New Jersey City University Graduate Business Programs Orientation for New Students. September 7, 2012

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1 New Jersey City University Graduate Business Programs Orientation for New Students September 7,

2 Agenda I. Welcoming Remarks and Introductions Dr. Sandra Bloomberg II. A Tale of Three A s Prof. Marilyn Ettinger III. Course Delivery Methods Prof. Robert Matthews IV. Written and Oral Communication in Business Dr. Michael Cole V. How to Do Library Research in Your Pajamas Dr. Rosilyn Overton VI. Invitation to the Student Investment Management Group Dr. Bernie McSherry VII. Harborside Logistics Ms. Bette Goldstein, Ms. Theresa Spataro VIII.... Your Passport is You! Dr. John Laski 2

3 A Tale of 3 A s Academics Assessment Actualization

4 Academics Academic Achievement B grades are OK No more than three grades below B Life happens so communicate! Academic Integrity NJCU Integrity Policy can be found at Turn It In textual similarity review

5 Assessment Formative assessment Your progress and development Portfolio of your work Program assessment What do you know? How do we compare? We will need your help!

6 Actualization Our goal is to help you reach your full potential

7 Written & Oral Communication Skills in Business Dr. Michael D. Cole Marketing Coordinator NJCU MBA Program 9/11/2012 7

8 MBA Marketing Concentration Contemporary Marketing (core) E-Marketing New Product and Services Development Global Marketing Services Marketing 9/11/2012 8

9 The Importance of Communication Excellent written and oral communication are fundamental to a graduate student s academic and business success. The ability to communicate tops the list of recruiting companies desired traits among college candidates Business Week 4/2006 9/11/2012 9

10 The Importance of Communication Business grads must know how to express themselves clearly and confidently to a professional audience, including oral and written presentations, s, memos, proposals and reports. This is important for all areas of business: finance, accounting, management and marketing. 9/11/

11 Obstacles to Developing Good Communication Skills Lack of understanding by students of the difference between formal and informal communication (e.g. texting) Inadequate knowledge of grammar Lack of practice---writing and presenting Cut and paste environment 9/11/

12 Good Communication Fundamentals Clear & Relevant Purpose Topic Theme Organization Organization of Content (report or slides) Deliver a Clear Communication Benefit to the Audience Engage the Audience 9/11/

13 Good Communication Fundamentals Context (tell them what you are going to tell them and why) Content (tell them) Closure (summarize: tell them what you told them) 9/11/

14 Make Developing Good Communication Skills a Priority Developing a high level of communication skill is a key objective of NJCU business graduate programs A writing and presentation skills grad course is planned for next semester. 9/11/

15 Make Developing Good Communication Skills a Priority Dedicate yourself to developing good communication skills as part of your graduate school experience now is the time for you to hone these skills. You will reap the benefits for the rest of your academic and professional careers. Reference Text: The Elements of Style William Strunk, Jr. ISBN: /11/

16 Parking and Other Useful Information Bette Goldstein Executive Assistant, Graduate Business Programs Theresa Spataro Program Assistant 16

17 Access to NJCU Harborside Use your Gothic ID card for entry Facility will be open, Monday through Thursday, at 3:30 PM Call Bette Goldstein in advance, ), if you need earlier access 17

18 Useful Passwords All computers: Login ID: harborside Password: campus No password required for wireless access. See front desk for assistance. Restrooms: Ladies room: code Men s room: code

19 Parking at Harborside Stickers can be purchased from garage office for $5.00 and are valid beginning at 3 PM. Parking on the street - check all signs! Don t take the chance of getting booted or towed! 19

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