September 2015 Stuttgart, Fairground MARKETING SERVICE GUIDE

Transcription

1 September 2015 Stuttgart, Fairground MARKETING SERVICE GUIDE

2 Marketing Service Guide INTERGEO 2015 Abstract INTERGEO now offers you even more possibilities to optimally present your company as well as your products, brands, innovations and services! Make the most of effective marketing activities! This Marketing Service Guide provides you with an overview of all advertising options! You can conveniently place your orders in our Marketing-Web-Services. We will send you your login details by . You still have some questions? We would be delighted to advise you at any time, and look forward to your phone call or . Visitor Guide Page 3 The new handy guide for fast navigation to your stand! Attractive logo package for the hall plans INTERGEO report Page 4 The ultimate trade fair magazine of the industry now with a new look, a list of exhibitors and hall plans! NEW: Innovation Guide Page 5 Easy access to all the latest news in a compact and handy format - anywhere and at any time! INTERGEO App Page 6 INTERGEO Website Page 7 Banner advertising ensures you the highest degree of attention! Newsletter Page 8 INTERGEO Trend- and Media-Forum Page 9 Showcasing the most vital issues every day. INTERGEO TV Page 10 Advertising material & Page 11 promotion Press Page 12 Contacts Page 13 Your INTERGEO Marketing Service Team 2

3 Marketing Service Team Visitor Guide 2015 The Visitor Guide the best way to gain a quick overview as a folding map with A Z exhibitor list and hall plan Total circulation: 16,000 pieces Free distribution on site to all trade fair visitors Lists all exhibitors from A Z Hall plans with exhibitor stand allocation Logo im I N T E R G E O report Hallenplan A3.123 B3.122 C A3.120 C3.124 C3.119 A3.115 A3.113 C3.120 C3.113 C3.113 A3.116 C3.116 D A3.110 B3.109 C3.104 Page inside (limited to 4 advertisement!) 1, Cover Page 1,920 (on the back) Advertisement - sizes Advertisement Width 115 mm x height 210 mm (+3mm All-round bleed) 4. Cover Page Width 115 mm x height 210 mm (+3mm All-round bleed) F rgeo.de e geo.d D3.104 C October 2014 Berlin, Exhibition Grounds C3.098 D3.098 C3.098 B3.090 D3.094 B3.090 D3.090 EAGLEEYE nology E3.089 B3.091 Satellite Tech F3.093 B3.070 F3.083 E3.083 E3.081 D3.084 D3.078 B3.075 F3.092 F3.090 Logo im Hallenplan auf dem Messegelände Oc tober Berlin, Exhibitio n Groun ds VISITOR GUIDE VI SI TO R GU ID E VI SI TO R GU ID E F3.086 B3.083 A3.080 A3.076 F3.091 F3.089 A3.086 A ober Oct unds ibition Gro Berlin, Exh D3.098 E3.090 A3.090 B3.096 B3.100 A3.096 A3.099 A3.073 F3.123 Advertisement Y A3.095 A Visitor Guide, INTERGEO report, hall plan on the fairgrounds Halle 2 GE O COMPAN C3.103 A3.103 A3.079 E3.124 D3.120 C3.104 A3.109 A3.091 D3.124 Price in Logo package hall plan Logo package 3x the presence for one price! With the Logo Package on the hall plan in the Visitor Guide, INTERGEO report and hall plan on the fairgrounds you are guaranteed not to be missed! A3.119 Products F3.084 F3.082 F3.081 A3.071 Halle 1 Sponsors: Sponsors: Host: DVW e.v. Conference organiser: DVW GmbH Trade Fair organiser: HINTE GmbH Host: DVW Conferenc e.v. Trade Fair e organiser: organiser: DVW GmbH e.v. GmbH HINTE Host: DVW organiser: DVW GmbH GmbH HINTE Conference organiser: Trade Fair Sponsors: 3

4 Produktneuheiten Product highlights 7 Marketing Service Team INTERGEO report 2015 INTERGEO report the industry s ultimate trade fair magazine! 7 9 Oktober/October 2014 Messe Berlin, Germany Hallenpläne und Ausstellerverzeichnis Professional magazine section Price in Photo-Advertorial ca. 1,300 characters per language DE / EN + Photo 1,750 The topical and informative INTERGEO report is the international conference and trade fair magazine. As well as all the highlights of the conference and the trade fair, it also includes a hall plan, a list of exhibitors and an overview of the programme for the Trend- and Media-Forum. The magazine is free for all visitors (16,000 copies plus e-paper). Exhibitor innovations and products Available free of charge (16,000 copies plus e-paper) Your CEO in the Who-is-Who directory Produkt-Highlights mit Bild und Text Produktname Firmenname Weltneuheit World s first DE 280 Zeichen ctest re laboren dipsapi tatecae dolec - tatur, aut ut e, quas alis quat rem experfero quid qui cus incip loresti dolen st utem ipist latibus rempore, quas alis quat rem experfero quid pore, quas alis quid qui cus incip loresti dolendi taspis exces dolupta sitibus as aci. EN Ectest re l, quas alis quat rem experfero quid qui cus incip loresti dolen aboren dipsapi tatecae dolectatur, aut ut est utem ipist latibus rempore, quas alis quat rem experfero quid qui cus incip loresti dolen pore, quas alis quat rem experfero quid di taspis exces. Halle/Hall 5 Stand F2 Produktname Firmenname Meilenstein Milestone DE Ectest re laboren dipsapi tatecae dolectatur, aut ut e, quas alis quat rem experfero quid qui cus incip loresti dolen st utem ipist latibus rempore, quas alis quat rem experfero quid pore, quas alis quid qui cus incip loresti dolendi taspis exces dolupta sitibus as aci sum EN Ectest re l, quas alis quat rem experfero quid qui cus in - cip loresti dolen aboren dipsa - pi tatecae dolectatur, aut ut est utem ipist latibus rempore, q incip loresti dolen pore, quas alis uas alis quat rem experfero quid qui cus incip loresti dolen pore, quas alis quat rem exper - fero quid di. Halle/Hall 5 Stand F2 Produktname Firmenname Noch schneller Even faster DE Ectest re laboren dipsapi tatecae dolectatur, aut ut e, quas alis quat rem experfero quid qui cus incip loresti dolen st utem ipist latibus rempore, quas alis quat rem experfero quid pore, quas alis quid qui cus incip loresti dolendi taspis exces dolupta sitibus as aci sum EN Ectest re l, quas alis q pore, quat rem experfero quid qui cus incip loresti dolen abo - ren dipsapi tatecae dolec - tatur, aut ut est utem ipist latibus rempore, quas alis quat rem experfero quid qui cus incip loresti dolen pore, quas alis quat rem experfero quid di taspis ex pore, qces. Halle/Hall 5 Stand F2 Produktname Firmenname Mehr drin! More in it! DE Ectest re laboren dipsapi tatecae dolectatur, aut ut e, quas alis quat rem experfero quid qui cus incip loresti dolen st utem ipist latibus rempore, quas alis quat rem experfero quid pore, quas alis quid qui cus incip loresti dolendi taspis exces dolupta sitibus as aci sum EN Ectest re l, quas alis quat rem experfero quid qui cus incip loresti dolen aboren dipsapi tatecae dolectatur, aut ut est utem ipist latibus rempore, quas alis quat rem experfero quid qui cus incip loresti dolen pore, quas alis quat rem experfero quid di taspis exces. Halle/Hall 5 Stand F Oktober/October 2014 Messe Berlin, Germany WELCOME TO BERLIN! 20 Jahre INTERGEO das Jubiläum in Berlin debis etur molo blam sam, nonese se et ulpa necae. Arunto tem ea net quae. Fuga. Dolora debis etur sam, nonese se et ulpa necae et, cusam qui voluptatenis. WELCOME TO BERLIN! 20 Jahre INTERGEO das Jubiläum in Berlin debis etur molo blam sam, nonese se et ulpa necae. Arunto tem ea net quae. Fuga. Dolora debis etur sam, nonese se et ulpa necae et, cusam qui voluptatenis. 12 WELCOME TO BERLIN! Hallenpläne und Ausstellerverzeichnis Hall plans and exhibitor list Jahre INTERGEO das Jubiläum in Berlin debis etur molo blam sam, nonese se et ulpa necae. Arunto tem ea net quae. Fuga. Dolora debis etur sam, nonese se et ulpa necae et, cusam qui voluptatenis Oktober/October 2014 Messe Berlin, Germany Present Kostenlos yourself für die in the Fachbesucher, INTERGEO report in hoher as Top-Employer auch als E-Paper. 1, Hall plans and exhibitor list Hallenpläne und Ausstellerverzeichnis Hall plans and exhibitor list Photo-Advertorial INTERGEO report Top-Employer ca. 1,300 characters per language DE / EN + Photo CEO in the Who-is-Who Directory Company profile with text and portrait image + logo 500 characters per language DE / EN Product-Highlight Photo + text in Highlight section + QR Code 280 characters per language DE / EN Logo package hall plan Visitor Guide, INTERGEO report, hall plan on the fairgrounds 1,750 1, Advertisements & formats Price in Cover page U4 W 210 mm x H 297 mm + 3 mm, All-round bleed Cover page U2 / U3 W 210 mm x H 297 mm + 3 mm, All-round bleed 1/1 page inside W 210 mm x H 297 mm + 3 mm, All-round bleed 1/2 page inside W 210 mm x H mm + 3 mm, All-round bleed 1/4 page inside (in type area) W mm x H 121 mm + 3 mm, All-round bleed 3,750 3,000 2,750 1, report 4

5 INTERGEO Innovation Guide Innovation Guide all the latest news in a handy pocket format! Where are the current trends heading? What s the latest news at the fair and from the exhibitors? You can find all these answers and more in the new INTERGEO marketing tool the INTERGEO Innovation Guide! NEW Publicise and promote your company s news and innovations Clear design: one item per page book up to 3 pages Distributed free of charge (16,000 copies printed) Handy and practical pocket format (DIN A6) New, innovative and informative and that s a promise. The 2015 Innovation Guide provides a compact overview of all the latest topics for You too can promote your product and company news in our clearly presented, handy Innovation Guide. This gives users a comprehensive overview of the most important developments. The pocket-sized guide provides concise, useful information on the individual exhibits and where to find them at the fair. Get involved and make the most of this new initiative to boost your own targeted communication! Innovation Package: Your innovation in the Innovation Guide & INTERGEO report 1,350 Products Price in 1/1 page advertisement W 105 mm x H148 mm + 3 mm, All-round bleed 1/1 page description max. 500 characters per language DE / EN + photo

6 INTERGEO App 2015 G E O App 2014 INTERGEO App up-to-date information on your smartphone! Products Price in NEW: App-Sponsoring Banners on home page of the app 640 x 70 px or 640 x 120px, PNG format 1 exclusive placement possible + Link to the Exhibitor profile 1,400 Use the improved advertising options of the redesigned INTERGEO app to present your company and industry in the mobile trade fair catalogue. IHR BANNER 360 X 50 Top-Favourite Maximum 3 Exhibitors are permanently stored in the Favourites (marked with Star ) Placement in a theme route 4 different theme routes: - Big Data - Mobile Mapping Solutions - Solutions for the city of tomorrow - Modern Surveying Banner on the welcome page Favourite ad Logo in hall plan Promote your company as an app sponsor: With your banner on the INTERGEO app homepage IHR BANNER 360 X 50 1,400 6

7 INTERGEO Online Marketing 2015 INTERGEO Website attract plenty of attention with exciting banner formats! INTERGEO Website Price in You would like to stand out from the competition? Then book one of the banners on the official INTERGEO website! animated banners also available Visitors Page: Half Page Banner Size: 300 x 600 px, position: exclusive Visitors Page: Full Banner Size: 468 x 60 px Visitors Page: Medium Rectangle Size: 300 x 250 px, position: rotation 2x 1,900 1, Do you need help with designing your banner? We offer a cost-effective service for the design and animation of your banner. INTERGEO Online list of exhibitors Super Banner Online list of exhibitors Size: 728 x 90 px, above search field, limited Price in 3,250 INTERGEO hall plan online Price in Logo in hall plan online Logo on INTERGEO app hall plan and on online hall plan 390 7

8 Newsletter INTERGEO Newsletter bring out your main points before the trade fair even begins! Placing an ad in our newsletters is ideally suited for communicating specific topics at a fixed point in time. This way you can emphasise specific themes and monitor them easily. Products Price in New product 500 characters (including spaces) + Photo (72 dpi) with Link max. 9 placements per newsletter possible Banner 760 x 60 px, 380 x 70 px, 250 x 90 px max. 3 Banner per newsletter 550 from 550 with a newsletter ad you reach 25,000 potential customers all at the same time several editions are planned before the start of the trade fair you can clearly address specific topics, without waste circulation Newsletter 8

9 INTERGEO Trend- and Media-Forum Trend- and Media-Forum present your most important subjects! The Trend- and Media-Forum (TMF) is the hub for multimedia activity at INTERGEO. It is a venue for technology-based and applicationfocused presentations as opposed to the conferences more scientific focus. The Trend- and Media-Forum brings you into direct contact with customers. offers a unique target audience. is driven by innovation. is your own effective business network. Key topics this year include geoinformation for sustainable mobility, building information modelling, location based services and many more. Trend- and Media-Forum Price in Sponsoring Powered by... 10,000 Presentation at the Trend- and Media- Forum 30-minute presentation on the TMF + Recording of presentation Your presentation recorded as a professional video The TMF adds a range of further features to your trade fair experience - with discussions, awards, panels and talks as well as a unique tie-in with recruitment activities. You can cut down on complicated arrangements, construction and infrastructure at your own stand by using the Trend- and Media-Forum for innovative market players. NEW Sponsoring-Partner TMF You can use the Trend- and Media-Forum to reach a wide audience at the fair and in INTERGEO TV 365 days a year! You can take part as a sponsoring-partner with your name and logo at the Trend- and Media- Forum and on INTERGEO TV. 9

10 INTERGEO TV INTERGEO TV News` and News-Talk` The up-to-date News programme is produced live at the fair. From September 2015, four editions will be created, packed with information, reports and interviews from INTERGEO. INTERGEO has its own on-site video production facilities. The hub for this is the Trend- and Media-Forum. INTERGEO TV organises and carries out all the video options that can be produced at the TMF or at exhibitors stand. You will receive all rights to further use and distribution of the video material. Your 60-second INTERGEO TV shortfact is included in your communications package! Distribution: on screen at the fair, app, website, YouTube, facebook, twitter Your promotion options: Your logo in the opening credits for each News transmission News-Talk: A chance to be interviewed by the News presenter live at the TMF Video communication at your stand Over to you for 100 seconds INTERGEO TV films at your stand. Work with an editor to present exactly what your customers need to know about you and your products for Production with a film team at your stand Free and individually tailored video communication 100 seconds of web-optimised video Your video will be distributed to the community via all INTERGEO channels. Experienced editors will be available to help you and your company present yourselves at your very best. 10

11 INTERGEO TV INTERGEO TV Tech-Talks` Do you have an exciting product that you would like to demonstrate in action, live and on video? If so, a 180-second INTERGEO Tech-Talk is the perfect option for you! Showcase your product with a presenter live on the TMF stage. TV products Price in News & News Talk 2,750 Shortfact at stand 1,750 Tech-Talk 1,450 Job & Career (incl. JobSHAKER participation) 1,950 Live demonstration at the TMF with accompanying voice-over/presentation Video recording of the presentation 180 seconds of web-optimised video INTERGEO TV Job & Career` New opportunity for employers and jobseekers! Are you an innovative employer in search of qualified new graduates or experienced professionals? If so, why not promote yourself as an employer or jobseeker via Job & Career`? This will be featured live at the TMF with accompanying voice-over/presentation and filmed as a web video. Live promotion at the TMF with accompanying voice-over/presentation Video recording of the presentation 180 seconds of web-optimised video includes participation in JobSHAKER For further information or questions on video options, please get in touch with our central contact for INTERGEO TV and video communication. Denise Wenzel dwenzel@hinte-marketing.de 11

12 Advertising material & Promotion Invite your customers! Send them an invitation by post or ! Advertising material Price in Print-Customer invitation* without imprint free of charge, with imprint charge Find details in the shop Would you like your customers to visit you without having to pay admission? With a customer invitation this is no problem at all. As an industry representative you can order as many customer invitations and visitor information flyers as you need all free of charge. e-invitations / e-codes* Visitor information flyer* Posters* *service fee of 15,- for each order free of charge free of charge free of charge Our tip: You can also order e-codes, which your customers can exchange for free tickets online. This allows you to save mailing costs. Other advertising material Price in promotion licenses (per person and day) 390 Lanyards Total circulation: pcs (INTERGEO logo + your company logo) Limited to 2,500 pieces per exhibitors, Price includes printing 3,990 12

13 Press Present your company in the best possible way to the press and the public! Take advantage of the wide-ranging possibilities offered by our press service for the perfect presentation of your company. Products Price in Press box at the press centre 50 Company profile (text and image) as DIN A4 insert in the press kit

14 Contacts Jan Rieken Communication Phone: +49 (0) Fax: +49 (0) Michelle Oliver Communication Phone: +49 (0) Fax: +49 (0) HINTE Messe- und Ausstellungs-GmbH Bannwaldallee Karlsruhe Phone: +49 (0) Fax: +49 (0)