Mateo Jaramillo. Summary. Experience. Digital Marketing Specialist

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Lilian Bernice Chandler
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1 Mateo Jaramillo Digital Marketing Specialist Summary I'm a digital strategist with emphasis on creativity have been involved for 10 years in the planning, creation and implementation of digital products and services for different brands and companies. I believe in the importance of digital content to connect with different audiences. I am analytical to create strategies that integrate all aspects of digital communication. I have experience in the use of measuring tools and Online advertising. Comscore, Google Analitycs, Google Adwords, Facebook Ads, Youtube. I have experience in managing creative teams involved in the development and production of ideas on a digital space. I always have in mind the strategy set the user in mind and on results to the global business. I understand the importance of usability on web and mobile design interfaces to generate experiences users to clearly understand the messages, products and services that are offered. I am a researcher to go a step forward on development of new ideas. Experience Digital Marketing Manager at GABRICA S.A.S September Present (DURATION.year DURATION.months) - Digital strategic planning for the company. - Planning strategies to drive and increase traffic to the website of the company. - Tracking conversion rates of users. - The development and management of digital marketing campaigns.(sem and SOCIAL MEDIA) - Monitoring the social media strategy for the company. - Online brand management and product campaigns to increase brand awareness. - Improvements in usability, design and content of digital products. - The responsibility for the budget of digital marketing. - The evaluation of customer research, market conditions and competitive data. - Review of new technologies and keep the company at the forefront of developments in new media. Digital Creative Director at Caracol Television July April 2013 (DURATION.years DURATION.months) I Worked as Digital Creative Director in the creation and implementation of digital strategies for different products of the company. - We increased the supply of video for entertainment areas of Canal Caracol in the digital marketplace - We position the different websites to users as sources of content primarily in video. - We design and create websites, mini-sites using the best techniques for internet development. - Grew traffic goals - Develop Mobile Applications - Games - innovate in social networks. This are some websites that we manage: / Digital Planning Strategist Consultor at August July 2010 (DURATION.year) Page1

companies. I believe in the importance of digital content to connect with different audiences. I am analytical to create strategies that integrate all aspects of digital communication.

2 I work as a consultor on digital strategy for different customers in the market. Advice on Adwords - Display Advertising - Facebook Ads - Contests - Digital Campaigns Project Highlights: Fashion Website Description: - Interface Design - Integration with WordPress - website positioning - Strategy SEO - SEM - Social Networks Creative Director New Media at Publicaciones Semana April August 2009 (DURATION.year DURATION.months) I create ideas to develop on digital projects and also work on comercial digital proposals for clients of Publicaciones Semana a group of magazines and websites from Colombia Some of the company publications that we work to: Web Designer at iris worldwide September May 2009 (DURATION.months) I worked as a web designer consultor for the agency digital area, I designed digital campaigns ads of all kind, mini-sites, newsletters for Sony Ericsson and Guinness beer. Web Designer at Terra Networks March March 2008 (DURATION.year DURATION.month) I was leading the creative digital team that manage the digital strategy for Samsung on Colombia. Skills & Expertise Digital Media Web Design Art Direction Wordpress New Media Creative Direction Graphic Design Social Media Marketing User Experience Online Advertising SEO SEM Project Planning Google Adwords Project Management Web Production Management UX design Responsive Design User Interface Design Digital Production Page2

com/ Description: - Interface Design - Integration with WordPress - website positioning - Strategy SEO - SEM - Social Networks Creative Director New Media at Publicaciones Semana April 2008 - August

3 CSS Rich Media Banners Music Production Banner Ads Video Editing Mobile Applications Illustrator Marketing digital Medios digitales HTML y CSS Drupal HTML Digital Strategy Marketing Mobile Marketing Web Analytics Web 2.0 Online Marketing WordPress Projects universomascotas.co September 2013 to Present Members:Mateo Jaramillo Tutrend.com June 2008 to August 2010 Members:Mateo Jaramillo, Carolina Martínez Rojas Primerafila.com.co March 2013 to Present Members:Mateo Jaramillo Languages English Español (LANGUAGE_PROFICIENCY.full_professional) (LANGUAGE_PROFICIENCY.native_or_bilingual) Education mejorando.la Digital Marketing Specialist, Tracor Web design specialist, Web Page, Digital/Multimedia and Information Resources Design, Pontificia Universidad Católica de Chile Bachelor's Degree, Marketing and advertising, Page3

com June 2008 to August 2010 Members:Mateo Jaramillo, Carolina Martínez Rojas Primerafila.com.co March 2013 to Present Members:Mateo Jaramillo Languages English Español (LANGUAGE_PROFICIENCY.

4 Interests Digital Marketing - New Media - Design -Apps - Music Creation - New Technology - Events - UX - SEO - SEM - MOBILE Courses Web design specialist, Web Page, Digital/ Multimedia and Information Resources Design Tracor Edición de Páginas web 1 Page4

Courses Web design specialist, Web Page, Digital/ Multimedia

5 Mateo Jaramillo Digital Marketing Specialist Contact Mateo on LinkedIn Page5

Professional Diploma in Digital Marketing

Professional Diploma in Digital Marketing Agenda Day 1: Day 2: Day 3: Day 4: Day 5: to Digital Marketing Search Engine Optimisation Search Engine Marketing Email Marketing Digital Display Advertising Mobile