SCHEME OF STUDY FOR BACHELOR OF BUSINESS ADMINISTRATION (BBA) 4 YEARS/8 SEMESTERS PROGRAMME

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1 Scheme of Studies SCHEME OF STUDY FOR BACHELOR OF BUSINESS ADMINISTRATION (BBA) 4 YEARS/8 SEMESTERS PROGRAMME The BBA (Hons) programme will spread over a minimum of 8 semester (4 years) period extendable up to maximum of 10 semester (5 years) in line with the University. The students of BBA (Hons) are required to complete minimum of 12 credit hours of studies. The students will also be required to go through an internship in any organization of repute for six to eight weeks duration in the last summer vacation commencing prior to the completion of the programme. They will submit an internship report describing the internship activities as per standard format of the department. The internship activity and report will carry a weightage of credit hours (100 marks). The students will be required to pass a comprehensive examination followed by a comprehensive viva voce after passing all the required subjects of the programme. The comprehensive and viva voce examination will carry a weight of credit hours (100 marks).

2 BBA (Hons) Scheme of Study Eligibility Criteria for BBA (Hons):-FA/FSc/ D.Com/DBAor Equivalent with minimum of 45% marks. Code No. Semester-I CHr Code No. Semester-II CHr BBA-120 Introduction to Business BBA-01 Principle of Management BBA-101 Islamiyat and Pak Study BBA-10 Business English-II BBA-102 Business English-I BBA-116 Macroeconomics BBA-115 Microeconomics BBA-111 Business Mathematics BBA-105 Introduction to Sociology BBA-151 Fundamentals of Accounting Code No. Semester-III Code No. Semester-IV BBA-251 Principles of Marketing BBA-201 Human Resource Management BBA-152 Financial Accounting BBA-252 Marketing Management BBA-112 Business Statistics BBA-25 Organizational Theory Behavior BBA-104 Business Communication BBA-15 Business Finance BBA-108 Introduction to Computer BBA-11 Statistical Inference BBA-106 Logic and Critical Thinking Code No. Semester-V Code No. Semester-VI BBA-117 Managerial Economics BBA-02 Project Planning and Management BBA-154 Financial Management BBA-155 Cost Accounting BBA-202 Entrepreneurship & SME BBA-254 Consumer Behavior BBA-122 Business Research Methods BBA-121 Business Law BBA-109 BBA-157 Operations and Production Office Management Tools Management Code No. Semester-VII Code No. Semester-VIII BBA-107 Business Ethics BBA-118 Money and Banking BBA-110 Management Information BBA-114 Quantitative Techniques in System Management BBA-119 Economy of Pakistan BBA-156 Financial Institutions and Market BBA- Elective-I BBA Elective-IV BBA Elective-II BBA Elective-V BBA BBA Internship Report plus Elective-III Comprehensive exam and Viva +

3 ELECTIVE COURSES Note: Elective courses will be offered from the field of specializations given below: Specializations Finance S/No. Code No. Course Title Credit 1 BBA-171 Corporate Finance 2 BBA-172 Investment and Portfolio Management BBA-17 Islamic Banking & Finance 4 BBA-174 Auditing 5 BBA-175 Advance Accounting 6 BBA-176 Financial Risk Management 7 BBA-177 Treasury Management 8 BBA-178 International Financial Management 9 BBA-179 Credit Management 10 BBA-180 Banks Management 11 BBA-181 Advance Cost Accounting 12 BBA-182 Insurance Management 1 BBA-18 Management of Micro Finance 14 BBA-184 Financial Statement Analysis 15 BBA-185 Taxation Management 16 BBA-186 Accounting Information System 17 BBA-187 Consumer Banking 18 BBA-188 Banking Law and Practices Human Resource Management 1 BBA-221 Training and Development 2 BBA-222 Compensation Management BBA-22 Recruitment and Selection 4 BBA-224 Rural & Urban Dynamics 5 BBA-225 Employees Discipline 6 BBA-226 Performance Management 7 BBA-227 International HRM 8 BBA-228 H.R Development 9 BBA-229 Strategic HR Management 10 BBA-20 Organizational Dynamics 11 BBA-21 Leadership and Team Management 12 BBA-22 Labor Law in Pakistan 1 BBA-2 Industrial Relations

4 Marketing 1 BBA-271 Sales Management 2 BBA-272 Brand Management BBA-27 International Marketing 4 BBA-274 Marketing Research 5 BBA-275 Procurement Management 6 BBA-276 E-Marketing 7 BBA-277 Retail/ Retailing Management 8 BBA-278 Agriculture Marketing 9 BBA-279 Advertising and Promotion Strategy 10 BBA-280 Social Marketing 11 BBA-281 Supply Change Management 12 BBA-282 Marketing of Service 1 BBA-28 Export Marketing 14 BBA-284 Industrial Marketing Management: 1 BBA-04 Change Management 2 BBA-05 Total Quality Management BBA-06 Comparative Management 4 BBA-07 Knowledge Management 5 BBA-08 Project Management 6 BBA-09 Corporate Governance 7 BBA-10 Education Management 8 BBA-11 NGO Management 9 BBA-12 Hotel Management 10 BBA-1 Operation Management 11 BBA-14 SME Management 12 BBA-15 Management Information System 1 BBA-16 Organizational Development 14 BBA-17 Crisis Management 15 BBA-18 Conflict Management 16 BBA-19 Tourism Management

5 MBA Scheme of Study.5 years Semester-I Course Title Cr.h Semester-II Course Title Cr.Hrs MBA- Business Communication-I MBA- Advance Business Communication-II MBA-102 Fundamental of Business MBA-107 Human Recourse Management MBA-10 Financial Accounting MBA-108 Business Statistics MBA-104 MBA-105 Semester III Principles of MBA-109 Business Economics Management Computer orientation and MBA-110 Principles of Marketing Packages Course Title Cr.hrs Semester Course-Title IV MBA-115 Marketing Management MBA-125 Financial Management MBA-116 Strategic Management MBA-126 Business Law MBA-117 Cost Accounting MBA-127 Consumer Behavior MBA-118 Business Finance MBA-128 Project Planning and Management MBA-119 Organizational Theory And Total Quality Management MBA-129 Behavior Semester- V Course Title Cr. hrs semester VI Course-Title Cr. hrs MBA-15 Business Research Financial Institution and Markets MBA-145 Methods-- MBA-16 Managerial Economics MBA-146 SME and Entrepreneurship MBA-17 International Business And E-commerce MBA-147 WTO MBA- Elective I MBA- Elective II MBA- Elective II MBA- Elective IV Semester- VII Course Title Cr. Hrs MBA-151 Corporate Governance MBA- Elective V MBA- Elective VI MBA- Comprehensive Research Thesis 6 Cr.hrs Total Cr. Hrs: 99+6 * =105

6 MBA ELECTIVE COURSES Note: Elective courses will be offered from the field of specializations given below: Specializations Finance S/No. Code No. Course Title Credit Hours 1 MBA-471 Corporate Finance 2 MBA-472 Investment and Portfolio Management MBA-47 Islamic Banking & Finance 4 MBA-474 Auditing 5 MBA-475 Advance Accounting 6 MBA-476 Financial Risk Management 7 MBA-477 Treasury Management 8 MBA-478 International Financial Management 9 MBA-479 Credit Management 10 MBA-480 Banks Management 11 MBA-481 Advance Cost Accounting 12 MBA-482 Insurance Management 1 MBA-48 Management of Micro Finance 14 MBA-484 Financial Statement Analysis 15 MBA-485 Taxation Management 16 MBA-486 Accounting Information System 17 MBA-487 Consumer Banking 18 MBA-488 Banking Law and Practices Human Resource Management Hours 1 MBA-521 Training and Development 2 MBA-522 Compensation Management MBA-52 Recruitment and Selection 4 MBA-524 Rural & Urban Dynamics 5 MBA-525 Employees Discipline 6 MBA-526 Performance Management 7 MBA-527 International HRM 8 MBA-528 H.R Development 9 MBA-529 Strategic HR Management 10 MBA-50 Organizational Dynamics 11 MBA-51 Leadership and Team Management 12 MBA-52 Labor Law in Pakistan 1 MBA-5 Industrial Relations

7 Marketing 1 MBA-571 Sales Management 2 MBA-572 Brand Management MBA-57 International Marketing 4 MBA-574 Marketing Research 5 MBA-575 Procurement Management 6 MBA-576 E-Marketing 7 MBA-577 Retail/ Retailing Management 8 MBA-578 Agriculture Marketing 9 MBA-579 Advertising and Promotion Strategy 10 MBA-580 Social Marketing 11 MBA-581 Supply Change Management 12 MBA-582 Marketing of Service 1 MBA-58 Export Marketing 14 MBA-584 Industrial Marketing

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