IDS Toronto Digital. InteriorDesignShow.com

Transcription

1 InteriorDesignShow.com

2 2 IDS Toronto Media Kit IDS Toronto : It s not just about the show floor Spanning web, social media and mobile, IDS Toronto embodies the same remarkable energy found at the show. Updated daily, our upgraded digital layer is carefully curated with inspiring content and up-to-the-minute design industry news with all the IDS updates an attendee could ever ask for. Attracting attention across the globe, IDS Toronto keeps the conversation buzzing throughout the year with influential newsletters, videos, photos and posts. Over the years, we have garnered a design-savvy audience eager to hear and read about your brand. If you are looking to target more design professionals and consumers 365 days of the year, IDS Toronto is the place to be seen.

3 3 IDS Toronto Social Media Audience & Influence * Qualified e-newsletter subscribers 42,000+ YouTube 134,000+ views Facebook 22,000 likes Pinterest 1,400 followers Toronto. Interior Design Show.com Twitter 44,300 followers Instagram 14,100 followers Website 209,000+ unique visitors annually LinkedIn 2,472 followers Social media platforms that consumers engage in 77% Facebook 56% LinkedIn 46% Instagram 26% Twitter 22% Blogs 14% Google+ Social media platforms that trade engage with 81% Facebook 70% LinkedIn 51% Instagram 26% Twitter 23% Blogs 14% Google+ * Social media statistics taken from the IDS16 Toronto independent survey.

4 4 IDS Toronto Advertising Opportunities, Positions & Prices Premium Exhibitor Listing A Premium Exhibitor Listing provides your brand with an optimized web presence on the IDS Toronto website. As one of the most visited pages on Toronto.InteriorDesignShow.com, the Premium Exhibitor Listing is an essential component of exhibiting. Premium Listing Basic Listing Premium Listing

5 5 Exhibitor Listing Basic Listing Premium Listing Profile image (220x220 pixels) Company name, address & website URL Company description (500 characters) Links to company social media channels Dedicated page with custom URL Extended company description (1500 characters) Increased online promotion: direct linking to Exhibitor Listing from IDS social media sites Ability to post large product images (492x492 pixels) Ability to embed video links (please note: no hosting available) Highlighted exhibitor on carousel Price Included with Booth Package Additional $500+HST/listing

6 6 People. Product. Place: IDS Toronto EBlast IDS Toronto EBlast Delivered twice monthly (September to January), the IDS Toronto Newsletter is the ultimate source for IDS-related announcements as well as Canadian & international breaking design news. With a dedicated design-savvy qualified readership of 34,000+ and growing, the IDS Toronto Trade Newsletter is the place to help launch new products and increase brand awareness. E-Newsletter List Subscribers Trade Newsletters: 34,000 Consumer Newsletter: 19,000 Advertorial includes sponsored blog post on IDS website, launching September Advertorial $350/$275 55% of trade would prefer to get their news in a digital format* Lower Banner $250/$200 IDS EBlast Advertorial Lower Banner Image 315 x 280 px 650 x 100 px Text approx. 85 words Trade Newsletter Price $350 + HST/blast $250 + HST/blast Consumer Newsletter Price $275 + HST/blast $200 + HST/blast *According to IDS16 Toronto independent survey.

7 7 Trade E-Newsletter Schedule (People. Product. Place.) Month Deployment Deployment Additional Date #1* Date #2* Deployment Dates* September September 7 September 20 October October 4 October 18 November November 8 November 22 December December 6 December 20 December 22 January January 3 January 10 January 12, 19 *Deployment dates subject to change upon further review Consumer E-Newsletter Schedule Month Deployment Deployment Additional Date #1* Date #2* Deployment Dates* November November 15 December December 8 December 22 January January 5 January 12 January 18 *Deployment dates subject to change Acceptable formats:.jpg,.gif,.png. No flash banners are permitted. No animated Gifs. All materials must be submitted to IDS at least 10 days before scheduled deployment date.

8 8 Toronto.InteriorDesignShow.com Banner Ads With an average of 33,000 pageviews/week from September to December, and 450,000 pageviews during the month of January, an InteriorDesignShow.com ad is yet another valuable advertising opportunity. Banner Ads AD AD Advertorial $400/$525 Leaderboard $300/$425 Acceptable formats:.jpg,.gif,.png. No flash banners are permitted. No animated Gifs. All materials must be submitted to IDS at least 10 days before scheduled deployment date. Banner Ads Type September to December January Advertorial 310 x 500 pixels $400 +HST/week $525+HST/week Leaderboard 950 x 150 pixels $300 +HST/week $425+HST/week

9 9 Sponsored Facebook Content Facebook Followers: 21,000+ Delivered through the IDS Facebook page, your branded sponsored content is embedded directly into the newsfeeds of our followers. And with such an active follower base the potential for impressions is priceless. Social media platforms that consumers engage in 77% Facebook 56% LinkedIn 46% Instagram 26% Twitter 22% Blogs 14% Google+ Social media platforms that trade engage with 81% Facebook 70% LinkedIn 51% Instagram 26% Twitter 23% Blogs 14% Google+ Content will be pinned to the top of the IDS Facebook page for 2 days. Time of day of deployment to be determined by exhibitor. Post cannot exceed 420 characters in length. Can also include one image, link or video. 8 available postings per month. All materials must be submitted to IDS at least 10 days before scheduled deployment date. Please note, approval of sponsored post content will be left to the discretion of IDS. Social Media Facebook sponsored content Instagram sponsored content Available Year-Round $425 + HST/post $250 + HST/post

10 10 Other Opportunities IDS Toronto is always looking to feature new and innovative exhibitor products! Take advantage of these exciting digital marketing opportunities available as a courtesy to all IDS Toronto exhibitors. Please note that limited space exists for the opportunities listed below and participation is subject to the discretion of IDS Toronto. Contest Prize Contribution IDS Toronto holds several contests throughout the year via its social media channels. If you have a product, package or gift certificate you would like to contribute to a contest please contact karen.kang@informa.com. Combined, the IDS Toronto social media presence totals over 207,500 followers and growing. E-Newsletter Feature Launching a new product? Recently completed an innovative project? IDS Toronto delivers the best exhibitor news to over 30,000 design-savvy subscribers in the People. Product. Place. e-newsletter. We re always looking for great content! us with your content ideas at candis.green@informa.com.

11 11 Contact Us Let us create an IDS Toronto digital marketing package that fits the needs of your business. For further sponsorship and advertising information please contact us at Past IDS Toronto digital sponsors and advertisers have included: Produced by