PEUGEOT MOTION & EMOTION

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1 PEUGEOT MOTION & EMOTION ENVIRONMENTAL AND SUSTAINABLE MOBILITY TODAY AND TOMORROW DTU-RISØ d. 18. august MILJØCHEF JENS R. ANDERSEN JENS R. ANDERSEN

2 The challenge: The global warming and the environment Energy consumption and access to oil and gas Development and growth: Transport, mobility and flexibility is essential Peugeot sustainable mobility solutions

3 Strong energy issues Oil price growth JENS R. ANDERSEN

4 Strong energy issues A relative stability of electric prices Source DGEMP 2007 JENS R. ANDERSEN DM/VEHE 4

5 Transport share of the CO2 emission now: 30% CO2-emission from the different transport forms: PV: 55% LCV & trucks: 33% Buses: 6% National shipping: 3% Railways: 2% Domestic flight: 1%

6 Transport of people 80% of all transport of people in DK is by car! The car is and can continue to be the basic for our mobility and development of our society, if we manage to take the responsibility and catch the good solutions!

7 The car in DK: Environment and climate the CO2-kurve has to be bend! Fremskrivning af vejtrafikkens CO2-emissioner JENS R. ANDERSEN Kvælstofoxider Kulilte Kulbrinte Svovloxider

8 CO2 commitment European CO2 reduction objectives More and more regulations CO2 becoming a new basis for taxation gr gr 152 gr 130 gr gr JENS R. ANDERSEN

9 JENS R. ANDERSEN

10 Peugeot: European lowest CO2- emission in 2006, 2007 and 2008 Average CO2-emission 2008 Based on an analysis made by European Automobile Manufacturers Association Peugeot/PSA gruppen 140,1 g CO2/km (Peugeot 138,1 g) Fiat gruppen 140,8 g CO2/km Renault gruppen 143,4 g CO2/km Toyota gruppen 145,4 g CO2/km Hyundai gruppen 150,5 g CO2/km Honda 152,6 g CO2/km Ford gruppen 153,1 g CO2/km GM 154,0 g CO2/km EU-gennemsnit 154,1 g CO2/km BMW gruppen 155,9 g CO2/km Suzuki gruppen 156,9 g CO2/km Mazda 159,5 g CO2/km VW gruppen 160,7 g CO2/km Øvrige producenter Endnu højere JENS R. ANDERSEN

11 Peugeot Blue Lion: A clear and demanding standard The requirement to a Blue Lion-model can not be bend 1 Maximum fossil CO2-emission 130 g/km 2 The car has to be environmental friendly produced (ISO 14001) 3 95% of the car has to be ready for recyckling Peugeot produces today 36 Blue Lion-modeller: 107, 206+, 207, 308, 3008 og % of our sale in DK 2009 was Blue Lion

12 SUSTAINABLE MOBILITY Continued leadership in climate and environment Innovation og technology 2007, 2008 og 2009: The leading French company in new patents - more than 1000 registred patent in 2009 The main part of the new, patented innovations and technologies was in following areas: Petrol- and diesel engines El- og hybrid technology Safety R&D investment: 2007: 13,5 billion DKK 2008: 15,8 billion DKK 2009: 15,3 billion DKK!

13 The average CO2 reduction between the different technologies Traditionel petrol engine Factor 100 Petrol hybrid Factor 70 Traditionel HDi turbodiesel engine Factor 70 HDi diesel hybrid Factor 49 51% reduction HDi diesel hybrid with 30% biodiesel HDi plug-in dieselhybrid Factor 37 Factor 25 63% reduction 75% reduction

14 ENVIRONMENT, SUSTAINABILITY, EXPERIENCE, DRIVING PLEASURE A CLEAR VIEW SUSTAINABLE CARS FOR ALL NEED S Polyvalent Diesel g CO 2 /km Gasoline 1l. 3 cyl 99g CO 2 /km Urban & Peri-urban Urban 2009 Electric Vehicle Full hybrid diesel HYbrid4 diesel Micro hybrid HYbrid Plug-in < 50g CO 2 /km CO 2 Emission DIFFERENT TECHNOLOGIES COVER DIFFERENT NEEDS

15 TECHNOLOGI: PEUGEOT e-hdi MICROHYBRID Peugeot e-hdi for the future Reduce fuel consumption with up to 15% by city driving Reduce CO2 with 11g/km by mixed driving Will be introduced widely in the model line-up Starting on 508 Is also a part of HDi HYbrid4

16 The future X 4 arrive Q1 2011!

17 3008 HDI Diesel HYbrid4 Q Plug-in Hp e-4wde 99 gco /Km 2 3,8l/100 km ❼ 125 kw, 2.0l HDi with DPFs ❺ 8 kw High Voltage Stop&Start ❸ Hybrid Powertrain management unit ❻ 6 speed manual compact automated gearbox ❹ Power Electronics (Inverter & DC/DC) ❷ High Voltage Battery B (NiMh) ❶ 30 kw electrical rear axle DM/VEHE Pag17 Existing components

18 Peugeot/PSA and EVs: more experience than anyone else 1941 : VLV 1972 : Peugeot J7 et : Peugeot :fleet of 600 vehicles (C15, J5, C25): EDF/GDF, 1993: La Rochelle experience «Liselec» 1995 : Electric Citroën AX and Peugeot : Electric Citroën Saxo 1998 : Electric Citroën Berlingo et Peugeot Partner A total of EVs already sold by PSA

19 The average transport need for the households in the large EU cities 2/3 of the transport need is covered by car Out of this: Every second trip is below 3 km Every fouth trip is below 1 km Every sixth trip is below 500m The car is parked more than 90% of the time!

20 EVs launched in 2010 : a first step in a long term strategy Partner 2 st half 2010 Ion 2 nd half 2010 A co-development with Mitsubishi allows PSA to be one of the first in Europe to launch EVs and provides for important economies of scale. A fast and steady implementation to reach EVS (ION) in less than 5 years A co-development with Venturi for Partner Origin 2010: 1 Passenger car model and 1 LCV model : The first elements of a range of EV

21 Peugeot ION : more than a zero emission vehicle The perfect city car with all automotive assets Compactness (3, 48m) and comfort 4 places, a real boot( 170l up to 1,3 m3) On all kind of roads Max. speed : 130 Km/h Safety (ESP, 6 airbags, protected battery) Equipments ( heating, air conditionning) A new way of driving : the benefits of being electric Serenity, calm 0 emission 0 noise Access to every Low emission zone Easy to use Free parking in many cities A better fitting mobility Peugeot i0n Covering 90 % of all daily trips A cost of usage ( without maintenance and purchase) divided by 3 :< 2 euros /100 km A low maintenance cost Battery 130 km range. Normal charge (100% in 6h) and also quick charge (80% in 30 mn) Life battery = life car A battery recycling process DM/VEHE 21 21

22 Peugeot Partner : Co-developed with Venturi Perfect for daily urbain trips Unchanged load capacity Unchanged load capacity of 500 KG up to 3 m3 thanks to integrated electric power train Peugeot Partner Origin Electric For daily urban trips : range : 100 km max speed : 100 km/h The first first Partner in in summer 2010! Zebra Battery Nickel Chlorure de Sodium : Reliable, tested solution Guaranteed and recyclable battery Charge A complete charge in 8 hours with a normal plug. 80% in 5 hours DM/VEHE 22

23 EV : A new business model SIMPLE : All inclusive Leasing Car +Battery +Plug and energy +Maintenance +Insurance +Roas Assistance New partners new mobility Enter the mobility area from product to services New services of Mobility Emergency Emergency Call Call and and Breakdown Breakdown Call Call Identifying Identifying the the closet closet recharge recharge points points (navigation (navigation system) system) Eco-Routing Eco-Routing Fleet Fleet management system system for for electric electric vehicles vehicles Telematics Telematics Remote Remote Access Access Charging Charging status status battery battery Multi purpose adapted to Mobility bikes, scooters, accessories, cars, vans accessible through pay as you use Car sharing

24 EV : A new business model New services of Mobility Emergency Emergency Call Call and and Breakdown Breakdown Call Call Identifying Identifying the the closet closet recharge recharge points points (navigation (navigation system) system) Eco-Routing Eco-Routing Fleet Fleet management system system for for electric electric vehicles vehicles Telematics Telematics Remote Remote Access Access Charging Charging status status battery battery

25 EV : A new business model New services of Mobility DM/VEHE Pag25

26 26

27 New mobility needs an improved coorporation between the car, the fuel and new energies The right infrastructure! Coordination between: Carproducer Distribution and service Fuel supplier Political decisions and organisations Etc.

28 EXPERIENCE: PEUGEOT BLUEDRIVE Peugeot Bluedrive combine: Driving pleasure with: Low fuel/energy consumption and Minimal climate impact! Important activity at the dealership Dedicated and educated environmental coach Bluedrive info and coaching is a part of new car delivery! JENS R. ANDERSEN

29 PEUGEOT SUSTAINABLE MOBILITY ON 2, 3 AND 4 WEELS

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