THE GAMES GROUP 2016 MEDIA KIT
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1 THE GAMES GROUP 2016 MEDIA KIT
2 PC GAMER As the established source, PC Gamer gives readers a dose of major exclusives, in-depth previews, hard-hitting reviews, winning strategies, and easy-to-follow guides to complex technology. PC gamer is available on digital, print, social, and video platforms every day, 24/7 through our global editorial team based in the US, UK, and Australia.
3 THE GLOBAL AUTHORITY IN PC GAMES 4,297,402 Unique Visitors (US) 23,805,163 Page Views (US) 42,648 Print Circulation* 1,210,548 Total Readership Source: Google Analytics Premium Nov 2015, PC Gamer Publisher Statement 1H 2015 and MRI *Avg monthly circulation
4 CONTENT STRATEGY With the refresh of PC Gamer, there s more emphasis on hardware content than ever before. PC Gamer will showcase in-depth reviews and product spotlights on hardware from graphics cards, to headsets and keyboards, and fully custom PC builds. PC Gamer Pro: a new channel for players who follow competitive gaming or want to improve their own performance. Written by experts and pro players, content will include a mix of news, analysis, event coverage, in-depth features, and how-to guides. Editorial Hardware Coverage Focus New Channel: PC Gamer Pro
5 CONTENT STRATEGY VIDEO From quick game captures on the LPC to on-site reporting from the biggest gaming conventions to livestream play-throughs with the community. PC Gamer will bring fun, engaging video content to the new PC Gamer. In addition, PC Gamer launched a series of webisodes the PC Gamer Show following life in the PC Gamer offices as we interview developers, talk about games, and test out new hardware. Over 689K+ Video Views Produced Short and Long Form Video Content
6 SOCIAL AMPLIFICATION We re extremely proud to have the largest gaming social network amongst our competitors. PC Gamer now has close to 5 Million fans/followers, with 3.3MM coming from Facebook alone. Through our social channels, we re able to amplify our editorial content and custom solutions to millions of active users daily. 3,265,414 1,009, ,766 25, ,539
7 DEMOGRAPHICS 70% 89% use our site for reviews are members of STEAM Male Female 95% 5% $102.2K Household Income 51% build their own gaming PC 31% hold a college degree and above Source: Google Analytics Premium Nov 2015, comscore Key Measures Oct 2015, PC Gamer User Survey Jan 2015
8 GAMESRADAR+ NETWORK REACH 9.2 MILLION US ENTHUSIASTS EVERY MONTH The GamesRadar+ Network consists of Future's properties, including: PC Gamer and GamesRadar+, making us a global authority on all things games and entertainment. Source: Google Analytics Premium Nov 2015
9 2016 PRINT SCHEDULE 2016 ISSUE AD SPACE CLOSE AD MATERIALS DUE SHIP DATE ON SALE HOLIDAY 9/22/2015 9/29/ /27/ /10/2015 JANUARY 10/16/ /23/ /24/ /8/2015 FEBRUARY 11/4/ /11/ /22/2015 1/5/2016 MARCH 12/3/ /10/2015 1/19/2016 2/2/2016 SPECIAL VOL 1 12/16/ /23/2015 2/2/2016 2/16/2016 APRIL 1/8/2016 1/15/2016 2/16/2016 3/1/2016 MAY 2/4/2016 2/11/2016 3/15/2016 3/29/2016 JUNE 3/4/2016 3/11/2016 4/12/2016 4/26/2016 JULY 4/4/ /11/2016 5/10/2016 5/24/2016 AUGUST 5/2/2016 5/9/2016 6/7/2016 6/21/2016 SEPTEMBER 5/30/2016 6/6/2016 7/5/2016 7/19/2016 OCTOBER 6/28/2016 7/5/2016 8/2/2016 8/16/2016 NOVEMBER 7/22/2016 7/29/2016 8/30/2016 9/13/2016 SPECIAL VOL 2 8/3/2016 8/10/2016 9/13/2016 9/27/2016
10 DIGITAL OPPORTUNITIES Future specializes in creating custom, rich media ideation and campaign executions to help advertising partners. We offer a dynamic mix of IAB standard and customized ad units to ensure the greatest campaign success. STANDARD AD UNITS SPECS: Leaderboard 728x90 / can expand to 728x x66 / can expand to 970x418 MPU 300x250 / can expand to 600x500 Tower 300x600 / can expand to 600x600 Skin clickable 1920x1200 Note: other units may be available by special arrangement. Ads may be targeted by geography, time, OS and frequency. Please contact a sales representative for details. Rates and specifications available upon request.
11 DIGITAL OPPORTUNITIES Future has a full service creative team that produces and creates specialist websites, apps, publications, videos, and events to reach high-value, loyal audiences. OTHER AD UNITS SPECS: Sponsored Post WxH in Pixel - 354x307 Headline Text - 50 Characters Max Format - Image Interstitial WxH in Pixel - 600x400 Format - Image, Flash Max File Size - 150kb Custom Solutions Please contact a sales representative for details. Rates and specifications available upon request.
12 BUYING GUIDE SPONSORSHIP PC GAMER Hardware coverage is directly responsible for over $5MM annually via ecommerce links, in sales of peripherals, mice, keyboards, PC cases, CPUs, GPUs, and more. Sponsorship Skin Sponsorship Billboard SPONSORSHIP SPECS: 50% SOV with Buying, How-To, Best Of Guides, & Etc. EST. IMPRESSIONS: 500,000 Tower 300x600 / can expand to 600x600 Medium Box/Tower Skin clickable 1920x1200 Rates and specifications available upon request.
13 CLIENTS & SPONSORS
14 Future US, Inc. One Lombard Street, Suite 200 San Francisco, CA
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