(S3.2) Accelerating the next era of storage, flash performance to converged backup and archive. Johannesburg

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1 (S3.2) Accelerating the next era of storage, flash performance to converged backup and archive Johannesburg

2 Chris Johnson VP & General Manager HP Storage Division EMEA

3 Tweet us on #HPWorldZA Johannesburg

4 Enterprise IT is under Enormous Pressure Speed Innovation Simplify Manage Risks Lower Costs Create Agility 4

5 The World is Rapidly Moving to a New Style of IT Converged Infrastructure Software-Defined Datacenter ITaaS/Converged Cloud Desired outcomes Speed: Instant access to applications and information Agility: Transparent data & workload mobility Scale: Massive data growth from new sources & devices Economics: deliver internal IT at xsp costs & service levels 5

6 Time Is Running Out For Legacy Storage Cloud Volume X increase ZB Big Data Variety Human information, machine generated, structured databases Mobility Velocity 90% of data is less than 2yrs. old 2 450B Internet transactions per day by 2020 Footprint, Power & Cooling are becoming unsustainable with traditional IT 6 1. IDC Digital Universe, sponsored by EMC, December SINTEF (May 2013)

7 The Storage Landscape is Changing Exiting the hardware business..? Multiple directions which way..? Legacy Hi-end dependency Lack of innovation Adopting HP s strategy incomplete portfolio Private ownership the end of discounting? 7

8 Fragmented Storage Complexity The Legacy Tier 1 Mid Entry SSD Virt VMAX VNX Target backup VNXe XtremIO VPLEX Source backup Systemic gaps in legacy storage Complex:10 disconnected platforms to meet needs. No interoperability. Rigid: Manual hardware-defined allocation of resources by workload Data Domain File Archive Avamar Object Isolated: Inability to intelligently search or move data between silos Expensive: <30% utilization, increasing CapEx and OpEx at odds with flat budgets Isilon Centera Atmos 8

9 HP Converged Storage - Designed for the Future Our Vision: Architectural Simplicity Primary Storage HP 3PAR StoreServ Applications / Virtualization / Cloud Protection & Retention (BURA) HP StoreOnce + StoreAll Backup / Recovery / Archive Single Primary storage architecture Combined Retention/Protection architecture Common data services Block, Object & File Reduce Operational Complexity & Cost Speed The Delivery Of Value From Innovation 9

10 HP 3PAR StoreServ The Modern Architecture for the New Style of IT Autonomic Reduce time spent managing storage by 90% Efficient Reduce capacity requirements by 50% - Guaranteed Multi-tenant Double VM density per server Guaranteed Federated Non-disruptive data mobility between systems 10

11 HP 3PAR StoreServ One Primary Storage Platform One Architecture Operating System Interface Feature Set When Size Matters When Performance Matters When Value Matters Flash

12 Top IT Spend Priorities BURA High On Agenda Information security initiatives Improve data backup and recovery Increased use of server virtualization Manage data growth Data center consolidation Major application deployments or upgrades Desktop virtualization Use cloud infrastructure services Business continuity/disaster recovery programs Regulatory compliance initiatives Business intelligence/data analytics initiatives Deploying applications on or for new mobile devices Improve collaboration capabilities 29% 27% 26% 25% 24% 22% 22% 22% 20% 20% 20% 20% 20% 11% say data protection Is their primary business challenge 39% view data backup and recovery as a business challenge $ 92% of companies plan to increase or maintain their storage/ backup budget in * Source: ESG Research Report, 2013 IT Spending Intentions Survey

13 HP Backup Recovery Archival (BURA) Assess the Legacy Optimise Cost Single, integrated solution Real Protection 13

14 HP StoreOnce Backup Family 6500 ONE Architecture Small sites to Enterprise to Service Providers Backup and Replicate anywhere 4900 StoreOnce in HP Data Protector New: DP v Up to 432TB VSA Series 2700 Up to5.5tb Up to 36TB Up to 160TB StoreOnce Catalyst Up to 1.7PB 34PB of backed up data Backup Application Integration & Source-side de-duplication 14

15 HP Converged Storage The Rate of Innovation NOW NEXT CloudSystem VirtualSystem 2x VM Density Tier-1 for ITaaS & SPC-1 Leadership Flat SAN Peer Persistence SSD Expansion Tier-1 features, midrange price OpenStack FC All Flash Array SAP HANA ? Midrange Performance Performance Archive w/ 3PAR Scale-out Backup & Autonomic Restart Record Performance & DP7 / IDOL Integration Catalyst performance entry and midrange 100K x faster search & IDOL integration Backup Virtual Storage Appliance 15

16 Disruptive Innovation Coming Fast FROM Massive, nine universal levels of hierarchy; trading off speed, cost and volatility (Memristor) main Memory/Storage memory FROM Intelligent General Data Purpose Placement & Storage Architectures Optimisation Compute Integrated FROM electrical Photonics signaling Interconnect FROM OpenSource transactional Data and Management relational Platform databases management platform Visual FROM & multiple Interactive stand Content Real-time alone devices Data Consumption Access and Consumption 16

17 HP Storage Consulting Services for Transformation Storage Consulting Services Understand business drivers Explore current deployment Discover Identify transformation opportunities Reduce deployment risk Storage Holistic Portfolio Of Services Assess Design Implement Integrate End to end services lifecycle Design Consulting Services Transform Manage Capacity on Demand Financing 17

18 HP Converged System Delivering a breakthrough total systems experience Virtualization HP ConvergedSystem for virtualization HP ConvergedSystem for hosted desktops Cloud HP CloudSystem ( to be announced 12/11) Big Data HP ConvergedSystem for Vertica HP AppSystem for SAP HANA Built on the industry s best Converged Infrastructure with leading ISV s 18

19 Pick Your System HP ConvergedSystem 700 Demanding data centers VM s 700x for limited customization HP ConvergedSystem 300 Medium sized environments VM s 25% lower entry price Faster everything 19

20 Our Strategy Consulting Support Datacenter / Cloud Storage Best-in-class components Foundation Care Proactive Care Networking Big Data Server Storage Networking Datacenter Care Lifecycle Event Services Financial Services 20

21 Thank You

22 Tweet us on #HPWorldZA Johannesburg

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