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1 A learning community of professionals Whether you are starting, changing, or advancing your career, Extension gives you the opportunity to join a learning community of professionals and to acquire real-world understanding of business practices from industry experts. spot light. Essentials of Analysis Analysis is a disciplined approach for introducing and managing change within organizations by defining needs and recommending solutions to achieve project goals. Explore the five domains of business analysis practices and identify the crucial steps that contribute to the success of a project. Participate in both individual and team exercises to build your professional skills in a safe practice environment. See page 42 for details, or visit extension.ucsd.edu/business Ethics and Professional Responsibilities for CPAs CPA s have significant ethical responsibilities to uphold due to their role in the preparation of accounting and financial statements. Gain an introduction to the American Institute of Certified Public Accountants (AICPA) code of ethics in addition to understanding the ethical aspects of performing accounting work. Discover the differences between business practices and professional responsibilities. See page 41 for details, or visit extension.ucsd.edu/accounting Contact Us Department Phone: (858) Purchasing and Supply Management Certificate This Specialized Certificate is intended to help individuals with responsibility for buying goods and services in research, healthcare, public service, retail, and manufacturing environments to keep abreast of contemporary solutions in this dynamic field. Get started this Fall with Purchasing I, only offered once a year! See page 56 for details, or visit extension.ucsd.edu/purchasing Project Management Courses Are Online! This Fall is your opportunity to advance your project management career by acquiring the knowledge and tools necessary to plan, execute and complete complex projects within your organization online. Project Management Essentials Learn how to define, plan, and execute a project whether your goal is simple or complex. Gain the tools for delivering projects on time and on budget. See page 51 for more info. Construction PM Learn the fundamentals of negotiations, legal aspects, human resource management, safety, project planning and time management, resources and cost management, and risk management. See page 52 for more info, or visit extension.ucsd.edu/pm Learn more > extension.ucsd.edu/business 36 I extension.ucsd.edu Fall 2015 I (858)

2 The Human Resources Professional Certificate New courses to meet the evolving needs of the current business professional! Acquire the knowledge and insight necessary to enter or advance in the Human Resources field. Explore current issues that are vital to understanding the expanding role of HR professionals. Gain skills that can be utilized immediately in the work environment. Topics include: Recruiting via social media Ethics and compliance Addressing workplace issues Administering intricate compensation programs and benefits For more information: (858) I I extension.ucsd.edu/hr The Marketing Professional Certificate Recently updated with new courses and delivery formats! Learn how to apply savvy marketing techniques to draw in new customers and retain loyal clientele. Acquire the core knowledge and skills to design innovative marketing plans, implement successful marketing tactics and advance your career! New Topics include: Content Marketing Digital Marketing Market Research and Analytics Sports Marketing Certificate Programs SPECIALIZED Biotechnology Project Management Career Advising Information Systems Management Lean Enterprise Lean Six Sigma Black Belt Purchasing & Supply Management Taxation PROFESSIONAL Accounting Management Facilities Management Finance Human Resource Management Marketing Project Management Are You an International Student? Are you an international student, currently in the U.S., who is interested in enrolling in a certificate program? Please visit the Certificate Programs for International Students website at ip.extension.ucsd.edu. To take any other business classes, you must be proficient in English and possess an appropriate visa. If you are not sure that your status allows you to study, contact the Immigration Advisor at (858) extension.ucsd.edu/marketing Fall 2015 I (858) extension.ucsd.edu I 37

3 contents TABLE OF CONTENTS Accounting & Taxation Accounting and Finance Professionals: Addressing the skills gap...38 Bookkeeping-An Introduction...38 Certified Bookkeeping Program - Information Session.39 Certified Bookkeeper Program...39 Elementary Accounting I...39 Elementary Accounting II...39 Intermediate Accounting Theory and Practice I...39 Intermediate Accounting Theory and Practice II...39 Cost Accounting...40 Real Estate Tax and Accounting...40 Federal Individual Income Taxation...40 Taxation of the Entity...40 Taxation: Practice, Procedure and Ethics...40 Advanced Accounting Theory and Practice...40 Auditing...41 Fraud and Forensic Accounting...41 Ethics and Professional Responsibilities for CPAs General Introduction to...41 Decision Making...41 Law for Managers...41 International Trade Operations...41 Communication Skills Communication Skills...41 Presentation Skills for Professionals...42 Strategic Cross-Cultural Communication...42 Facilities Management Principles of Facilities Management...42 Facilities Operations & Maintenance Finance & Investment Essentials of Analysis...42 Financial Analysis Practicum...42 Financial Accounting for Non-Accountants...43 Finance Management...43 Financial Statement Analysis...43 Financing Strategy: Sources of Capital and Plans...43 Financial Decision Making...43 Valuation...43 Financial Modeling...43 Quantitative Financial Methods, Theory and Application Financial Markets and Investment Strategies...44 International Finance and Capital Markets...44 Directed Studies in Advanced Financial Analysis...44 Human Resources Management & Organizational Development Managing Human Resources: An Overview...44 Strategic Talent Acquisition...44 Employee and Labor Relations...45 Components of Workplace Compensation...45 Fundamentals of Employee Benefits...45 Performance Management...45 Emerging Trends and Issues in Human Resource Management...45 Training and Development...45 Directed Studies in Human Resources...46 HR LearnAbout Tour...46 Information Systems Management Information Security: Principles to Programs...46 Strategic Role of IT in...46 Effective Management of IT Projects...46 Enterprise Systems Evaluation and Management Issues...46 Process Optimization (BPO)...46 Manage Your Career Acting for Everyday Life...47 Career Clinic for Early Career Professionals...47 Career Clinic for Encore Generation...47 Career Clinic for Mid-Career Professionals...47 Career Clinic for Professionals in Transition...47 Emotional Intelligence Assessment and Coaching...47 How to Start a New...48 Overview of Emotional Intelligence & Why it Matters..48 Resume Review: Personalized and On Demand...48 Story Telling for an Interview or Negotiation...48 The Charisma Edge...48 One-on-One Coaching Sessions...48 Marketing Digital Marketing...48 Elements of Marketing...49 Elements of Marketing in Science and Technology...49 Sports Marketing...49 The Customer Experience...49 Careers in Marketing...49 Market Research and Analytics: Practical Market Research...49 Marketing via Social Media...50 Product Management, Branding and Positioning...50 Creative Advertising Strategies...50 Strategic Marketing Planning...50 Online Marketing Strategies...50 Global Marketing...50 Directed Studies in Marketing...50 Project Management Agile Power Practices...51 Project Management Essentials...51 Project Management Boot Camp...51 Project Planning and Scheduling...51 Work Team Concepts and Skills...52 Controlling Project Costs and Risks...52 Project Procurement Management...52 Construction Project Management...52 Earned Value Project Management...52 Microsoft Project Interest-Based Negotiation...52 Project Management Simulation...53 Purchasing & Supply Management Purchasing I...53 The Green Supply Chain...53 Quality & Process Improvement Introduction to Six Sigma (Yellow Belt)...53 Lean Six Sigma Black Belt Information Session Lean Six Sigma Black Belt...53 Lean Enterprise...54 Real Estate & Urban Planning Real Estate Property Management...54 Workforce Development Advising Specialty Areas for Career Advisors...54 Specialized Certificates Biotechnology Project Management...55 Career Advising...55 Lean Enterprise...55 Lean Six Sigma Black Belt...56 Purchasing & Supply Management Taxation...56 Professional Certificates Accounting...57 Management...58 Facilities Management...59 Finance...60 Human Resource Management...61 Marketing...62 Project Management...63 courses ACCOUNTING & TAXATION Accounting and Finance Professionals: Addressing the skills gap Join us for this informative event! Hear speakers discuss the issue of the skills gap faced by professionals working in the field of accounting and finance. What skills are the highly desired by hiring managers? How can professionals increase their bandwidth of knowledge in the areas of strategic thinking, leadership ability and data analysis? What can job seekers do to bridge the gap of their skill deficiencies? Gain insight on the current state of employment opportunities in the San Diego area for jobs related to this area. Note: For more information contact Instructor: Staff Section: Course No. INFO Time/Date: Th. 6:30-8:30 p.m., Sep. 10 (1 mtg.) Fee: $0 Early enrollment advised. No UCSD parking permit required. DAYTIME Bookkeeping-An Introduction Students with no bookkeeping or accounting knowledge will be introduced to major concepts and processes in bookkeeping as the class works through the annual accounting cycle. Topics include: introduction to bookkeeping and accounting concepts, transactions through the journal and general ledger, financial reports (Income Statement and Balance Sheet) and closing the books at year s end. This class may be taken in preparation for the Certified Bookkeeping Program offered in the Fall and Spring quarters. The course fee includes $30 for materials. If the student withdraws from the course, $30 will be withheld from the course refund but the student may retain the materials. 38 I extension.ucsd.edu Fall 2015 I (858)

4 Note: A basic knowledge of Microsoft Excel is needed to complete some class work. Access to a computer and the Internet is required. Hybrid Note: 1 session online. HYBRID Instructor: Robert Osborne, MBA, M.S. Consultant. Section: Course No. BUSA Time/Date: M&Th 8:30 a.m.-12:30 p.m., Oct (6 mtgs.) Location: Rm. 150, UCSD Extension Complex Fee: $480 No refunds after: Oct. 12 (clz/js) Certified Bookkeeping Program - Information Session Learn how to become an AIPB Certified Bookkeeper! This is a free information session for those interested in learning about the Certified Bookkeeping Program. Want to quickly increase your skill base? Gain the information you need to make your next career move! The American Institute of Professional Bookkeepers (AIPB) endorses this program. Note: The Information Sessions will be held on Tues., Sept. 22, 6:00 p.m.-9:15 p.m. and Sat. Sept. 26, 8:30 a.m.-1:15 p.m. in Room 103, UCSD Extension Complex (UNEX), 9600 N. Torrey Pines Rd., La Jolla. For details Instructor: Robert Osborne, MBA, M.S. Consultant. Section: Course No. INFO Time/Date: Tu 6:00-9:15 p.m., Sep. 22 & Sa 8:30 a.m.-1:15 p.m., Sep. 26 (2 mtgs.) Location: Rm. 103, UCSD Extension Complex Fee: $0 Certified Bookkeeper Program One of the only national programs endorsed by the American Institute of Professional Bookkeepers (AIPB), this program helps you to get the knowledge and skills you need to become a Certified Bookkeeper. You ll complete personal workbooks, take practice exams on a dedicated website, and take the Certified Bookkeeper examinations. Bookkeeping or accounting experience is highly recommended. Free Information Sessions will be held on Tues., Sept. 22, 6:00 p.m.-9:15 p.m. and Sat. Sept. 26, 8:30 a.m.-1:15 p.m. in Room 103, UCSD Extension Complex (UNEX), 9600 N. Torrey Pines Rd., La Jolla. For details Note: The course fee includes $460 for materials. If the student withdraws from the course $460 will be withheld from the course refund but the student may retain the materials. Hybrid Note: 2 sessions online. HYBRID Instructor: Robert Osborne, MBA, M.S. Consultant. Section: Course No. BUSA Time/Date: Tu 6:00-9:15 p.m. & Sa 8:30 a.m.-1:15 p.m., Sep. 22-Dec. 8 (20 mtgs.) Location: Rm. 103, UCSD Extension Complex Credit: 9 units in Administration Fee: $1450 No refunds after: Oct. 6 (clz/js) Elementary Accounting I Learn the basics in financial accounting theory and practice. Topics include: recording, analyzing and summarizing procedures used to prepare balance sheets and income statements such as payroll, special journals, cash control, receivables and payables, inventory and depreciation. Instructor: Birgit Heinisch Arya, M.A., CPA Section: Course No. BUSA Time/Date: Oct. 5-Dec. 11 Fee: $600 No refunds after: Oct. 8 (clz/js) Instructor: Ron E. Bell, MBA Managing Director, Proven Inc. Section: Course No. BUSA Time/Date: Th 6:00-9:15 p.m., Sep. 24-Dec. 10; no mtg. Nov. 26 (11 mtgs.) Location: Rm. 160, UCSD Extension Complex Fee: $600 No refunds after: Oct. 1 (clz/js) Elementary Accounting II Explore accounting theory and practice, including budgeting, cost-volume-profit analysis and incremental decision analysis. Cost accounting topics include product, process and activity-based costing. Note recommended prerequisite: Elementary Accounting I. Instructor: Robert Osborne, MBA, M.S. Consultant. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 5 Fee: $600 No refunds after: Sep. 28 (clz/js) Instructor: Michael J.. Howard, MBA Consultant Section: Course No. BUSA Time/Date: W 6:00-9:15 p.m., Sep. 23-Dec. 9; no mtg. Nov. 11 (11 mtgs.) 6256 Greenwich Dr., San Diego Fee: $600 No refunds after: Sep. 30 (clz/js) Intermediate Accounting Theory and Practice I Learn how to prepare the principal financial statements, including the recording, valuation, and presentation: of cash, temporary investments, receivables, inventories, plants and equipment, intangibles, and current obli- gations. Note recommended prerequisites: Elementary Accounting I and II. Instructor: Audrey B. Voyles, MBA Consultant. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 5 Fee: $600 No refunds after: Sep. 24 (clz/js) Instructor: Audrey B. Voyles, MBA Consultant Section: Course No. BUSA Time/Date: Sep. 21-Dec. 5 Fee: $600 No refunds after: Sep. 24 (clz/js) HYBRID Instructor: Pablo Quintana, MBA, M.S. Accounting and Finance Consultant. Section: Course No. BUSA Time/Date: M 6:00-9:15 p.m., Sep. 21-Nov. 30 (8 mtgs.) 3 sessions online Fee: $600 No refunds after: Sep. 28 (clz/js) Intermediate Accounting Theory and Practice II This course covers recording, valuation, and presentation of investments, leases, pensions, corporate income taxes, paid-in capital and retained earnings. Statement of cash flows and statement analysis are also discussed. Note recommended prerequisite: Intermediate Accounting Theory and Practice I. Instructor: Audrey B. Voyles, MBA Consultant. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 24 (clz/js) Instructor: Audrey B. Voyles, MBA Consultant. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 24 (clz/js) HYBRID Instructor: Pablo Quintana, MBA, M.S. Accounting and Finance Consultant. Section: Course No. BUSA Time/Date: Th 6:00-9:15 p.m., Sep. 24-Dec. 3; no mtg. Nov. 26 (8 mtgs.) 3 sessions online Fee: $600 No refunds after: Oct. 1 (clz/js) Fall 2015 I (858) extension.ucsd.edu I 39

5 Cost Accounting Examine current trends in effective cost management and information gathering. Explore traditional costing theories and procedures (developing standards, computing variances, determining process costs). Survey innovations in cost accounting such as just-in-time (JIT) inventory systems, and look at new process efficiency measures through contemporary success stories. This course combines textbook theory with practical tools for collecting and analyzing key accounting data. Note recommended prerequisite: Elementary Accounting II, equivalent experience, or consent of instructor. Instructor: Suzan Dennis, M.A., CPA Managing Partner, Dennis & Dennis, LLP. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 28 (clz/js) Instructor: John Anderson, Ph.D. Accounting Professor and Author. Section: Course No. BUSA Time/Date: Sa 1:00-4:15 p.m., Sep. 26-Dec. 12; no mtg. Nov. 28 (11 mtgs.). Fee: $600 No refunds after: Oct. 5 (clz/js) Real Estate Tax and Accounting Gain an overview of tax and accounting methodology requirements, and strategies in relation to the development and management of rental real estate and other real estate transactions. Topics covered include: accounting reports; tax depreciation; Schedule E preparation; real estate loss rules; and Like-Kind Exchange Tax strategies. Course material is especially applicable to property managers, landlords, real estate investors, and accounting professionals. Instructor: Akore Berliner, CPA Independent CPA specializing in business, real estate, and individual taxation. Section: Course No. BUSA Time/Date: Oct. 19-Dec. 11 Credit: 2.5 units in Administration Fee: $400 No refunds after: Oct. 26 (clz/js) Federal Individual Income Taxation Receive an introduction and overview of federal individual income tax law and procedures. Topics include taxable entities and tax calculations, filing status and exemptions, gross income inclusions and exclusions, business and personal deductions and losses, depreciation and tax credits, and property transactions. A brief review of California tax coverage is also included, with an emphasis on tax law and tax planning, rather than on tax preparation. Instructor: Akore Berliner, CPA Independent CPA specializing in business, real estate, and individual taxation. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 25 (clz/js) Instructor: Alisa Marie Carini, CPA Tax professional Section: Course No. BUSA Time/Date: W 5:45-9:15 p.m., Sep. 30-Dec. 9 (10 mtgs.) Location: UCSD Extension Mission Valley Ctr., 404 Camino Del Rio S., Ste. 102, San Diego Fee: $600 No refunds after: Sep. 25 (clz/js) Instructor: Fernando Carrillo, MA, CPA Director, ACI Section: Course No. BUSA Time/Date: M 6:00-9:15 p.m., Sep. 21-Nov. 30 (11 mtgs.) Fee: $600 No refunds after: Jun. 29 (clz/js) Taxation of the Entity Explore a comparative overview of the various business entities: the formation, capital structure and tax treatment of the sole proprietor, general and limited partnerships, LLPs, LLCs and S and C Corporations; and converting the existing entity into another type of entity. The course progresses into tax and strategic planning throughout the life cycle of the business. Note recommended prerequisite: Elementary Accounting I and II. Instructor: Akore Berliner, CPA Independent CPA specializing in business, real estate, and individual taxation. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 25 (clz/js) Instructor: Anne-Marie Rabago, JD, LL.M President and Principal Attorney of Rábago & Tax Law, APC Section: Course No. BUSA Time/Date: Tu 6:00-9:15 p.m., Sep. 22-Dec. 1 (11 mtgs.) Fee: $600 No refunds after: Sep. 29 (clz/js) Taxation: Practice, Procedure and Ethics Tax professionals will benefit from this survey class covering the procedural aspects of representing clients in front of the IRS. The course will help you understand and prepare to handle practical issues regarding the duties, responsibilities and ethical obligations of all parties (the tax preparer, the client, and the employer) when dealing with the Internal Revenue Service, the IRS Chief Counsel s Office, and/or the Department of Justice Tax Division. Topics covered will be relevant to those preparing federal tax returns. They will include: IRS examinations and appeals; deficiency assessments; penalties; and criminal tax prosecutions. Note prerequisite: Federal Individual Taxation (BUSA 40047) or equivalent. Instructor: Quinn Disparte, J.D., LL.M. Associate Attorney, RJS Law. Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Oct. 20-Dec. 8 (9 mtgs.) Fee: $450 No refunds after: Oct. 27 (clz/js) Advanced Accounting Theory and Practice Explore the topics of accounting for whollyowned created subsidiaries, cost versus the equity method of accounting for subsidiary operations, accounting for partnership formation, operations and liquidations, accounting for estates and trusts, and operations for nonprofit organizations. You will learn the requirements for financial statement interim reporting and accounting practices for troubled debt restructuring, bankruptcy reorganizations, and liquidations. Note recommended prerequisites: Elementary Accounting I and II and Intermediate Accounting Theory and Practice I and II. Instructor: Audrey B. Voyles, MBA Consultant. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 25 (clz/js) Instructor: John Anderson, Ph.D. Accounting Professor and Author. Section: Course No. BUSA Time/Date: Sa 9:00 a.m.-12:15 p.m., Sep. 26-Dec. 12; no mtg. Nov. 28 (11 mtgs.) 6256 Greenwich Dr., San Diego. Fee: $600 No refunds after: Oct. 12 (clz/js) No UCSD parking permit required. 40 I extension.ucsd.edu Fall 2015 I (858)

6 Auditing Are you an entry-level auditor, accounting student or professional who needs to learn or review auditing objectives and techniques? This course will teach you about internal control processes and procedures based on Generally Accepted Auditing Standards; audit procedures and techniques; recent developments and trends in auditing; and the history and development of auditing practices through case studies, lectures and in-class discussions. Note recommended prerequisite: Elementary Accounting 1(Financial Accounting)or equivalent. Instructor: Staff Section: Course No. BUSA Time/Date: W 6:00-9:15 p.m., Sep. 23-Dec. 9; no mtg. Nov. 11 (11 mtgs.) Fee: $600 No refunds after: Sep. 30 (clz/js) Fraud and Forensic Accounting This course introduces the tools for identifying and discovering fraud in a business environment. Fraud heuristics, theory and criminal profiles are studied through case studies. Accounting investigation techniques are explored. Topics include: cash misappropriation, corruption, financial statement fraud, and cybercrime. Note prerequisite: Elementary Accounting 1 and Elementary Accounting 2 Instructor: Suzan Dennis, M.A., CPA Managing Partner, Dennis & Dennis, LLP. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 28 (clz/js) Ethics and Professional Responsibilities for CPAs This course introduces the American Institute of Certified Public Accountants (AICPA) code of ethics through case studies. Professional responsibilities of a CPA practice of audit, tax and assurance services are surveyed. Students will be introduced to the ethical aspects of performing accounting work, and differentiate between business practices and professional responsibilities. Instructor: Suzan Dennis, M.A., CPA Managing Partner, Dennis & Dennis, LLP. Section: Course No. BUSA Time/Date: Oct. 26-Dec. 4 Credit: 2 units in Administration Fee: $350 No refunds after: Oct. 30 (clz/js) Early enrollment advised. BUSINESS - GENERAL SEE ALSO Leadership & Management Development p. 216 Introduction to Examine the foundation, principles, and practices upon which modern business enterprises are based. Become familiar with not only the functional elements of a for-profit company, but also the challenges presented by today s competitive global marketplace. Topics include: the business life cycle; balancing short and long-term demands; forms of business ownership and organization structure; leadership and managing competing priorities; competing in global markets; the employment relationship (employment options, compensation packages, managing and rewarding performance); marketing, promoting, pricing and distributing products and services; financial and operational information systems. Instructor: Patrick M. Guiant President and CEO, PuroClean Emergency Services. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 23-Nov. 25; no mtg. Nov. 11 (9 mtgs.) Location: Rm. 141, UCSD Extension Complex Fee: $450 No refunds after: Sep. 30 (clz/fmo) Decision Making Managers are invariably critiqued on their effective use of the complex decision making process. Refine your leadership skills and focus on the strategic decision-making process as viewed from the top of an organization in a multidisciplinary setting. Through case studies, explore the consequences of disregarding the decision-making process or of its ineffective use. You will also participate extensively in small groups and have the opportunity to integrate all you ve learned into an effective interactive decision-making model. Instructor: Dan Rudick, MBA Management Consultant and Advisor. Section: Course No. BUSA Time/Date: Sep. 21-Nov. 21 Fee: $450 No refunds after: Oct. 3 (clz/fmo) Law for Managers Get an overview of important legal and business ethical issues related to business dealings. Survey the legal rules, legal theories, and legal reasoning as applied to everyday issues and problems found in business activities. Topics in business law and government regulation will be discussed including: ethics, the court system, torts and crimes, contracts, sales, consumer protection, intellectual property, employment law, business entities, real and personal property, and landlord-tenant. Upon completing this course, you will have a basic understanding of the U.S. legal system and how business entities act within it. Instructor: Craig McMahon, J.D. Partner, Kimball, Tirey & St. John. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Sep. 28-Nov. 2 (6 mtgs.) Location: UCSD Extension Mission Valley Ctr., 404 Camino Del Rio S., Ste. 102, San Diego Credit: 2 units in Administration Fee: $350 No refunds after: Oct. 5 (clz/fmo) International Trade Operations Explore the variety of regulations, procedures, financial tools, and documents that are necessary to successfully trade goods from one region of the globe to another. Topics will include market risk analysis, transaction process flow, tools such as credit insurance, internet-based bank documentation, and services and resources provided by national and international organizations. Frequent guest speakers will share their experience and advice in conducting business globally, with an emphasis on the challenges faced within emerging markets. Instructor: Dan Rudick, MBA Management Consultant and Advisor. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 23-Nov. 25; no mtg. Nov. 11 (9 mtgs.) Location: Rm. 163, UCSD Extension Complex Fee: $450 No refunds after: Sep. 30 (clz/fmo) COMMUNICATION SKILLS Communication Skills Being able to communicate your ideas accurately and persuasively is essential in the business environment. Explore the communication skills necessary to be productive in today s complex workplace. Discover how to analyze and address a range of audiences. Learn the basics of speech organization, body language, vocal variety and speaking without preparation. Improve your interactions, oneon-one and in meetings. Topics include recognizing and responding to nonverbal messages; personal vs. position power; negotiation; accommodating individual differences (age, culture, gender); giving and receiving constructive criticism; understanding group dynamics and team development; professional writing skills; and presentation skills. Instructor: George Kaye, MBA Project Manager, Collabrus, Inc., and Former Senior Vice President, San Diego Market President of Union Bank. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Sep. 24-Nov. 19 (9 mtgs.) Location: Rm. 105, UCSD Extension Complex Fee: $450 No refunds after: Oct. 1 (clz/fmo) Fall 2015 I (858) extension.ucsd.edu I 41

7 Presentation Skills for Professionals Do you want to improve your public speaking and presentation skills? In this course you will learn how to appropriately prepare for various presentation types in the business environment, including in-person as well as virtual. Learn how to speak, analyze, improve your delivery, and develop engaging and relevant visual aids for your audience. Explore deliveryrelated topics including posture, movement, gestures, expression, voice projection and variety. Practice developing compelling content and framing your presentation. Through practice, you will discover your strengths and get helpful feedback for making improvements, including tips for managing nervousness and distractions. Improve your public speaking skills for your next presentation. Note: Supplemented by online materials. HYBRID Instructor: Karen Munroe, M.A. Leadership Development Program Manager, Nielsen. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Sep. 21-Oct. 26 (6 mtgs.) Location: Rm. 105, UCSD Extension Complex Credit: 2 units in Administration Fee: $350 No refunds after: Sep. 28 (clz/fmo) Strategic Cross-Cultural Communication Designed for progressive business professionals, and those with an interest in perfecting multicultural communication skills, this course explores the richness of various cultural practices and how they impact our contemporary global business environment. Students will learn about complex, multicultural business matters that exist today, as they study cultural sensitivity, potential communication barriers, and ethical/legal concerns through a combination of research, reading, multimedia activities, group discussions and interactive projects. Instructor: Dana Fitch, MBA Adult Educator and Consultant Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Sep. 22-Oct. 27 (6 mtgs.) Credit: 2 units in Administration Fee: $350 No refunds after: Sep. 29 (clz/fmo) FACILITIES MANAGEMENT SEE ALSO Sustainability p. 239 Principles of Facilities Management Learn critical and practical skills needed for facilities management that you can apply immediately, whether you are looking to enter the industry or increase your knowledge and skill set. Review both the theoretical and applied aspects of facilities management. Gain an understanding of facilities operation, maintenance, staff management, budget, schedules, design and construction management, energy management, and effective relationships with contractors and vendors. Discuss facilities management as a process, and consider its relationship to other functions within an organizational setting. Explore the most current strategies and issues in the industry today, including sustainability, productivity, as well as human and environmental factors. Note: This course is a prerequisite for all other Facilities Management courses. Instructor: David Timber, MPA, PMP, LEED AP Supervising Project Manager, Department of General Services, County of San Diego. Section: Course No. BUSA Time/Date: Sep. 28-Nov. 28 Fee: $450 No refunds after: Oct. 9 (clz/fmo) Facilities Operations & Maintenance It is a given that facilities require ongoing maintenance. But in today s tight economy, facilities managers are often expected to accomplish more with less. Creative and environmentally responsible strategies are needed to meet customer demands, comply with agency and regulatory codes, preserve fixed asset values, and maximize life cycles. Learn how to develop basic facilities operation and maintenance (O&M) plans that include routine and preventive maintenance and condition assessments. Discuss sustainable or green maintenance categories, work control and quality assurance, service contracts, and customer satisfaction. Learn steps to improve systems reliability while maintaining professional standards at an affordable cost. Note prerequisite: Principles of Facilities Management or equivalent knowledge and experience. Instructor: David Timber, MPA, PMP, LEED AP Supervising Project Manager, Department of General Services, County of San Diego. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (9 mtgs.) Fee: $450 No refunds after: Oct. 8 (clz/fmo) FINANCE & INVESTMENT Essentials of Analysis This course introduces the role of business analysts and their important contributions to organizations and projects. Course material would apply to professionals responsible for the analysis of information related to the areas of general business, human resources, accounting, finance, marketing, etc. and are involved in formulating and implementing solutions. Students will learn to survey the five domains of business analysis practices and the missing steps that contribute to the leading causes of project failure. Emphasis will focus on areas where Analysts and Project Managers need to collaborate for improved requirements and project success. Realistic assignments and exercises, both individual and team, are used to build professional skills and allow for a safe practice environment. HYBRID Instructor: Ray Frohnhoefer, MBA, PMP, CCP Managing Partner, PPC Group, LLC. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 8-Dec. 10; no mtg. Nov. 26 (9 mtgs.) Fee: $540 No refunds after: Oct. 15 (clz/js) Financial Analysis Practicum The analysis of financial data is used in all business functions, as staff often have to drill down to transactional detail to develop solutions or prepare analyses of ongoing operations. This course introduces advanced financial analysis techniques with advanced Excel functions and methods. It uses realistic and detailed data sets as the basis for exercises that mirror the kinds of analyses regularly used by operating companies. Become introduced to the basics of financial statement analysis for use in the context of standard financial performance evaluations. Activities will facilitate the enhancement of skills to effectively communicate the results of analyses to stakeholders. Note prerequisite: Financial Accounting for Non-Accountants or equivalent. Students are required to have a basic level of proficiency in the use of spreadsheets. Instructor: Daniel Goldzband, CMA, MBA Financial and Accounting Professional. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 30-Nov. 4 (6 mtgs.) Credit: 2 units in Administration Fee: $350 No refunds after: Oct. 7 (clz/js) Instructor: Daniel Goldzband, CMA, MBA Financial and Accounting Professional Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Nov. 2-Dec. 7 (6 mtgs.) Credit: 2 units in Administration Fee: $350 No refunds after: Nov. 9 (clz/js) 42 I extension.ucsd.edu Fall 2015 I (858)

8 Financial Accounting for Non- Accountants Gain an overview of how to use accounting and financial data for more effective and profitable decisions. Learn the information necessary to interpret and evaluate the financial effects of day-to-day management decisions. This course emphasizes the interpretation of accounting concepts that underlie basic financial statements without focusing on detailed mechanics. Note: Students are required to bring the textbook to the first day of class. Instructor: George A. Haloulakos, MBA CFA Charterholder, DBA Spartan Research Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 29 (clz/js) Instructor: John T. Odea, CPA Director of Finance, La Jolla Playhouse. Section: Course No. BUSA Time/Date: Tu 6:00-9:15 p.m., Sep. 29-Dec. 8 (11 mtgs.) Location: Rm. 127, UCSD Extension Complex Fee: $600 No refunds after: Oct. 6 (clz/js) Finance Management Learn the key concepts, terms and tools associated with the financial world. Topics include: analysis; management of working capital and short-term financing; time value of money and valuation of corporate securities; capital budgeting and long-term financing; risk management, investment and capital markets. Note prerequisite: Financial Accounting for Non-Accountants or equivalent. Instructor: Bijan Massrour, DBA Adult Educator. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 4 Fee: $600 No refunds after: Sep. 28 (clz/js) Instructor: Dariush Ershadi, MBA Finance and Development Director for EDI Contracting Section: Course No. BUSA Time/Date: M 6:00-9:15 p.m., Sep. 28-Dec. 7 (11 mtgs.) Fee: $600 No refunds after: Oct. 5 (clz/js) Financial Statement Analysis Financial statement analysis has many applications, including the evaluation of department and senior management performance, accounting compliance, and the profitability of business activities. Accounting principles, economic theory and empirical research are integrated to provide a framework for analysis. Students will be introduced to the concepts of analyzing and evaluating accrualbased financial statements using various analytical methods including ratio analysis and market comparisons. ROI, equity, and credit analysis will also be covered. Many of the topics discussed in this class will be relevant to the CFA Level I Exam. Note prerequisites: Financial Accounting for Non-Accountants and Finance Management. Instructor: Michael J. Howard, MBA Consultant. Section: Course No. BUSA Time/Date: Tu 6:00-9:15 p.m., Sep. 22-Dec. 1 (11 mtgs.) Fee: $600 No refunds after: Sep. 29 (clz/js) Financing Strategy: Sources of Capital and Plans Learn to identify and understand potential sources of capital for business ideas. Practice using a hands-on approach to the business plan preparation and presentation process. Key concepts include evaluation of financial risk and return, investor interests, relationships with lenders and investment bankers, ways to make the right impression, and writing business plans. Note: Requirement for Professional Certificate in Finance. Elective for Professional Certificate in Management. Recommended prerequisite: Finance Management. Instructor: Joseph M. Lesko, J.D. President, BlackCastle Strategies, P.C. Section: Course No. BUSA Time/Date: Th 6:30-9:30 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (9 mtgs.) Fee: $450 No refunds after: Oct. 8 (clz/js) Financial Decision Making Use of financial accounting and managerial economics to evaluate complex corporate financial decisions in areas such as budgeting and forecasting, corporate lending, capital budgeting, and capital structure. Case methods are used extensively. Coursework involves the analysis of financial issues faced in the business environment and the development of recommendations to achieve desired solutions. Note prerequisites: Finance Management and Financial Statement Analysis. Hybrid Note: 3 sessions online. HYBRID Instructor: George A. Haloulakos, MBA CFA Charterholder, DBA Spartan Research. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (6 mtgs.) Location: Rm. 127, UCSD Extension Complex Fee: $450 No refunds after: Oct. 8 (clz/js) Valuation This course will teach the generally accepted approaches, methods, and procedures for the valuation of business enterprises. Students will be introduced to the process of defining the scope and outlining the valuation project, as well as how to determine the proper standard of value, when aspects other than market value are used. The course will conclude with an appraisal project and report according to the Uniform Standards of Professional Appraisal Practice (USPAP). Note: Elective for Professional Certificate in Finance. Recommended prerequisite: Financial Accounting for Non- Accountants or equivalent. Hybrid Note: 3 sessions online. HYBRID Instructor: George A. Haloulakos, MBA CFA Charterholder, DBA Spartan Research. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 30-Dec. 2; no mtg. Nov. 11 (6 mtgs.) Location: Rm. 160, UCSD Extension Complex Fee: $450 No refunds after: Oct. 7 (clz/js) Financial Modeling Financial modeling and forecasts of uncertain future outcomes or events form key inputs into most business decisions and affect all areas of finance and business practice. Students will be introduced to quantitative methods for producing their own financial models and will apply various theories to analyze financial data. Note prerequisites: Financial Accounting for Non-Accountants, Finance Management, Financial Statement Analysis, or equivalent. Students must have intermediate proficiency in the use of spreadsheets. Access to a laptop computer is highly recommended. Hybrid Note: 3 sessions online. HYBRID Instructor: George A. Haloulakos, MBA CFA Charterholder, DBA Spartan Research. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Sep. 28-Nov. 23 (6 mtgs.) Location: Rm. 127, UCSD Extension Complex Fee: $450 No refunds after: Oct. 5 (clz/js) Leadership and Management Program (LAMP) Designed for entry to mid-level professionals who are taking on leadership and management roles and need to enhanve their skills.r Visit extension.ucsd.edu/lamp. Fall 2015 I (858) extension.ucsd.edu I 43

9 Quantitative Financial Methods, Theory and Application Quantitative financial methods provide an empirical, verifiable analytical approach to business decision making. Instruction will involve an interactive, problem-based learning approach integrating theory & practice. Students will become well versed in how to solve business problems through rigorous application of quantitative methods by analyzing problems with an interdisciplinary financial decision framework. Topics covered: Understanding and utilizing time value of money; financial metrics for planning, budgeting, analysis and decision making; Black Scholes options pricing model for financial and capital projects; applying game theory for maximizing gains and minimizing losses within prescribed financial constraints. Note recommended prerequisites: Basic knowledge in Algebra and Statistics. Instructor: George A. Haloulakos, MBA CFA Charterholder, DBA Spartan Research. Section: Course No. BUSA Time/Date: Oct. 26-Nov. 20 Credit: 1.5 units in Administration Fee: $300 No refunds after: Nov. 3 (clz/js) Financial Markets and Investment Strategies Understanding financial markets and investment strategies is an essential element in finance. This course reviews capital and money markets and the alternative financial instruments available to personal and institutional investors. Participants examine stocks, bonds, mutual funds, metals, annuities, real estate (including REITs), trust deeds, partnerships, money market funds, and insurance products. Sources of investment information are also presented and evaluated as students learn how to allocate assets to achieve longterm investment success. Note: Working knowledge and possession of a financial calculator or laptop with spreadsheet application is required. Hybrid Note: 5 sessions online HYBRID Instructor: Dan L. Parks, MBA, CFP Certified Financial Planner and Financial Advisor. Section: Course No. BUSA Time/Date: W 6:00-9:15 p.m., Sep. 30-Dec. 2; no mtg. Nov. 11 (6 mtgs.) Fee: $600 No refunds after: Oct. 7 (clz/js) International Finance and Capital Markets Advancements in the global marketplace have resulted in an increased flow of global capital. Learn the various strategies related to business finance when applied to international markets. Topics include: foreign exchange markets and international central banking; foreign stock and bond markets; international risk management, hedging, international sources of funds; and investment strategies and capital budgeting for foreign projects. Instructor: Bijan Massrour, DBA Adult Educator. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Sep. 28-Nov. 23 (9 mtgs.) Fee: $450 No refunds after: Oct. 5 (clz/js) Directed Studies in Advanced Financial Analysis Using the case-study method, students will apply techniques in financial statement analysis, forecasting and decision making. An advisor will coach students through a comprehensive project tailored to a particular segment of the finance industry involving analytical techniques such as: ratio analysis; strategic planning; cost of capital; risk and return; and valuations principles. Course material is especially applicable to Financial Analysts, CFA Candidates, Investment Professionals and Financial Officers. Note: Students must have an advanced understanding of financial statements encompassing the material covered in the following course: Financial Statement Analysis (BUSA-40130). Class meetings are arranged. Contact edu for an application or additional information to enroll. Instructor: George A. Haloulakos, MBA CFA Charterholder, DBA Spartan Research. Section: Course No. BUSA Time/Date: Oct. 13-Nov. 20 Location: See Note Credit: 2 units in Administration Fee: $450 No refunds after: Oct. 20 (clz/js) HUMAN RESOURCES MANAGEMENT ORGANIZATIONAL DEVELOPMENT Managing Human Resources: An Overview Discover emerging trends and new regulations in personnel management practices. This comprehensive course covers: human resource planning, staffing, performance management, training and development, compensation and reward systems, benefit design and administration, employee and labor relations, health and safety, state and federal legislation, productivity and organizational effectiveness. You will benefit from this course whether you are active in the field, exploring a career transition, or managing a business. Note: This should be the first course taken by any student intending to complete the Human Resources certificate. HYBRID Instructor: Staff Section: Course No. BUSA Time/Date: Th 6:00-9:15 p.m., Oct. 1-Dec. 10; no mtg. Nov. 26 (10 mtgs.) one session online.. This course is approved for 36 hours of continuing education credit. Fee: $600 No refunds after: Oct. 8 (clz/amc) Instructor: Michelle Lucey, MA., SPHR Complex Director of Human Resources for Hilton Worldwide San Diego/La Jolla. Section: Course No. BUSA Time/Date: M 6:00-9:15 p.m., Sep. 28-Dec. 7 (11 mtgs.). This course is approved for 36 hours of continuing education credit. Fee: $600 No refunds after: Oct. 5 (clz/amc) Strategic Talent Acquisition Students will learn how to: effectively source positions that drive business outcomes; analyze retention and attrition data; and engage with stakeholders to optimally execute the recruiting plan. Students will also explore how to create a talent pipeline that leverages the employment brand and enhances business outcomes as the organization adapts to ever-changing market conditions. Topics include aligning the HR function with business strategy, developing a talent profile, deploying talent acquisition techniques and tools, as well as onboarding processes, and identifying and measuring sourcing success. Note prerequisite: Managing HR: An Overview. This course is an approved substitute for Strategic Staffing (BUSA-40471) in order to meet the requirements of the legacy HR Management Certificate. Instructor: Jeffrey Lindeman, M.S., SPHR Senior Director, Organizational Performance & Development, San Diego County Regional Airport Authority. Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Sep. 29-Dec. 8; no mtg. Oct. 6, Oct. 20 (9 mtgs.). This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 6 (clz/amc) Employee and Labor Relations 44 I extension.ucsd.edu Fall 2015 I (858)

10 Review the practical application of state and federal employment law. Topics include atwill employment and wrongful discharge; discrimination, harassment, and retaliation; ADA; employee rights and intellectual property; wage and hour; benefits; occupational health, safety, and workers compensation; reductions-in-force; alternative dispute resolution; labor relations; corrective action and terminations. Note prerequisite: Managing Human Resources: An Overview. Instructor: Renee S. Schor, J.D. Partner, Schor & Freeland, LLP Cynthia A Freeland, J.D. Partner, Schor & Freeland, LLP. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (9 mtgs.) Location: Rm. 163, UCSD Extension Complex. This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 8 (clz/amc) Instructor: Brenda Kasper Partner, Paul, Plevin, Sullivan & Connaughton. Section: Course No. BUSA Time/Date: Oct. 5-Dec. 4. This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 12 (clz/amc) Components of Workplace Compensation In exchange for their time, talents and efforts, workers expect fair and motivating pay. This class covers the basics of compensation theory and practice. Job analysis and job evaluation, pay equity considerations, market rates and surveys, the various types of compensation, and other related topics of interest to human resources professionals will be explored. Students will be introduced to incentive pay concepts and to major pay regulations. Understanding will be reinforced with exercises and applied learning activities. Note prerequisite: Managing Human Resources: An Overview. This course is an approved substitute for Understanding Employee Compensation (BUSA-40525) in order to meet the requirements of the legacy Human Resource Management Certificate. Instructor: Suzzonne Donovan, M.A. Senior Compensation Advisor at Sempra Energy. Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Oct. 6-Dec. 1 (9 mtgs.). This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 13 (clz/amc) Fundamentals of Employee Benefits Benefits, especially employee health plans, are an important part of any total rewards package. Benefit costs are increasing rapidly and unpredictably, creating a challenge to HR professionals. Learn the basics about how to design, evaluate, implement, and administer employee benefits that are relevant to employees, cost-effective for the company, and competitive enough to attract and retain workers. This class will cover the many types of benefits available, the regulatory environment, compliance requirements, selecting the best partners to meet your benefit goals, and important trends in the marketplace. Note prerequisite: Managing Human Resources: An Overview. This course is an approved substitute for Benefits and Pension Plans (BUSA-40701) in order to meet the requirements of the legacy Human Resource Management Certificate. Instructor: Nancy Klein, CPA, CEBS Benefit Services Manager, Sempra Energy. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 30-Dec. 9; no mtg. Nov. 11, Nov. 25 (9 mtgs.) Location: Rm. 127, UCSD Extension Complex. This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 7 (clz/amc) Performance Management Effective performance management is the key to leveraging employee talent and creativity in a dynamic 21st century workplace. When done correctly, it becomes fundamental to an organization s ability to select, train, retain, reward, and motivate the right talent in the right ways to execute strategy. This course focuses on performance management as a contribution to organizational strategy, linking all the elements of organizational success into a single, aligned approach. Students will learn how to design practices and administer a system that fully engages, and optimizes the performance of, employees in the success of the enterprise. Note prerequisite: Managing HR: An Overview. This course is an approved substitute for Performance Management Systems (BUSA ) in order to meet the requirements of the legacy HR Management Certificate. Instructor: Kurt Gering, SPHR Director of Talent, Culture & Capability, San Diego County Regional Airport AuthorityDirector, Board Chair, Ocean Discovery Institute. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Oct. 5-Nov. 30 (9 mtgs.). This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 12 (clz/amc) Emerging Trends and Issues in Human Resource Management In this capstone course, explore current trends and issues in human resource management and apply the knowledge and skills you have gained in prior coursework. Get the opportunity to present issues and problems, attend professional human resource organization meetings, research relevant topics in current periodicals, and meet with other local human resource executives. Topics include organization and legal issues, employee relations, equal opportunity and affirmative action, staffing, and downsizing. Note prerequisite: successful completion of all other required courses in the certificate program. No exceptions. Instructor: Anthony B. Chartrand, SPHR Vice President, Human Resources & Talent Management, Pechanga Resort & Casino. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 30-Dec. 2; no mtg. Nov. 11 (9 mtgs.). This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 7 (clz/amc) Training and Development The training and development function is often responsible for designing, conducting, evaluating and/or recommending programs to meet the training needs of the organization. Learn to accurately assess organizational training needs and identify priority training topics, learning objectives, instructional approaches and evaluation techniques. Explore techniques for overcoming resistance to change. Practice establishing and justifying a training budget and critiquing training products and services offered by vendors and consultants. Learn to quantify training results and their impact to the organization s bottom line. Note prerequisite: Managing Human Resources: An Overview. Instructor: Mary Pietanza, MBA, SPHR, MBTI Senior Organizational Development Specialist at GIA - Gemological Institute of America. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (9 mtgs.) Location: Rm. 151, UCSD Extension Complex. This course is approved for 27 hours of continuing education credit. Fee: $450 No refunds after: Oct. 8 (clz/amc) Fall 2015 I (858) extension.ucsd.edu I 45

11 Directed Studies in Human Resources Apply all the skills you have learned through the Professional Certificate in Human Resources Management. Work with an advisor who will coach you through a hands-on research or experiential learning project. This resume-enhancing project will result in either a completed white paper or a final project and presentation. Note: Certificate students are eligible to apply. Those with less than two years of work experience in HR must first complete all core classes; those with two or more years of work experience must complete at least nine units of HR coursework in the HR certificate program. For details and information, contact Instructor: Karen K. Horning, Ph.D., MBA, SPHR Consultant, NextLevel Human Resources Consulting. Section: Course No. BUSA Time/Date: Sep. 28-Dec. 12 Location: See Note Credit: 2 units in Administration Fee: $450 No refunds after: Sep. 30 (clz/amc) ONE DAY HR LearnAbout Tour See HR practices in action from leaders at award-winning organizations. In this sixhour program, we will ride together to visit some of San Diego s top-ranked workplaces to explore how they are dealing with challenges and distinguishing themselves in the marketplace. Space is limited! Please see online listing for details.for information, contact Cláudia Schwartz at or Instructor: Claudia Schwartz, MSW, SPHR, PI Director, Human Resources Leadership Program. Section: Course No. BUSA Time/Date: Th 7:30 a.m. - 2:00 p.m. Oct. 29 (1 mtg.) Credit:.5 units in Administration Fee: $95 No refunds after: Oct. 28 (clz/amc) INFORMATION SYSTEMS MANAGEMENT Information Security: Principles to Programs Information security has become a critical focus of information technology and a major concern of organizations. The challenge to maintain security across a wide range of devices, applications, networks, and across potentially millions of legitimate users has proven to be challenging for even the largest and most competent enterprises. Gain a basic understanding of IT security, including: the role and importance of IT security in corporations; basic concepts of IT security including the different types of defense strategies; risk management and business continuity; the different roles of IT security standards and an overview of IT-related laws and regulations. Instructor: Timothy Hamon Senior Forensic Examiner, FBI. Section: Course No. CSE Time/Date: M 6:00-9:00 p.m., Oct. 5-Nov. 30 (9 mtgs.) Credit: 3 units in Computer Science & Engineering Fee: $675 No refunds after: Oct. 10 (hov/avy) Strategic Role of IT in In the last decade, Information Technology (IT) management has evolved from a mysterious art practiced behind the glass walls of the data center to a transparent and engaged professional services discipline managed by executives with various business backgrounds. This transition has forced IT and other business managers to re-examine the strategic role that IT can play in the enterprise. In this course, you will examine the impact of this transition and discover how managing IT as a business within a business has real benefits for both IT and business stakeholders. Additionally, you will learn the best practices of portfolio management that result in the alignment of IT resources at all levels of an organization with the strategic direction of the enterprise. Instructor: Leon D. Rizio, M.S. Senior Consultant; Adjunt Professor, Cal Poly Pamona and University of San Francisco. Section: Course No. CSE Time/Date: W 6:00-9:00 p.m., Oct. 7-Nov. 18; no mtg. Nov. 11 (6 mtgs.) Location: Rm. 110, UCSD Extension Complex Credit: 2 units in Computer Science & Engineering Fee: $575 No refunds after: Oct. 13 (hov/avy) Effective Management of IT Projects Information technology project managers face complex challenges arising from rapidly changing technology, diverse global user bases, and dynamic organizational environments. This course addresses the unique needs of IT project managers who must provide leadership under constantly shifting conditions. It covers project management throughout the entire project life cycle, from initiation through implementation, with specific emphasis on proactive strategies that align with and support organizational goals. Learn the roles and responsibilities that IT project managers must take in leading projects through complex and changing environments. The application of tools and techniques in real-world situations will support acquisition of project management skills relevant to IT environments in diverse organizations. Instructor: Susan Peterson, MBA, PMP Program and Project Management Consultant. Section: Course No. CSE Time/Date: Tu 6:30-9:30 p.m., Sep. 29-Nov. 24 (9 mtgs.) Location: Rm. 102, UCSD Extension Complex Credit: 3 units in Computer Science & Engineering Fee: $675 No refunds after: Oct. 5 (hov/avy) Enterprise Systems Evaluation and Management Issues An enterprise perspective is emphasized for identifying information technology needs and solutions. In this course, you will learn the best practices for technology evaluation, vendor analysis, and system selection/ implementation decisions. Comprehensive systems, including enterprise resource planning (ERP), manufacturing resource planning (MRP), supply chain management (SCM), and customer relationship management (CRM) are addressed. This course can be taken as a stand alone overview. Note: Elective for Management, Finance, and Project Management certificates. Recommended for students planning to take the CMA, CPA and CIA exams. If English is the student s second language, evidence of minimum TOEFL English proficiency score of 550 is required. Instructor: Susan Peterson, MBA, PMP Program and Project Management Consultant. Section: Course No. BUSA Time/Date: Th 6:30-9:30 p.m., Sep. 24-Nov. 19 (9 mtgs.) Fee: $675 No refunds after: Sep. 30 (hov/avy) Process Optimization (BPO) Over the past few decades, information systems have revolutionized the way business is conducted in today s global environment. In this class, you will learn the fundamentals of business processes in the enterprise and the role of information systems in improving their efficiency and transparency. Designed for current and future managers, the class will follow a manufacturing company in its transition from manual, paper-based business processes to a fully automated information environment through a deployment of an ERP (Enterprise Resource Planning) system. Hands-on simulation exercises will give you real life experience in using ERP applications of the marketleading SAP enterprise software suite. Instructor: Leon D. Rizio, M.S. Senior Consultant; Adjunt Professor, Cal Poly Pamona and University of San Francisco. Section: Course No. CSE Time/Date: Tu 6:00-9:00 p.m., Oct. 6-Nov. 10 (6 mtgs.) Location: Rm. 160, UCSD Extension Complex Credit: 2 units in Computer Science & Engineering Fee: $575 No refunds after: Oct. 12 (hov/avy) 46 I extension.ucsd.edu Fall 2015 I (858)

12 MANAGE YOUR CAREER Career resources are available through UC San Diego Extension s Center for Life/Work Strategies. For more information visit extension.ucsd.edu/careers. DAYTIME Acting for Everyday Life Shakespeare said all the world s a stage and all the men and women merely players. Learn how to use acting techniques to prepare for the theatre of real life.acting techniques can give you principles for success and for living. Acting teaches you an awareness of the life around you which allows you to easily connect to individuals and feel comfortable in any business or social situation. Through exercises and class participation you will experience the power and pleasure of being in control of your social environment. Whether you are looking for success in job interviews, business conferences, social networking or in casual connections, this fun, interactive class will give you the tools to be the best you can be. Instructor: Ryan Scrimger, MFA Ryan earned her MFA in Musical Theatre at SDSU, and has 35 years experience in the performing arts. She is an active member of VASTA, ATHE, NATS and KCATF. Section: Course No. PROF Time/Date: Sa 10:00 a.m.-12:00 p.m., Oct. 24 (1 mtg.) Fee: $45 No refunds after: Oct. 23 (vlk/rjb) No visitors permitted. No UCSD parking permit required. Career Clinic for Early Career Professionals In order to determine an appropriate career path, individuals need to possess self-knowledge in relation to the world of work. Individuals then need to be able to apply this self-knowledge to make mature, deliberate decisions regarding vocational choice. This interactive session, for those in the first seven years of a career, will provide tools and resources to help increase self-knowledge in relation to the world of work and apply this knowledge to make better career decisions. The seminar will include 40 minutes of education and discussion about personality, interests and values in relation to the world of work. This will include a simple exercise to help individuals determine if they are on the correct career track. The remainder of the time will be spent discussing job searching preparation and job searching strategies. Instructor: Barbara Sedgwick-Billimoria Section: Course No. PROF Time/Date: M 4:00-5:30 p.m., Oct. 12 (1 mtg.) Fee: $0 No UCSD parking permit required. Career Clinic for Encore Generation The term retirement has been removed from the vocabulary of some professionals. The idea of simply stopping to contribute at a specific age doesn t fit the today s world. This interactive session will help you focus on areas to consider when reinventing your career. Whether you want to work full-time, part-time, start your own business or volunteer your talents, you will leave with an understanding of how to shape your next work/life chapter. Instructor: Camille Primm Principal, Primm & Partners. Section: Course No. PROF Time/Date: Th 4:00-5:30 p.m., Oct. 15 (1 mtg.) Fee: $0 No UCSD parking permit required. Career Clinic for Mid-Career Professionals Some professionals want to take charge of their careers and discover that they don t know where or how to start. This interactive session will provide a tool to assess eight critical areas you need to manage in achieving a balanced mid-stage career. Key components of career management will be covered and you will learn which areas you need to put attention on to build a plan for success. Instructor: Camille Primm Principal, Primm & Partners. Section: Course No. PROF Time/Date: Tu 4:00-5:30 p.m., Oct. 13 (1 mtg.) Fee: $0 No UCSD parking permit required. Career Clinic for Professionals in Transition The stage in between jobs is one that most professionals will travel through either by choice or not. This interactive session will provide you with a tool for you to assess eight critical areas to manage while in job search mode. You will learn what areas to spend time on, be reminded of the key areas to focus on and action item ideas. At the end of the session you will know what steps you need to take to sustain a productive search. Instructor: Camille Primm Principal, Primm & Partners. Section: Course No. PROF Time/Date: W 4:00-5:30 p.m., Oct. 14 (1 mtg.) Fee: $0 No UCSD parking permit required. Emotional Intelligence Assessment and Coaching The EQ-i 2.0 is the first scientifically validated self-assessment report to measure emotional intelligence. It measures self-regard, emotional self-awareness, assertiveness, independence, self-actualization, empathy, social responsibility, interpersonal relationships, stress tolerance, impulse control, reality testing, flexibility, problem-solving, optimism, and well-being. EQ-i 2.0 is particularly useful in professional development of individuals and teams. Individuals will receive a comprehensive report and a 45-minute debrief session with a certified practitioner/coach. Note: Sessions take place at our UCC office or via phone depending on participant s location. Instructor: Tamara Furman, SPHR, ACC, BCC holds coaching certifications from the Hudson Instititute of Coaching, the Intl. Coach Federation and the Center for Credentialing and Education. Section: Course No. PROF Time/Date: Sep. 21-Dec. 18 Fee: $300 No refunds after: Sep. 18 (vlk/rjb) No UCSD parking permit required. Center for Life/Work Strategies Get a career boost with resources and workshops to complement your certificate courses. See page 14 or extension.ucsd.edu/ careers Fall 2015 I (858) extension.ucsd.edu I 47

13 How to Start a New Have you ever thought about going into business for yourself? In 2014, over 20 million Americans started a new business. This hands-on workshop will give you all the tools and information you need to create and run a new business. You will learn ten important requirements for starting a new business as well as how to create the right business for your skills, experience and personality. You will learn how to create a simple but effective business plan, make a decision between virtual or brick and mortar business as well as explore choosing the best business name and keys to branding. In addition, you will discuss products and/or services that will sell, an easy way to raise start-up capital, protecting your ideas, marketing strategies and creating a second income without quitting your job. Instructor: Ben Gage Section: Course No. PROF Time/Date: W 5:30-8:30 p.m., Oct (4 mtgs.) Fee: $125 No refunds after: Oct. 6 (vlk/rjb) No UCSD parking permit required. Overview of Emotional Intelligence & Why it Matters Emotional Intelligence is defined as emotional and social skills that influence the way we perceive and express ourselves, develop and maintain relationships, cope with challenges, and use emotional information in an effective way. A person s Emotional Quotient (EQ) reflects ones overall wellbeing and ability to succeed in a variety of situations. This workshop will provide a general understanding and appreciation of the various elements of Emotional Intelligence and the effects on our relationships, performance, and success. Instructor: Tamara Furman, SPHR, ACC, BCC holds coaching certifications from the Hudson Instititute of Coaching, the Intl. Coach Federation and the Center for Credentialing and Education. Section: Course No. PROF Time/Date: Sa 9:00 a.m.-12:00 p.m., Oct. 10 (1 mtg.) Fee: $75 No refunds after: Oct. 9 (vlk/rjb) No visitors permitted. No UCSD parking permit required. Resume Review: Personalized and On Demand Meet individually with a professional career strategist who will review and red line your resume. Although most jobs are found through people versus online job boards you still need a professional resume. Learn formats, key words, accomplishment phrases that are proven to make your resume stand out. Once you register, our career strategist will reach out to you to schedule your 60-minute face to face meeting. You bring a hard copy of your resume to the meeting and you leave with customized feedback. Note: Students must arrive at their appointment with a hard copy of resume. Instructor: Camille Primm Principal, Primm & Partners. Section: Course No. PROF Time/Date: Sep. 21-Dec. 18 Fee: $95 No refunds after: Sep. 18 (vlk/rjb) No UCSD parking permit required. Story Telling for an Interview or Negotiation Learn how to successfully tell your story in an interview setting. Whether in an interview, negotiation or attending a networking event, learn how to present yourself and your skill set more effectively. You might have the right skills for a new job or a new work project, but if you can t effectively sell yourself and your skill set you won t land the role. Participate in a 30-minute recorded mock interview followed by feedback and coaching with a professional career strategist. Once you register, our career strategist will reach out to you to schedule your 90-minute face to face meeting. You leave the meeting with verbal feedback and a DVD of the recorded mock interview. Instructor: Camille Primm Principal, Primm & Partners. Section: Course No. PROF Time/Date: Sep. 21-Dec. 18 Fee: $140 No refunds after: Sep. 18 (vlk/rjb) No UCSD parking permit required. WEEKEND The Charisma Edge Getting a job, keeping a job, and managing your career can be challenging. Too often, we think that our basic skills and credentials will get us by; those things are critical, however, your personal presence, self-assurance, charm, and grace under pressure your charisma will differentiate you from others with the same talents and background. These qualities improve your ability to make a positive first and lasting impression, increase your ability to connect quickly and authentically with the important people around you, and develop your own inner sense of confidence. Students will explore the neuroscience of confidence, the Nine Levers of Charisma, utilizing quick, fun exercises to allow participants to experience the full range of their personal presence. Instructor: Cynthia Burnham, MBA, BCC Section: Course No. PROF Time/Date: Sa 10:00 a.m.-12:00 p.m., Oct. 17 (1 mtg.) Fee: $45 No refunds after: Oct. 16 (vlk/rjb) No visitors permitted. No UCSD parking permit required. One-on-One Coaching Sessions Meeting with a career coach can help you define your goals and develop a plan to achieve them. Whether you need advice on changing industries, finding new employment, advancing your career, or discovering your career path, a career coach can work with you to develop a customized action plan. This offering includes completing an online DiSC self-assessment and one 90-minute session with a professional career coach. You will receive individual coaching specific to your situation, pinpointing areas that need attention. Note: Enrollments accepted at any time. Once registered, we will send you a link to your online assessment. Next, your career coach will contact you to schedule your session at our UCC location. Package pricing available for multiple sessions. Direct questions to Instructor: Camille Primm Principal, Primm & Partners. Section: Course No. PROF Time/Date: Sep. 21-Dec. 18 Fee: $195 No refunds after: Sep. 18 (vlk/rjb) No UCSD parking permit required. MARKETING Digital Marketing In the ever-evolving marketing landscape, it has become imperative for a business to integrate digital marketing efforts into its overall marketing strategy. Students in this course will explore the development, production and implementation of digital-marketing delivery methods including, but not limited to, marketing, web-based marketing, search-engine optimization (SEO), online advertising, and social media. The curriculum will introduce tools to appropriately measure and evaluate the effectiveness of digital-marketing campaigns that are designed to improve the experience of the consumer. New trends, as well as key opportunities for innovation, will also be included. Note prerequisite: Elements of Marketing. 48 I extension.ucsd.edu Fall 2015 I (858)

14 Instructor: Stephanie Kimberly, MBA Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 30-Dec. 2; no mtg. Nov. 11 (9 mtgs.) Fee: $450 No refunds after: Oct. 7 (clz/fmo) Elements of Marketing Receive hands-on, practical experience in integrated marketing communications. Explore the building blocks of effective marketing programs. Topics include research, audience measurement, product development, positioning, branding, advertising, pricing, distribution, social media, public relations and strategic marketing plan development. Incorporate these tools into your career and organization by learning best practices from current case stories while networking with classmates representing a variety of professional disciplines. Explore marketing career options. Gain experience in a variety of industry sectors, and have the opportunity to develop the primary elements of a marketing plan for the company of your choice. Note: This should be the first course taken by students intending to complete the Marketing certificate. Instructor: Parker Pike, MBA, MA, APR Senior Consultant, Allison & Partners, and Board Member, San Diego Nonprofit Association. Section: Course No. BUSA Time/Date: W 6:00-9:15 p.m., Sep. 23-Dec. 9 (11 mtgs.) Fee: $600 No refunds after: Oct. 1 (clz/fmo) Instructor: Michael Baehr, MBA Strategic Marketing and Communications Consultant. Section: Course No. BUSA Time/Date: Tu 6:00-9:15 p.m., Sep. 22-Dec. 1 (11 mtgs.) Fee: $600 No refunds after: Sep. 29 (clz/fmo) Elements of Marketing in Science and Technology Receive hands-on, practical experience in integrated marketing communications. Explore the building blocks of effective marketing programs. Topics include research, audience measurement, product development, positioning, branding, advertising, pricing, distribution, social media, public relations and strategic marketing plan development within the science and technology context. Incorporate these tools into your career and organization by learning best practices from current case stories while networking with classmates representing a variety of professional disciplines. Explore marketing career options, and have the opportunity to develop the primary elements of a marketing plan. This class is geared towards students in the science and technology sectors. Instructor: Kelly C. Huang, MBA Management Consultant. Section: Course No. BUSA Time/Date: Sep. 21-Dec. 5 Fee: $600 No refunds after: Oct. 2 (clz/fmo) Sports Marketing This course explores the complex and diverse nature of sports marketing. It applies fundamental marketing concepts to the sports industry, including the marketing mix, consumer behavior, marketing research, segmentation analysis, and assessment of marketing programs specific to sports. Guidelines for the formulation of marketing goals and strategies will be included. Trends, issues, and problems influencing the industry will also be examined. Instructor: Daniel Bruton, MBA Section: Course No. BUSA Time/Date: Sep. 28-Nov. 28 Fee: $450 No refunds after: Oct. 8 (clz/fmo) The Customer Experience es that provide extraordinary customer experiences are better and different than their customers and more profitable and longer lasting than their competition. Companies like Apple, Amazon, Starbucks, and newer start-ups including Square, Uber and Tesla, dominate their industries and marginalize competition. These Experience Maker companies have surpassed products, services, and price toward the purpose-built customer experience and the user experience within it. This class will explore the culture, the unique understanding of people, and the markets and decision making that guide the top five percent of experience companies. You will leave the class with actionable business management insights and best practices of how leaders surpass product, service, and price-based business with purpose-built customer experience. Instructor: Jeofrey Bean Principal, Del Mar Research & Consulting, LLC. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Sep. 30-Dec. 2; no mtg. Nov. 11 (9 mtgs.) Location: Rm. 105, UCSD Extension Complex Fee: $450 No refunds after: Oct. 7 (clz/fmo) Careers in Marketing Attend this free informational session to explore opportunities in the marketing field. Hear from a panel of local marketing executives and program instructors who will provide insights on a career path in marketing, emerging trends, and ways to remain competitive in the talent pool. Discover what skills are needed to launch or further your career. Learn more about the Marketing professional certificate program and how it can help you reach your professional goals. This informative session will provide a chance for you to ask questions and to explore professional options within the San Diego region. Speakers: Kirsty Nunez, President, Q2 Insights, Inc., Parker Pike, President, Catalyst Marketing, Inc., Sandra Piccillo, Senior Marketing Manager, Mitchell International Instructor: Staff Section: Course No. INFO Time/Date: TBD Fee: $0 Market Research and Analytics Market research is used to obtain reliable information about customers, industry trends, competition, and even emerging trends that could affect the future of your organization s products or services. This course will give you an overview of the use and applications of market research. Traditional qualitative and quantitative research techniques and methodologies will be covered, along with online research techniques. To gain practical market research experience, you will participate in an actual market research project and work on several real world market research case studies. You will also learn how to use market research results to drive successful product and service design. Note prerequisite: Elements of Marketing. Instructor: Staff Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Sep. 21-Dec. 1 (11 mtgs.) Location: Rm. 111, UCSD Extension Complex Fee: $600 No refunds after: Sep. 29 (clz/fmo) Instructor: Sashikala Whitman, MBA Product Manager & Market Research Manager Section: Course No. BUSA Time/Date: Sep. 21-Dec. 5 Fee: $600 No refunds after: Oct. 2 (clz/fmo) Fall 2015 I (858) extension.ucsd.edu I 49

15 Marketing via Social Media The marketing world is rapidly changing, and so are the methods being used to reach out to and interact with customers. While traditional print media are still dominant, new media channels such as Twitter and Facebook are taking the marketing world by storm. Examine interactive marketing opportunities beyond websites, including blogs, vlogs (video blogs), forums, campaigns, social networking, communities, podcasts, mobile computing, and even virtual reality. In addition, study the implications of this social media marketing on customer loyalty and engagement. These new media allow consumers a greater public voice and role, creating numerous opportunities and ramifications for marketers as groups share, sell, and swap goods and information via the digital world. Instructor: Shahrzad (Sherry) Nouraini, Ph.D. President, Captive Touch, Inc.; Founder/Host, Open Social Media Initiative. Section: Course No. BUSA Time/Date: Sep. 21-Nov. 21 Fee: $450 No refunds after: Oct. 2 (clz/fmo) Product Management, Branding and Positioning Learn to create products and brands that customers love. Explore a hands-on approach to product development, applied customer research, competitive mapping, case study analysis, positioning, communications, and the development of creative branding strategies. In addition, learn tried-and-true best practices through in-depth case studies of real brands and products. With an emphasis on practical tactics that help shape a product and brand s positioning strategy, you ll develop the ability to create a full product and branding plan to integrate into your organization and stay ahead of the competition. Note prerequisite: Elements of Marketing. Instructor: Christopher K. Foster VP Marketing, Modern Postcard. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Sep. 24-Nov. 19 (9 mtgs.) Location: Rm. 150, UCSD Extension Complex Fee: $450 No refunds after: Oct. 1 (clz/fmo) Instructor: Stephen Fritzenkotter, MBA Marketing Consultant Section: Course No. BUSA Time/Date: Sep. 28-Nov. 28 Fee: $450 No refunds after: Oct. 9 (clz/fmo) Creative Advertising Strategies While advertising is a powerful and pervasive medium, highly effective advertising includes a creative strategy, a detailed plan for executing a campaign, and rigorous analysis. This course studies techniques for developing and creating effective advertising within the context of integrated marketing communications campaigns that include advertising, PR, sales promotions, personal selling, direct marketing, and online channels including social media. Through a variety of real life advertising examples and in-class projects, this course reviews all aspects of end-to-end advertising development. Whether you have limited experience in advertising or wish to enhance your marketing and advertising skills, this course is for you. Note prerequisite: Elements of Marketing. Instructor: Michael Baehr, MBA Strategic Marketing and Communications Consultant. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Sep. 21-Nov. 16 (9 mtgs.) 6256 Greenwich Dr., San Diego Fee: $450 No refunds after: Sep. 28 (clz/fmo) Strategic Marketing Planning Enrich your understanding of marketing planning tools and discover how to leverage them in the planning process for strategic competitive advantage. This course is a comprehensive discussion and application of marketing planning tools and is intended to provide students with an in-depth knowledge of the marketing planning process. Explore topics such as market segmentation, competitive assessment, SWOT analysis, portfolio management, product positioning, marketing mix considerations, resource allocation, and marketing execution. Students will develop a strategic marketing plan for a product or service of their choice. Note prerequisite: successful completion of all other required courses in the certificate program. Instructor: Jeffrey G. Flowers CEO, Creative Director, The Flowers Group. Section: Course No. BUSA Time/Date: Tu 6:00-9:15 p.m., Sep. 22-Dec. 1 (11 mtgs.) Location: Rm. 150, UCSD Extension Complex Fee: $600 No refunds after: Sep. 29 (clz/fmo) Online Marketing Strategies More than ever, the cornerstone of every targeted marketing plan should be an online marketing strategy. Explore website design, search engine optimization, pay-per-click advertising, social network marketing, marketing, mobile marketing, and other digital marketing elements. You will leave the class with an actionable marketing plan covering best practices as well as creative online marketing ideas. Guest speakers include several regional experts on various aspects of online marketing. Learn how to attract more of your targeted customers to your website, as well as ensuring that those customers take the actions you desire once they arrive. Instructor: Jeofrey Bean Principal, Del Mar Research & Consulting, LLC Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Sep. 24-Nov. 19 (9 mtgs.) Fee: $450 No refunds after: Oct. 1 (clz/fmo) Global Marketing Explore the excitement and challenges of marketing your product outside of the U.S by analyzing cases featuring well-known companies and products. This course examines the global marketing environment s legal, regulatory, political, cultural, and managerial issues; strategies for market entry and expansion; market research tools and obstacles; targeting and segmenting of markets; distribution channels and local selling; price setting; promotion through integrated communications and advertising; and negotiations. Everyone involved in the international marketing of a product or planning to enter the global marketplace will benefit from this course. Instructor: Patrick M. Guiant President and CEO, PuroClean Emergency Services. Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Sep. 22-Nov. 17 (9 mtgs.) Fee: $450 No refunds after: Sep. 29 (clz/fmo) Directed Studies in Marketing Apply all the skills you have learned throughout the Professional Certificate in Marketing by implementing a comprehensive marketing plan at a business or other organization. Choose a project tailored to your industry of interest and gain practical experience in marketing. Work with an advisor who will coach the project throughout the quarter. Elements of the project include: assessing client needs, developing solutions through a professional marketing plan, presenting to the client, and evaluating the impact of the recommendations. Note: Open to certificate students only. Meetings arranged. All required courses must be completed prior to enrollment. Contact Fiona O Donnell or ) for permission to enroll. 50 I extension.ucsd.edu Fall 2015 I (858)

16 Instructor: Brian Hawkins, MBA Co-Founder, Director of Consumer Marketing, StyleSeek; Founder of PreFAB. Section: Course No. BUSA Time/Date: Sep. 21-Nov. 21 Location: TBD Credit: 2 units in Administration Fee: $450 No refunds after: Oct. 2 (clz/fmo) PROJECT MANAGEMENT Agile Power Practices This course provides an overview of the power tools used in Agile methods of project management. Program and project managers who need to understand the balance and necessity of organizational stability and agility as they lead teams will learn to practice iterative, lean and Agile methods. Commonly used terms will be explained; the course also explores the flavors of Agile, with a deeper dive into the two most common practices. The objective is to provide a working knowledge of the power of Agile, its concepts and methods. Learners will be taken beyond the text of books available on the subject of Agile to an examination of the organizational dynamics and leadership skills required to be successful in implementing Agile and/or leading in an Agile environment. Note: No prerequisite required. HYBRID Instructor: Alicia McLain, M.A., PMP, CSM, CSPO Senior Manager, Program Management & Collaborations, West Health. Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Oct. 7- Dec. 9 one online session (8 mtgs.) Fee: $540 No refunds after: Oct. 14 (clz/amc) Project Management Essentials Effective project management skills are important to professionals in any industry. Learn how to define, plan and execute a project whether your goal is simple or complex. Gain the tools and knowledge for delivering projects on time and on budget, while meeting performance specifications. Explore the basic components of project management and the project life cycle: determining the correct project through strategic portfolio analysis; creating a successful charter; assembling and managing a team; analyzing and controlling risk; monitoring project milestones; and closing out the project. Get the hands-on skills you need to help you successfully complete your next project management assignment. Note: This course is the prerequisite for all other Project Management courses. Instructor: Alex Hosch, MBA, MPM Owner, The Office of Project Management and Coaching. Section: Course No. BUSA Time/Date: Oct. 5-Dec. 4 Fee: $540 No refunds after: Oct. 12 (clz/amc) Instructor: Alex Hosch, MBA, MPM Owner, The Office of Project Management and Coaching. Section: Course No. BUSA Time/Date: Oct. 12-Dec. 11 Fee: $540 No refunds after: Oct. 19 (clz/amc) Instructor: Dragos Craciun, M.A., PMP Financial Consultant specializing in Project Management. Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Oct. 13-Dec. 8 (9 mtgs.) Location: Rm. 141, UCSD Extension Complex Fee: $540 No refunds after: Oct. 20 (clz/amc) HYBRID Instructor: James J. Franklin, PMP Project Manager, CB&I. Section: Course No. BUSA Time/Date: Th 6:15-9:15 p.m., Oct. 8-Dec. 10; no mtg. Nov. 26 (6 mtgs.) 3 sessions online Fee: $540 No refunds after: Oct. 15 (clz/amc) DAYTIME Project Management Boot Camp This intensive four-day project management essentials course will examine the basics of putting together a well-defined, planned, and executed project. Students will learn how to define, plan and execute a project whether the goal is simple or complex; gain the tools and knowledge for delivering projects on time and on budget, while meeting performance specifications; explore the basic components of project management and the project life cycle. This course will also help you determine the correct project though strategic portfolio analysis; create a successful charter; assemble and manage a team; analyze and control risk; monitor project milestones; and close out the project. Note: This course fulfills the prerequisite needed to take all other Project Management courses. Biotechnology Project Management Certificate Gain the project management skills specialized for the Biotech industry See page 230 or extension.ucsd.edu/ lifesciences Instructor: Dragos Craciun, M.A., PMP Financial Consultant specializing in Project Management. Section: Course No. BUSA Time/Date: Sa 8:30 a.m.-5:30 p.m., Oct. 24-Nov. 14 (4 mtgs.) Fee: $775 No refunds after: Oct. 23 (clz/amc) Instructor: Joseph T. Drammissi, MSPM, PMP, PMI- ACP Principal, Paceline Consulting Group, LLC. Section: Course No. BUSA Time/Date: W,Th,F,&Sa 8:30 a.m.-5:30 p.m., Nov. 4-7 (4 mtgs.) Fee: $775 No refunds after: Nov. 3 (clz/amc) Project Planning and Scheduling Gain the knowledge and techniques you need for initiating, planning, estimating, and scheduling your next project successfully. Explore basic project elements, tools and techniques to create a project scope, schedule and cost baseline. Develop a project charter, work breakdown, structure dictionary, network diagrams, critical paths and communication agreements. Discover how current applications of earned value management concepts can be used to control schedule and cost against the project s original baseline values. Case studies will highlight plan and control techniques. Other topics include project software, team contracts and interpersonal skills. Note prerequisite: Project Management Essentials. Instructor: Guy Garceau, M.S., CSM, PMP Program & Senior Project Management Professional Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (9 mtgs.) Location: Rm. 111, UCSD Extension Complex Fee: $540 No refunds after: Oct. 8 (clz/amc) Instructor: Elizabeth Barrie, MBA, Registered Architect Director of Integrated Project Solutions, Balfour Beatty Construction, LEED BC+C, DBIA Section: Course No. BUSA Time/Date: Oct. 5-Dec. 4 Fee: $540 No refunds after: Oct. 12 (clz/amc) Bring any of these courses to your workplace! See corporate training on pages Fall 2015 I (858) extension.ucsd.edu I 51

17 Work Team Concepts and Skills Do you work in groups or teams in your workplace? Learn how to develop effective teams in the context of project management and how to implement communication and conversation strategies that help your team meet its project goals. Discover key factors that distinguish teams and shape team excellence, particularly communication and conversational dynamics. Study theories and models of individual and group conversational dynamics. Learn how to design powerful conversations to produce the results you want to achieve. Explore common team-related issues including: team charter and team contracts, trust, culture, and conflict resolution. You will also have the opportunity to practice diagnosing and dealing with a variety of group dynamics through a team project. Instructor: Kobe Bogaert, MBA Principal, Strategic Momentum, Inc. Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Sep. 28-Dec. 7, no meeting Oct. 19 or Nov. 2 (9 mtgs.) Location: Rm. 160, UCSD Extension Complex Fee: $540 No refunds after: Oct. 5 (clz/amc) Controlling Project Costs and Risks Project control is simplified by good planning from the start. Explore project selection, evaluation, initiation, and the planning that follows. Discuss project scope and its relationship to costs, as well as the cost estimating process. Learn how simple but effective tools like MS Excel and MS Project can help control project costs. You will also study risk management including the nature of risk factors; methods of assessing and estimating impact of risk; and ways of avoiding or mitigating risks. Other topics include monitoring and reporting, sustaining commitment, resource reallocation, balancing time versus quality, performance measurement, and change management. Note prerequisite: Project Management Essentials Instructor: Ray Frohnhoefer, MBA, PMP, CCP Managing Partner, PPC Group, LLC Section: Course No. BUSA Time/Date: Oct. 12-Dec. 11 Fee: $540 No refunds after: Oct. 19 (clz/amc) Instructor: Kugan Panchadsaram, PMP Trainer at Kugan & Associates, LLC Section: Course No. BUSA Time/Date: W 6:00-9:00 p.m., Oct. 7-Dec. 9; no mtg. Nov. 11 (9 mtgs.) Fee: $540 No refunds after: Oct. 14 (clz/amc) Project Procurement Management Do you want to know more about how goods and services are acquired in the project management environment? Examine the procurement planning and management process in its entirety, from request-for-proposal planning to final contract close-out. Learn how to evaluate potential sources for external procurement. Explore strategies for contract selection; risk assessment; negotiation; and administration; as well as the challenges that can arise during the life cycle of a contract. Discover effective techniques for controlling quality and cost, while measuring the performance of major contractors. Other topics include legal issues; product liability and risk; tender documents; invitation to bid; bid response and evaluation. Note prerequisite: Project Management Essentials. Instructor: Neil Sahota, MBA, PgMP, PMP, PMI- ACP, CSP, CSM Project Executive, IBM Global Services Section: Course No. BUSA Time/Date: Oct. 5-Dec. 4 Fee: $540 No refunds after: Oct. 12 (clz/amc) Construction Project Management Are you a project manager responsible for the planning, design and construction of an installation, building, or infrastructure component? Learn the fundamentals of negotiations, legal aspects, human resource management, safety, project planning and time management, resources and cost management, and risk management. Topics include techniques, processes and procedures for managing the planning and design processes, the contract development and administration processes, the construction processes, and the implementation of quality assurance programs. Note prerequisite: Project Management Essentials. Instructor: Sameh Amen, PE, MSCE, PMP Project Manager, Department of Transportation, Caltrans Section: Course No. BUSA Time/Date: Oct. 12-Dec. 11 Fee: $540 No refunds after: Oct. 19 (clz/amc) Earned Value Project Management Explore how to successfully monitor project and program performance through Earned Value Project Management (EVPM). EVPM gives customers and suppliers the ability to track technical aspects, cost, and schedule. It also integrates cost, schedule and technical aspects into programmatic report synopses. Gain the tools used to conduct analysis of contractor-supplied documentation. Discover how to track progress and get information on cost and schedule performance data-including a visual depiction of budget efficiencies for both time and dollars. Discuss industryrecognized standards for monitoring work performance and strategic planning. Learn how you can measure accomplished efforts against the plan for management to effectively make risk management decisions. Note prerequisite: Project Management Essentials. Instructor: Guy Garceau, M.S., CSM, PMP Program & Senior Project Manager Professional Section: Course No. BUSA Time/Date: Tu 6:00-9:00 p.m., Oct. 13-Dec. 8 (9 mtgs.) Location: Rm. 143, UCSD Extension Complex Fee: $540 No refunds after: Oct. 20 (clz/amc) COMPUTER-BASED INSTRUCTION Microsoft Project 2013 Whether you are a novice or an expert project manager, technology can help you effectively manage your next project. Explore the capabilities of Microsoft Project (MSP) 2013 as a tool to help you plan, schedule, control, analyze and track your project. Study the basics of project planning techniques such as developing the Work Breakdown Structure, estimating both cost and schedule, and assigning and level-loading resources. You will have the opportunity to practice the skills you are learning with a real-life case study. Note prerequisite: PM Essentials, PM Essentials in Science and Tech, or PM Bootcamp. Students must use at least MSP version Previous versions are not compatible. Students will receive access to MSP 2013 throughout the duration of the course. Instructor: Bryan D. Berthot, MBA, PMP Project Management Consultant, Berthot Consulting Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Oct. 12-Dec. 7 (9 mtgs.) 6256 Greenwich Dr., San Diego Fee: $715 No refunds after: Oct. 19 (clz/amc) Interest-Based Negotiation Learn new strategies to more successfully negotiate. Explore what gives rise to a negotiation and how to discern the objectives of a negotiation. 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18 conflict. Assess your own personal negotiation style in class and compare your results with others. Gain an understanding of how interests, strategy and tactics all tie into relationships, and how you can determine whose interests need to be satisfied in the negotiation and to what extent. Discover practical tools in collaboration; bargaining; power and leverage; and influence strategies; and take home tips for negotiation in specific contexts like or cross-cultural negotiations, as well as post-negotiation concerns. Instructor: Byron L. Hanchett, J.D. Owner, Conflict Resolution, Inc. Section: Course No. BUSA Time/Date: Th 6:00-9:00 p.m., Oct. 8-Dec. 10; no mtg. Nov. 26 (9 mtgs.) Location: Rm. 110, UCSD Extension Complex Fee: $540 No refunds after: Oct. 15 (clz/amc) Project Management Simulation Get hands-on project management experience via a multiple team project simulation. Practice project management methodology and techniques in developing solutions to project management challenges. Apply strategies to: project management prior to initiation; risk management; resource/vendor considerations; change management; portfolio management; outsourcing and contracts; team change responses; merger and acquisitions; and global and virtual team project management. Note: Completion of all other certificate coursework, including all five other required courses and nine elective units, is required prior to enrollment. Enrollment must be preapproved. Contact the Program Manager at for permission to enroll. Participation in all class sessions is mandatory. Instructor: Susan Peterson, MBA, PMP Program and Project Management Consultant Section: Course No. BUSA Time/Date: M 6:30-9:30 p.m., Sep. 28-Nov. 2 (6 mtgs.) Credit: 2 units in Administration Fee: $500 No refunds after: Oct. 5 (clz/amc) PURCHASING & SUPPLY MANAGEMENT Purchasing I Study the challenges facing a contemporary supply department and the various methods of operating to meet those challenges. The class will examine purchasing department objectives, organization, and administration, centralization vs. decentralization, logistics management, purchaser-seller relationships, subcontracting, strategic alliances and more. Students will become familiar with the legal aspects of purchasing and how supplier relations are a key element of supply chain management. Note: First course in the Purchasing & Supply Management Certificate series of courses. Instructor: Theodore Walker, MBA Former Manager of Contracts and Compliance, HD Supply Section: Course No. BUSA Time/Date: Th 6:15-9:15 p.m., Oct. 1-Dec. 3; no mtg. Nov. 26 (9 mtgs.) Fee: $450 No refunds after: Oct. 8 (clz/amc) The Green Supply Chain Managing a supply chain that is not only efficient, but encourages the sustainability of resources has become a challenge for companies of all sizes. Selection of socially responsible suppliers, mode of transporting raw materials, product design and disposal are just a few of the factors related to implementing a Green Supply Chain. Understand how actions taken within supply chain processes impact the depletion of resources on a global scale. Learn about successful supply chain best practices which have been implemented by corporations who have reduced their carbon footprint and improved their environmental performance. Course material will focus on presenting concepts and processes to enable students to formulate unique solutions applicable to their own organizations. Note: Elective for the Purchasing & Supply Management Certificate. Instructor: Stephen Hill, CPIM, CPM Supply Chain Manager, Cobham Composites Section: Course No. BUSA Time/Date: M 6:00-9:00 p.m., Oct. 5-Nov. 30 (9 mtgs.) Fee: $450 No refunds after: Oct. 12 (clz/amc) QUALITY & PROCESS IMPROVEMENT Introduction to Six Sigma (Yellow Belt) Six Sigma principles can be effectively applied to virtually any business. Even Major League Baseball has embraced Six Sigma, calling it Winning. Step up to bat and take a swing at understanding the basic fundamentals of Six Sigma through the lens of baseball. This six week course, will demonstrate the advantage of applying Six Sigma principles using this non-traditional case study. The participant will learn how to understand and speak the language of Six Sigma as well as gain the ability to apply basic principles. The course is designed for those who want to become stronger contributors to a Six Sigma organization, those who want to be able to evaluate the benefit of bringing Six Sigma into their business, or those who would like to instantly increase their marketability by learning this business-wide, process improvement method. Instructor: Aaron J. Anzelc, M.S., MBB, CQE Owner, Six Sigma Solutions Consulting; and COO for PerfectForms, Inc. Section: Course No. BUSA Time/Date: Oct. 12-Nov. 22 Credit: 2 units in Administration Fee: $475 No refunds after: Oct. 19 (clz/amc) Lean Six Sigma Black Belt Information Session Join this free information session to learn about the Lean Six Sigma Black Belt program format, required project, and expectations for the course. Meet the instructor and program manager and ask questions. For details about the Lean Six Sigma information session or the Lean Six Sigma Black Belt program, please contact Angela Cook at or (858) Note: Fall program starts September 11. Applications now being accepted. Instructor: Richard M. Van Der Linden, M.A., LSSMBB Principal Consultant, ProgressivEdge Section: Course No. INFO Time/Date: Th 8:00-9:00 a.m., Aug 27 (1 mtg.) F 8:00-9:00 a.m., Dec. 4 (1 mtg.) Fee: $0 DAYTIME Lean Six Sigma Black Belt This intensive 12-week program is designed for working professionals who wish to become certified Lean Six Sigma Black Belts. The program will provide the established Lean Six Sigma body of knowledge, the experience to implement it through a project, and the credentials to be a Lean Six Sigma leader within the organization. All students must possess some statistical and project management skills. For more information about the program, please contact Angela Cook at or (858) Note: Admission is limited. Interested students must complete application prior to enrolling in the program. Please see website for details. Instructor: Richard M. Van Der Linden, M.A., LSSMBB Principal Consultant, ProgressivEdge Section: Course No. MAE Time/Date: F 9:00 a.m.-4:00 p.m., Sep. 11-Dec. 4; no mtg. Nov. 20, Nov. 27 (12 mtgs.) Credit: 9 units in Mechanical/Aerospace Engnrg Fee: $5250 No refunds after: Sep. 18 (clz/amc) Fall 2015 I (858) extension.ucsd.edu I 53

19 Lean Enterprise Lean Enterprise principles offer tangible solutions to drastically cut waste, thereby improving quality, productivity and profitability. The fundamentals of Lean Enterprises embrace the identification and elimination of waste throughout the entire supply chain, ultimately resulting in a more efficient business environment. This program teaches the fundamentals and techniques of Lean, and facilitates the follow-up skills necessary to achieve successful results from the shop floor to the top floor. For more information about the Lean Enterprise program, please contact Angela Cook at or (858) Note: Admission is limited. All interested students must complete an application prior to enrolling in the program. Instructor: Jerald M. Wright, BSME, MBA, P.E. President, LEANwRIGHT, Inc. President, The Karen Martin Group, Inc. Tracy O Rourke, MBA, MBB Managing Partner, Integris Performance Advisors Mike Osterling, MBA Lean Enterprise Consultant, Osterling Consulting, Inc. Richard M Van Der Linden, M.A., LSSMBB Principal Consultant, ProgressivEdge Section: Course No. AMES Time/Date: Th 1:00-6:00 p.m., Sep. 10-Dec. 17 (15 mtgs.) 6256 Greenwich Dr., San Diego Credit: 9 units in Applied Mechanics & Eng Sci Fee: $2495 No refunds after: Sep. 17 (clz/amc) REAL ESTATE & URBAN PLANNING Real Estate Property Management Property managers play an important role as liaisons between landlords and tenants. However, their jobs may include a much more diverse set of functions. Find out all about this incredible variety of responsibilities-from tenant law and contracts to repair and facilities management. Gain the practical tools and know-how to take on all types of management including apartment, condominium, office, industrial, retail and residential housing. Learn to prepare management documents, budgets, marketing, leasing, tenant administration, maintenance, and how to set up a management office. Also get expert tips on how to manage and maximize the potential of investment-oriented real estate. Note: Hybrid Note: 1-2 sessions online in addition to in-class meetings. HYBRID Instructor: Craig McMahon, J.D. Partner, Kimball, Tirey & St. John Section: Course No. RELE Time/Date: Sa 9:00 a.m.-12:30 p.m., Sep. 26-Dec. 5; no mtg. Nov. 28 (10 mtgs.). Credit: 5 units in Real Estate Fee: $550 No refunds after: Oct. 5 (clz/js) WORKFORCE DEVELOPMENT ADVISING Courses in the Career Advising Specialized Certificate Program are designed for WIB/Workforce Partnership career advisors. Application required to enroll. For more information visit extension.ucsd.edu/careeradvising. Specialty Areas for Career Advisors This third course will provide information designed to introduce and educate Career Advisors about innovative programs and resources created to assist targeted populations and specialty areas, including: Veterans, older workers, ex-offenders, ESL students, immigrants, refugees, disabled clients, and displaced professionals. Students will utilize a number of learning approaches, including structured activities, group discussions, guest speakers and lectures and project development. Class Teams will be established for various activities and assignments. The overall intent of the class design is to provide a learning climate that promotes understanding, awareness, skills and building a practical knowledge base to be used on the job. Note: Foundation Principles and Skill Development for Career Advisors are prerequisites for this course. Instructor: Camille Primm Principal, Primm & Partners Section: Course No. BUSA Time/Date: Sep. 21-Dec. 12 Fee: $895 No refunds after: Sep. 28 (vlk/drh) Want to improve your professional or academic English? -Academic & Writing -Conversation & Oral Vocabulary -Pronunciation & Fluency See page 120. Call (858) or , Certificate Programs SPECIALIZED Biotechnology Project Management Career Advising Lean Enterprise Lean Six Sigma Black Belt Purchasing & Supply Management Taxation PROFESSIONAL Accounting Management Facilities Management Finance Human Resource Management Marketing Project Management 54 I extension.ucsd.edu Fall 2015 I (858)

20 SPECIALIZED CERTIFICATE Biotechnology Project Management The biotech industry has a distinct set of requirements for the project manager. Managing various discovery, development, testing and manufacturing processes within a highly-regulated and creative environment poses unique project management challenges, not usually covered in foundation curriculum or traditional industry experience. Seattle and San Diego are two west coast centers of the biotechnology industry with the ability to address this professional challenge. The joint online Biotech Project Management Specialized Certificate Program through UC San Diego Extension and University of Washington Extension is intended for product managers, manufacturing managers, quality managers and scientific, clinical research or regulatory specialists engaged in biotech product design, development and control. The program is ideal for individuals who are trying to move into the biotech industry by learning project management processes for completing and delivering a biotech product within budget and on schedule. Further Reading: Considering a Career in Biotech Project Management? Conditions for Admission Participants must have a BS or BA and a minimum of 2 years of project-related work experience. The Autumn 2015 program will begin on September 28,2015. Applications are currently being accepted. To apply, please visit the University of Washington s Biotech Project Management certificate website. Certificate Guidelines Participants will take 2 online courses developed and offered by UW Extension and two biotech courses offered from UCSD Extension. When students complete all 4 courses, they will receive a UW-UCSD joint certificate. Please Note Tuition is paid on a course-by-course basis. Estimated tuition for the program is $4,000, excluding textbooks. Required Courses - University of Washington Project Management Standards & Processes (PTNR-UW901) Biotechnology Project Capstone (PTNR- UW902) Required Courses - UC San Diego Extension Project Management within a Scientific/ Research Environment (BUSA-40693) Applying Project Management Principles to Biomedical and Pharmaceutical Product Development (BUSA-40694) SPECIALIZED CERTIFICATE Career Advising Career Development is an interdisciplinary field which takes into account workplace dynamics and individual growth and change. Career Advisors help focus clients skills, interests and values while teaching them how to gather information about workplace options and helping them develop strategies to reach their career goals. UC San Diego Extension s Career Advising Specialized Certificate Program is designed for WIB/Workforce Partnership Career Advisors to bring them the latest information on current economic trends, coaching techniques, careerbuilding strategies, and interpersonal communications. Career Advisors work with individuals in all stages of work or life, including those transitioning fields, students looking for their first job, veterans re-entering the job market, or individuals facing retirement. The diversity of clients reflects the dynamic and evolving workforce in the U.S. This program provides an organized and comprehensive approach to information, theories and best practices in career development. Conditions for Admission Admittance by application only. For questions, please contact Darlene Hammon at ucsd.edu or (858) Certificate Guidelines Career Advisors will participate in 3 courses approximately 100 hours of instruction and coursework over 3 quarters and will earn 12 academic credits from UC San Diego Extension. Courses have been created using Blackboard- a learning management system software application that enables educational course content to be delivered over the internet (online). Together, students and instructors will be creating a learning community where ideas and concepts are shared using various online learning approaches, including structured activities, varied readings, group discussions and lectures. Required Courses (Must be taken in this order.) Foundation Principles for Career Advisors (BUSA-40801) Skill Development for Career Advisors (BUSA-40806) Specialty Areas for Career Advisors (BUSA ) Certificate Fee: $60 Contact:, Professional & Legal Programs, (858) SPECIALIZED CERTIFICATE Lean Enterprise *Accepting Fall 2015 Applications. Program Begins September 10, 2015* Lean can be defined as performance without waste. Many organizations waste 70-90% of available resources through improper management of materials, time, information, equipment and inventory. This 15-week, one-day per week program presents Lean Enterprise principles and practices. Class projects provide students with experience implementing all the necessary steps to achieve successful results in various business functions and operations. Classroom lecture is complemented by local plant tours, and case studies of World Class Manufacturing companies. Program projects allow the benefits of these techniques to be applied in the student s own company. Through these experiences students will discover how the implementation of Lean Techniques can include dramatic improvements in cycle-time, products costs, inventory reduction and new product lead-time. The program is appropriate for any team or individual responsible for managing or participating in manufacturing activities. Appropriate participants would include managers, professionals and hands-on line staff in key functional areas such as operations, production and inventory control, development, manufacturing, quality assurance, and supplier management. The diverse participant industries provide for cross-industry learning and application of principles, as well as identification of World Class Manufacturing best practices. Industries represented include: Electronics, computers, telecommunications, medical devices, fabricated metal and machining, plastic, chemical, pharmaceutical, food and beverage. Further Reading: extension.ucsd.edu/leanenterprise Six Sigma and Lean: Bringing Speed and Accuracy to Processes (blog) Will the REAL Lean Enterprise Please Stand Up (blog) Conditions for Admission UC San Diego Extension programs are designed to best serve college-prepared working professionals. Although programs are open to all adult learners, where program capacity is limited, applicants with this profile will receive preference for admission. Please Note No fee applies to submit an application. The application fee is included in the total cost of the program. Information Session Lean Enterprise Information Session (INFO ) Required Lean Enterprise (AMES-40136) Certificate Fee: $60 Contact: Science & Technology, (858) Certificate Fee: $0 Contact:, Professional & Legal Programs, (858) Fall 2015 I (858) extension.ucsd.edu I 55

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