1 Social Media Ethics: Attorneys Affirmative Duty to Address Social Media Evidence
2 CLE Webinar: Social Media Ethics About CLE Attendees will receive CLE paperwork (CLE Certificate and Evaluation) within 15 working days following the event from LexisNexis CLE Group. Please submit all CLE inquiries to This is only available for live attendees. CLE is not available for those who watch the recorded version. CLE approved in the following states: California, Illinois, New York, Alaska and Arizona. CLE pending in the following states: Alabama, Arkansas, Colorado, Delaware, Florida, Georgia, Hawaii, Idaho, Indiana, Iowa, Kentucky, Maine, Minnesota, Mississippi, Missouri, Montana, Nevada, New Hampshire, New Jersey, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin and Wyoming.
3 Social Media Ethics Introduction & agenda Moderated by Josh Rosenberg of LexisNexis
4 Social Media Ethics: Attorneys Affirmative Duty to Address Social Media Evidence About the presenters Josh Rosenberg Sr. Director of Strategy and Operations for Litigation Tools & Professional Services LexisNexis John G. Browning Partner Lewis Brisbois Bisgaard & Smith LLP John Patzakis President & CEO X1 Discovery
5 Social Media Ethics: Attorneys Affirmative Duty to Address Social Media Evidence Today s Agenda The explosion of social media evidence Ethical duty to address social media Social media evidence and spoliation Ethical considerations for juror and witness contacts Case law update: public search and discovery of social media evidence Best practices technology for social media discovery Closing comments and Q&A
6 Social Media Ethics The explosion of social media evidence
7 Top 3 Most Active World-Wide Social Networking Websites 800,000,000 registered users Registration: open to people 13 and older Purpose: general, updates 300,000,000 registered users Registration: open to all ages Purpose: general, micro-blogging, updates 120,000,000 registered users Registration: open to people 18 and older Purpose: business and professional networking Source:
8 Case Law Survey: Social Media Evidence is Widespread Legal Database Search: 688 federal and state court published decisions involving social media (2010 & 2011) MySpace (315), Facebook (303), Twitter (30), Linkedin (39) Top 5 matter types: 1. Criminal 2. Employment 3. Insurance Claims/ Personal Injury 4. Family Law 5. Trademark Infringement/Trade Libel 11 cases involving possible juror misconduct from social media use
9 Social Media Ethics Ethical duty to address social media John Browning
10 Social Media Ethics THE ETHICAL DUTY TO ADDRESS SOCIAL MEDIA [I]t should now be a matter of professional competence for attorneys to take the time to investigate social networking sites. Griffin v. Maryland (Maryland Court of Special Appeals, May 2010)
11 Social Media Ethics Rule 1.1 of the ABA Model Rules requires lawyers to be competent in representation of their clients. Comment 6 Lawyers should keep abreast of changes in the law and its practice.
12 Courts are moving in this direction I-Med Pharmia v. Biomatrix (D.N.J. 2011) e-discovery case highlighting the importance of knowing your client s computer system. Munster v. Groce (Ind. App. 2005) lawyer s duty to Google as part of due diligence.
13 Social Media Ethics Dubois v. Butler (Fl. App. 2005) lawyer s duty to use Internet resources as part of due diligence, not to use methods that have gone the way of the horse and buggy and the eight track stereo. Weatherly v. Optimum Asset Management (La. App. 2005) lawyer s need to perform Internet research as part of the diligence, to uncover information the court found reasonably ascertainable.
14 Social Media Ethics Johnson v. McCullough (Missouri Supreme Court 2010) Attorneys have greater responsibilities [i]n light of advances in technology allowing greater access to information. This case involved online research and jury selection.
15 Social Media Ethics Carrino v. Muenzen (N.J. appellate decision 2010) Court granted new trial to medical malpractice plaintiff after trial judge barred attorney from performing online research during jury selection.
16 Social Media Ethics Social media evidence and spoliation
17 New Guidance for Litigation Holds Make Sure Your Hold Notice is in Writing and That You are Fully Transparent Pension Committee of the University of Montreal Pension Plan v. Banc of America Securities (2010) U.S. Dist. LEXIS 4546 (S.D.N.Y. Jan 15, 2010) the failure to issue a written litigation hold constitutes gross negligence because that failure is likely to result in the destruction of relevant information. The overall message is that the best way to avoid sanctions is through full transparency and disclosure, key even as to known deficiencies. This case also raised key issue around back-up tapes and inaccessible data. Crown Castle USA Inc. v Fred A. Nudd Corp. (2010) U.S. Dist. LEXIS (W.D. N.Y. Mar 31, 2010) Plaintiff was grossly negligent in failing to issue a written litigation hold notice, monitor collection of responsive documents or ensure that relevant documents were not destroyed warranted sanctions.
18 Self Identification is NOT a Best Practice for Litigation Hold Jones v. Bremen High School District (2010) U.S. Dist LEXIS (N.D. Ill. May 25, 2010) The Court held that the defendant was grossly negligent in relying on employees to select and preserve responsive documents. The court stated that "[i]t is unreasonable to allow a party's interested employees to make the decision about the relevance of such documents, especially when those same employees have the ability to permanently delete unfavorable from a party's system." Inhouse counsel should not rely on self-identification as a best practice for litigation holds.
19 Social Media Spoliation is Real Lester v. Allied Concrete Company (2011) Attorney Sanctioned $522,000 by Virginia State court Told client to clean up his Facebook with incriminating photos Spoliation conduct also likely influenced Courts decision to reduce Jury verdict of 10.6 million. Largest spoliation sanction ever levied against an individual attorney
20 Social Media Ethics Case law update: public search of social media evidence
21 Case law Update: Importance of Public Search for Social Media Evidence Tompkins v. Detroit Metropolitan Airport (2012) Motion to compel production of private Facebook data Public Facebook page reviewed for good cause determination Davenport v. State Farm Mut. Ins. Co. (2012) Plaintiff ordered to produce Facebook photos on her account and where she has been tagged by others Not easy to search for and produce manually Bradley v. State of Texas (2012) Facebook will undoubtedly play an ever-increasing role in identifying and prosecuting suspects.
22 Process For Obtaining Social Media Discovery Rejected Approach: Crispin v. Christian Audigier (2010) Defendants directly served subpoenas on Facebook Plaintiff successfully quashed, citing Stored Communications Act. Successful Approach: Zimmerman v. Weis Markets, Inc. (2011) Court compelled production of plaintiff s Facebook user name and password Publically available information provided good cause basis Largent v. Reed (2011)
23 Social Media Ethics Ethical considerations for juror and witness contacts
24 ABA Rules On Attorney Communications Model Rule 4.2 Communication with Represented Person Involved in Matter Prohibited Model Rule 4.3 When communicating with unrepresented party a lawyer shall not state or imply that the lawyer is disinterested. Model Rule 8.4 It is professional misconduct for a lawyer to... engage in conduct involving dishonesty, fraud, deceit or misrepresentation
25 Bar Assn. Ethics Opinions NY State Bar Ethics Opinion 843 (2010) NYC Bar Formal Opinion San Diego CBA Opinion Attorneys may view, access social media public postings of an adverse party May not friend a represented party May friend an unrepresented party if no deception is used and no direct or implied claim of disinterest
26 Attorney Deception Prohibited NY Rules of Prof. Conduct: 4.1 prohibits acts involving "dishonesty, misrepresentation" fraud, deceit or 8.4 (c) proscribes knowingly making "a false statement of fact or law to a third person" while "in the course of representing a client." Misdemeanors Under California Law: Attorney participation in deceit or collusion with intent to deceive. (Cal. Bus. & Prof. Code 6128(a)) Impersonation of another person on an internet website or by other electronic means with intent to defraud (Penal code 528.5)
27 Ethical Rules on Communications with Jurors Model Rule 3.5 Any communication with juror or prospective juror is prohibited California Prof. Rule of Conduct 5-320(E) An attorney shall not directly or indirectly conduct an out of court investigation of a current or prospective juror in a manner likely to influence their state of mind in connection with present or future jury service.
28 Bar Assn. Ethics Opinions re Juror Monitoring NY County Lawyer s Assoc Opinion 743 Philadelphia Bar Assoc Opinion Passive monitoring of jurors, such as viewing a publicly available Facebook page is permissible Attorneys may not act in any way by which the juror becomes aware of the monitoring Merely following a current or prospective juror would constitute such contact.
29 Social Media Ethics Best practices technology for social media discovery
30 ediscovery Software for Social Media: Key Requirements Twitter: Robust Public Twitter Search Detailed Monitoring Keywords Approximately 3 Days of Historical Information Follow without Formal Follow Request 3200 Historical Tweets Made Available by Public API Twitter TOS: All Tweets are Owned by Twitter and Made Available Via APIs Deep and Intelligent Integration with Twitter API Needed
31 ediscovery Software for Social Media: Key Requirements Facebook: Public Facebook Search and Capture Read Only Display Prevent Inadvertent Friend Requests To Like an Item Will Generate an Indirect Communication Production: Maintain Native File Format Metadata, Chain of Custody
32 Social Media Ethics Closing comments and Q&A
33 Contact us John G. Browning, Lewis Brisbois Bisgaard & Smith LLP Publication: The Lawyer s Guide to Social Networking (2010) John Patzakis, X1 Discovery Publication: blog.x1discovery.com Josh Rosenberg, LexisNexis Publication: Risk of Spoliation as it Relates to the Handling of Litigation Holds. Intellectual Property & Technology Law Journal, May 20II Please submit all CLE inquiries to For more information, visit and
34 CLE Webinar: Social Media Ethics About CLE Attendees will receive CLE paperwork (CLE Certificate and Evaluation) within 15 working days following the event from LexisNexis CLE Group. Please submit all CLE inquiries to This is only available for live attendees. CLE is not available for those who watch the recorded version. CLE approved in the following states: California, Illinois, New York, Alaska and Arizona. CLE pending in the following states: Alabama, Arkansas, Colorado, Delaware, Florida, Georgia, Hawaii, Idaho, Indiana, Iowa, Kentucky, Maine, Minnesota, Mississippi, Missouri, Montana, Nevada, New Hampshire, New Jersey, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin and Wyoming.
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