SPONSORSHIP OPPORTUNITES

Transcription

1 SPONSORSHIP OPPORTUNITES MARCH 16-19,

2 ABOUT JAZZ IN THE GARDENS Jazz in the Gardens is City of Miami Gardens premiere entertainment event. Having 11 years of history under its belt, Jazz in the Gardens celebrates diversity, culture, and art through various genres of music. Event-goers find themselves entrenched in the rich beats and musical stylings that vibrate from the stage. The event not only brings world-renowned talent to Miami Gardens, but it gives local artists the opportunity to be seen, heard and possibly discovered. Jazz in the Gardens (JITG) music festival has been deemed the undeniable travel destination for the spring. JITG occurs annually in March and serves as the inaugural event of the highly anticipated music festival season. The JITG experience is complemented by scenic beaches, plentiful shopping, incredible golf courses, 5-star restaurants, and many other inviting attractions which make South Florida a must visit destination. The City of Miami Gardens and its partners are committed to producing an extraordinary experience for our supporters and sponsors. The JITG brand has extended its reach domestically and internationally by way of an aggressive marketing campaign and meticulous attention taken by the sponsorship team. The JITG brand has been strategically featured in many major metropolitan markets including New York, Chicago, Dallas, Washington DC, Atlanta, Detroit, Los Angeles, Houston, Virginia, the Bahamas and South Florida, among others. Sponsors have face-to-face activation opportunities at JITG and access to exceptional promotional strategies that utilize current social media platforms to reach our highly sought after audience of active consumers. Our goal is to create an atmosphere where sponsors exceed their promotional objectives and thrive! We are eager to partner with you and can t wait to see you in the Gardens! CITY OF MIAMI GARDENS Welcome to the beautiful City of Miami Gardens. There is perhaps no other place on Earth that represents as much potential and opportunity as The Gardens. It s a place of growth and development. With over 110,000 Residents, Miami Gardens is the third largest city in Miami-Dade County and the third largest predominately African American city in the U.S. (according to 2010 Census Data). We are home to senators and teachers, seniors and students, doctors and lawyers, and up and coming entrepreneurs. We invite you to come grow with us and make The Gardens your home as well. The City of Miami Gardens is an exciting place to live, work, and play. The following highlights are just some of the reasons why: > > The City s signature multi-cultural celebration, Jazz in the Gardens music festival draws tens of thousands of people to the Miami Gardens every year. > > Hard Rock Stadium, located in the heart of the City, is the host venue for Jazz in the Gardens and is home to the Miami Dolphins football team, as well as the Miami Hurricanes, National Championship Games, and Super Bowl games (Host of the 2020 Game). > > The City of Miami Gardens is the home of two private higher educational institutions Florida Memorial University and St. Thomas University. > > Residents voted for a $60 million dollar General Obligation Bond that is being invested to redevelop Miami Gardens parks. Plans are to provide activities beyond athletics, by constructing facilities that focus on science, technology, engineering, mathematics, hospitality, art and entertainment. 2 JAZZ IN THE GARDENS

3 CIVIC SUPPORT AL TUCKER Vice President of Multicultural Business Development Greater Fort Lauderdale Convention and Visitors Bureau Jazz in the Gardens has helped make the Greater Fort Lauderdale area a highly sought after travel destination. The high energy concerts and relevant and engaging seminars are the highlights to a weekend full of diverse tourist and community sights, activities and attractions, including world-class beaches, elegant dining, and dynamic nightlife. The Greater Fort Lauderdale Convention and Visitors Bureau is proud to partner with Jazz in the Gardens and its stellar and growing brand. JITG is one of the most highly acclaimed and fastest growing cultural events in the nation. Attendance records each year soar to new peaks! More than 73,000 tickets were sold in 2015, as patrons from around the world flocked to the Festival. Festival attendees are of a distinctive mix of ethnicities, including Caribbean, African-American, Hispanic, European and Caucasian. JITG brings together a distinctive mix of attendees who revel in the music, sample an assortment of cultural fare, and interact with sponsors. JITG has been hosted annually by nationally syndicated radio personalities such as Tom Joyner, Michael Baisden, Rickey Smiley and D.L. Hughley, each with a fan-base of over 10 million listeners. Significant audience demographics: 62% 94% are between the ages of have a favorable impression of the festival 40% have HHI between $45,000 - $85,000 JITG engages progressive marketing strategies including but not limited to: Twitter, Instagram, Facebook, YouTube, Google +, and the JITG mobile app and website. 30% 19% have a bachelor s degree and have advanced degrees JITG presents remarkable opportunities to support a vibrant and diverse market, while effectively exhibiting products and services. 3

4 TITLE SPONSOR $250,000 ONE AVAILABLE > > Rights to the JITG property mark and logo in pre-approved advertising, marketing and packaging material > > Right to activate a co-branded promotion utilizing the JITG logo (subject to approval by > > City of Miami Gardens and at the sponsor s expense) > > Logo on all Official JITG Step & Repeat signage > > Four (4), Fifteen (15) second company spots on state-of-the-art video walls per day (subject to approval by City of Miami Gardens and at the sponsor s expense) > > One (1), Fifteen (15) second video presentation to greet and welcome the audience > > Exclusive Live Stage Mentions as the Title Sponsor > > Four (4) 10 x 10 vendor booths > > Two (2) four-color full panels in the JITG event guide > > Twenty-four (24) invitations with RESERVED Seating in the catered Sponsor Garden > > Twelve (12)UPPER DECK seats > > Twelve (12) GROUND LEVEL seats > > Twenty-four (24) PRIME tickets > > Twenty-four (24) RESERVE tickets > > Forty (40) General Admission tickets > > Ten (10) invitations to Sponsor Reception > > Ten (10) Tickets Pre-Festival Party > > Opportunity to purchase a limited number of designated tickets prior to the public sale date > > JITG Mobile app and website featuring the name and/or logo of the Title Sponsor > > Links to the sponsor s website from the JITG website > > Featured on all JITG radio, television and print media elements > > Featured in the JITG Social Media Integration Program > > Recognition at JITG Press Conference > > Recognition in all JITG regional and national press releases > > Sponsor will be included in all promotional e-vites 4 JAZZ IN THE GARDENS

5 $100,000 FOUR AVAILABLE PRESENTING SPONSOR > > Rights to the JITG property mark and logo in pre-approved advertising, marketing and packaging material > > Right to activate a co-branded promotion utilizing the JITG logo (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > Logo on all official JITG Step & Repeat signage > > Two (2), Fifteen (15) second company spots on state-of-the-art video walls per day (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > Exclusive Live Stage Mentions as the Presenting Sponsor > > Two (2) 10 X 10 vendor booths > > One (1) four color full panel the JITG event guide > > Twelve (12) invitations with RESERVED Seating in the catered Sponsor Garden > > Eight (8) UPPER LEVEL seats > > Four (4) GROUND LEVEL seats > > Sixteen (16) PRIME tickets > > Sixteen (16) RESERVE tickets > > Twenty (20) General Admission tickets > > Eight (8) invitations to the Sponsor Reception > > Opportunity to purchase a limited number of designated tickets prior to the public sale date > > JITG Mobile app and website featuring the name and/or logo of the Presenting Sponsor > > Links to the sponsor s website from the JITG website > > Selected Radio, Television and Print Media elements > > Featured in the JITG Social Media Integration Program > > Recognition at JITG Press Conference > > Recognition in all JITG regional and national press releases > > Sponsor will be included in all promotional e-vites 5

6 TECHNOLOGY SPONSOR $60,000 > > Rights to the JITG property mark and logo in pre-approved advertising, marketing and packaging material > > Right to activate a co-branded promotion utilizing the JITG logo (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > One (1), Fifteen (15) second company spots on state-of-the-art video walls per day (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > Two (2) 10 X 10 vendor booths > > One (1) four color full panel ad the JITG event guide > > Eight (8) invitations with RESERVED Seating in the catered Sponsor Garden > > Eight (8) PRIME tickets > > Eight (8) RESERVE tickets > > Ten (10) General Admission tickets > > Four (4) invitations to the Sponsor Reception > > Opportunity to purchase a limited number of designated tickets prior to public sale date > > JITG Mobile app and website featuring the name and/or logo of the Title Sponsor > > Links to the sponsor s website from the JITG website > > Featured on select JITG radio, television and print media elements > > Featured in the JITG Social Media Integration Program > > Recognition at the JITG Press Conference > > Sponsor will be included in all promotional e-vites 6 JAZZ IN THE GARDENS

7 $50,000 GOLD SPONSOR > > Rights to the JITG property mark and logo in pre-approved advertising, marketing and packaging material > > Right to activate a co-branded promotion utilizing the JITG logo (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > One (1), Fifteen (15) second company spots on state-of-the-art video walls per day (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > Two (2) 10 X 10 vendor booths > > One (1) four color full panel ad the JITG event guide > > Eight (8) invitations with RESERVED Seating in the catered Sponsor Garden > > Eight (8) PRIME tickets > > Eight (8) RESERVE tickets > > Ten (10) General Admission tickets > > Four (4) invitations to the Sponsor Reception > > Opportunity to purchase a limited number of designated tickets prior to public sale date > > JITG Mobile app and website featuring the name and/or logo of the Gold Sponsor > > Links to the sponsor s website from the JITG website > > Selected Radio, Television and Print Media elements > > Featured in the JITG Social Media Integration Program > > Recognition at the JITG Press Conference > > Sponsor will be included in all promotional e-vites 7

8 SILVER SPONSOR $25,000 > > Rights to the JITG property mark and logo in pre-approved advertising, marketing and packaging material > > Right to activate a co-branded promotion utilizing the JITG logo (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > One (1) 10 X 10 vendor booths > > One (1) four color half page (1/2) panel ad in the JITG event guide > > Four (4) invitations with RESERVED Seating in the catered Sponsor Garden > > Four (4) PRIME tickets > > Four (4) RESERVE tickets > > Twenty (20) General Admission tickets > > Four (4) invitations to the Sponsor Reception > > Opportunity to purchase a limited number of designated tickets prior to public sale date > > JITG Website featuring the name and/or logo as a Silver Sponsor > > Links to the sponsor s website from the JITG website > > Select Television and Print Media elements > > Featured in the JITG Social Media Integration Program > > Recognition at the JITG Press Conference > > Sponsor will be included in all promotional e-vites 8 JAZZ IN THE GARDENS

9 $10,000 BRONZE SPONSOR > > Right to activate a co-branded promotion utilizing the JITG logo (subject to approval by The City of Miami Gardens and at the sponsor s expense) > > >One (1), 10 X 10 vendor booths > > One (1) four color half page (1/2) panel ad the JITG event guide > > Two (2) invitations with RESERVED Seating in the catered Sponsor Garden > > Two (2) PRIME tickets > > Two (2) RESERVE tickets > > Ten (10) General Admission tickets > > JITG Website featuring the name and/or logo as a Bronze Sponsor > > Links to the sponsor s website from the JITG website > > Recognition at the JITG Press Conference 9

10 FILM MUSIC ART CULTURE KNIGHT FOUNDATION ARTS IN THE GARDENS CONFERENCE THURSDAY MARCH 16 FRIDAY MARCH 17, 2017 The Knight Foundation Arts In The Gardens Conference focusing on Film, Music, Art and Culture JITG) provides professional development and networking opportunities for arts managers and organizations, artists, community and economic development professionals, students, educators, and others working in the arts and cultural industry in South Florida and across the Nation. This conference will change the way people think about South Florida s film, music and art scene through exposing them to some of the best artists across diverse genres and highlighting a wide array of homegrown talent. JITG is a multi-purpose event that will educate, showcase and celebrate the diversity of art forms and artists in and around South Florida. FMAC is a one and a half-day conference filled with intimate discussions with prominent figures in the art industry covering wide-range of topics to include but not limited to: > > Filmmakers will obtain insight into developing ideas, making films and getting them seen > > Musicians will be inspired by industry professionals who understand their music and how to connect them with their audience > > Artists will obtain insight on how to monetize their art and maximize their reach > > Leaders will explore how art can be used as a catalyst for social change and economic development > > Music, Film and Art lovers will benefit from art exhibits, art installations, interactive art experiences, performance art stations and Q&A sessions Other aspects of the conference include: > > Finals of the Poetry in the Gardens competition (cash prize) > > A juried competition for musicians (cash prize) > > A showcase of locally produced films > > A concluding luncheon with a robust panel discussion with industry leaders to talk about longevity, how to reinvent yourself as a business person and other topics of interest (Women s Panel) We encourage sponsors to participate in this powerful event and we are confident that it will not only be an enjoyable experience but will also afford all participating sponsors the ability to tap into a concentrated consumer base. 10 JAZZ IN THE GARDENS

11 $50,000 PRESENTING SPONSOR FMAC CONFERENCE ONLY > > Rights to the FMAC property mark and logo in preapproved advertising and marketing material as a Presenting Sponsor > > Right to activate a co-branded promotion utilizing the FMAC logo (subject to approval by The City of Miami Gardens) > > Right to distribute a dedicated press release announcing the partnership with prior written approval from The City of Miami Gardens > > Opportunity to give a three (3) minute presentation introducing the sponsor s organization to the audience > > Opportunity for exclusive photos with City Council and the keynote speaker > > Opportunity to have a promotional table in the Sponsor Row at FMAC to promote the sponsor s organization to the attendees > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) > > Two (2) tables of seating for ten (10) guests (per table) at FMAC > > Four (4) PLATINUM Tickets to Jazz in the Gardens > > (2) invitations to Sponsor Reception > > Logo on the FMAC Step and Repeat > > Logo on the JITG website > > FMAC Print Media, Radio Media and Social Media > > Meet & Greet opportunity with City of Miami Gardens officials and other sponsors > > Sponsor included in all FMAC promotional e-vites 11

12 TECHNOLOGY SPONSOR $25,000 FMAC CONFERENCE ONLY > > Rights to the FMAC property mark and logo in pre-approved advertising and marketing material as a Host Sponsor > > Right to activate a co-branded promotion utilizing the FMAC logo (subject to approval by The City of Miami Gardens) > > Right to distribute a dedicated press release announcing the partnership with prior written approval from the City of Miami Gardens > > Opportunity to have a promotional table in the Sponsor Row at the FMAC > > Opportunity for exclusive photos with City Council and the keynote speaker > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) > > One (1) table for seating for ten (10) guests (per table) at the FMAC > > Four (4) PRIME tickets to Jazz in the Gardens > > Logo on the FMAC Step and Repeat > > Logo on JITG website & all FMAC Social Media > > Meet & Greet opportunity with City of Miami Gardens officials and other sponsors > > Sponsor included in all FMAC promotional e-vites 12 JAZZ IN THE GARDENS

13 $10,000 PANEL SPONSOR FMAC CONFERENCE ONLY > > Opportunity for exclusive photos with City Council and the keynote speaker > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) > > Opportunity to have a promotional table in the Sponsor Row at the FMAC > > Opportunity for exclusive photos with City Council and the keynote speaker > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) > > Five (5) seats at the FMAC > > Four (4) RESERVED tickets to Jazz in the Gardens > > Logo on the JITG website > > All FMAC Social Media > > Meet & Greet opportunity with City of Miami Gardens officials and other sponsors > > Sponsor included in all FMAC promotional e-vites 13

14 DEDICATED ARTS SPONSOR FMAC CONFERENCE ONLY > > Opportunity for exclusive photos with City Council and the keynote speaker > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) $5,000 > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) > > Two (2) seats at the FMAC > > Two (2) RESERVED tickets to Jazz in the Gardens > > Logo on the JITG website > > All FMAC Social Media > > Meet & Greet opportunity with City of Miami Gardens officials and other sponsors > > Sponsor included in all FMAC promotional e-vites RECEPTION AND JAM SESSION SPONSOR FMAC CONFERENCE ONLY > > Opportunity for exclusive photos with City Council and the keynote speaker > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) $5,000 > > Opportunity to provide items for keepsake gifts bags for participants (sponsor s cost) > > Two (2) seats at the FMAC > > Logo on the JITG website > > All FMAC Social Media > > Meet & Greet opportunity with City of Miami Gardens officials and other sponsors > > Meet the Jam Session artist > > Sponsor included in all FMAC promotional e-vites 14 JAZZ IN THE GARDENS

15 LETTER OF INTENT I hereby commit to financial sponsorship of the 2017 Jazz in the Gardens Music Fest at the level selected below. TITLE SPONSOR $250,000 PRESENTING SPONSOR $100,000 GOLD SPONSOR $50,000 TECHNOLOGY SPONSOR $60,000 BRONZE SPONSOR $10,000 OTHER FMAC CONFERENCE I hereby commit to financial sponsorship of the 2017 FMAC Conference (Knight Foundation Arts Conference) at the level selected below. PRESENTING SPONSOR $50,000 TECHNOLOGY SPONSOR $25,000 PANEL SPONSOR $10,000 DEDICATED ARTS SPONSOR $5,000 RECEPTION AND JAM SESSION SPONSOR $5,000 OTHER SPONSOR INFORMATION COMPANY NAME: CONTACT PERSON: STREET ADDRESS: CITY: STATE: ZIP: PHONE: CELLULAR: FAX: Please complete this form and send a check payable to Jazz in the Gardens to: The City of Miami Gardens c/o Patricia Varney Finance Director NW 27th Avenue Miami Gardens, FL IF THE SPONSORSHIP IS FOR FMAC - PLEASE PLACE FMAC IN THE MEMO LINE. Thank you for your support of the 2017 Jazz in the Gardens Music Fest and its initiatives! 15

16 CONTACT INFORMATION SPONSORSHIPS /CORPORATE PARTNERSHIPS Melvin L. Roane, Jr. Managing Partner Roane Consulting Group, LLC Jazz in the Gardens Sponsorship Management (804) EXECUTIVE PRODUCERS Vernita Nelson Assistant City Manager City of Miami Gardens (305) Petula Burks Public Information Officer City of Miami Gardens (305) EVENT PRODUCER Scott Gartner AEG LIVE Florida (561) CITY OF MIAMI GARDENS JAZZ IN THE GARDENS