Big Data in Customer Relationship Management (CRM)

Transcription

1 Brochure More information from Big Data in Customer Relationship Management (CRM) Description: Customer Relationship Management (CRM) is a model of managing relationship and interaction between company and customer. This includes using technology for organizing, automating, and synchronizing all customer-related information like sales, marketing, services, support and more. Big Data represents more than just a collection of data sets that form a large quantity of data, which is difficult to process using traditional data processing applications. Big Data also represents a big business opportunity it is poised to do more than just improve CRM. Big Data and related analytics systems and processes are poised to revolutionize customer-provider relationships, interactions, and even business models. This report evaluates the utilization of Big Data and analytics to optimize and transform customer relationship management (CRM) systems, processes, and procedures. The report includes case-studies for CRM systems that are employing Big Data. The provides analysis of companies providing Big Data solutions for CRM systems. The report also provides a view into the future of Big Data in CRM including challenges, opportunities, and outlook. Report Benefits - Identify Big Data vendors to CRM - Understand the role of Big Data in CRM - Understand the challenges of Big Data in CRM - Identify CRM companies employing Big Data solutions - Understand CRM improvements from Big Data solutions - Gain insights into the future of CRM with Big Data and analytics Target Audience: - Big Data companies - CRM systems developers - Governmental organizations - Telecommunications companies - Analytics and data reporting companies - Data storage and processing companies - Research and development organizations - Cloud infrastructure and service providers - Wireless and online CRM application developers - Retail and wholesale products and services companies Contents: EXECUTIVE SUMMARY INTRODUCTION WHAT IS BIG DATA? Volume Variety Velocity BIG DATA CATEGORIES Structured Big Data

2 Un-structured data Semi-structured data DATA MINING Data mining techniques DATA WAREHOUSING IMPORTANCE OF BIG DATA Pattern Discovery Decision Making Process Invention Increasing Revenue BIG DATA GROWTH DRIVERS Awareness Software Services Investment BIG DATA CHALLENGES Data Challenges Process Challenges Management Challenges BIG DATA TECHNOLOGY Sensors Computer networks Data storage Cluster computer systems Cloud computing facilities Data analysis algorithms OVERVIEW OF CRM SYSTEMS WHAT IS CRM? BENEFITS OF CRM Strong Focus on Customer Complete View of Customer Information Discovering Potential

3 Realistic Market Potential CRM AND BIG DATA CRM DRIVING FACTORS Social CRM Mobile Technology Knowing Customers Collaboration Affordability and Scalability CHALLENGES OF BIG DATA IN CRM Customers Enhancing Logistics Personalization Cost for Small Businesses COMPANIES AND SOLUTIONS OF BIG DATA IN CRM CRM SYSTEMS FOR SMALL BUSINESSES Zoho CRM SYSTEMS FOR LARGE BUSINESSES Microsoft Microsoft Dynamics and Big Data IBM Moving to Social Selling Oracle Oracle's Siebel CRM Oracle Social CRM SalesLogix Avanade Hexware Cegedim Ecenta SAP Business Communications Management WorkDigital

4 CRM Graph MetaSoftTech Solutions FUTURE TRENDS AND MARKET OUTLOOK GROWTH OF CONTEXT SERVICES REAL REAL-TIME CUSTOMER INTELLIGENCE TV WILL BECOME THE NEXT BIG CHANNEL IN CUSTOMER ENGAGEMENT VIRTUAL MEETINGS WILL CHANGE THE WAY PEOPLE DO BUSINESS List of Figures FIGURE 1 - BIG DATA FIGURE 2 - GROWTH OF DATA ELEMENTS FIGURE 3 - CRM SYSTEM ELEMENTS FIGURE 4 - TRANSITION FROM TRADITIONAL CRM TO SOCIAL CRM FIGURE 5 - ZOHO CRM FIGURE 6 - MICROSOFT DYNAMICS CRM FIGURE 7 - SUGARCRM MULTI-PLATFORM CRM SOLUTION FIGURE 8 - SIEBEL ORACLE CRM FIGURE 9 - SALESLOGIX CRM Ordering: Order Online - Order by Fax - using the form below Order by Post - print the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8, Ireland.

5 Page 1 of 2 Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to (from USA) or (from Rest of World). If you have any questions please visit Order Information Please verify that the product information is correct and select the format(s) you require. Product Name: Web Address: Office Code: Big Data in Customer Relationship Management (CRM) SC Product Formats Please select the product formats and quantity you require: Electronic (PDF) - Single User: Electronic (PDF) - Enterprisewide: Electronic (PDF) Users: Quantity USD 995 USD 2995 USD 1995 Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: Last Name: Address: * Job Title: Organisation: Address: City: Postal / Zip Code: Country: Phone Number: Fax Number: * Please refrain from using free accounts when ordering (e.g. Yahoo, Hotmail, AOL)

6 Page 2 of 2 Payment Information Please indicate the payment method you would like to use by selecting the appropriate box. Pay by credit card: You will receive an with a link to a secure webpage to enter your credit card details. Pay by check: Please post the check, accompanied by this form, to: Research and Markets, Guinness Center, Taylors Lane, Dublin 8, Ireland. Pay by wire transfer: Please transfer funds to: Account number Sort code Swift code IBAN number Bank Address ULSBIE2D IE78ULSB Ulster Bank, Main Street, Blackrock, Co. Dublin, Ireland. If you have a Marketing Code please enter it below: Marketing Code: Please note that by ordering from Research and Markets you are agreeing to our Terms and Conditions at Please fax this form to: (646) or (646) From USA or From Rest of World