WHAT IT S LIKE TO WORK WITH GREY SKY FILMS
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1 WHAT IT S LIKE TO WORK WITH GREY SKY FILMS
2 CONTENTS INTRODUCTION OUR CORE VALUES CONSULTATION CREATIVE DEVELOPMENT PRE-PRODUCTION PRODUCTION POST-PRODUCTION FILE DELIVERY WHO WE VE WORKED WITH TESTIMONIALS CONCLUSION
3 ABOUT GREY SKY FILMS INTRODUCTION Thank you for taking the time to get to know Grey Sky Films! For over 15 years, Grey Sky Films has helped clients stand out from their competition, increase sales, boost SEO, and much more, by producing authentic and engaging video content. As an agency, we collaborate on any level to produce video content for sales and marketing, brand awareness, corporate communications, training, special events, and more, for use on broadcast, social media, web and mobile. Grey Sky Films is not just in the video production business; we are in the business of enhancing our clients image and helping them attain their goals. We consider each project as a chance to build upon our experience, and truly partner with our clients to create new opportunities for success. So, while we aim to introduce you to our company with this e-book, we are also excited to learn more about you. Please read on to learn more about our process and capabilities, as well as our unique and passionate company culture.
4 OUR CORE VALUES At Grey Sky Films, our company culture is super-important, and the client experience is at the center of everything we do. Our Core Values exemplify what it s like to work with the Grey Sky Films team, and they go a little something like this: OUR CORE VALUES LOVE IT CHECK IT IMPROVE IT OWN IT TEACH IT EMBRACE IT POSITIVIFY IT WEIRD IT SMELL IT COMMUNICATE IT ROCK IT Find inspiration in everything around you, and let your passion inspire others. Check your ego at the door. Have pride, but never arrogance. We can always improve. Always strive to be 1% better. Mistakes are chances to learn, grow, and improve. Take ownership in what you do. No matter how small the task, do it to the best of your ability. Teach, educate, help. Take the time to explain processes or the reason behind what you are doing, so that others can learn and grow as well. Be open to learning from others. Embrace Change. It is the only thing constant in life, so prepare for change, be open to it, and accept it. Yes, we made up that word! Always choose to have a positive attitude. Don t care what they may say, we got that PMA! Have fun, promote weirdness. Be yourself and encourage others to be themselves as well! Stop and smell the roses! Take time each day to appreciate the good things. Honest and open communication is the key to respectful relationships. Let people know they re important to you. Treat everyone like a rock star!
5 CONSULTATION Our process frequently begins with a consultation: Whether you already know what type of video you d like to create, or you haven t a clue where to start, having a conversation (or two or three!) with our team, is the best way to clarify your needs, and set you up for success. There is a lot to consider, and we are here to guide you from the very start! In our first meeting we ll talk about: Your goals or initiatives; what results you would like to achieve. Your current marketing agenda and how a video may support or enhance it. What type of video(s) you would like to create, or what we may recommend. Specific details, such as: scripting, casting, filming, editing, graphics, timeline, budget, and everything in-between. VISIT OUR OFFICES CONSULTATION We invite you to visit our creative offices and studio, located in Rockaway, New Jersey. We love having visitors, and you ll be greeted with a tour of our creative offices, our break room (aka the beach, where you can play a game of air hockey, or any arcade game your heart desires!), our in-house studio, and our magical post-production department!
6 CREATIVE DEVELOPMENT Looking for the next Where s the Beef? or Geico Caveman? Or perhaps you just want to establish consistent branding elements across all of your marketing materials. Whatever your objective may be, Grey Sky Films offers various creative and concept development services. Our in-house team of account executives, producers and creative directors will collaborate with you (or your sales, marketing or agency team) to create and develop brand-right concepts or to fine-tune existing ideas. CREATIVE DEVELOPMENT
7 PRE-PRODUCTION While not all projects need creative development, all projects do require and benefit greatly from the pre-production phase. This phase in the process is the planning stage that allows us to set your project up for success in the following phases of production and post-production. In pre-production we ll prepare for everything that will occur in production, which may include: PRE-PRODUCTION Casting, scripting, the schedule for filming. Lists of shots to be captured. Graphic or audio assets to be gathered. And much much more! We ll also address the overall timeline for the project and determine a production and post-production schedule.
8 PRODUCTION Filming in the production phase is often the most fun and exciting part of the video production process! We take great care to be superbly organized and prepared for filming to ensure that your production is smooth, efficient, and enjoyable! Our crew values and demonstrates punctuality, professionalism, and a positive attitude on-set, and in your environment. PRODUCTION Your Account Executive, and Producer or Director will work with you, and provide guidance every step of the way, ensuring you get the rock-star treatment on production day.
9 POST-PRODUCTION Post-production is where the real magic happens! Once all filmed footage, visual elements (such as still images, stock footage, or graphics), audio tracks, and other vital components are submitted to our postproduction department, our post-production team can begin the editing process. POST-PRODUCTION We develop your first edit to a point where we feel it s as complete as can be, potentially using water-marked graphics and audio files until those items have been approved for purchase and use in the final edit. Completing the post-production process: Your Account Executive will schedule a first edit review session and then present your first edit to you via a password-protected link, allowing time for you to review and compile any notes you may have on your edit for the review. The edit review session is when we will meet or have a call to discuss any and all updates you may have for your video. We offer up to three rounds of review to reach final approval, and while expedited turnaround times can be discussed on a per-project basis, we typically offer a three-week turnaround time to present a first edit, and one week per each subsequent round of review.
10 FILE DELIVERY Once we get your stamp of approval of your video, there are a few final steps toward completion of the file delivery process. First, upon final approval we then purchase any stock assets and swap them out for any placeholders we have used thus far (watermarked images, stock footage, or music files). We ll update them in the final video file. Then, we perform final run-off to your requested file specifications. Our discussion earlier on in pre-production will have dictated which file formats you require, and we will have performed all editing services with that file format in mind. FILE DELIVERY Last, but certainly not least, we perform final quality control, ensuring there are no glitches or issues in the video file. We typically deliver final files via digital transfer, easily download-able with the click of a mouse! Once you download the file, it is ready to be uploaded to your website, YouTube, social channels or mobile tablets, and more! If your video is a piece for television broadcast, we can also deliver the file directly to your media hub or trafficking partner for distribution.
11 WHO WE VE WORKED WITH WHO WE VE WORKED WITH
12 TESTIMONIALS Here are just a few of the glowing testimonials we ve received this year. View testimonial videos or download our testimonial booklet on our website! The team was lean and mean, and they were a real big part of getting this done successfully and safely. Grey Sky Films went above and beyond to respect and accommodate PSE&G s strong culture of safety. I don t know how we would have done it if not for their flexibility and cooperation. Kate has been great to work with. Matt gets me and knows what I m thinking. He worked quickly and was very patient. It was perfect. Great service all around! PSE&G Corporate Reliability Video XCEL FEDERAL CREDIT UNION Web & Special Event Videos TESTIMONIALS You guys are a great team. We ve loved working with you over the past four years. We know we can reach out any time and that you will hustle. MCELROY, DEUTSCH, MULVANEY & CARPENTER, LLP Web Videos First off let me thank you! That was one of the hardest things I ve ever had to do. There is no way I could have done it without your guidance and support. Your expertise came through and made the difference in completing this project. I m excited to see the fruits of our labor, and when I say we I mean us. You and your team were awesome! FORCE EFFECTS Training Videos What stood out to all of us here was the great team work. Communication was awesome and we were very impressed by the work and by the acceptance of tweaks and suggestions. Cesar was very responsive, and easy to work with. LEVERAGE MEDICAL REPS Recruitment Video Dana went above and beyond during the editing process. She took the initiative to create a great title and her audio editing of the music was superb. You guys were great and we certainly want to work on more projects together. AUDIO VISUAL DYNAMICS Sales Meeting Video
13 CONCLUSION We hope this E-book has given you an illuminating look at our process and capabilities, as well as our passion for providing a very special experience for our clients, that exceeds expectations and helps them achieve their goals! The very best way to give you the answers and information you seek is to have a conversation with a member of our team. We know, we know it s kind of like going on a blind date, but in this case you can even get to know our entire team ahead-of-time by watching their fun bio videos on our website! Meet The Team... CONCLUSION CATHY CHRIS MARK PATTI MATT DANA? EDDIE KELLY KATE EMILY CESAR WHO NEXT? We look forward to getting to know you! SCHEDULE YOUR FREE CONSULTATION TODAY!
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