HOTELS BRIDGING HEALTHCARE (H2H)
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1 HOTELS BRIDGING HEALTHCARE (H2H) A Conference on Hotel, Wellness and Medical Tourism Entrepreneurship Grand Resort Bad Ragaz, Switzerland June 16 19, 2012 A NEW TREND WHERE RECOVERY MEETS THE COMFORT OF A LUXURY HOTEL, WELLNESS CENTER AND THE FINEST FOOD Register at:
2 HOTELS BRIDGING HEALTHCARE (H2H) A Conference on Hotel, Wellness and Medical Tourism Entrepreneurship Grand Resort Bad Ragaz, Switzerland June 16 19, 2012 HOTELS BRIDGING HEALTHCARE Today, many hospitals view non-medical services as essential. Healthcare providers are now offering travel, spa and wellness services to create a total customer experience. Additionally, in the recent economic downturn, hotels connected to hospitals appeared recession proof. This conference provides a distinctive model on how effectively hotels and hospitals could strategically connect, share experiences, and provide quality services to patients, their families, and guests. SWITZERLAND S TOP MEDICAL TOURISM MODEL: A MODEL FOR EU AND THE US This conference provides a distinctive medical tourism model with a European and American focus. In this networking and educational Symposia you will witness a leading model bridging hotels and healthcare pioneered by the Grand Resort Bad Ragaz, Switzerland, the location of the conference. WHO SHOULD ATTEND? H2H brings together healthcare industry, hoteliers, spa and wellness businesses, investment companies, developers, entrepreneurs, and government groups. The learning goals involve innovative concepts and mixed projects that are precise and relevant to today s market. CONFERENCE LOCATION: Join us in the Swiss Alps at the Grand Resort Bad Ragaz Wellbeing and Medical Health Center, Switzerland on June 16 19, Conference Co-Chairs: Ali Poorani, Ph.D. Frederick DeMicco, Ph.D. SPONSORED BY: Hospitality Associates for Research & Training (HART) University of Delaware Alfred Lerner College of Business and Economics Hotel, Restaurant and Institutional Management College of Health Sciences Phone: +(302) hrim-dept@udel.edu H2H Conference Medical Advisor: Max Koppel, MD, Clinical Associate Professor Thomas Jefferson University, Philadelphia, PA USA MARKET POSITIONING IN EU & NORTH AMERICA: INVESTMENT IN RIGHT PROJECTS Conference speakers and delegates will reflect on entrepreneurial issues affecting the healthcare industry along with lodging, tourism, and wellness in Europe and America with an emphasis on: Operations: Business model Strategic location & design issues Management tips and facts Organizational issues Marketing: Opportunity recognition in EU & the US Concept development Branding Market positioning Market influences: Doctors, insurance agencies, and government entities Finance: Investment considerations
3 PROGRAM Saturday, June 16, :00 19:00 Opening Session Reception Welcome to opening networking event. All guests and spouses are invited to attend and meet the delegates. Dress is business casual. Welcome Remarks Ali Poorani, Ph.D. Frederick DeMicco, Ph.D. Peter Tschirky, CEO, Grand Resort Bad Ragaz Sunday, June 17, :00 Breakfast at the Resort Included 9:00 10:30 Conference Opening Session Medical Tourism and Hospitality Sustainability of the Hospitel 10:30 Networking Coffee Break Renee-Marie Stephano, President, Medical Tourism Association Balancing the Needs of Medical Tourists and Other Guests: Grand Resort Bad Ragaz Model The History, The Present and Future Mr. Peter P. Tschirky, Chief Executive Officer, Grand Resort Bad Ragaz 11:00 12:30 Conference Panel Presentation and Discussion The Operational Model of Bad Ragaz Success and Best Practices 12:30 Networking Lunch Moderator: Kathleen Matt, Ph.D., Dean College of Health Sciences, University of Delaware Presenters: Beat Villiger, Chief Medical Officer, CEO, Grand Resort Bad Ragaz Patrick Vogler, CFO, Grand Resort Bad Ragaz Andrea Tschirky, Director of To B. Wellbeing & Spa, Grand Resort Bad Ragaz 13:30 15:00 Conference Panel Presentation and Discussion Infrastructure and Legal Issues USA perspective; EU perspective; Swiss perspective Moderator: Maria Todd, MHA, Ph.D., CEO, Mercury Healthcare International, Inc.
4 15:00 Networking Coffee Break 15:30 18:00 Guided Tour Guided tour throughout Grand Resort Bad Ragaz complex and Medical Health Center 18:00 19:00 Research Presentations Invited university faculty 19:00 Free Evening Individual dinner in the picturesque spa town Bad Ragaz (restaurant suggestions provided) Monday, June 18, :00 Breakfast at the Resort Included 8:00 10:00 Conference Strategic Issues Presenters: 10:00 Networking Coffee Break Lisa Clarke, Division Chair, Mayo Clinic Timothy Dentry, CEO, Abu Dhabi Hospital (UAE) Johns Hopkins Medicine International Maria Todd, MHA, Ph.D., CEO, Mercury Healthcare International, Inc. 10:30 12:30 Conference Panel Presentations and Discussions Government, Entrepreneurs and Financial Professionals 12:30 Networking Lunch Moderator: Ali Poorani, Ph.D., University of Delaware 13:30 15:00 Conference Panel Presentation Doctors Perspectives 15:00 Networking Coffee Break 15:30 18:00 Structured Strategy and Networking session 20:00 Celebratory Dinner Impact on the US and EU Doctors Foreign Challenges Patient/Doctor Communication Moderator: Max Koppel, MD, Thomas Jefferson University Tuesday, June 19, :00 Breakfast at the Resort Included 11:00 Departure
5 REGISTRATION Name Company Address first/last Title street address city/state/zip/country Telephone home cell/office Dietary needs and other accommodations Payment Amex Visa Mastercard Discover Name Acct. no. FEES: Registration: $990 For Medical Tourism Association members and affiliates: $900 (USD). Please register online or make checks payable to: Hotel, Restaurant and Institutional Management University of Delaware 14 W. Main Street Newark, DE The registration fee includes the full conference program, scheduled meals and breaks and the Tamina Therme. Registration also includes shuttle from the Bad Ragaz Train Station to the hotel. Registration does not include transportation, lodging and non-scheduled meals. Hotel reservations, please contact: The Grand Resort Bad Ragaz Special rates: $250 CHF for single; $350 CHF for double Please mention health conference for the special rate. For questions and/or concerns, please or call (302) Thank you.
6 A collaboration of the Department of Hotel, Restaurant & Institutional Management and the College of Health Sciences
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