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1 2015 Augmented Reality Architects facebook.com/creativitic Location LA RIOJA & BASQUE COUNTRY (SPAIN)

2 CreativiTIC Innova is an ICT engineering SME founded in 2011 and located in La Rioja (Spain). The company researches the latest technologies to offer innovative and creative solutions in fields such as education, industrial, bio-health, tourism and marketing and from its beginnings the company has dedicated a great part of its effort to Research and Development (R&D) in Augmented Reality technologies. As a differentiation, CreativiTIC is a pioneer company on working exclusively with Augmented Reality from visual computation to 3D environments or mobile developments. CreativiTIC combines innovation and technology applied to different needs, with a special focus on education, industrial and biomedicine.

3 Some of its products include Apps for innovative marketing, new 3d augmented experiences in tourism and museums, ARMol: a molecular viewer in augmented reality for mobile devices or Arqlogy: a mobile augmented reality experience for cultural heritage and archeological remains. CreativiTIC has been present in several Augmented Reality Conferences and Exhibitions with its products, including the VINOTech 2012 Wine & Technology International conferences in SPAIN, Web Summit Dublin 2014 in IRELAND, the 2nd European Augmented Reality Marketing Conference & Business Exchange in IRELAND or Collision Conf Las Vegas 2015 in USA. It has also been selected among 12 European startups from France, Belgium, Italy, Austria and Switzerland for 2015 Laval Virtual European Investment Forum on Augmented and Virtual Reality.

4 CreativiTIC was rewarded in 2014 with the Entrepreneurship 'European Citizen' Award 2014, through the person of his CEO Jorge R. López Benito, by Europe Direct - europe.eu - A European Commission service to provide information on the EU. The highly innovative value of the company has been recognized, among others, at WAYRA (wayra.org), the start-up accelerator for Spain and Latin America hosted by Telefonica, where CreativiTIC was among the finalists with a project of Augmented Reality apps to overcome disability hurdles.

5 CreativiTIC was also one of the five ICT companies chosen by CDTI for the X Neotec Venture Capital organized in Spain. CreativiTIC was also rewarded in 2011 with the Award to Entrepreneurship from the Federación de Empresarios de La Rioja and in 2012 with the Start-Up de La Rioja Emprendedor XXI by CAIXA. It is also worth mentioning that CreativiTIC is member of the group of experts advising the Innovation System of the Government of La Rioja in the specifications of the new R&Di plan 2013/16.

6 AUGMENTED REALITY (AR) Augmented Reality (AR) basis relies on the superposition of virtual information into the real vision of the world. For that process an image capturing device (1) searches for pre-defined patterns (2) in each frame and once found, superimposes the virtual information (3) maintaining the proportions aspect ratio (translation, rotation, scale) related the pattern (fig.1).

7 WHICH IS OUR CORE? COMPUTER VISION MOBILE DEVELOPMENT 3D MODELING 3D ENVIRONMENTS

8 AND OUR EXPERTISE? AUGMENTED REALITY R&D - FP7/H2020 FRONTIER TECHNOLOGIES

9 NATIONAL & INTERNATIONAL R&D PROJECTS #Enginneering #Biotech #ehealth #Industrial #GestualComputation

10 contract no. : budget: EUR 2012/09/ /08/31 E2LP - Embedded Engineering Learning Platform is a Collaborative R&D project developed under the scope of the European Commission and the 7th European Framework Program, in the thematic of Technology- Enhanced Learning of ICT Call 8 (FP7-ICT ). The project is supported under European Commission Grant Agreement No , Among its tasks, CreativiTIC participates as partner and leader of the work package 4 th, dedicated to develop the Augmented Reality Interface. E2LP -

11 FP7 EUROPEAN PROJECT 2012/15

12 E2LP FP7 EUROPEAN PROJECT 2012/15

13 budget: EUR 2013/12/ /11/30 VIRUSES - Visually Immersive Researching Unit for Scientific and Educational Scenarios is a National e-health R&D project developed in collaboration with CIBIR Center for Biomedical Research of La Rioja (www.cibir.es). Focused on Research, Health and Education, the outcome of the project consists of an immersive and collaborative visualization system for images coming from PET-TAC and Confocal Microscopy, designed to improve the accuracy, speed and efficiency in clinical diagnostics and biomedical research. This project is partially supported by the Government of La Rioja (SPAIN) through its Economic Development Agency (ADER). VIRUSES

14 E-HEALTH NATIONAL PROJECT 2013/15 VIRUSES INMERSIVE RESEARCHING UNIT

15 E-HEALTH NATIONAL PROJECT 2013/15

16 INTERNATIONAL COOPERATION PROJECT 2013

17 OWN INTERNAL R&D PROJECTS #Science #ComputerVision #MolecularVision #CreativiLAB #RiojaValley

18 ARMOL ARMOL AR MOLECULAR VIEWER

19 MADURAPP IMAGE ANALYSIS for Grape in the WINEYARD

20

21

22 SPIN-OFF PROJECT #Education #EdTech #Global #SeekingFunding

23 AUGMENTED CLASS! Project generated from the internal research of the company in the Augmented Reality field. Augmented Class! consists of a collaborative SaaS cloud platform and a mobile App oriented to democratize the potential and value of the augmented reality in education, giving to teachers and students the capacity of develop by themselves augmented reality projects that can be visualized through the mobile app (even offline), doing it without any technical knowledge. This project has been presented in WebSummit 2014 Dublin and Collision Las Vegas The platform is already introduced in several educational centres around the world as the University of La Rioja, University of the Basque Country, UOC or National Museum of Ireland.

24 AUGMENTED CLASS! WE ARE THE POWERPOINT OF AUGMENTED REALITY FOR #EDUCATION A PLATFORM THAT ALLOWS TO CREATE AND SHARE AR DOING IT BY YOURSELF! AUGMENTED CLASS PROJECT!

25 AUGMENTED CLASS PROJECT!

26 AUGMENTED CLASS PROJECT!

27 EXPERIENCE & SOME OF OUR PORTFOLIO

28 AR for International Fairs and Events FITUR 2014

29 AR APPs for User Experiences

30 AR APPs for Interactive Experiences

31 Campaigns for Loyalty Marketing BILBAO BASKET

32 AR APPs for Product Marketing EUROSEATING

33 AR 3D Industrial Rapid Prototyping

34 AR APPs for Tourism & Smart Cities

35 AR APPs for Museums (e.g. Dublin) NATIONAL MUSEUMS OF IRELAND

36 AR APPs for Cultural Heritage

37 AR APPs for Cultural Promotion NAVARRA DE CINE

38 PRESS, FAIRS & SOME REFERENCES

39 Entrepreneur Day SPAIN 2013 Cinco Días

40 BioTech SPAIN 2015

41 WebSummit Dublin (IRELAND) 2014 AR Marketing Conference Dublin (IRELAND) 2015 DEUSTO FOROTECH Bilbao (SPAIN) 2015 Collision CONF Las Vegas (USA) 2015

42 SOME OF OUR CUSTOMERS

43 Forma-T Campus Consultoría y Formación Think-TIC Centro de Referencia Nacional en Nuevas Tecnologías Pascal Formación TEDCAS Construcciones Aranzubía S.A. Novadiet Universidad de La Rioja Iberdrola Universidad de Cantabria Gobierno de La Rioja RiojaTurismo Barranco Perdido Universidad de País Vasco UPV/EHU Guide Thinking SL Diputación de Badajoz Enpresa Digitala Centro de Empresa e Innovación de Alava CEIA Polo de Innovación Garaia SC BIC Gipuzkoa Berrilan S.A. Fundación TECNALIA Research & Innovation CEFIAME Centro de Formación, Innovación y Asesoramiento en Materia Educativa del Gobierno de La Rioja FOPU Formación Docente del Profesorado Universitario de la Universidad del País Vasco Zubillaga y Ezquerro Consultoría en Patrimonio TKNIKA Centro de Innovación para la Formación Profesional de Gobierno Vasco UOC Universitat Oberta de Catalunya - National Museum of Ireland Grupo Fagor-Ederlan Grupo ABGAM European Commission

44 CONTACT US! AUGMENTED CLASS! Jorge R. López Benito CoFounder & CEO linkedin.com/in/jrlopezbenito facebook.com/creativitic twitter.com/creativitic Enara Artetxe González CoFounder & CTO linkedin.com/in/eartetxe facebook.com/augmentedclass twitter.com/augmentclass (+34) SPAIN

45 2015 Augmented Reality Architects facebook.com/creativitic Location LA RIOJA & BASQUE COUNTRY (SPAIN)

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