cloud Era

10 Complex Mobile App Development Landscape Platform Development Framework Language IDE ios ios SDK Objective-C Cocoa, Xcode Android Android SDK, Android NDK Java, C/C++ Eclipse, NetBeans, IntelliJ IDEA WinPhone 7 Windows.NET & Silverlight SDK C# and others Visual Studio Windows 8 Metro Style Apps WinRT C++/ C# / VB.NET / Javascript Visual Studio Blackberry Java ME + Optional Packages + API extensions Java Eclipse ChromeOS Webkit HTML /CSS / Javascript Many

11 How do I mobilize and deliver enterprise apps and data to empower productive mobile employees?

12 User Experience Enterprise Mobile Application Market ISV App store and third party apps Virtualization Use existing applications as-is Convergence Zone Make your existing apps mobile VB6 Migration $1.0B* ( ) Mobile Enterprise App Platform DIY apps new build MEAP $950M in 2011 $3.0B in Application Development Effort Source: *Gartner ++ IDC

13 Citrix Labs Mobility Initiatives

14 Mobility Pack

15 Mobility Pack Enhanced mobile experience for Windows apps Available Now Extension to XenApp/XenDesktop Touch friendly enhancements Automatic keyboard popup Native UI widgets Orientation control Query device attributes Access to device capabilities

16 Mobility Pack Tablet Optimized Desktops Available Now

17 Mobile Application SDK 0

18 Mobile Application SDK A rich toolkit for mobilising Windows apps on XenApp 6.5 Available Now Over 50 mobility focused APIs ᵒ Touch-friendly interfaces ᵒ Auto device detection ᵒ Access mobile device functions SDK components: ᵒ Development framework.net / C / C++ ᵒ Code samples / Documentation ᵒ Developer Forum on Citrix Developer Network

19 Messages Display Camera Device Properties Events Sensors Buttons Keyboard

20 XenApp 6.5 Mobility Pack Architecture Client Device XenApp Server Receiver User Session Receiver Core Native App Managed App Automation App MRVC Virtual Channel Location and Sensor Virtual Channel HDX Native Library.NET Assembly ID Dispatch COM Layer Mobile VC Client Location and Sensor VC Client New Modified 3 rd Party Code CtxSvcHost.exe MRVC Virtual Channel Service CtxSvcHost.exe Location Virtual Channel Service

21 Developing Applications

22 Developing for the Mobile Application SDK Development machine ᵒ Windows 7 x64 ᵒ Visual Studio 2010 ᵒ XenApp 6.5 Mobile Application SDK Test server ᵒ Windows 2008 R2 ᵒ Install XenApp 6.5 ᵒ Install XenApp 6.5 Mobility Pack Receiver ᵒ Citrix Receiver for Android 3.0 ᵒ Citrix Receiver for ios 5.5 Documentation ᵒ Installed with Mobile Application SDK ᵒ ᵒ MSDN for location API

23 Build and Deployment Flow Development Machine Windows 7 XenApp 6.5 Server Windows 2008 R2 C:\samples\showpicker.exe Bin\Release\showpicker.exe

24 Example Use Case Mobile-friendly ERP Application Mobile Device HDX / ICA Citrix Mobile Receiver XenApp ERP Touch- Enabled App Client / Server Specific APIs APIs ERP Server ERP Core Data Corporate Data Center

25 Application Launch

26 Data Centre Application Execution XenApp 6.5 Sessio N Session 2 User 1 Citrix Receiver Application display Display Updates ICA Input & Notification Events Session 1 - User 1 Application logic and user data Application Back End Application back end server DB

27 Demo

28 HTML5 Application Platform

29 Citrix HTML5 Application Delivery Trusted and consistent endpoint SSO and user self service Application management Leverage existing investments

30 Mobilize, Extend, Deliver Mobilize Run your desktop app as a mobile web app in the datacentre Extend Deliver your mobile web apps with Citrix - CloudGateway Extend your new mobile web app to utilise mobile device features with the Citrix Mobility SDK Deliver

31 Mobilize, Extend, Deliver UI upgrades and code modernization completed during migration Assess Analysis of code to identify time and resources required to transpose Add Rules / Code Transpose Validate code Take the original code and use mapping rules to create new application Test 100%?

32 Mobilize, Extend, Deliver Expose local resources to Mobile Web Applications running on the server Provide web and mobile apps with access to legacy Windows applications delivered via XenApp Mobile Sensors AppLinkage

33 Mobilize, Extend, Deliver XenApp Applications Web Servers

34 Legacy Windows App

35 Visual WebGui App

36 Visual WebGui for Mobile Platform

37 Application Wrapping

38 Native App & Data Wrapping App wrapped with policy Local storage encrypted Network access secured User auth required Allow local storage Offline access allowed Restrict doc sharing Restrict API s Control network Policy Wrapping Encryption.ipa or.apk file with standard libraries Receiver Cloud Gateway Windows SaaS Web apps Mobile apps Data Receiver StoreFront Native apps Custom apps

39 Web & HTML5 Apps App wrapped with policy Local storage encrypted Network access secured User auth required Allow local storage Offline access allowed Restrict doc sharing Restrict API s Control network Policy Wrapping Encryption.ipa or.apk file with standard libraries Receiver Cloud Gateway Windows SaaS Web apps Mobile apps Data Receiver StoreFront Native apps Custom Web apps

40 Web & HTML5 Apps Secure browser wrapped with policy Local storage encrypted Network access secured User auth required Allow local storage Offline access allowed Restrict doc sharing Restrict API s Control network Policy Wrapping Encryption Standard web app (including HTML 5) Receiver Cloud Gateway Windows SaaS Web apps Mobile apps Data Receiver StoreFront Web apps

41 Business and Personal apps co-exist Work Apps & Data Personal Apps & Data Native Mobile Apps Corporate Data SaaS/Web Apps Windows Apps

42 Enterprise Data Sharing & Mobility

43 The story so far Data Collaboration

44 Content Delivery Challenge Diverse sources and owners Timely and accurate delivery Editing and collaborating Security and control

45

46 Demo

47 More Information ᵒ XenApp 6.5 Mobile Application SDK Forum ᵒ SDK Reference ᵒ Video Tutorials ᵒ Software downloads XenApp 6.5 Mobility Pack XenApp 6.5 Mobile Application SDK

48 Allgemeine Informationen

49 Besuchen Sie die Partner in der Ausstellung

50 Nutzen Sie unsere Zusatzangebote! Citrix Expert Desks: Unsere Produkt-Spezialisten beantworten Ihre individuellen Fragen und geben Ihnen Einblick in aktuelle Projekte Citrix Tech Lounge: Lernen Sie die wichtigsten Funktionen von Citrix XenClient live kennen - bei einem Hands-On-Test in unserer Tech Lounge Meet the Architects: Buchen Sie an der Info einen Kurz-Workshops mit Citrix- Consulting und erarbeiten Sie eine Zielarchitektur für Ihr Unternehmen Citrix Datentankstelle: Lassen Sie sich auf Ihren mobilen Endgeräten einen Citrix Receiver mit Demozugang einrichten Citrix Education Desk: Informieren Sie sich über die aktuellen Trainingsangebote Citrix Test Center: Die Plätze sind ausgebucht. Es besteht die Möglichkeit über die Warteliste noch kurzfristig einen Platz zu bekommen

51 Feedback und Präsentationen Ihre Meinung ist uns wichtig! Bitte nehmen Sie sich einige Minuten Zeit, unseren Online Feedbackbogen auszufüllen. Den Link dazu erhalten Sie einige Tage nach der Veranstaltung Im Anschluss an den Fragebogen haben Sie Zugriff auf die Downloadseite der Präsentationen

52 Bitte vormerken: Citrix Synergy 2012 The premier event on cloud computing, virtualization and networking Oktober 2012 im International Convention Centre Barcelona Weitere Infos:

53 Meet the Experts! Im OG Ballhausforum (über Sponsor Ausstellung) steht die geballte Kompetenz für Ihre Fragen bereit Citrix Expert Desks Citrix Systems Engineers Citrix XenClient Lounge - Raum Wörthsee Hands on Erxpierience mit dem XenClient Enterprise Citrix Education Informationen zu den Citrix Ausbildungsplattformen aus erster Hand

54 Work better. Live better.

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