LODGING INDUSTRY OVERVIEW

Transcription

1 LODGING INDUSTRY OVERVIEW Georgia Lodging Forecast Chad D. Church Industry Research Manager STR June 4, 2009

2 Agenda Total US overview A look at Southeast states Performance in Georgia Focus on Atlanta US projections

3 Total US Overview

4 Total United States Key Performance Indicators Percent Change Year-to-Date April Supply Demand Occupancy ADR RevPAR

5 Total United States 28 Day Moving Average Room Demand % Change Oct 1, 2008 May 23, Demand ADR /1/08 12/1/08 2/1/09 4/1/09

6 Southeast US overview

7 Southeast US States Supply/Demand Percent Change Year-to-Date April Supply 10 Demand Georgia Alabama Florida Mississippi North Carolina South Carolina Tennessee Total US

8 Southeast US States Occupancy Percent Change (w/ actual) Year-to-Date April 2009 Total US % Tennessee % Florida % South Carolina % Alabama Georgia % 51.5% North Carolina % Mississippi %

9 Southeast US States ADR Percent Change (w/ actual) Year-to-Date April 2009 Total US -8.1 $99.67 Mississippi $ Alabama -2.7 $72.08 Tennessee -3.6 $77.29 North Carolina -4.8 $77.98 South Carolina -5.6 $78.73 Georgia -6.4 $81.29 Florida $

10 Southeast US States RevPAR Percent Change Year-to-Date April 2009 Total US $52.46 Tennessee Mississippi $36.34 $38.32 Alabama $37.45 South Carolina $38.11 North Carolina Georgia $38.02 $41.90 Florida $

11 Performance in Georgia

12 Georgia Active Development Pipeline - Rooms Change From Last Year Phase April 2009 April 2008 % Change In Construction 6,962 7, % Final Planning 2,844 4, % Planning 14,378 20, % Active Pipeline 24,184 32, % Pre-Planning 3,106 5, % Total 27,290 37, % Source: STR / TWR / Dodge Construction Pipeline

13 Georgia Tracts Room Supply Change YTD - April 09 vs. April to -0.1 % 0.0 to 2.9 % 3.0 to 5.9 % 6.0 to 8.9 % %

14 Georgia Tracts Room Demand Change YTD - April 09 vs. April % -4.5 to 0.0 % -7.5 to -4.6 % -9.9 to -7.6 % to %

15 Georgia Tracts Occupancy Percent Change YTD - April 09 vs. April % -4.5 to 0.0 % -7.5 to -4.6 % -9.9 to -7.6 % to %

16 Georgia Tracts ADR Percent Change YTD - April 09 vs. April to 4.0 % -4.5 to 0.0 % -7.5 to -4.6 % -9.9 to -7.6 % to %

17 Focus on Atlanta

18 10 Atlanta Interior Tracts Supply/Demand Percent Change Year-to-Date April Supply Demand Downtown Galleria/Marietta Perimeter Ctr/Roswell Airport Buckhead Chamblee/ Norcross

19 10 Atlanta Surrounding Tracts Supply/Demand Percent Change Year-to-Date April Supply Demand Alpharetta/North Atlanta Northwest Atlanta Northeast Atlanta East Atlanta South Atlanta West

20 Atlanta Tracts Occupancy Percent Change Year-to-Date April Alpharetta/North Northwest Buckhead Perimeter Ctr/Roswell Galleria/Marietta Downtown Chamblee/Norcross Northeast East Airport West South

21 Atlanta Tracts ADR Percent Change Year-to-Date April Perimeter Ctr/Roswell Alpharetta/North Chamblee/Norcross Northeast Galleria/Marietta Buckhead Airport South Downtown East West Northwest

22 Atlanta Tracts RevPAR Percent Change Year-to-Date April Alpharetta/North Perimeter Ctr/Roswell Chamblee/Norcross Buckhead Galleria/Marietta Northeast Downtown East Northwest Airport West South

23 Total US Projections

24 Total US Industry Consecutive Quarterly Declines Key Indicators 1990/ / 2002 Current (Q109) Estimate 2008/09 Demand Occupancy ADR RevPAR Room Revenue

25 Total United States Supply/Demand Percent Change P Supply % Chg 1.3 Demand % Chg P 2010P 20 Yr Average

26 Total United States Occupancy Percent Change P Year Average: -0.6% % % 56.5% P 2010P

27 Total United States ADR Percent Change P Year Average: 3.5% $ $ $ P 2010P

28 Total United States RevPAR Percent Change P Year Average: 2.9% P 2010P

29 Lodging Industry Takeaways Supply Growth Pipeline Attrition?...Have we peaked? Increased attrition rate in planning & final planning Airline Woes Decreased routes and capacity impacts fly-in destination significantly Routes may be added back once things improve Gas Prices Will we see summer prices spike? Financial Institutions Impacts much in our industry development, reinvestment, etc.

30 Questions