ANGER MANAGEMENT. Anger Management: A highly profitable FRANCHISE opportunity

Transcription

1 ANGER MANAGEMENT Anger Management: A highly profitable FRANCHISE opportunity If you re looking for a CAREER opportunity with real strength, genuine client benefits, the power to make a very positive contribution in the community and make great money, search no more. The BA-AM Franchise could be the solution you are looking for. BA-AM 2009

2 Help people to manage their anger Anger Management is a high need counselling service. People are often in a desperate state. They ll pay a lot of money for a real solution; one that delivers solid results within a reasonable timeframe. The British Association of Anger Management s new Anger Management Franchise lets you offer just that. It gives you the opportunity to do a great many people a great deal of good, and make money at the same time. BAAM is expanding fast. We have an exciting variety of new Franchise opportunities available right now, across several locations. If you want to join us as we continue our expansion across the UK we would love to hear from you.

3 About BAAM: Respected, Successful and Growing British Association of Anger Management (BAAM) is the UK s centre of expertise for all aspects of anger and conflict management. We deliver support, programmes and training to the general public and to service providers. BAAM was founded in 1998 by Mike Fisher, who has 22 years experience as a trained psychotherapist, counsellor and group facilitator. Mike knew from hard earned experience how little support there was at that time for people with stress, anger and rage problems. He also knew that it was possible to manage and channel anger positively so one could enjoy a normal life. The proof of the pudding is in the eating. Since founding BAAM Mike has - quite literally - put successful Anger Management on the map in the UK, South Africa and soon Australia; Mike has also helped establish good Anger Management practices in the USA. Today Mike is recognised as the UK s leading Anger Management authority. His book Beating Anger is the Number One UK bestseller on the topic. Mike is in constant demand from the media. He and the BAAM team appear on Radio and TV, in the press and magazines, more than one hundred and fifty times a year. Meaning that BAAM franchises come ready-supported with a compelling, healthy household-name brand.

4 NEW British Association of Anger Management FRANCHISE Until now The British Association of Anger Management s training services have mostly been available to people with a background in the Education, Health and the Care industry. That is all about to change. BA-AM s vision is to have an Anger Management Clinic in every major town in the UK, delivering its proven anger management courses to anger and stress sufferers in easily accessible locations. Common quality standards are essential to guarantee client satisfaction which is why after eleven years in business BAAM now has chosen the franchise route, where Brand standard practices will be delivered, maintained and monitored. BA-AM s new franchise opportunity will be open to applicants from all walks of life provided they have the appropriate communications and listening skills, a high level of enthusiasm and a wide and varied life experience. BA-AM s intelligent, effective, proven process has been packaged into a unique Anger Management Franchise. Read on for full details. As someone who cares, you ll find it well worth exploring.

5 BA-AM Anger Management Framework? 4 A practical Anger Management process that really works 4 A model that allows your clients to budget with reasonable confidence. 4 A process that shows your clients how to manage their anger in a short and specific timeframe, with significant benefits to the wider community. 4 Only 14 hours for 1:1 coaching, and 30 hours average for group work. 4 Anger Management group courses that consistently receive very high satisfaction ratings. 4 The stresses and strains of modern life mean that the demand for successful anger management services is large and growing. 4 The cost to the nation up to 100 bn p.a means that Anger Management is now a hot focus topic. 4 This increasing social need can only be met if more people provide BA-AM coaching services. What is so special about the BA-AM process? I make good money helping people manage their anger. I use the British Anger Management Association s Anger Management process. It is fast, effective, very powerful and helps thousands of people transform chronic anger into a positive force. My clients lives are often in tatters. I help them turn things around, and within a comparatively short time they start to feel great. Which makes me feel great too! 4 Our anger management process is psycho-educational, not psycho-therapeutic. So it is comprehensive, fast, logical and effective. 4 It focuses on teaching clients how to manage chronic anger and stress successfully rather than attempting to overcome it, which is good news because overcoming anger can be a long, difficult and frequently ineffective process. 4 Psychotherapy and traditional methods are not particularly effective. 4 We deliver a fresh, extremely powerful alternative as illustrated in our testimonials. 4 At the end of a BA-AM anger management programme virtually every client (91%) feels they ve been through a life changing experience. Which makes it a force for good; a real joy to work with as well as a money spinner. Low risk, high return a top quality Franchise You d love to start your own business. Not just for the financial rewards but to be your own boss and run your own life. Yes, there are risks, but taking on a franchise with a trusted, experienced operation like BAAM reduces the risks substantially. We provide a top quality nationwide service to our franchisees with an emphasis on personal service and professionalism. Because we build such strong two way working relationships, the BAAM name has become synonymous with excellence. This is a franchise with real strength, solid client benefits, an opportunity to do real good and make great money.

6 I want to be a BA-AM Franchisee! Our key requirements are maturity, a strong and varied life experience, good listening, interpersonal and communications skills plus personal drive and commitment. As long as that s you, it doesn t matter what your background is: 4 We train people from a wide variety of backgrounds. 4 Some are existing therapists. 4 Many are completely new to the coaching and counselling profession. Your inner resources What do you need to be successful as a BAAM Franchisee? Running your own business can be hard work. However, as you re doing it for yourself, you ll reap the rewards of a BAAM franchise from day one. If you possess the following attributes then a BAAM franchise is just what you ve been searching for: 4 A willingness to work hard this isn t a get rich quick scheme and there s no substitute for hard work. 4 Perseverance - there will always be times when things don t go according to plan. Life s like that. 4 The desire to work for yourself and grab control of your own destiny. You re worth it! 4 Collaboration you ll appreciate working with others who share your keen commitment to high standards.

7 A fantastic business opportunity The statistics speak for themselves. There s a huge and growing demand for proven, successful Anger Management counselling services. Our website traffic has increased 45% in 10 months. The time is ripe. 4 The UK s annual bill for Mental Health is 100 billion. 4 Domestic violence alone costs the UK 32 billion a year. 4 The NHS recognises that problem anger support services are totally inadequate. (Mental Health foundation, Nov 08) 4 The demand for these services is expected to rise in the current tough economic times. 4 There is a recognised need for people with proven and reputable anger management coaching and counselling skills. 4 Our franchise offers you an opportunity to benefit from these needs in a positive, life-enhancing way. 4 The BA-AM Anger Management process delivers a healthy new revenue stream. 4 Anger Management is a high need counselling service. Clients will pay top money for a process that offers a real solution in a reasonable time frame. 4 As a standalone counselling business, delivering BA-AM Anger Management services provides a rewarding business flow. 4 BA-AM Anger Management is a valuable addition to existing Counsellor portfolios.

8 Superb franchisee support BA-AM s goal is to provide superb support for its network. Many franchisees may not have been in business before so it is important that we help our franchisee every step of the way with building things up. Excellent training, a truly comprehensive Operations Manual, fast-start help, ongoing supervision and support provide invaluable support for all our franchisees. You will be very well equipped to start and grow your business. We make training, ongoing business support and a wide range of resources available the minute you become your area s BA-AM Franchisee. One of the best things about franchising is the strong business partnership between the Franchisee and Franchisor. We understand that Head Office support is essential, especially in the early days of a franchise. So we offer support on tap. In the early days we ll take a hands-on approach. As you gain experience and confidence we will gradually step back and let you take complete control. Our operations manual contains a wealth of information and know-how about running a successful business. It is your main point of reference for everything you do. A step by step guide to running your new business. The manual alone is worth the franchise fee. It s a treasure trove of useful information designed to save you time and money every step of the way. It is written with crystal clarity and follows a wonderfully simple format. All the facts without the fuss. At your fingertips from day one.

9 Your earning potential What you earn out of BA-AM Franchise is up to you. It depends how hard you work and how gifted you are. It s no different from anything else. But you ll be surprised at how the numbers can stack up. We would expect franchisees to earn between 50,000 and 300,000 per annum subject to normal business variables. Expenses are low. A consulting/small group room in your own home, utilities and local taxes plus the cost of an admin assistant if needed. These figures are projections. They illustrate potential earnings but they are not intended to be a statement, representation, warranty or guarantee of individual franchisee earnings. As with any purchase, before you enter into a franchise it makes sense to satisfy yourself about the investment.

10 Training 4 18 days, spread over two months to assimilate the learning between sessions. 4 Including a try-before-you-buy weekend for successful candidates. The Initial Franchise Fee includes the following: 4 All training fees (excluding travel and accommodation) 4 Access to existing referals and local customer base where ever possible 4 Coached to succeed 4 Large protected clearly defined territory 4 24 hour telelphone answering service, so you never miss a call 4 Initial stationery & marketing material 4 On-going admin, mentoring and supervision support via skype 4 Leads from BA-AM and BAAM s national website, corporate PR and advertising 4 Beating Anger personalised Web presence for your territory. 4 BA-AM will deposit 5.5K of the Initial Franchise Fee into an escrow account to be used exclusively to promote the launch of each new franchisee s local business via Newspaper, local radio, marketing, postcards and appropriate local magazine advertising. 4 Finally, Nat West Franchise division has agreed loans for potential franchisees. Nat West will fund (subject to usual terms etc) 50% of the IFF plus operating costs for the 1st year. The Initial Franchise Fee cost: 4 20,000 plus VAT Other benefits include: The backing of a secure and highly respected organisation with over 12 years of experience, high earning potential, comprehensive training and flexible working hours to fit in with your lifestyle.

11 Satisfied customers Don t just take our word for it. Read what our customers say. And imagine, while you do so, that people could soon be saying things like this to you! To say a weight has been lifted off my shoulder is an understatement... I now have a series of tools that have been put to the test and are serving me incredibly well. Kit, Berkshire I feel peaceful, powerful and even an element of joy, which I have not felt for a long time. I even find myself grinning. That s weird. Thank you from the bottom of my heart. Chris, Shropshire. The realisations are still going on today in fact I m trembling with them, so I d like to say THANK YOU to ALL THE TEAM. Jenny, Herts This class is saving my entire life from devastation; it s rocking my world which was near to collapse. Four years of counselling and all I needed to realise that Anger is my friend and we will get along just great! Danny, London I really want you to know that my life has changed around completely! I have not won the lottery or found the love of my life but what I learned will stay with me for life. Ninety percent if the depression I felt ALL my life has completely disappeared. I can t thank you enough. Gina, Birmingham A full year after completing your weekend course I wanted to tell you how it has transformed my life for the better. The past twelve months have been the most fulfilling of my life. The course has immeasurably benefited my mental and physical health, family relationships, friendship and work. Tony, London I look forward to meeting you again and being able to tell you face-to-face I can control my anger. Something I never thought I would be able to say. A most genuine thank you. Julian, Herts Why I was not taught the skills at school I will never understand. These skills are for life and without them life has been very hard to deal with. To me this is evolution at its very best. Daniel. London I can truly say that the course was the catalyst to change my life. Mike is a terrific tutor and after the course I could really feel the rewards. Thanks Mike Navina. Thanks for the weekend. It came just at the right time... the course has helped me come to a greater equilibrium and trust in my own perceptions as being good enough. Ruth, London A big thank you... an extraordinary time. Very powerful, very revealing, for me a watershed in learning how to manage my anger. With sincerest thanks for sharing your knowledge. Dianne, London Thank you for all your help and guidance. I (and others) can already see a positive change in my personality Greg, London Thank you for the course... a great relief to see that other people struggle with things the same way that I do. If I follow some really simple steps I should be a better person to deal with. Cameron, Milan.

12 You get everything you need You ll be taught the skills required to successfully service a new set of client needs. You ll get tools to help promote your business. We provide a lead generation service. Our high media profile - plus plenty of specific brand advertising - promotes a high awareness of our services and brand. Which gives you a head start. to give your clients everything they need! Even if you re new to the counselling profession our system delivers a foolproof process. As a BA-AM Anger Management Franchisee you provide solutions to very needy clients. As a result they re empowered to manage their anger. Your clients learn how to have normal, healthy relationships with family, colleagues and friends. Best of all, many achieve a level of inner peace that they ve never experienced before. That s a real gift.

13 ANGER MANAGEMENT British Association of Anger Management Let s talk! If everything you ve read so far makes sense and you think a BA-AM Franchise is something you d like to get involved with, let s talk. Call us on or visit our franchise site at www. beatingangerfranchise.co.uk or enquiries@beatingangerfranchise.co.uk We ll be delighted to hear from you. Natwest Bank Franchise Financial Services subject to status. BA-AM No part of this document may be reproduced without prior written permission from The British Association of Anger Management.