SPONSORSHIP & MARKETING OPPORTUNITIES
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1 SPONSORSHIP & MARKETING OPPORTUNITIES
2 ABOUT THE INGLISTON REVIVAL The Ingliston Revival is a brand new addition to the motoring calendar in the UK. The inaugural 2015 event will celebrate the 50th anniversary and reinstatement of the full Ingliston Circuit, bringing motoring back to Edinburgh! Over 3 days the heyday of racing will be recreated in a packed, weekend festival with both on & off track entertainment. The venue first hosted motor racing in 1965 and famous visitors to Ingliston included The Flying Scotsman Sir Jackie Stewart, most famously in 1970 when he raced his Ford F1 car round the circuit. Other famous visitors to the circuit include the late Jim Clark, Allan McNish, Dario Franchitti and David Coulthard. The event is conservatively estimated to attract 10,000 public visitors across the weekend and has a population reach of 4 million people, all of whom live within 1 hour of the venue. Edinburgh is the most affluent UK city after London, with strong professional, banking and energy sectors. The Ingliston Revival offers an unrivalled opportunity to market to a strong, affluent audience in Scotland. 1 Ingliston Revival Sponsorship September 2015
3 DEMOGRAPHIC & REACH At least 10,000 A1/B1 demographic public visitors 70% / 30% male to female ratio 1,200 expected owners and trade Event within 1 hours drive of 4 million people National marketing of the event to include radio, TV, PR and online. Please note two and three year terms are also available for all sponsorship packages. PRINCIPAL SPONSOR,000 + VAT We are offering an exclusive opportunity to associate your brand directly with this unique event by becoming our principal sponsor. We are especially interested in developing long-term partnerships to assist in the growth and success of the Ingliston Revival. Our principal sponsor will enjoy a host benefits as detailed below but most importantly will share in the passion and fondness many feel for this historic venue and event. 15 x Track Side brand boards 1 x Track over bridge branding Various branding elements such as branded flags Logo on venue advertising including airport approach road Logo on event vehicles and pace safety car Logo on staff clothing Logo and special mention at event black tie dinner marketing All official communications to include sponsor logo Logo & link on event website ( Full page advert in the event programme Sponsor thanks and logo on event social media Dedicated editorial / advert in post event customer 30 x complimentary day admission tickets each day 10 x Hospitality tickets (fully catered and admission to VIP Suite) each day 1 x top table for 10 people at Black Tie Dinner on Friday evening Ingliston Revival Sponsorship September
4 REVIVAL DINNER FRIDAY 11TH SEPTEMBER 2015,000 + VAT Hosted By Lee Mckenzie (BBC F1) & Ben Collins aka The Stig The celebrations of the inaugural Ingliston Revival motorsport event will continue into the evening on the Friday night as we welcome guests to a celebratory black-tie dinner at the Revival Hospitality suite. Guests are offered the best hospitality and entertainment throughout the evening including a black-tie dinner, a look back in time at old Ingliston Racing Circuit and a fabulous after-dinner speech from Ben Collins aka The Stig. Lee McKenzie who will be the host for the evening is a highly respected broadcast journalist and presenter. Currently she is the pit lane reporter for the BBC s award winning Formula One coverage, hosting all the practice sessions on BBC2 as well as a weekend show on BBC News Channel. Ben Collins, our VIP after-dinner speaker is an internationally acclaimed stunt driver who is best known as The Stig from BBC Top Gear TV Show. Ben has coached hundreds of celebrities from Tom Cruise to Lionel Ritchie, organised high voltage car chases and tested hundreds of priceless cars to the brink. Ben holds many credits: As a Championship Winning Le Mans Racecar Driver, Bestselling Author, TV Presenter, World Record Breaker and Hollywood Stunt Driver. A full table (10) including champagne reception and 4-course meal (positioned closest to speakers podium) plus opportunity for guests to attend a private drinks reception with our VIP speakers Opportunity to say a few words of thanks as part of evening s programme and/or be thanked by our Host, Lee MacKenzie Dinner venue branding including logo featuring on stage backdrop Logo & link on website ( Links to sponsor website from all electronic media Logo / brand on dinner menus plus the Ingliston Revival s full programme Thanks and logo on Social Media Complimentary event access to brand s customers (max 30 tickets) 3 Ingliston Revival Sponsorship September 2015
5 BAR SPONSOR / PROSECCO BAR SPONSOR, 00 + VAT Our food and bar areas will be the hub of the entire event. The bars in conjunction with our award winning Bar Production team will reflect the high quality of the unique Revival brand. Customers will spend time here relaxing with friends & family, enjoying the complete Revival experience with our wide range of gourmet food and drink. An exclusive package to stock and brand our bars is available. Trackside & venue branding (to be agreed) Logo & link on website ( Links to sponsor website from all electronic media Logo / brand on all printed material Thanks and logo on Social Media Half page advert in the complimentary programme Opportunity to market direct to visitors Complimentary access to brand s customers (max 50 tickets) A full table (10) for the black-tie dinner on the Friday night (motoring celebrity speaker TBC) including champagne reception and 4-course meal Preferential rates on day-guest hospitality Ingliston Revival Sponsorship September
6 KID S ZONE, 00 + VAT Fantastic opportunity to associate with the family visitors at the event, our kid s zone will provide hours of fun with quad bikes, alien laserquest, bucking bronco & slides, to name but a few! Sponsor branding on all fencing surrounding the kid s area Logo on all kid s zone staff clothing Logo / brand on all printed material Thanks and logo on Social Media Logo & Link on website ( Opportunity to provide each child guest with branded children s gift or merchandise PIT LANE SPONSOR, 00 + VAT Where the real action happens - the engines are inspected, tyres pumped and paintwork polished! Get up close and personal with the real stars of the show with this fantastic sponsorship package. Sponsor branding on fencing surrounding the pit lane Sponsor brand featured on pit lane traffic lights Logo on all pit lane staff clothing Logo / brand on all printed material Thanks and logo on Social Media Logo & Link on website ( 5 Ingliston Revival Sponsorship September 2015
7 TRACK SIDE BRANDING from VAT Highly visible marketing mechanism, all trackside advertisers will also receive 5 day tickets as part of their package. Banners are 3m x 1m and cost includes production. Artwork supplied by advertiser. 1 banner = vat 3 banners = vat 5 banners = vat PROGRAMME ADVERTISING RATES from VAT Programme is A4 and full colour. Full Page = vat Half Page = vat Quarter Page = vat TRADE STAND IN RETAIL VILLAGE + VAT per m 2 The Ingliston Revival is the perfect event to showcase & sell your products and services to the ideal audience of car experts and enthusiasts. The retail village will provide attendees and participants with a fantastic range of car related products. Stand sizes range from 9m 2 to 18m 2, please request a layout plan for more details. Stands are space only and your package includes the following benefits: Entry in event programme 5 free weekend tickets Company name and logo to appear on event website Ingliston Revival Sponsorship September
8 Please contact us to discuss your exciting sponsorship and marketing opportunities... Ingliston Events Unit 4 Waterside House 46 Shore Edinburgh EH6 6QU Tel debbie@ingliston.co.uk
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