PMI Global Wealth Monitor U.S.

Transcription

1 PMI Global Wealth Monitor U.S. Market Sizing Report ings of s Contact: David M. Thompson Managing Director Phoenix Affluent Market U.S. Office: U.S. Fax: Mobile: London Office: +44 (0) October,

2 Background and Methodology Market Sizing Report The Phoenix Global Wealth Monitor (GWM) U.S. Sizing Report is intended to provide estimates of the number of affluent and wealthy households in the country. Sizing estimates are provided at the level as well as by Core-Based Statistical Areas (CBSAs). A Core-Based Statistical Area, which replaces the previously reported Metropolitan Statistical Area (MSA), is comprised of Metropolitan and Micropolitan Statistical Areas which are defined as follows: Metropolitan statistical areas have at least one urbanized area of 50,000 or more population, plus adjacent territory that has a high degree of social and economic integration with the core as measured by commuting ties. Micropolitan statistical areas are a new set of statistical areas that have at least one urban cluster of at least 10,000 but less than 50,000 population, plus adjacent territory that has a high degree of social and economic integration with the core as measured by commuting ties. Currently, there are 942 Metropolitan and Micropolitan statistical areas in the United s. Methodology The GWM sizing estimates are developed using a combination of sources including a national survey conducted by a leading marketing research firm, as well as Nielsen- Claritas. The national survey sample provides the framework and allows us to determine the general number and distribution of households by their level of investable assets. It employs a weighting model which includes six demographic inputs: age, income, geographic region, household designation, household size, and market size. Estimates are further refined using the age and income distributions provided by Claritas. Together, these inputs enable us to estimate the number of households by investable assets at a national level. 2

3 2006 to HH : A household with 1 Hawaii 433,434 29, % 2 New Jersey 3,216, , % 3 Maryland 2,131, , % 4 Connecticut 1,362,862 84, % 5 Massachusetts 2,504, , % 6 Delaware 327,419 17, % 7 Virginia 2,924, , % 8 California 12,284, , % 9 District of Columbia 241,391 12, % 10 Florida 7,127, , % 11 New Hampshire 513,923 26, % 12 Illinois 4,744, , % 13 New York 7,199, , % 14 Alaska 237,884 12, % 15 Colorado 1,800,350 89, % 16 Minnesota 2,003,498 99, % 17 Washington 2,432, , % 18 Michigan 3,933, , % 19 Arizona 2,211, , % 20 Rhode Island 428,941 20, % 21 Nevada 914,852 42, % 22 Utah 778,058 36, % 23 Pennsylvania 4,903, , % 24 Wisconsin 2,202,207 99, % 25 Vermont 252,526 11, % 26 Oregon 1,425,174 63, % 27 Kansas 1,067,289 47, % 28 Ohio 4,570, , % 29 Nebraska 691,597 29, % 30 Texas 8,166, , % 31 Iowa 1,177,646 50, % 32 Missouri 2,298,770 98, % 33 Indiana 2,448, , % 34 Georgia 3,325, , % 35 Wyoming 205,596 8, % 36 New Mexico 734,374 30, % 37 North Carolina 3,418, , % 38 South Carolina 1,672,113 68, % 39 Maine 555,597 22, % 40 Alabama 1,819,184 72, % 41 Tennessee 2,377,191 94, % 42 Idaho 521,117 20, % 43 North Dakota 259,464 10, % 44 South Dakota 302,493 11, % 45 Oklahoma 1,391,521 53, % 46 Louisiana 1,714,653 64, % 47 Montana 378,242 14, % 48 Arkansas 1,098,280 40, % 49 Kentucky 1,681,818 62, % 50 West Virginia 759,126 27, % 51 Mississippi 1,096,166 39, % 112,267,302 5,385, % 3

4 2007 to HH : A household with 1 New Jersey 3,210, , % 2 Maryland 2,143, , % 3 Connecticut 1,358,170 95, % 4 Hawaii 438,893 29, % 5 Massachusetts 2,493, , % 6 Virginia 2,979, , % 7 Delaware 333,263 20, % 8 Alaska 240,842 14, % 9 New Hampshire 517,725 30, % 10 California 12,461, , % 11 Colorado 1,841, , % 12 Minnesota 2,026, , % 13 Illinois 4,760, , % 14 Michigan 3,936, , % 15 Washington 2,489, , % 16 Nevada 952,864 51, % 17 Rhode Island 424,216 22, % 18 Florida 7,308, , % 19 New York 7,235, , % 20 District of Columbia 261,792 13, % 21 Arizona 2,297, , % 22 Vermont 253,582 13, % 23 Pennsylvania 4,916, , % 24 Wisconsin 2,228, , % 25 Utah 801,821 39, % 26 Georgia 3,439, , % 27 Wyoming 207,248 10, % 28 Ohio 4,578, , % 29 Oregon 1,456,021 71, % 30 Kansas 1,075,666 51, % 31 Indiana 2,468, , % 32 Texas 8,333, , % 33 Iowa 1,191,013 56, % 34 Nebraska 697,600 32, % 35 Missouri 2,330, , % 36 Maine 557,043 25, % 37 New Mexico 750,428 34, % 38 South Carolina 1,704,376 78, % 39 North Carolina 3,496, , % 40 Alabama 1,841,006 81, % 41 Tennessee 2,415, , % 42 Idaho 540,847 23, % 43 Montana 382,778 16, % 44 Louisiana 1,632,824 69, % 45 Kentucky 1,699,590 70, % 46 Oklahoma 1,406,412 57, % 47 South Dakota 306,176 12, % 48 North Dakota 262,501 10, % 49 West Virginia 759,937 30, % 50 Arkansas 1,112,643 43, % 51 Mississippi 1,108,629 42, % 113,668,003 5,970, % 4

5 2008 to HH : A household with 1 Hawaii 442,274 32, % 2 Maryland 2,144, , % 3 New Jersey 3,199, , % 4 Connecticut 1,353,564 92, % 5 Massachusetts 2,502, , % 6 Virginia 3,003, , % 7 California 12,588, , % 8 District of Columbia 257,819 14, % 9 New Hampshire 518,560 29, % 10 Alaska 242,687 13, % 11 Delaware 334,883 18, % 12 New York 7,204, , % 13 Florida 7,398, , % 14 Rhode Island 416,379 21, % 15 Illinois 4,786, , % 16 Minnesota 2,040, , % 17 Nevada 980,068 49, % 18 Washington 2,526, , % 19 Colorado 1,877,779 93, % 20 Arizona 2,374, , % 21 Pennsylvania 4,916, , % 22 Vermont 254,932 11, % 23 Michigan 3,916, , % 24 Wyoming 209,951 9, % 25 Oregon 1,480,382 66, % 26 Utah 835,538 37, % 27 Kansas 1,082,385 47, % 28 Wisconsin 2,233,105 98, % 29 Georgia 3,548, , % 30 Texas 8,469, , % 31 Nebraska 702,723 30, % 32 New Mexico 755,993 32, % 33 Ohio 4,573, , % 34 Iowa 1,200,922 50, % 35 Missouri 2,349,919 97, % 36 Maine 559,364 23, % 37 Indiana 2,484, , % 38 South Carolina 1,734,072 70, % 39 North Carolina 3,573, , % 40 Alabama 1,859,096 74, % 41 South Dakota 308,611 12, % 42 Montana 385,847 15, % 43 Louisiana 1,660,624 65, % 44 Idaho 556,843 21, % 45 Tennessee 2,454,617 95, % 46 North Dakota 263,107 10, % 47 Oklahoma 1,421,631 53, % 48 Kentucky 1,718,125 63, % 49 West Virginia 762,655 27, % 50 Arkansas 1,129,118 39, % 51 Mississippi 1,097,900 37, % 114,694,201 5,607, % 5

6 2009 to HH : A household with 1 Hawaii 442,144 28, % 2 Maryland 2,128, , % 3 New Jersey 3,178, , % 4 Connecticut 1,346,850 82, % 5 Virginia 3,024, , % 6 Massachusetts 2,504, , % 7 Alaska 247,663 13, % 8 New Hampshire 515,887 27, % 9 California 12,553, , % 10 District of Columbia 260,749 13, % 11 Delaware 340,003 16, % 12 New York 7,184, , % 13 Washington 2,547, , % 14 Nevada 987,894 46, % 15 Rhode Island 412,348 19, % 16 Illinois 4,787, , % 17 Colorado 1,909,037 89, % 18 Minnesota 2,049,845 95, % 19 Florida 7,458, , % 20 Arizona 2,415, , % 21 Wyoming 214,423 9, % 22 Utah 863,310 37, % 23 Vermont 253,344 10, % 24 Pennsylvania 4,907, , % 25 Oregon 1,495,882 61, % 26 Michigan 3,886, , % 27 Wisconsin 2,244,127 89, % 28 Texas 8,650, , % 29 Georgia 3,600, , % 30 Kansas 1,085,567 43, % 31 Ohio 4,563, , % 32 Iowa 1,197,795 45, % 33 Nebraska 701,132 26, % 34 Missouri 2,354,198 89, % 35 Maine 555,250 20, % 36 New Mexico 762,688 28, % 37 Indiana 2,491,917 93, % 38 South Carolina 1,772,822 66, % 39 Idaho 567,995 21, % 40 Montana 390,043 14, % 41 North Carolina 3,660, , % 42 Alabama 1,867,713 66, % 43 Louisiana 1,685,517 59, % 44 Tennessee 2,499,453 88, % 45 Oklahoma 1,432,405 50, % 46 North Dakota 264,968 9, % 47 South Dakota 314,151 10, % 48 Kentucky 1,731,384 57, % 49 West Virginia 759,823 24, % 50 Arkansas 1,131,312 35, % 51 Mississippi 1,105,187 33, % 115,306,103 5,139, % 6

7 2010 to HH VS : A household with 1 Hawaii 444,202 30, % - 2 Maryland 2,129, , % - 3 New Jersey 3,175, , % - 4 Connecticut 1,347,693 89, % - 5 Massachusetts 2,521, , % +1 6 Alaska 248,009 14, % +1 7 Virginia 3,043, , % -2 8 New Hampshire 514,667 29, % - 9 California 12,653, , % - 10 District of Columbia 262,976 14, % - 11 Delaware 343,322 18, % - 12 New York 7,263, , % - 13 Washington 2,577, , % - 14 Rhode Island 409,575 20, % Illinois 4,800, , % Minnesota 2,057, , % Colorado 1,949,583 98, % - 18 Nevada 990,855 48, % Florida 7,455, , % - 20 Wyoming 219,309 10, % Arizona 2,458, , % Utah 891,901 42, % - 23 Vermont 252,584 11, % - 24 Pennsylvania 4,934, , % - 25 Oregon 1,513,336 66, % - 26 Texas 8,796, , % Michigan 3,846, , % Wisconsin 2,252,664 97, % Georgia 3,639, , % - 30 Kansas 1,096,736 47, % - 31 Nebraska 704,049 29, % Ohio 4,566, , % Iowa 1,204,906 49, % New Mexico 766,050 31, % Missouri 2,364,933 95, % Maine 553,493 22, % Idaho 575,621 22, % Indiana 2,501,280 99, % South Carolina 1,802,904 71, % Montana 394,196 15, % - 41 North Carolina 3,725, , % - 42 Louisiana 1,701,745 65, % Alabama 1,881,966 71, % Tennessee 2,519,914 94, % - 45 South Dakota 317,030 11, % Oklahoma 1,442,985 53, % North Dakota 265,786 9, % Kentucky 1,743,587 61, % - 49 West Virginia 761,493 26, % - 50 Arkansas 1,138,318 36, % - 51 Mississippi 1,113,217 35, % - 116,136,617 5,555, % 7

8 2011 to HH VS : A household with 1 Maryland 2,186, , % +1 2 Hawaii 464,352 33, % -1 3 New Jersey 3,220, , % 4 Connecticut 1,379,723 98, % 5 Massachusetts 2,538, , % 6 Alaska 254,103 16, % 7 Virginia 3,113, , % 8 New Hampshire 514,053 31, % 9 California 12,487, , % 10 District of Columbia 265,558 15, % 11 Delaware 348,774 20, % 12 New York 7,196, , % 13 Washington 2,626, , % 14 Colorado 1,947, , % Illinois 4,750, , % 16 Rhode Island 412,524 22, % Minnesota 2,086, , % Nevada 1,014,693 51, % 19 Florida 7,492, , % 20 Utah 881,354 44, % Arizona 2,374, , % 22 Vermont 255,194 12, % Wyoming 229,436 11, % Pennsylvania 5,018, , % 25 Oregon 1,506,264 70, % 26 Michigan 3,821, , % Texas 8,962, , % Kansas 1,115,078 51, % Georgia 3,579, , % 30 Wisconsin 2,272, , % Ohio 4,599, , % Nebraska 720,196 31, % Iowa 1,218,013 52, % 34 New Mexico 791,585 34, % 35 Missouri 2,393, , % 36 Maine 561,667 23, % 37 Indiana 2,537, , % South Carolina 1,837,173 76, % Idaho 580,509 24, % North Carolina 3,793, , % Louisiana 1,723,955 70, % Montana 401,485 16, % Alabama 1,922,895 76, % 44 Tennessee 2,555, , % 45 North Dakota 278,346 10, % South Dakota 320,197 12, % Oklahoma 1,477,983 58, % Kentucky 1,766,302 65, % 49 West Virginia 782,528 27, % 50 Arkansas 1,157,400 39, % 51 Mississippi 1,124,672 38, % 116,862,390 5,935, % 8

9 About the PMI Global Wealth Monitor The Phoenix Global Wealth Monitor (GWM) is a syndicated marketing research platform that continuously surveys affluent and high net worth (HNW) investors and consumers in the U.S., Canada, and Europe. Our mission is to assist our clients in understanding the investor and consumer trends and issues that impact their affluent and HNW markets and in developing actionable strategies to drive revenue growth. Our clients include the leading wealth and asset management firms and banks around the world. Please contact us for more information David.Thompson@phoenixmi.com 9