MEDIA KIT. Tampa Bay Sarasota Boca Grande Ft Myers Naples FloridaBoatingMag.com

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1 Luxury BOATS & Coastal Lifestyles BOATING LIFESTYLES & Coastal S 2015 MEDIA KIT Tampa Bay Sarasota Boca Grande Ft Myers Naples Marco Island

2 F is your way to reach affluent boaters in your region. The talented team at Florida Homes Magazine publish this innovative boating lifestyle magazine covering Southwest Florida from Tampa to Marco Island. As publishers and marketing professionals, we are the luxury niche experts. No other print publication delivers the affluent regional boating market and our unique editorial focus showcases the lifestyle of boating and waterfront living in Florida. Florida s Only Regional Boating Lifestyle Magazine OUR MARKET In addition to paid subscriptions, FLORIDABOATING is mailed directly to the qualified affluent consumers in the Gulf Coast Florida region. The Southwest Florida region is home to one of the largest boating communities in the world. Florida boaters spend roughly $4.3 billion a year on boating activities with a $10.35 billion economic impact on the state, making this region one of the largest and most affluent marine markets in the world. OUR READERS The majority of boat owners with a boat over 26 feet have an average household income of $200,000 plus. The average year around resident boater is a 54 year old male.

3 PRINT DISTRIBUTION: GULF COAST EDITION In addition to paid subscriptions, our direct mail print distribution is specifically tailored to target High Household Income Boaters, registered boat owners with a HHI 200,000+ located in the southwest Florida region. We also distribute our publication in private airport lounges, luxury hotels/resorts and retail/ entertainment venues from Tampa to Marco Island. Best of all, we offer you this special opportunity to reach the most qualified new customers at a price you can afford. DIGITAL PUBLICATIONS FLORIDABOATING offers our advertisers new ways to enhance their visibility with advanced digital technology allowing videos to be embedded directly into our digital publications. We include video icons in our print editions to notify our readers that there is more to the story online. Digital copies of our publication are ed directly to our Digital Subscribers and boating enthusiast in the region. E-NEWSLETTERS We deliver sponsored e-newsletter campaigns to our qualified database of Florida Boating and Florida Homes subscribers. An ideal way to reach a large audience to achieve quick results, newsletters are perfect for special events, new product or real estate listing advertisements, promotional sales, and seasonal offerings.

4 EDITORIAL OVERVIEW Florida Travel and Entertainment Destinations Charter Boats and Boats for Sale Cruising and Nautical Guides Personality Profiles Waterfront Living Local News & Events with Boater Education Maintenance Tips New Electronics & Technology with Reviews Waterside Special Events EDITORIAL CALENDAR Winter 2015 Summer 2015 Fall 2015 Naples Longboat Key Fort Myers Beach Downtown St Petersburg Cape Coral Sarasota Bay

5 Florida s Only Regional Boating Lifestyle Magazine SPECIFICATIONS Display Ad Bleed (W x H) Non-bleed 2-page sprd x x Full page 9.25 x x /2 page h 9.25 x x /2 page v 4.75 x x /3 page h NA 5.4 x /3 page v NA 2.6 x /4 page NA 3.7 x 4.45 Magazine trims to 9 w x h Perfect Bound Questions? Contact Production@FloridaHomesMag.com Special pricing discounts available for contracts including our sister titles, Florida Homes & GRAVITAS Magazines. A Magazine for Modern Women of Style & Purpose DEADLINES Issue Winter 15 Summer 15 Fall 15 Space Closing December 5 May 5 September 25 Artwork Due December 18 May 15 October Sales@ Visit our sister publications FloridaHomesMag.com & GRAVITASMag.com Corporate Office: 1520 Fruitville Road, Sarasota, Florida FUSE Media + Communications As publishers and communication experts, we are the luxury niche experts. We uniquely combine multi-channel platforms and content expertise. In a world of divided consumer attention, we re devoted to expanding our clients brand through content-powered customer engagement across multiple channels. By leveraging our insights, imagination and innovation, we create captivating brand experiences. Custom Publishing We produce turnkey publications for our clients using our expertise to create outstanding custom magazines with minimal impact to the client s own workload. We believe in tailormade, high quality, editorially-led products that achieve a client s communication and marketing objectives. Our services cover a broad range of departments from art direction and editorial content, to production, fulfillment and digital hosting. We produce custom magazines, SaundersBEST, for the premier luxury brokerage company, Michael Saunders and Company which showcases their extensive luxury real estate collection and serves as a guide to the Cultural Coast of Florida Sales@ Visit our sister publications FloridaHomesMag.com & GRAVITASMag.com Corporate Office: 1520 Fruitville Road, Sarasota, Florida 34236