TomTom Real-time Maps. Allan Rasmussen, Director Supplier Quality

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1 TomTom Real-time Maps Allan Rasmussen, Director Supplier Quality

2 About TomTom Consumer GPS navigation: Car (80 million PNDs sold) Smartphone (embedded in 500 million) Caravan/camper 10 years Anniversary TomTom GO Motorcycle GPS Sports watch Running Cycling Swimming TomTom Multi-Sport Cardio (Build-in heart rate monitor) TomTom. All Rights Reserved.

3 About TomTom Automotive Automotive solutions: Build-in navigation TomTom services TomTom maps TomTom software 3 million Automotive systems 3

4 About TomTom Telematics Professional fleet management & vehicle telematics solutions WEBFLEET platform: Software-as-a-Service solution For small to large businesses improve vehicle performance save fuel support drivers increase overall fleet efficiency customers subscriptions worldwide 60 countries Largest & fastest growing fleet management provider in Europe 4

5 About TomTom Licensing Products: Maps (256 countries & territories, 41 million km of roads Enhanced Content Traffic Location based services Markets: Government & Public Sector Insurance Transportation & Logistics Geo-Marketing Utilities & Telecommunications Retail Financial Services Portable & Wireless Internet TomTom. All Rights Reserved.

6 Hybrid Map-Making Process Overview Sources Technology Products Community Input GPS Measurements Change Detection Algorithms Consistency Checking Algorithms Advanced City Maps Traffic Sollutions Landmarks ADA Mobile Mapping Van Authoritative Sources Field Survey Validation Algorithms Automated Feature Creation Algorithms POIs 2D City Maps Address Points Maps (256 countries & territories, 41 million km of roads, approximately 15 % changes every year 6

7 Global and accurate Real-time Maps Real-time Maps Continuous map making and publishing process: Leading change detection, based on largest connected driver community Exceptional automated processing and change validation Real-time publishing of incremental map changes Reality change Incremental updates With Real-time Maps, TomTom minimizes the delta between the real world and the map on an end-user s device 7

8 Real-Time Maps - why? With real-time maps, TomTom minimizes the delta between real-world & end-user map. TomTom increases your customers satisfaction, comfort, safety and quality time. 8

9 TomTom is world leader combining Sources Over 1 million preidentified Mobile Mapping miles annually Over 400 million devices sharing trace data Community Input Probe data Mobile Mapping Car Sensor Data Field Survey Authoritative Sources Over 9 trillion data points covering 195 countries Over external sources 9

10 TomTom keeps on innovating in conventional sources Lady Bug 360 Camera Laser Scanner Differential GPS 3D Gyroscope Odometer Connected TomTom devices Connected Computer 10

11 TomTom stimulates active community input Monthly Reports Up to from TomTom Devices Up to Online Web-Users 11

12 Fast change detection with passive community input Over 9 trillion anonymous speed measurements collected since 2007 Driving over 280 billion km Billions of speed measurements collected daily Used for automatic detection of changes (road geometry, direction, traffic lights, etc.) 12

13 TomTom probes are capturing more ground-truth each year, globally TomTom database updates with community data: Change detection ~90% Update with probe as main source ~70% In the last 3 months: Countries in which probe traces were captured in the last 3 months: 186 Countries Number of total trips in those 186 countries in last 3 months: 534 Million trips Number of probe measurements taken during 534 Million trips: 611 Billion measurements Number of hours driven during 534 Million trips: 453 Million hours 13 Number of kilometers driven during 534 Million trips: 23 Billion kilometers 13

14 TomTom has access to more high-quality GPS probe data than any other map maker Large growing community of TomTom and partner devices Over 195 countries covered M Globally enabled connected devices providing data to TomTom >350M >400M >700M Q1 '11 Q1 '12 Q1 '13 Q1 '14 Q1 '15 Q1 '16 Q1 '17 14

15 Detecting changes using Passive Community Feedback 4th Street is a one direction road (only Southbound allowed) which was mapped as bi-directional 15

16 Detecting changes using Passive Community Feedback Detecting changes in road network by comparing probes from different periods 16

17 TomTom combines multiple sources to generate the most up-to-date maps TomTom is world leader in combining conventional sources with community input, for map making and generating traffic information Fast cycle times with State-of-the-Art Content Production Platform for automated & efficient fusion of various sources Scale Mobile Mapping Vans Active Community Input Passive / Real-Time Community Input Field Survey Drivers Compilation gov t sources, imagery Frequency 17

18 TomTom is superior in combining resources in its mapmaking process Publishing Incremental Changes Crowdsourced Map Input Publishing Fresh maps Conventional Map making Real Time Map Transactional Content Store Transactional Data Validation & Fusion 18

19 Real Time Map Example Crowd sourced Map Input Incremental Community Map Matching Delivery traces Map Content Traces Real Time Map Easy access & updating Result Structural Change Single Production Platform accessing all sources 19

20 TomTom offers the Freshest Map MultiNet-R Navigation Data Standard Relational database exchange format Navigation Runtime Format Machine readable specification Plug and Play run-time format Loads directly into relational database Embedded relational database (SQLite) Globally unique and Stable IDs for all features Integrated incremental update feed/service Incremental delta updates Tile based increments, full feature set 20

21 Summary Why TomTom Real-Time Maps matter to you! Real-Time maps becomes the reference as of tomorrow Gives an entire new end-user experience Always up-to-date maps on any device Amazing increase of customer satisfaction Fresh and Real-Time Maps are essential in future business 21

22 Thank you Any questions? Traffic

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