To get started on certification, contact the Certified Partner Resource Desk at or by calling

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1 Why Dell? In this edition of the Why Dell? Solutions guide, you ll get easy-to-use information about a powerhouse of leading, end-to-end solutions you can offer to your customers. Take a look inside to find out how Dell storage, server, systems management and networking products, services and support can help solve your customers data growth challenges. For Partners like you, being successful can depend on many things from the products and solutions you offer, to the ways in which you differentiate yourself and build industry credibility. Our high-value, low-cost certification and training programs help you obtain this expertise and familiarity with Dell products and solutions, allowing you to build your services deliver capability and help generate ongoing relationships and revenue from your customers. In short, the greater your commitment to PartnerDirect, the greater the potential rewards. If you already are a Dell Preferred or Premier Partner, you are already certified in one or more of these areas: storage, servers, systems management, networking & security. Now is a perfect time to consider expanding Dell product offerings to your customers by adding another certification and gaining additional expertise. If you are currently a Registered Partner, now s the perfect time to make an investment in your business, become certified and move up to the Preferred Partner level. Preferred and Premier Partners enjoy the following benefits and more: Additional discounts on select Dell Enterprise Products Enhanced opportunity registration terms Access to additional marketing tools and marketing development funds for your company s marketing activities Participation in business-growth programs with Dell s alliance partners such as VMware, Microsoft, Intel and more. Exclusive access to incentives including Partner AdvantEdge, which gives you the opportunity to earn points for training, lead generating activity and sales of key data center products and solutions. Differentiate your business from 40,000 Dell Registered Partners by becoming a certified specialist in key solution areas and your name to Dell s Find-a-Partner tool on Dell.com 2% rebate on Dell enterprise products in certified areas (U.S. Premier Partners only) To get started on certification, contact the Certified Partner Resource Desk at Certified_PRD@dell.com or by calling If you have questions about the products or solutions in this guide, please contact your Dell Channel Account Manager or PartnerDirect team at , ext Sincerely, Bob Skelley Executive Director, Global Certified Partner Program & Channel Tell us what you think And tell us what you need. Please take our quick online survey to help us improve the Why Dell? solutions guide. It s your chance to tell us how we can adapt the guide to help you boost sales and give you the best possible Dell Partner experience. Take your survey now at Dell.com/partner/whydellsurvey

2 Why Dell? Discover Dell s Intelligent Data Management. Dell has an innovative solution to scale and streamline your clients data storage that can eliminate downtime for uninterrupted productivity. see how Dell can help on p. 3.

3 Dell recommends Windows 7 Professional. contents Data Management Solutions 3 Laptops 4 5 Desktops & Workstations 6 7 Servers 8 9 Storage Client Services 12 Infrastructure Services 13 Virtualization Solution 14 Dell Partner 15 2

4 Give your clients smart data storage solutions. Dell Intelligent Data Management: Work smarter, not harder. When your clients max out their data storage capacity, help them avoid the expensive downtime and productivity loss associated with forklift upgrades. Dell s innovative Intelligent Data Management storage solutions allow your clients to easily scale out their storage instead of scale up with Fluid Data technology that allows capacity to expand and contract to meet real-time business needs. Best of all, they can tailor storage capacity without shutting down storage arrays and putting business on hold. Dell Fluid Data is a breakthrough technology that manages and protects growing data volumes by intelligently and automatically storing data in the right place, at the right time, for the right cost. Fluid Data technology seamlessly optimizes the storage infrastructure, helping your clients become increasingly agile and efficient by boosting the performances of virtualized environments without increasing workloads or costs. These innovative storage solutions are built on the reliable foundation of proven and tested Dell products that include: EqualLogic Virtualized storage with seamlessly scalable architecture and intelligent array software that natively integrates with Tier-1 applications and virtual environments to efficiently manage data without added complexity. PowerVault Storage arrays that help manage the relentless growth of data with versatile solutions optimized for smaller-scale storage consolidation, flexible virtualization projects and high business continuity. Compellent A storage center that combines a powerful data movement engine, virtualized software applications and an agile hardware platform to redefine efficiency, productivity and protection in a truly scalable enterprise storage solution. EqualLogic PS4100 PowerVault MD1220 Compellent Storage Center (SAN) Call your PartnerDirect account team today to discuss the right storage solution for your customer. 3

5 Dell recommends Windows 7 Professional. LAPtoPs Unlock productivity with mobile efficiency. Engineered with the professional in mind, the newly redesigned Latitude E-Family of laptops, from ultra portable to fully rugged, offer the unmatched family compatibility and efficient manageability that our customers have come to love and expect. Latitude E6420ATG Latitude E5420 Latitude E6320 turn any laptop into a complete security solution by adding: certified Data Destruction to wipe data from failed hard drives (backed by written assurance that data was destroyed) keep Your Hard Drive to allow your customers to maintain control of data when a system or drive fails, and determine the best way for hardware disposal trend Micro Worry-Free to detect, block and remove viruses and other threats 4

6 Latitude E5420 Vostro V131 Vostro Laptops Designed to meet the unique needs of small businesses, Vostro gives your clients the latest technology and features they want without the added costs. Business Basics: Vostro 1440 and Vostro 1540 Help keep business running smoothly with these sturdy, budget-friendly and reliable Vostro Laptops. They offer essential mobility, brisk processing power, and vital security and IT support options. Advanced: Vostro 3450, Vostro 3550 and Vostro 3555 Help your customers stay connected and in control, with style and confidence. Give them the mobile productivity their business demands, without sacrificing the power they need. Ultra Mobile: Vostro 3350 and Vostro V131 Give your customers the enhanced power and business features of these sleek, ultra thin and light Vostro Laptops, with the connectivity, security and collaboration tools they need to stay highly productive almost anywhere. Latitude e-family Laptops With security and productivity top of mind, the Latitude E-Family delivers the data security and asset protection you need with the go-anywhere productivity today s workforce requires. All in a world-class design that delights end users and has rugged durability that is built to last. Advanced: Latitude e5420 and e5520 With a choice of a 14" or 15.6" HD WLED display, the Latitude E5420 and E5520 advanced laptops are ideal for professionals looking for a budgetconscious blend of mobility and at-yourdesk computing. Premier: Latitude e6220, e6320, e6420 and e6520 These business-rugged laptops are also stylishly armored top to bottom with hard-wearing MIL-STD 810G tested Tri-Metal casing. With HD LED displays ranging from 12.5" to 15.6" and optional quad-core processing and discrete graphics on select models, these premier laptops offer the perfect mix of flexibility and performance. Dell Precision Mobile Workstations Precision M4600 Precision is a key tool whether your end users design digital content, work with CAD models, analyze manufacturing processes or use any other performance intensive application. Our workstationclass products offer voracious productivity, ISV certification, rocksolid dependability and harmonious manageability to maximize productivity and reliability. Maximum Mobility: Precision M4600 The Precision M4600 combines incredible processing and graphics performance with a lightweight, yet durable, 15.6" design, providing your end users with the unstoppable power to design and create. Ultimate Performance: Precision M6600 Let your visionary customers take the next step with the extraordinary 17.3" Precision M6600 mobile workstation, which unites exceptional processing and graphics performance and productivityboosting features in a sleek and dependable professional system. RAID 5 capable with optional second HDD and SSD mini card. Get tablet portability with laptop power. Dell Latitude st The Latitude ST features Windows enabled power in the body of a touchscreen slate, combining the mobility of a tablet with the manageability, security and compatibility your customers expect from Dell Latitude. Familiar features: Hit the ground running with an OS interface you already know. Produce and edit business documents on the go with the Latitude ST, powered by Intel Atom processors and running Windows 7. enterprise ready: Enterprise-class security features and network compatability let you manage the Latitude ST just as you would any other PC. convenient size: Starting at less than 2 lbs., this multitouch tablet can follow you anywhere, and with a screen size of 10.1", it s just big enough for work applications. Learn more at dell.com/latitude 5

7 Dell recommends Windows 7 Professional. DesktoPs & WoRkstAtIons Optimal performance for optimal efficiency. Dell OptiPlex desktops are designed to be the most secure, flexible and manageable desktops that blend seamlessly into office environments and help your customer s business respect our planet. OptiPlex 390 turn any desktop into a complete productivity solution by adding: Dell Prosupport for keeping systems up and running Accidental Damage service to minimize employee downtime when liquid spills, drops or other qualified damage occurs extended Battery service to protect battery life for up to 3 years Hard Drive Data Recovery to help recover lost or damaged data from a failed hard drive 6

8 Vostro 360 OptiPlex 390 Precision T1600 Vostro desktops Created with small businesses in mind, Vostro desktops are the economical way to give end users the latest in technology and services. essential: Vostro 460 and Vostro 260 For small businesses seeking an essential desktop PC that s easy to set up, easy to use and designed for lasting value. All-in-ones: Vostro 330, Vostro 360 and Vostro 360 AIo The powerful, space-saving Vostro all-in-one transforms desktop computing with its clutter-free design and full desktop processor power. optiplex desktops Give your customers business-class performance with premier security, simplified manageability and integration with crucial stability and managed lifecycles. essential: optiplex 390 Delivers great productivity with in-band manageability for smaller budgets. The Dell OptiPlex 390 offers all proven services, a managed life cycle and platform stability. Advanced: optiplex 790 This flexible desktop solution is designed for advanced performance and efficient collaboration. Intel Standard Manageability enables business-class control that helps ensure IT saves time and money. Premier: optiplex 990 Dell s most powerful and flexible desktop solution designed for best-in-class performance and collaboration, while enabling premier-class control with Intel vpro technology. thin-client: optiplex FX170 These Dell desktop virtualization solutions can help you build a secure, energy-efficient and easily managed work environment. Dell Precision Workstations Powered by the latest Intel Core and Xeon processors, these ISV-certified workstations are our highest performing, most scalable systems. Created to power through demanding graphics and data-intensive applications. Affordable workstation performance Great for professionals looking to run workstation-class applications on tight IT budgets. Ideal for users who need scalable, space-saving desktops with advanced processor technology. superior application performance Great for professionals seeking uncompromising performance and virtually limitless scalability. Twoprocessor speed is perfect for work in advanced analysis, engineering and design. simplify It management: Dell kace M300 Asset Management Appliances Designed for small organizations. Period. The Dell KACE M300 does the asset management dirty work. This means the days of repetitive and time-consuming tasks are over. Save time reduce time spent tracking systems and installed software, and determining configurations. Save money discover unused software license inventory, allowing your customers to reduce expense. Improve IT support enhance troubleshooting through an accurate inventory of hardware, drivers and software. Improve network security easily identify rogue software or unapproved computers throughout the network. Learn more at dell.com/partner/kace 7

9 Dell recommends Windows 7 Professional. servers Built for speed to power productivity. Dell makes it easy to find the best towers, rack servers or blade servers to suit your customers needs. We started with a clean slate to create a versatile server portfolio designed to address their key concerns about reliability, data protection, increased memory capacity and I/O, as well as better performance with the latest and greatest processors for demanding environments. PowerEdge T610 PowerEdge R610 PowerEdge M710 turn any server into a complete virtualization solution by adding: Dell Management console to reduce management complexity next-generation virtualization technology for hardware-based resistance to malicious software attacks Microsoft Hyper-V or VMware vsphere 8

10 PowerEdge T110 II PowerEdge R410 PowerEdge M915 tower servers Tower servers offer large internal storage capacities, additional network connectivity and scalability for business environments. tower servers are great for small businesses that: Have limited space concerns and need centralized processing without a data room Need easier monitoring and maintenance of networked resources Want to reduce susceptibility to intrusion and attack through a central location Rack servers Rack servers offer the flexibility of an ultracompact vertical arrangement and centralized cable and server management. Rack servers are better for small businesses and medium businesses that: Want to maximize space in a centralized data center Need flexibility to mix and match servers to match applications and workloads Require large dedicated storage internal to the server Blade servers Blade servers are great for businesses that require much larger computing capacity or for businesses that plan to develop a data center. consolidating to blade servers offers: More processing power Less space and power requirements Less time and money spent on management tower servers Rack servers Blade servers entry Level PowerEdge T110 II PowerEdge R210 II PowerEdge M610 Flexible PowerEdge T310 PowerEdge R310 PowerEdge R410 PowerEdge R415 High Density PowerEdge R510 PowerEdge R515 PowerEdge M610x PowerEdge M710HD Business critical PowerEdge T410 PowerEdge R610 PowerEdge R710 PowerEdge R715 Ultimate Performance PowerEdge T610 PowerEdge T710 PowerEdge R810 PowerEdge R815 PowerEdge R910 PowerEdge M710 PowerEdge M910 PowerEdge M915 Accessories that enhance any server: Rack enclosures For rack-server customers who need to ease installation while addressing critical power, cooling and cabling issues. Power Infrastructure Simplifies power monitoring and deployment through uninterruptible power supplies (UPS) and power distribution units (PDU). 9

11 storage Give them the headroom to grow. Our award-winning EqualLogic, PowerVault and Compellent storage arrays have changed the status quo for many Dell customers around the world. Isn t it time for you to give your customers new levels of efficiency and agility in their storage environment? EqualLogic PS PS6100 turn any storage product into a complete backup solution by adding: Dell PowerVault DL2200 powered by CommVault with Simpana software for fast, disk-based backup and recovery symantec Backup exec for automated protection of critical data Proactive Maintenance for maximum availability to reduce service incidents by up to 40% and for infrastructure stability* *Based on a Dell internal analysis of the average number of issues customers reported during the warranty period of those customers with Proactive Maintenance Service agreement. 10

12 PowerVault MD1200 PowerVault the Perfect Balance Optimized to the needs of small business and branch office operations, Dell PowerVault primary storage products are designed to enable affordable DAS, SAN and NAS solutions without compromising enterprise-class features and reliability. Flexibility and scalability Modular solution design lets your customers buy only what they need, then add capacity as data storage requirements grow Flexible support for DAS, SAN (iscsi or Fibre Channel) and NAS (CIFS or NFS) architectures simplifies integration with a broad range of existing infrastructures and in-house domain expertise Mix and match nearline, 10K SAS, 15K SAS and SSD drives to customize tiering and optimization efficiency and Performance Designed to maximize capacity at the lowest cost per gigabyte Storage arrays available with dual controllers and optional High Performance Tier (HPT) configuration enterprise-class Features Optional data protection features space-efficient snapshots, Virtual Disk Copy (VDC) replication, self-encrypting drives help deliver added security and business continuity Remote replication features available for Fibre Channel arrays, for improved business continuity in case of disaster Intuitive Management Single-pane-of-glass management of multiple systems, including previous generation systems Modular Disk Storage Manager (MDSM) constantly monitors system health, alerts users of problems and can trigger a Recovery Guru feature to aid in troubleshooting and diagnostic assistance EqualLogic PS4000SV iscsi equallogic Uncomplicated and Versatile Built on an advanced, peer storage architecture, EqualLogic storage simplifies the deployment and administration of consolidated storage environments, enabling: ease of Use Intelligent, automated management helps minimize tedious administrative tasks From the box to an operating SAN in minutes Monitor petabytes of storage across dozens of SANs from a single console enterprise Performance Exceptional performance for both sequential and transactional applications with linear scalability as arrays are added Automated, real-time load balancing across drives, RAID sets, connections, cache and controllers for optimized performance and resource utilization Pooling capability enables appropriate service levels for individual applications Reliability Fault tolerant, fully redundant dual controller Designed for % availability Full hardware redundancy scalability Modular design allows growth when needed Online expansion between hardware generations Linear scalability scale capacity and performance together Manage growing storage from one single user interface Thin provisioning to increase space efficiency for optimal capacity utilization Compellent Storage Center (SAN) compellent Powerful and Dynamic Dell Compellent Storage Center with Fluid Data technology delivers an all-inone storage array that always puts data in the right place, at the right time, for the right cost and dynamically adapts to meet changing business needs efficiency Storage is virtualized at the drive level, creating an ultra-efficient, highperformance pool of storage shared by all servers and applications Virtual volumes of any size are provisioned up front, yet physical capacity is only consumed on write Using granular real-time intelligence, snapshots and inactive data automatically move to lower-cost drives, while new writes and active data remain on highperformance drives Agility Mix and match the latest drive and interconnect technologies, and easily add new technologies as they become available Add capacity, dynamically change system configuration and initiate new functionality online without disrupting operations or suspending data access Non-disruptively migrate volumes between storage arrays and data centers, creating an on-demand cloud infrastructure Resiliency Once an initial snapshot is taken, only incremental changes in data need to be captured, allowing you to take continuous snapshots for near-instant recovery to any point in time Cost-effectively replicate data synchronously or asynchronously over Fibre Channel or IP connections. Only subsequent changes are replicated following initial site synchronization Deliver uninterrupted data access with clustered controllers, automated failover, dual paths from servers to drives, virtualized ports, and fully redundant power supplies and fans call your PartnerDirect account team today to help find the right storage solution for your customer. 11

13 Dell recommends Windows 7 Professional. services Tailor systems with the services your customers need. Ever wish you could expand your service capabilities without having to add headcount? Now you can. By reselling Dell services, you have access to expert resources and solutions that can help your customers boost productivity, reduce costs and improve efficiency. Make sure your customer s next system has award-winning Dell Prosupport Boost your profit potential by offering 24/7 Dell ProSupport on all system sales. A full package of asset and data protection service options from Accidental Damage Service to Certified Data Destruction is also available. Upgrade to ProSupport Mission Critical for fast on-site service within 2 or 4 hours. Prosupport Basic Hardware service Telephone support for hardware incidents during business hours Telephone, chat and support available 24 hours a day, 365 days a year Next Business Day On-site Service after Remote Diagnosis* Collaborative third-party software and hardware troubleshooting support for select vendors to help facilitate issue resolution Same Day or Mission Critical on-site parts and labour dispatch End-user configuration support for OS, common applications like Microsoft, Intuit and Adobe End-user network configuration support For complete peace of mind Grow your portfolio by offering the following extra services to your customers: Hardware and data protection options Accidental Damage Service simplifies PC repair and replacement to maintain employee productivity by minimizing downtime. Covers physical damage not included in the ProSupport Service scope, including liquid spills, drops and surges. Keep Your Hard Drive lets your customers keep their damaged hard drive (under limited warranty) after a replacement to maintain control over sensitive, confidential data. Extended Battery Service provides customers with one replacement battery during the extended battery service coverage period. Hard Drive Data Recovery helps recover data that was not backed up on a failed hard drive. Data security options Online Backup & Restore automatically backs up data on laptops or PCs and easily restores it after a drive failure, user error, virus attack or theft. Certified Data Destruction destroys all hard drive data, provides certification of destruction and disposes of the disk to help you confidently meet compliance requirements. *Dell ProSupport: Availability and terms of Dell Services vary by region. For more information, visit 12

14 Help them get more out of their infrastructure. Proactive systems Management Support option for PowerEdge servers and PowerVault storage arrays that sends alerts and diagnostic information to customers about potential problems before they happen for fast, efficient resolution. Proactive Maintenance Support options to help your customers reduce unplanned downtime and stay ahead of backoffice issues. Includes scheduled assessments, patch management and detailed reporting of work performed to maintain a healthy infrastructure. Dell Ships Fast. Moving at the speed of business. Benefits of the Dell ships Fast system include: Dispatches next business day to help keep your business productive Available with popular upgrades to ensure you have just what you need Available for a variety of models so you can choose the right solution for your business Remote Advisory services Your customers can get help with specialized technologies and applications quickly and easily. Dell Remote Advisory services provide highly qualified certified experts who can provide quick answers. Phone-based and Internet-based consulting for: Virtualization Microsoft Exchange Storage Area Networks Backup, Recovery and Archiving Virus Remediation Server and Storage Tasks Common Software Applications, such as Microsoft Windows Server, Microsoft SQL Server, Red Hat Linux and more Dell configuration services Getting from a new system purchase to fullscale utilization can be costly, time consuming and can burden IT staff with manual repetitive tasks. You can help your customers accelerate, automate and customize new hardware systems configurations by incorporating images, BIOS and Firmware during the manufacturing process. Getting it done up front ensures IT consistency, error-free configuration and faster, more costeffective deployment. That frees up time for your customers to spend on bigger priorities. Customizable service options choose the service and response time you need Dell Ships Fast systems are great for businesses that require high performance and essential productivity, quickly. dell.com/partner/shipsfast Limited quantities. Only available for orders placed by 5:50pm CT Mon.-Thurs. Systems ship the next business day after an order is placed via next business day delivery if selected at checkout. Subject to order approval. Software and accessories ship separately and may arrive after your system. 13

15 Dell recommends Windows 7 Professional. solutions The switch is on: Dell Force 10 The Dell Force 10 high performance Ethernet switch/routers provide industry leading density and resiliency to deliver simpler networks from access to core at lower costs. Dell Force 10 Z-Series Core Switches Increase network agility while reducing costs. Dell Force 10 E-Series Virtualized Chassis-based Switches Drive virtualized data center and cloud computing networks. Dell Force 10 C-Series Chassis-based Switches Maintain mission-critical applications and expand as you grow. Dell Force 10 S-Series Managed Switches Designed for data center and computing environments, lower costs and improve manageability while achieving high-performance. Dell Force 10 S55 Dell Force 10 Z9000 Dell Force 10 E E6000 Dell Force 10 C-Series Dell Force 10. The switch is on. talk to a specialist today. 14

16 Package Deal Windows Small Business Server 2011 Essentials Bundles + Financing Options = Improved Sales for You! In any undertaking, how you package things is often the key to your success. It s no different when you re selling server solutions to your small business customers. Combining Dell s Windows Small Business Server 2011 Essentials Bundles with flexible acquisition options from Dell Financial Services (DFS) is a powerful package deal for success ideal server and financing solutions designed precisely for the unique needs of your small business customers and a smarter way for your business to sell more of them. PowerEdge servers pre-installed with SBS Essentials 2011 Bundles from Dell are affordable, entry-level server configurations that install easily. DFS helps you grow your sales by offering numerous leasing/financing options that are attractive to small businesses with limited budgets yet immediate technology needs. Even better, with incentives from the Dell Server Bonus Program, selling Dell server solutions with SBS 2011 Essentials can be considerably rewarding for your business too! See bonus program details at Dell.com/Partner/SBSe Contact your Dell Financial Services representative today to learn more about offering your customers business-ready financing options Dell Inc. All rights reserved. Windows and Microsoft are registered trademarks of Microsoft Corporation in the U.S. and/or other jurisdictions. 15

17 Small Business Hero Dell s Windows Small Business Server 2011 Essentials solutions a workhorse for your small business customers Small business is a big deal. In fact, small businesses represent a $93 billion technology sales opportunity worldwide.* And here s the kicker: 75% of them have not yet deployed a server! Take advantage of this great opportunity to support your small business customers ambitions and help increase your own sales by providing them with the ideal solutions for their special IT needs. Dell PowerEdge servers pre-installed with Windows Small Business Server 2011 Essentials form an affordable, easy-to-use, all-in-one solution that: helps protect data increases productivity supports essential applications and enables quick connections to the cloud for , collaboration and CRM. In short, it s everything small businesses need to help them spend their valuable time where it s needed most attending to their customers and not their IT. To learn more about Dell s SBS 2011 Essentials solutions for your small business customers, sales-boosting server bundles and rewards from the Dell Server Bonus Program, visit Dell.com/Partner/SBSe *for hardware, software, and services, based on average server install costs 2012 Dell Inc. All rights reserved. Windows and Microsoft are registered trademarks of Microsoft Corporation in the U.S. and/or other jurisdictions.