Try to Control Yourself: Regulating the Self Under Conditions of Limited Attention. Andrew Ward

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1 Try to Control Yourself: Regulating the Self Under Conditions of Limited Attention Andrew Ward

2

3 Thanks: Matt Wallaert 04, Sara Parent 03, Jeff Ebert 02, Dr. Frank Durgin, Dr. Etsuko Hoshino-Browne, Dr. Shirit Kronzon (Wharton), Dr. Lyle Brenner (Florida), Dr. Traci Mann (UCLA) Swarthmore NIMH

4 Self-regulation failure is [still] the major social pathology of the present time. Baumeister, Heatherton, & Tice, 1994

5 Self-Regulation Failure is Implicated Not enough control in Many Problems Overeating, Alcoholism, Aggression, Depression, Jealousy, Obsessive thinking Too much control Anorexia, Shyness, Rigid/ nondivergent" thinking

6 Self-regulation Self-Control Carver & Scheier (1981): Conflict (see also Lewin, 1947; Miller, 1944 )

7

8 Steele, Critchow, & Liu (1985): Alcohol and Helping Inhibiting pressure Task is boring Promoting pressure Strong appeal

9 Steele et al., 1985 Willingness to Hel Paragraphs Alcohol No Alcohol 2 0 Promoting Control

10 Alcohol Myopia (Steele & Josephs, 1990) Alcohol narrows attention to salient cues Intoxicated individuals thus behave according to those cues

11 Attentional Myopia (Ward & Mann) Other sources of attentional limitation: Cognitive load Arousal

12 Study 1: Can simple cognitive load lead to disinhibited eating?

13 Restrained Eaters: Conflict Pressures to inhibit eating Pressures to eat Diet rules High calorie food Hunger Salient food Tasty food

14 Unrestrained Eaters: Low Conflict Pressures to inhibit eating Pressures to eat Minimal or none Hunger Salient food Tasty food

15 Predictions Restrained eaters: Eat more under load Unrestrained eaters: Won t eat more

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17

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23 Results: Food Consumption 60 High Cognitive Load Low Cognitive Load Grams Restrained Type of Eater Unrestrained

24 Conclusion Simple cognitive load can disinhibit eating among dieters

25 Study 2: Can cognitive load lead to enhanced inhibition?

26 Model Predictions Attentional Myopia Leads to Disinhibited Behavior Attentional Myopia Leads to Inhibited Behavior Inhibiting Pressures Inhibiting Pressures Promoting Pressures Promoting Pressures

27

28

29

30

31 (Note: Only restrained eaters) Promoting Cues Inhibiting Cues Control Cognitive Load (9-digit #)

32 Amount of Food Consumed Consumption in grams Control Cog. Load 50 Milkshake Salient Diet Salient

33 Amount of Food Consumed Consumption in grams Control Cog. Load 50 Milkshake Salient Diet Salient

34 Conclusion Dieters can be disinhibited or inhibited when under cognitive load, depending on relative balance of cues

35 A new domain Implicit Prejudice (Greenwald & Banaji, 1995)

36 Implicit Association Test (IAT)

37 Can individuals control their responses to a race IAT?

38 Cognitive Load & Prejudice Inhibiting pressure IAT 1) Don t appear racist 2) Explicit Instruction Promoting pressure Negative stereotypes

39 Mean White Preference D-score Control "Don't Stereotype"

40

41 Mean White Preference D-score Control "Try to Stereotype"

42 Other Examples of Disinhibition Under Cognitive Load:

43 Helping Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

44 Cognitive Load and Helping Inhibiting pressure Task is boring Promoting pressure Strong appeal ( I d really apprec. )

45 Mean Additional Paragraphs Control Cognitive Load

46 Cognitive Load and Helping Inhibiting pressure Task is boring Promoting pressure Weak appeal ( no pressure )

47 Mean Additional Paragraphs Control Cognitive Load

48 Additional Examples of Self- Control Under Cog. Load:

49 Lying

50 and smoking

51 Swarthmore Smoking Study Phase 1: Monitor smoking for 5 days (Baseline) Phase 2: Look at labeled lighter for 5 days SMOKING KILLS Phase 3: Phase 2 + Cognitive load (count backwards by 5s) Order of Phase 2 & 3 counterbalanced

52 PRELIMINARY Results Daily Puffs Baseline Label Label + Load

53 Conclusion Cog. load --> both inhibited and disinhibited behavior

54 What about arousal?

55 Arousal and Narrowed Attention Easterbrook, 1959; Kahneman, 1973; Linehan, 1993; Yerkes-Dodson Law, 1908

56 Arousal leaves us mind-blind. Malcolm Gladwell (2005), Blink

57

58

59 Oh well

60

61

62 Prelim Study: Arousal & Attention Span of Apprehension Task (Asarnow, Granholm, & Sherman, 1991) S W R T L vs. F B No diff. S L D Q V G H J High arousal faster

63 Arousal & Aggression:Study Design Read anger-inducing passage Get aroused (or not) Deliver noise-blasts against opponent in passage Strong inhibiting pressure present (confirmed by raters)

64 Hypothesis: With strong inhibiting pressure, highly aroused less aggressive

65

66 The details: Cover story for anger passage: memory test Cover story for exercise: How music affects arousal while exercising Measures of mood & arousal Run fast for 2.5 minutes or walk slow Deliver noise blast but we re recording D.V.: Intensity & duration of noise-blast

67 Aggression by Males Composite Z-Score Low Arousal High Arousal

68 Conclusion: Even when aroused, inhibition still possible (if pressures strong enough)

69 Study 2: Promoting pressure stronger: Feel free [to aggress] in light of professor s actions. (confirmed by raters)

70 Aggression by Mal 1.6 Composite Z-Score Low Arousal High Arousal

71 Study 3 Real opponent: Insulting confederate Inhibiting and promoting conditions More naturalistic cues

72 Study 3 Design: Arousal X Cues Promoting Cues Inhibiting Cues Low Arousal High Arousal

73 The Stair- Climber:

74 The Comfy Chair:

75 Music Aggression- Promoting Cues Battle Music from Lord of the Rings Aggression- Inhibiting Cues Chinese Flute Music Poster Ocean Scene Screen Background Water polo fight Puppies

76 Aggression by Male Composite Z-Score Low Arousal Promoting Inhibiting

77 Aggression by Male Composite Z-Score Low Arousal High Arousal Promoting Inhibiting

78 Study 3 Results Significant interaction between arousal and cue salience As predicted: Most aggressive: high arousal w/ aggressionpromoting cues Least aggressive: high arousal w/ aggressioninhibiting cues indeed, mediated effect

79 Aggression Studies Conclusions First evidence of enhanced control of aggression while aroused First demonstration of attentional myopia effects using arousal

80 Attentional Myopia Studies Source Domain Result Cognitive Load Eating Prejudice Helping Lying Increased eating Decreased eating Decreased prejudice Increased prejudice Increased helping Decreased helping Increased lying Smoking Increased smoking Decreased smoking Arousal Aggression Increased aggression Decreased aggression

81 Applications to Findings in the psychology literature: 1. Ironic processes (Wegner et al.) 2. Ego depletion (Baumeister et al.) 3. Delay of gratification (Mischel et al.)

82 Daniel Wegner s Research:

83 Suppression Conflict for White Bear Pressures to suppress 9-digit number Pressures to express Conscious effort 1. Reactance 2. Novel stimulus

84 Suppression Conflict for Mood Survey Pressures to suppress 9-digit number Pressures to express Conscious effort 1. Reactance

85

86

87

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89 Suppression Failur White Bear Mood Survey Low Load High Load

90 Study 2: Reduce Suppression Conflict Pressures to suppress 9-digit number Pressures to express Conscious effort Reactance Less novel stimulus

91 Suppress one pair: A. White B. Red C. Blue D. Green E. Black F. Yellow 1. Horse 2. Dog 3. Cat 4. Bear 5. Tiger 6. Lion

92 Suppress one pair: A. White B. Red C. Blue D. Green E. Black F. Yellow 1. Horse 2. Dog 3. Cat 4. Bear 5. Tiger 6. Lion

93 Suppression Failur Control Less Novel Low Load High Load

94 Implications Not all material equally difficult to suppress Obsessive thoughts: Attempt to normalize

95 Roy Baumeister s Research

96 Baumeister s Depletion Study:

97 Stroop Task XXX XXX XXX XXX XXX

98 Stroop Task Yellow Blue Red Brown Green

99

100 Negative Acknowledgment (Ward & Brenner, 2006) Preempt negative evaluation by admission Earlier Swarthmore Study: I know my grades aren t the greatest. Matt: I know that Stroop test can be hard.

101 Grip Duration Following Stroop Task % Baseline No acknowledgment Acknowledgment

102 Grip Duration Following Stroop Task % Baseline No acknowledgment Acknowledgment

103 Implications Acknowledging mental fatigue may diminish its deleterious effects

104 Walter Mischel s Research

105 Metcalfe & Mischel (1999): Hot system: Emotional, Go system Cool system: Cognitive, Know system

106 Can the Go System Inhibit? Hot inhibiting pressures Headache ( no-go system) Nausea Cognitive Load Cool promoting pressure Reduce by 50%

107 Mean Response to Zinc Appeal 5 Composite Control Cognitive Load

108 Cool Hot Mean "Temperature" Ratings Positive Effects (50% reduc.) Negative Effects (headache, nausea)

109 Mean "Temperature" Ratings Cool Hot Positive Effects Negative Effects

110 Can the Know System Dominate Even Under Load? Hot inhibiting pressure Unpleasant taste Cognitive Load Cool promoting pressure Reduce by 50% Reduce by 3 days

111 Mean Response to Zinc Appeal Composite Control Cognitive Load

112 Mean "Temperature" Ratings Cool Hot Positive Effects (50% reduc., 3-day reduc.) Negative Effects (bad taste)

113 Mean "Temperature" Ratings Cool Hot Positive Effects Negative Effects

114 Parent, Ward, & Mann (2006) Implications Drug benefits vs. side effects dominate?: Relative salience of each Attentional state Dear Pfizer

115 Grand Conclusions Many instances of self-control involve resolving conflict Inhibition vs. disinhibition depends on relative balance of internal/external cues AND attentional state Practice makes perfect: Lent, Ramadan, Yom Kippur

116 The End

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