Discover 2014 Update Big Data changes everything. Roy Ritthaler Vice President, IT Operations Management

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2 Discover 2014 Update Big Data changes everything Roy Ritthaler Vice President, IT Operations Management

3 2014 By 2020 Every 60 seconds 98,000+ tweets 695,000 status updates 11million instant messages 698,445 Google searches 168 million+ s sent Change Devices DATA Mobile Apps 30 Billion (1) 40 Trillion GB (2) 10 Million (3) 1,820TB of data created 217 new mobile web users for 8 Billion (4) It s much more than the continuous exponential growth of Big Data (1) IDC Directions 2013: Why the Datacenter of the Future Will Leverage a Converged Infrastructure, March 2013, Matt Eastwood ; (2) & (3) IDC Predictions 2012: Competing for 2020, Document , December 2011, Frank Gens; (4)

4 Big Data impacts all of us How do I use data to improve service for all IT users? How do I filter all these log files to isolate problems faster? How do I decide what to archive, what to delete, and how do I manage it all? With today s loads and complexities, how do I performance test my app? How are end users experiencing my mobile apps on all platforms and carriers? How do I analyze 100% of relevant data? In a world of cloud, mobility, and big data, how do I filter through and protect myself against new security threats - both inside & outside my network as well as across my applications?

5 Traditional data technologies impose limits Connected Intelligence - Insight from 100% of the data Connected Intelligence Machine data Human information Business data

6 HAVEn the leading Big Data platform HAVEn Hadoop/ HDFS Autonomy IDOL Vertica Enterprise Security n Apps Scale Source Speed Secure Powering HP Software + your apps Transactional Social media Video Audio Texts Mobile data Documents IT/OT Search engine Images hp.com/haven

7 HP is pioneering the business approach to Big Data A common theme of disruption across industries IT Operations Security22 Information Infrastructure Application development Marketing Legal & Compliance Enabling the New Style of Business using Big Data

8 Innovation in IT operations: Unleashing the power of Big Data

9 traditional dc saas Packaged Applications Employees IT Metrics/Analytics Storage Public Cloud Security IT Ops is data rich volume, variety and velocity Service Models managed cloud Mobile Monitoring Software Driven Networks Assuring the Hybrid Environment in-house custom apps Systems Monitoring App private cloud suppliers Virtual Fabric An explosion of unstructured data Copyright 2012 Mobile/ Hewlett-Packard Development Company, LogL.P. The information contained Search herein is subject Transactional IT/OT to change without notice. Documents, Social media HP Confidential. Behavioral Data data engine data Sharepoints, Wikis Texts Video Audio Image

10 Big Data innovation changes the game in IT Operations Private Traditional Hybrid Public Machine data Human information 10% of all your 10% data of all your data Structured Data Structured Data An explosion of unstructured data Mobile/ Behavioral Data Social media Log data IT/OT Search engine Transactional data Documents, Sharepoints, Wikis Texts Video Audio Image

11 Competitive Advantage through Connected Intelligence IT Operations Management Business Focus Our Mission The HP Difference Exceptional User Experience Agility with Compliance Improved Efficiency & Cost Drive competitive advantage for the business through Connected Intelligence Connected Intelligence Connected Automated (Machine) Social (Human) Standard Integrations (IT4IT) Intelligence Big Data - 100% of data Actionable Insights

12 Changing the game in IT operations Connected intelligence applications built on HAVEn Connected Intelligence HP Propel HP Service Anywhere HP Operations Analytics HP AppPulse HP Virtualization Performance Viewer HP HAVEn big data platform New Beta HP Cloud Service Automation HP Operations Log Intelligence HP AppPulse Mobile

13 App design, performance and usability matter Failure in any one results in poor app ratings, lost revenue and end user churn. A poor app gets worse by Srma131 No longer able to book hotels on the update. No support for this app by alicereed Company does not have any support for this app for issues or improvement suggestions. Still can't view my insurance card by JJR27 Would be a neat feature but after a lot of time they never fix it. So pretty useless app.

14 Introducing AppPulse mobile public beta Mobile end user experience management for 5-star apps. Beta NOTE: all product views are illustrations and might not represent actual product screen shots.

15 HP IT Operations Analytics 2.1 Transforming IT operations with Big Data analytics Patented machine learning Correlation of structured and unstructured data Root cause and guided troubleshooting Expert sourcing intelligence Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

16 HP Operations Log Intelligence 1.0 Comprehensive IT operations log management Collect IT operations data from all logs on your systems and devices New Store all that data highly compressed, for archival and rapid search IT search is high performance, high accuracy, extremely precise No-worry, high value licensing model, there when you need it

17 Bringing Connected Intelligence to Service Management Moving IT users toward engagement & self sufficiency Experience Agility Efficiency Social Big Data Cloud The big data service desk

18 HP Service Anywhere Bringing Connected Intelligence to Service Management Social Search Ticketless IT with HAVEn based search Big Data Analytics Hot Topics Heatmaps Automation Integrated Orchestration Change Management Future Change Calendar for devops

19 Accelerating the pace and quality of delivery

20 DevOps has disrupted the traditional delivery chain Agile (Mobile) High speed, High quality delivery Cloud Open Source / Web Services Devops Improved customer responsiveness Reduced cost of application delivery Security Mitigate risk with increased compliance and security

21 Four focus areas to solve for DevOps Shrink the test cycle Automate build and deployment phases Provide feedback the entire lifecycle DevOps End to end process management

22 HP DevOps Streamlining development and operations with Connected Intelligence Dev build test optimization Flexible Application Modelling Continuous Performance visibility Open & flexible architecture End to end security

23 Continuous Testing ALM 12 makes test and quality available to Enterprise IT and R&D Cloud Testing Maximum performance and scale Remarkable User Experience Ease of use from any platform Enhanced Mobile Testing & Security Realistic performance and functional mobile testing Continuous Testing Continuous quality with automation and virtualization Flexible Delivery Get started quickly and economically ALM 12 greatly increases the ability to build, test and deliver with breakthrough speed and quality, at all levels of scale while providing the unprecedented flexibility. Flexibility needed to support the wide range of technologies, methodologies and environments that represent the new style of IT.

24 Continuous Performance AppPulse - Enabling DevOps with Continuous Performance Visibility Isolate Investigate Collaborate Application support operations and developers collaborate in real-time

25 Large health provider accelerating application delivery End to end DevOps implementation Escalating demand for applications with compliance and control Transforming Application Service Delivery with integrated HP ADM and ITOM solutions 25 Built on successful Server and Cloud Service Automation implementations 30,000 active virtual machines, growing at 1k/month, serving 6,000 application developers End to end integration into Application Lifecycle Management and Business Service Management Serving over 85 million customers in 21 countries around the world Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

26 Professional Services for DevOps End-to-end implementation People-process-technology Transformation Advisory Services Strategy & vision workshops Maturity Assessments transformation Reference Architecture Best practices: process & Process Consulting Technology Foundation HP Product deployment and 3P methodologies to support CI/CD Integrations Process automation and Continuous Integration and workflows Deployment

27 Big Data impacts all of us How do I use data to improve service for all IT users? How do I filter all these log files to isolate problems faster? How do I decide what to archive, what to delete, and how do I manage it all? With today s loads and complexities and how do I performance test my app? How are end users are experiencing my mobile apps on all platforms and carriers? How do I analyze 100% of relevant data? In a world of cloud, mobility, and big data, how do I filter through and protect myself against new security threats - both inside & outside my network as well as across my applications?

28 and HP delivers innovation for you How HP Service do I use Anywhere data to improve service for all IT users? HP Propel How HP Operations do I filter Analytics all these log files to isolate problems faster? HP Operations Log Intelligence How do I decide what to archive, what to delete, HP Digital Safe and how do I manage it all? With today s loads and HP Application Lifecycle complexities Manager (ALM) and 12 how do I performance test my app? How are end users are experiencing my mobile HP AppPulse Mobile apps on all platforms and carriers? HP Vertica How do I analyze 100% of relevant data? HP IDOL In a world of cloud, mobility, and big data, how do I filter through and protect myself against HP ArcSight HP TippingPoint HP Fortify HP Atalla new security threats - both inside & outside my network as well as across my applications?

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