Mission Statement

Transcription

1 Mission Statement Our mission is to relay an accurate depiction of hip hop in its entirety, from news, music, events, and culture, while giving local, independent, and establish artist a global platform to be seen and heard, without financial bias or political capitalism. S W E A T A N D T E A R S P R O D U C T I O N S C E N T R A L A V E. # C h i n o C a,

2 PRESS RELEASE: LA2DABAY.COM August Press Release August, 2012 Global Stage from a West Coast Perspective. Vol.1 Vol.2 Website Los Angeles, CA Sweat and Tears Productions La 2 Da Bay Vol.2 New West Order is a Documentary focusing on the state of west coast hip hop. This informative and educational piece will inspire all. The topics discussed are captivating in a never told narrative story line focusing on the pros and cons of the Jerk Movement, The Suge Knight and Deathrow Era, Professionalism and Business, West Coast Radio, Independence and Internet, Generational Gaps between the Old School and the New School, and the Future of a Struggling Coast. This music business blueprint is a must see. The knowledge you will gain from this documentary is priceless. Take a seat as you prepare yourself to be enlightened and entertained as personalities and passion are graced with humor and humility in a never told hip hop story from a West Coast Perspective.. La 2 da bay is now excepting hot songs to be featured on the hottest movement on the west coast!!!!!!!!!!!!!!!! Follow us on Watch Trailer:

3 TARGET MARKETING FOR ADVERTISING 1. Artist- all genres of music. A. Underground B. Independent C. Mainstream 2. Corporate Companies- all companies pertaining to entertainment. A. Management Companies B. Public Relation Companies C. Record Labels D. Radio Stations E. Internet Radio Stations 3. Fashion Store- Serve as a store for any artist that has their own brand. A. Offer a Split-Deal for all merchandise sold on our website. B. Target Fashion Designers C. Target Clothing Stores 4. Art Store- Art as it pertains to the music business A. Graffiti Arts B. Graphic Artist C. Graphic Designer

4 La2dabay.com believes in 100% creativity and non-censorship supporting great music of all genres as they relate to the culture of hip hop. Our page entitled home will serve as the eye-ball to the website s soul. We will also conduct most of our advertising on this page. Our pages entitled video will highlight videos from all levels combined. Old school to the new school, major to underground, r&b, hip hop, pop, reggae, gospel- hip hop, Latin-hip hop, etc. Our page entitled La 2 da bay will serve as the promotional page for the movement itself, everything from new videos, pictures, interviews, webisodes, commercials, etc will appear on this page. Our page titled underground will host underground talent from all over the world. This page will filter the weak from the strong identifying most likely to succeed recognition. This page will consist of pictures and videos. Our page titled independent will host independent artist from all over the world. This page will follow the publically recognized established movements that exist around the world. This artist generally will have record labels, clothing companies, llc s, etc. Our page entitled Diamond in the Rough will host artist that have receive industry recognition and artist participation from establish people in the business. These things may consist of artist features, music production, radio recognition, and major/independent deals. Our page entitled mainstream will host artist that are nationally and internationally known. This artist will consist of Grammy nominated or Grammy award winners. They will also be the industry s top sellers and billboard s top ten.

5 Our page entitled around los angeles will highlight the night life around Los Angeles. Restaurants, night clubs, comedy clubs, bars, etc surrounding Hollywood and downtown l.a. Our page entitled hip hop culture will focus on all aspects of the hip hop culture in fashion, art, dance, etc. Our page entitled real talk will host discussions concerning industry issues, family issues, race issues, economic issues, live interviews, etc. Our page entitled fly on the wall will host blog discussions about men and women issues that exist. Each gender will discuss the likes and dislikes that the opposite gender does and does not do. This forum will give the talked about parties the ability to learn from being the fly on the Wall. Our page entitled about us will display our mission statement and what we stand for, and who we stand for, the people!!! Our page entitled contact us will introduce our team, biographies, and contact information.

6 BOOK SUMMARY: LA 2 DA BAY -- THE DOCUMENTARY Project Description: A Documentary on West Coast Hip-Hop LA 2 Da Bay is a West Coast Documentary discussing major issues plaguing an entire coast. This documentary will stimulate one s mind teaching you about the Jerk Movement, Post Deathrow Era, Business Etiquette, West Coast Radio, Internet Powers, and Bridging of any Gaps that may or may not exist! This ground-breaking hip hop documentary is loaded with highly educational, informative, and beneficial concepts. Be prepared to leave with a new found understanding and respect for a "New Generation" of "West Coast Businessmen". KeKe Loco Big Hutch & Silky D OG Kokane and Fans

7 Multi-Platinum Keith Clizark LA 2 DA BAY RADIO STATION 93.5 KDAY: The focus of this radio station will serve as a branding tool to promote the movement through commercials, live reads and plugs. The outline of the show will consist of universal music, industry etiquette, celebrity news, and call-in debates. Universal Music- Our choice of music will be the essence of hip hop in the beginning days. We will play all regions of hip hop on a time-line, where it began, where it went, to where music is now headed. Industry Etiquette- Our moral responsibility will be to provide education to all people whether they listen to hip hop or not. We will instill the values of the Baby Boomer s generation but humbly accepting individual s ignorance in a positive conversation to educate everyone. Celebrity News- We will cover the culture of hip hop on all levels, from all coasts, mainly highlighting our established movement, La 2 Da Bay. Call-In Debates- The ending segment of the show will be from the public option and recap of the discussions.

8 LA 2 DA BAY THE WEBSITE: The focus of the blog site is to give online subscribers a true authentic depiction of hip hop from a west coast perspective. We have created a platform for all genres and status, independent or corporate, domestic or international, in a very hip and sleek entertainment community in the business of music through digital media. Our advertising packages are very competitive for the traffic. Now with over 600,000 hits and over 50,000 unique visitors and growing, we aim to grow with you. Topics concerning news, business, events, advertising, blog discussion, videos, music, and more. We are here to support the culture of hip hop. LA 2 DA BAY- THE TOUR The tour is a marketing strategy to generate revenue. We want to host an 8 city tour from La to the Bay starting in Riverside CA, and ending in Oakland California. The genre of music will range from Hip Hop, R&B, Reggae Hip Hop, Latin Hip Hop, Gospel Hip Hop, and Pop Hip Hop. Every venue we have selected from San Diego to Oakland seats 2,500 to 3,500 with a rental under $15,000 (Detailed budget provided per request). This budget was established to ensure positive income by keeping a low production cost. La 2 Da Bay Vol.2 New West Order Tour will tentatively show in the following locations: RIVERSIDE, CA SAN DEIGO, CA LOS ANGELES, CA SALINAS, CA FRESNO, CA SACRAMENTO, CA SAN FRANCISCO, CA OAKLAND, CA

9 *Behind the scenes footage will be filmed and sold as a DVD. La 2 Da Bay Vol.3 They still scared will also be in full production. This project is fully developed and will be accompanied by a sound track and tour.

10 LA 2 DA BAY- THE MERCHANDISE