Evolution of Social Media for Emergency Management
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1 Evolution of Social Media for Emergency Management Jeff Baranyi Technical Lead for Public Safety Technical Marketing
2 Esri Disaster Response Program Support our users, our partners and Esri personnel who get assigned to specific missions Types of Requests Include: - Software - Data - Technical ca Support - Project Support - Hardware
3 Emergency Support Oklahoma Victim Locations WTC Map Production 24x 7 for weeks Shuttle Recovery Indian Ocean Tsunami
4 Wildfire Support Multi Agency Coordination Fire Spread Predictions Damage Assessment Mitigation CIP at Risk
5 Haiti and Chile Earthquake Support Web Servers, Software, Coordination, Staff, Partner Mobilization News Feeds Volunteered Information Twitter Feeds
6 Colorado, New Zealand, Japan Support Colorado Wildfires New Zealand Japan Japan
7 Social Media Evolving to support Emergency Management Providing Insight Documentation Increased Resiliency Situational Awareness Volunteered Geographic Information (VGI)
8 Filtering Social Media How do you separate the wheat from the chaff? Keywords Time Geography - Flickr - kr.photos.search&api_key=<your_api_key>&tags=flo od&bbox=50.0,20,80.0,60.0&accuracy=6&has_geo=1 - YouTube - d&maxresults=50&v=2&lr=en&location= , &location-radius=300mi&alt=rss
9 Providing Insight
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11 Ushahidi Crowd Sourcing Tool
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24 Documentation ti
25 Sudan Referendum
26 Who s Tweeting?
27 Concentrated Messages
28 Going Viral
29 Going Viral
30 Going Viral
31 Going Viral
32 Tweets Per Capita
33 Tweets Per Capita
34 Original Content
35 Re-tweets
36 Mass Media
37 Mass Media Conduits
38 Message Spread
39 Sudan Statistics Analysis Results of 20,000 Tweets from January 9 th to 15 th Location Information - 95% of locations came from geocoding a place name in the user's twitter profile % were from a lat / long in the user's profile - 0.5% were GeoTagged Generation of Information - 11% were "original information", ie. they were not retweets and did not contain a URL unless that URL is to twitpic. - 13% were second person messages, basically retweets of messages that would have been classifies are original information. - 75% were "mass media" tweets, basically just links to news outlets (probably sent by clicking the twitter button on the web site)
40 Documentation Data Types - Videos/Photos/Messages
41 Documentation Damage Photos from Flickr
42 Increase Resiliency
43 Disaster Response 2.0 Social Networks + Location can connect you with your neighbor Enabling communities to help themselves during a crisis...
44 Situational ti Awareness
45 Situational Awareness com/ /tech/natural social media 1 social- I got better situational awareness [from Twitter] before we got official word,... "Four or five years ago I wouldn't have gotten that quality of information. - FEMA Administrator Craig Fugate discussing using Twitter to get information about the San Bruno explosion.
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47 April 22 St. Louis Tornado
48 Common Operational Picture Social Media Tools
49 Volunteered Geographic Information (VGI)
50 Volunteered Geographic Information (VGI) Citizens as Sensors: The World of Volunteered Geography Direct Feature Updating Server Connecting Mobile Workers, g, The Public... Everyone
51 Metro Nashville 2010 Flood Viewer
52 City of Nashville Citizen Reporting Tool Volunteered Geographic Information (VGI)
53 A New Generation of Geo-Applications Is Emerging CitySourced.com - Leveraging the Geospatial Platform Creating Fun, Interesting and Useful Apps
54 Collect VGI from your Smartphone iphone, Windows Phone 7 and Android
55 Collecting ICS Mapping Information NAPSG Foundation SoCal Public Safety GIS User Group Workshop
56 Challenges Naughty Words Lack of GeoTagging Privacy Terms of Service
57 Resources / Templates Public Safety Resource Center Templates Social lmedia /VGIT Template - Common Operational Picture (COP) Template Social Media Widget - Citizen Service Template -
58 Social Media for Emergency Management is Evolving How can you evolve with it? Watch Social Media on map during an incident id Integrate Social Media in to your Public Information maps and Situational Awareness Viewers Explore Volunteered Geographic Information (VGI)
59 Thank You! Jeff Baranyi @GISPublicSafety
Managing Social Media in a Disaster. Jeff Baranyi Public Safety Tech Lead and Esri Disaster Response Team
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