Sports Marketing Profile. Categories of Sports

Size: px
Start display at page:

Download "Sports Marketing Profile. Categories of Sports"

Transcription

1 Sports Marketing Profile Categories of Sports 1

2 Sports Appeal and Marketing Why do people spend time & money on sports? People spend time and money on sports because they feel excitement and are entertained by the competition and spectacle of sports. Sports marketers sell sports, games, and services to these fans. 2

3 Sports Appeal and Marketing The two major components of sports marketing are: Marketing OF sports (think the core product) Marketing THROUGH sports (think nike, goodyear, redbull) What is Sports Marketing? All the marketing activities designed to satisfy the needs and wants of sports consumers 3

4 Categories of Sports Sports and sporting events can be classified into the following 4 Main Categories: Amateur Sports High school Sports College/University Sports Professional Sports 4

5 Amateur and Professional Sports Sports consumers are not attracted to only professional sporting events, such as Leafs, Raptors, Blue Jays, TFC (DeFoe rules) A sports consumer finds interest in the sport and not just the classification or level of sport. Any examples? do you follow any amateur sports/teams? 5

6 Amateur Sports High school, college, university or any recreational player is considered an amateur athlete. amateur athlete a person who does not get paid to play a sport Amateur sporting events attract a large number of fans, attention, and money. Any examples? 6

7 High School Sports In Canada, high school teams compete locally, then regionally, and finally at OFSAA (Ontario Federation of School Athletic Associations) OFSAA is committed to the philosophy of education through sport. 7

8 College & University Sports Sporting events at the college level are very popular and extremely competitive in all regions, whether Canada or the USA CIS Canadian Interuniversity Sport a national organization that governs all university sports. What is the NCAA? National Collegiate Athletic Association. A national organization that governs college athletics and oversees important decisions pertaining to athletics 8

9 College & University Athletes College & University athletes are not paid, they are not compensated despite helping their school earn money from the sporting event College & University athletes are not permitted to sign endorsement deals or receive any compensation for their talents College Revenues at a glance Do you think this is appropriate & fair?

10 Professional Sports The income of a professional athlete is paid for by their employer, which is the team or organization. Kessel paid by the Leafs RGIII paid by the Redskins Professional athletes also have the opportunity to earn income from outside their sport. Examples? Endorsements, Entertainment, Media Events Professional Athlete an athlete has the will and ability to earn an income from a particular sport. Having the will can be just as important in anything you do 10

11 Professional Sports Are professional teams considered businesses? Yes! Teams in professional sports are considered fully functional businesses, and operate like any other business for a profit It is the main purpose of teams to; get the best players in order to win their events attract fans who will purchase tickets and merchandise all in the effort of earning a profit for the corporation 11

12 Homework Questions What is your opinion on the following? 1. Should professional athletes be paid the types of salaries they earn? Why or why not? 2. Should college/university athletes be paid when playing for their school? Why or why not? Provide your opinion on these questions, and answer by providing reasons why and support your opinion Communication /5 each [Ability to communicate your opinion and spelling/grammar]

Entertainment Marketing

Entertainment Marketing September Sports & Entertainment Marketing 1 Marketing Concepts Explain basic marketing What is marketing? concepts.. What are the activities Define marketing mix. involved? Define 7 key marketing flier

More information

South Carolina Sports and Entertainment Marketing Standards Correlation to Virtual Business Sports

South Carolina Sports and Entertainment Marketing Standards Correlation to Virtual Business Sports South Carolina Sports and Entertainment Marketing Standards Correlation to Virtual Business Sports Sports and Entertainment Marketing Activity/Course Code: 5425 A. Safety 1. Identify methods of reducing

More information

RED BANK REGIONAL HIGH SCHOOL CURRICULUM MAP Course Title: Hospitality & Entertainment Marketing Grade Levels: 11, 12

RED BANK REGIONAL HIGH SCHOOL CURRICULUM MAP Course Title: Hospitality & Entertainment Marketing Grade Levels: 11, 12 What is Hospitality Marketing Marketing Basics Hotel Marketing: A competitive Industry The Importance of Hospitality Marketing Types of Hospitality Markets Key Players in Hospitality Operations Selling

More information

Building/Level: High School Subject Area: Sports & Entertainment Marketing Grades 10-12

Building/Level: High School Subject Area: Sports & Entertainment Marketing Grades 10-12 2 Weeks 1. Marketing Basics How do the basic concepts of marketing start the business process? How do the seven functions of Marketing interrelate with each other? Characteristics of Marketing Functions

More information

Sports and Entertainment Marketing

Sports and Entertainment Marketing Mr. Facteau Sports and Entertainment Marketing ½ Year My philosophy begins with a concern for the success and progress of each student. Classroom accomplishments will not be the only sign of success; I

More information

Southern California Regional Occupational Center SCROC COURSE DESCRIPTION

Southern California Regional Occupational Center SCROC COURSE DESCRIPTION COURSE DESCRIPTION Course Title: CBEDS Title: Sports Business & Marketing Business Marketing Recreation & Tourism CBEDS Number: 4117 Job Titles: Sporting Events Coordinator Recreation & Amusement Attendant

More information

Good with a joystick? One university gives scholarships to video gamers

Good with a joystick? One university gives scholarships to video gamers Good with a joystick? One university gives scholarships to video gamers By Pittsburgh Post-Gazette, adapted by Newsela staff on 12.11.14 Word Count 932 Robert Morris University Illinois students Sondra

More information

Sports and Entertainment Marketing

Sports and Entertainment Marketing Sports and Entertainment Marketing Course Outline Board Approved: March 27, 2012 I. Course Information A. Course Title: Sports and Entertainment Marketing B. Course Code Number: 1BU150 C. Course Length:

More information

PBL: Contemporary Sports Issues

PBL: Contemporary Sports Issues Competency: Finance and Economics in Sports Industry 1. Describe the economic impact of sports and entertainment events in various areas: locally, regionally, nationally, and internationally. 2. Discuss

More information

STATE UNIVERSITY OF NEW YORK COLLEGE OF TECHNOLOGY CANTON, NEW YORK

STATE UNIVERSITY OF NEW YORK COLLEGE OF TECHNOLOGY CANTON, NEW YORK STATE UNIVERSITY OF NEW YORK COLLEGE OF TECHNOLOGY CANTON, NEW YORK COURSE OUTLINE SPMT/ECON 313 - Economics of Sport Prepared By: Lorenda Prier SCHOO~ OF SCIENCE, HEALTH, AND CRIMINAL JUSTICE Sports Management

More information

SYLLABUS. To order textbooks or obtain information about book titles you may go to www.exstudies.adams.edu and click on the ASC Bookstore icon.

SYLLABUS. To order textbooks or obtain information about book titles you may go to www.exstudies.adams.edu and click on the ASC Bookstore icon. SYLLABUS Instructor: Email: Ms. Heather M. Wuebker, MBA hwuebker@hotmail.com COURSE DELIVERY: Print-Based Correspondence Course CREDIT HOURS: Three Semester Hours COURSE MATERIALS: To order textbooks or

More information

History of Sports and Entertainment Marketing. Similarities in Marketing. Differences in Marketing

History of Sports and Entertainment Marketing. Similarities in Marketing. Differences in Marketing History of Sports and Entertainment Marketing Similarities in Marketing Differences in Marketing 2 Chapter Objectives Discuss the history of sports and entertainment. Discuss the impact of sports and entertainment

More information

Audience: College Students By: Dee Benson

Audience: College Students By: Dee Benson Audience: College Students By: Dee Benson Topics Define Sports Management and Sport Nature of the Sports Industry Career Planning Professional Preparation Future Challenges and Opportunities What are Sports?

More information

Virginia Tech AGENT REGISTRATION FORM

Virginia Tech AGENT REGISTRATION FORM Virginia Tech AGENT REGISTRATION FORM The completion of this form in its entirety is required for registration in the Virginia Tech Student-Athlete Agent Program. [PLEASE PRINT OR TYPE] I) GENERAL INFORMATION

More information

FBLA: SPORTS AND ENTERTAINMENT MANAGEMENT. Competency: Sports and Entertainment Marketing/Strategic Marketing

FBLA: SPORTS AND ENTERTAINMENT MANAGEMENT. Competency: Sports and Entertainment Marketing/Strategic Marketing Competency: Sports and Entertainment Marketing/Strategic Marketing 1. Recognize the importance of marketing to the sports and entertainment industry. 2. Explain the seven marketing functions and their

More information

NCAA REGULATIONS. The following are general NCAA guidelines to help protect your amateur status:

NCAA REGULATIONS. The following are general NCAA guidelines to help protect your amateur status: NCAA REGULATIONS NCAA REGULATIONS To remain athletically eligible, the most important thing to remember is not to endanger your status as an amateur athlete. It is essential that you check with your head

More information

South Plainfield Public Schools Sports & Entertainment Marketing Scope and Sequence of Curriculum Grades 10-12 Date August 2011

South Plainfield Public Schools Sports & Entertainment Marketing Scope and Sequence of Curriculum Grades 10-12 Date August 2011 Unit (Domain): Part I: What is Sports and Entertainment Marketing? Essential Question(s): What seven key functions is the basis of all marketing activities? What is sports marketing? What is entertainment

More information

The Toronto Maple Leafs on Television: A Research Paper by Keely Brown 1

The Toronto Maple Leafs on Television: A Research Paper by Keely Brown 1 The Toronto Maple Leafs on Television: A Research Paper by Keely Brown 1 Canadian Television Networks Three Canadian networks vie to broadcast the Toronto Maple Leaf hockey games (Leafs). Canadian Broadcast

More information

Ch. 7 and 8 Sports and Entertainment Marketing Test

Ch. 7 and 8 Sports and Entertainment Marketing Test Ch. 7 and 8 Sports and Entertainment Marketing Test True/False Indicate whether the sentence or statement is true or false. 1. Money is the greatest factor that fuels international competition of sports.

More information

Data Management Summative MDM 4U1 Alex Bouma June 14, 2007. Sporting Cities Major League Locations

Data Management Summative MDM 4U1 Alex Bouma June 14, 2007. Sporting Cities Major League Locations Data Management Summative MDM 4U1 Alex Bouma June 14, 2007 Sporting Cities Major League Locations Table of Contents Title Page 1 Table of Contents...2 Introduction.3 Background.3 Results 5-11 Future Work...11

More information

Industries. Industry Standards

Industries. Industry Standards Industries Industry Standards Review: Top Domestic Grossing Films of All Time: Gone With the Wind (1939) Star Wars: Episode IV A New Hope (1977) The Sound of Music (1965) E.T. (1982) Titanic (1997) The

More information

The Department of Municipal and Community Affairs (MACA) may provide financial support to high performance athletes from the Northwest Territories.

The Department of Municipal and Community Affairs (MACA) may provide financial support to high performance athletes from the Northwest Territories. 1. Statement of Policy The Department of Municipal and Community Affairs (MACA) may provide financial support to high performance athletes from the Northwest Territories. 2. Principles The Department of

More information

Introduction to U.S. College Tennis

Introduction to U.S. College Tennis Introduction to U.S. College Tennis The United States offers student athletes a unique opportunity unlike any other to play competitive tennis at the next level while earning a degree at a reputable school.

More information

Sports Management Test

Sports Management Test Sports Management Test 1. Product/service management involves products. a. developing c. improving b. maintaining d. all of the above 2. Marketing is the creation and maintenance of a. sales c. a favorable

More information

BEST PRACTICES TO LEVERAGE STORED VALUE TICKETS

BEST PRACTICES TO LEVERAGE STORED VALUE TICKETS BEST PRACTICES TO LEVERAGE STORED VALUE TICKETS Stored ValueTickets: They re a Game Changer Stored value tickets allow teams, venues, or stadiums to load money directly onto a fan s ticket, which can then

More information

Financial statements of. MLSE Foundation. June 30, 2013 and 2012

Financial statements of. MLSE Foundation. June 30, 2013 and 2012 Financial statements of MLSE Foundation Table of contents Independent Auditor s Report... 1-2 Statements of financial position... 3 Statements of revenues and expenses and changes in net assets... 4 Statements

More information

Baseline Assessment Sports Marketing

Baseline Assessment Sports Marketing Name Date Baseline Assessment Sports Marketing Directions: Read each question below and select the best answer. 1. A branding strategy that combines one or more brands to increase customer loyalty and

More information

NORTHERN VALLEY REGIONAL HIGH SCHOOL Office of Curriculum and Instruction. BUSINESS EDUCATION DEPARTMENT Demarest and Old Tappan

NORTHERN VALLEY REGIONAL HIGH SCHOOL Office of Curriculum and Instruction. BUSINESS EDUCATION DEPARTMENT Demarest and Old Tappan NORTHERN VALLEY REGIONAL HIGH SCHOOL Office of Curriculum and Instruction BUSINESS EDUCATION DEPARTMENT Demarest and Old Tappan Sports and Entertainment Marketing Pre-requisite: Marketing and Advertising

More information

SALEM COMMUNITY COLLEGE Carneys Point, New Jersey 08069 COURSE SYLLABUS COVER SHEET. Allied Health and Science. Action Taken (Please Check One)

SALEM COMMUNITY COLLEGE Carneys Point, New Jersey 08069 COURSE SYLLABUS COVER SHEET. Allied Health and Science. Action Taken (Please Check One) SALEM COMMUNITY COLLEGE Carneys Point, New Jersey 08069 COURSE SYLLABUS COVER SHEET Course Title Sport Management Course Number HPE 140 Department Allied Health and Science Action Taken (Please Check One)

More information

3. Which of the following is an activity that agents perform on behalf of the athletes they represent: NCCTE.9_12.ME.MH32.1.

3. Which of the following is an activity that agents perform on behalf of the athletes they represent: NCCTE.9_12.ME.MH32.1. Student Name: Teacher: Date: District: CMS Assessment: 9_12 Marketing MH32 - Sports and Entertainment Marketing II Test 1 Description: Test_10-17-14_1.01-1.12 Form: 501 1. What do athletes sometimes hire

More information

Careers in Sport Management

Careers in Sport Management Careers in Sport Management Sport industry Market in which products offered to buyers are fitness, sport, recreation and leisure related Some sport management professionals relate indirectly to manipulation

More information

iphone/ipad App Business Plan

iphone/ipad App Business Plan iphone/ipad App Business Plan Basic Ideas That Will Help You Make Money Why iphone/ipad? Let's see what the AppStore stats say: Average price for an app: $3.99 $4.99. Anyone can afford the apps without

More information

B.S. in Sport & Recreation Management Curriculum

B.S. in Sport & Recreation Management Curriculum B.S. in Sport & Recreation Management Curriculum School of Tourism & Hospitality Management Curriculum 64 Credits Foundation Requirements 25 Credits STHM 1113 STHM 2114 STHM 3185 STHM 4112 STHM 4185 Foundations

More information

AUDIT AND FINANCE COMMITTEE

AUDIT AND FINANCE COMMITTEE Item: AF: I-4 AUDIT AND FINANCE COMMITTEE Wednesday, February 16, 2011 SUBJECT: REVIEW OF FAU INTERCOLLEGIATE ATHLETICS PROGRAM INDEPENDENT ACCOUNTANT S REPORT ON AGREED-UPON PROCEDURES FOR THE YEAR ENDED

More information

www.sportsjobboard.com This week s additions to the Official Sports Industry Job Board include the following:

www.sportsjobboard.com This week s additions to the Official Sports Industry Job Board include the following: April 5, 2010 St. Thomas University Sports Administration This week s additions to the Official Sports Industry Job Board include the following: ARENA: Target Marketing/Promotions BOWLING: Assistant Operations

More information

Financial statements of. MLSE Foundation. June 30, 2014

Financial statements of. MLSE Foundation. June 30, 2014 Financial statements of MLSE Foundation Table of contents Independent Auditor s Report... 1-2 Statement of financial position... 3 Statement of revenues and expenses and changes in net assets... 4 Statement

More information

COLLEGE ATHLETIC BUSINESS MANAGEMENT ASSOCIATION

COLLEGE ATHLETIC BUSINESS MANAGEMENT ASSOCIATION COLLEGE ATHLETIC BUSINESS MANAGEMENT ASSOCIATION 58th Annual Convention Dallas Hilton Anatole Hotel Dallas, TX June 8, 2008 Bertrand M. Harding, Jr. Law Offices of Bertrand M. Harding, Jr. Alexandria,

More information

Transfer. Transfer 101 Basic information you need to know about transferring to an NCAA college. For Divisions I/II/III 2012-13

Transfer. Transfer 101 Basic information you need to know about transferring to an NCAA college. For Divisions I/II/III 2012-13 Transfer Transfer 101 Basic information you need to know about transferring to an NCAA college For Divisions I/II/III 2012-13 Transfer 101 www.ncaa.org 1 National Collegiate Athletic Association P.O. Box

More information

Instructor: Casey Crow. Ben Barber Career Tech Academy of Marketing. caseycrow@misdmail.org 817-299- 1900. 9th- 12th Grade

Instructor: Casey Crow. Ben Barber Career Tech Academy of Marketing. caseycrow@misdmail.org 817-299- 1900. 9th- 12th Grade Sports and Entertainment Marketing Course Syllabus 2015-2016 Instructor: Casey Crow Ben Barber Career Tech Academy of Marketing caseycrow@misdmail.org 817-299- 1900 9th- 12th Grade TUTORING DAYS AND TIMES

More information

HPPE 479: Principles of Sport Management

HPPE 479: Principles of Sport Management HPPE 479: Principles of Sport Management Instructor: Walter Roybal Email: wsroybal@adams.edu Response usually within 24 hours; however allow up to 3 days for response Phone: Office: 719-587-8104 Address:

More information

BE A PART OF THE PEACE REGION S MOST POPULAR WINTER ENTERTAINMENT YOUR REGION YOUR CUSTOMERS YOUR TEAM

BE A PART OF THE PEACE REGION S MOST POPULAR WINTER ENTERTAINMENT YOUR REGION YOUR CUSTOMERS YOUR TEAM BE A PART OF THE PEACE REGION S MOST POPULAR WINTER ENTERTAINMENT YOUR REGION YOUR CUSTOMERS YOUR TEAM YOUR REGION THE PEACE REGION 02 BY 2016, GRANDE PRAIRIE WILL SERVICE A POPULATION OVER 265,000: $151

More information

Rules of the Game. Imagine you are an oligopolist. Divide yourselves into six groups of six to seven. Each group is a company.

Rules of the Game. Imagine you are an oligopolist. Divide yourselves into six groups of six to seven. Each group is a company. Oligopoly Oligopoly A market structure in which a small number of firms compete with each other, The quantity that a firm sells depends on the firm s price and on the other firms prices and quantities

More information

Selling Sponsorships Be Creative! By: Robert Logan

Selling Sponsorships Be Creative! By: Robert Logan By: Robert Logan Selling Sponsorship: Identify all the opportunities Establish goals for the event Pre-qualify prospects for sponsorships Pitch with an open mind Case Study: Toronto Raptors Intra- Squad

More information

CHAPTER 33 GAMBLING. The outcome is not in the control to any material degree of any person other than the player or players.

CHAPTER 33 GAMBLING. The outcome is not in the control to any material degree of any person other than the player or players. CHAPTER 33 GAMBLING 13-3301. Definitions In this chapter, unless the context otherwise requires: 1. "Amusement gambling" means gambling involving a device, game or contest which is played for entertainment

More information

Homework 4 Managerial Economics MBA, NCCU

Homework 4 Managerial Economics MBA, NCCU Homework 4 Managerial Economics MBA, NCCU 1.Referring to the following figure, suppose that Mercury Airlines marginal revenue and demand curves cross the marginal cost curve at quantities of 3,000 and

More information

Presented by Andrew Vanover College Advisory Program Director Delaware Rush Soccer Club

Presented by Andrew Vanover College Advisory Program Director Delaware Rush Soccer Club Presented by Andrew Vanover College Advisory Program Director Delaware Rush Soccer Club The College Advisory Program (C.A.P.) provides high school age players and their parents with an introduction to

More information

Essential Questions Content Skills Assessments Standards/PIs

Essential Questions Content Skills Assessments Standards/PIs Map: Sports Marketing Type: Consensus Grade Level: 11 School Year: 2007-2008 Author: Dave Telgheder District/Building: Minisink Valley CSD/High School Created: 10/19/2007 Last Updated: 11/21/2007

More information

Trust in charities in general - Ontario

Trust in charities in general - Ontario Trust in charities in general - Ontario 5 53 1 5 53 1 1 ON 00 5 15 8 5 1 ON 000 5 5 18 3 Canada 013 5 5 1 1 Canada 008 50 18 1 Canada 00 5 1 Canada 00 8 51 18 3 Canada 000 53 0 3 A lot Some A little Not

More information

Multiple Choice Answer Key 1. D 2. C 3. A 4. D 5. A 6. C 7. C 8. D 9. A 10. D. Page 3

Multiple Choice Answer Key 1. D 2. C 3. A 4. D 5. A 6. C 7. C 8. D 9. A 10. D. Page 3 Lab 11 1. The following are four differences between monopoly and perfect competition. Which of these is INCORRECT? A) A monopolist has market power while a perfect competitor does not. B) Unlike a perfectly

More information

TABLE BOARD BINGO LOTTERY LICENCING PACKAGE

TABLE BOARD BINGO LOTTERY LICENCING PACKAGE TABLE BOARD BINGO LOTTERY LICENCING PACKAGE Table Board Bingo, also known as Shutter Board Bingo, is a bingo game played on a mechanical Table Board Bingo Device. This device contains permanent bingo cards

More information

MOR 479: The Business of Sports Spring 2012 8:00-9:50 AM, MW, HOH 422 #16684

MOR 479: The Business of Sports Spring 2012 8:00-9:50 AM, MW, HOH 422 #16684 MOR 479: The Business of Sports Spring 2012 8:00-9:50 AM, MW, HOH 422 #16684 This course offers a unique perspective about the business of sports by exposing students to specific managerial challenges

More information

Transfer. Transfer 101 Basic information you need to know about transferring to an NCAA college. For Divisions I/II/III 2012-13

Transfer. Transfer 101 Basic information you need to know about transferring to an NCAA college. For Divisions I/II/III 2012-13 Transfer Transfer 101 Basic information you need to know about transferring to an NCAA college For Divisions I/II/III 2012-13 Transfer 101 www.ncaa.org 1 National Collegiate Athletic Association P.O. Box

More information

Department of Sport Management

Department of Sport Management Andrew Tinnish Bachelor of Recreation & Leisure Studies ( 99) Bachelor of Sport Management ( 01) Assistant General Manager of the Toronto Blue Jays Department of Sport Management Our department highlights

More information

NACUBO NCAA Webcast Q&A

NACUBO NCAA Webcast Q&A Questions submitted during September 2005 NACUBO-NCAA Webcast, Intercollegiate Athletics Financial reporting, and answered during the program or subsequently by NCAA. Q: We are a firm engaged to perform

More information

Homework 4 Managerial Economics IMBA, NCCU

Homework 4 Managerial Economics IMBA, NCCU Homework 4 Managerial Economics IMBA, NCCU 1.Referring to the following figure, suppose that Mercury Airlines marginal revenue and demand curves cross the marginal cost curve at quantities of 3,000 and

More information

www.sportsjobboard.com THE OFFICIAL SPORTS INDUSTRY JOB BOARD August 19, 2011

www.sportsjobboard.com THE OFFICIAL SPORTS INDUSTRY JOB BOARD August 19, 2011 St. Thomas University Sports Administration August 31, 2011 CATEGORY: Athlete Representation Firm JOB TITLE: Social Media Coordinator www.sportsjobboard.com August 19, 2011 Create a comprehensive social

More information

SPORTS AND ENTERTAINMENT MARKETING GRADES 10-12. THE EWING PUBLIC SCHOOLS 1331 Lower Ferry Road Ewing, NJ 08618

SPORTS AND ENTERTAINMENT MARKETING GRADES 10-12. THE EWING PUBLIC SCHOOLS 1331 Lower Ferry Road Ewing, NJ 08618 SPORTS AND ENTERTAINMENT MARKETING GRADES 10-12 THE EWING PUBLIC SCHOOLS 1331 Lower Ferry Road Ewing, NJ 08618 BOE Approval Date: 1/24/11 Michael Nitti Written by: Alicia Gilbert and Joanne Ludwig Superintendent

More information

To: Parents of Perspective BOHS Soccer Players 2015/16 Season From: BOHS Soccer Boosters Date: July 2015

To: Parents of Perspective BOHS Soccer Players 2015/16 Season From: BOHS Soccer Boosters Date: July 2015 To: Parents of Perspective BOHS Soccer Players 2015/16 Season From: BOHS Soccer Boosters Date: July 2015 We are getting excited for the upcoming soccer season at BOHS. Over the past 10 years, we have been

More information

Chapter Objectives. That s Entertainment. Entertainment Marketing. Types of Entertainment Businesses

Chapter Objectives. That s Entertainment. Entertainment Marketing. Types of Entertainment Businesses Entertainment Marketing Types of Entertainment Businesses 2 Chapter Objectives Define entertainment marketing. Identify different types of entertainment media. Explain the economics of entertainment marketing.

More information

Dr. Matthew J. Robinson Professor Of Sport Management

Dr. Matthew J. Robinson Professor Of Sport Management Dr. Matthew J. Robinson Professor Of Sport Management Understand the governance of intercollegiate athletics Examine the relationship between sport and the individual university. Appreciate the role of

More information

In This Chapter: Nature and Scope of the Sport Industry 310. Unique Aspects of Sport Management 312. Professional Preparation 315

In This Chapter: Nature and Scope of the Sport Industry 310. Unique Aspects of Sport Management 312. Professional Preparation 315 In This Chapter: Nature and Scope of the Sport Industry 310 Unique Aspects of Sport Management 312 Professional Preparation 315 Job Opportunities in Sport Management 316 Intercollegiate Athletics 316 Professional

More information

SPORTS & ENTERTAINMENT MARKETING B (417)

SPORTS & ENTERTAINMENT MARKETING B (417) DESCRIPTION This course will help students develop a thorough understanding of the marketing concepts and theories that apply to sports and sporting events. The areas of this course will cover include

More information

University of South Carolina Office of Athletics Compliance

University of South Carolina Office of Athletics Compliance University of South Carolina Office of Athletics Compliance Sports Agent/Advisor Registration Application The completion of this form is required for registration in the University of South Carolina Sports

More information

HAMILTON TOWNSHIP SCHOOL DISTRICT 90 Park Avenue Hamilton, New Jersey 08690 Mercer County. Department of Curriculum and Instruction

HAMILTON TOWNSHIP SCHOOL DISTRICT 90 Park Avenue Hamilton, New Jersey 08690 Mercer County. Department of Curriculum and Instruction Business and Information Technology HAMILTON TOWNSHIP SCHOOL DISTRICT 90 Park Avenue Hamilton, New Jersey 08690 Mercer County Department of Curriculum and Instruction Sports & Entertainment Marketing Grades

More information

MOR 479: The Business of Sports Spring 2015 8:00-9:50 AM, MW, HOH 422 #16684

MOR 479: The Business of Sports Spring 2015 8:00-9:50 AM, MW, HOH 422 #16684 MOR 479: The Business of Sports Spring 2015 8:00-9:50 AM, MW, HOH 422 #16684 This course offers a unique perspective about the business of sports by exposing students to specific managerial challenges

More information

Should College Athletes Be Compensated. We have the craziness of college football on Saturdays in the fall, the madness of college

Should College Athletes Be Compensated. We have the craziness of college football on Saturdays in the fall, the madness of college Nobles 1 Kaleb Nobles Audience: Leaders of the NCAA Kim Sale ENGL 1102 BB 17 February 2012 Should College Athletes Be Compensated From January to December, college athletics is a dominating force across

More information

The College of Charleston Compliance Office. Sports Agent/Advisor Registration Application

The College of Charleston Compliance Office. Sports Agent/Advisor Registration Application The College of Charleston Compliance Office Sports Agent/Advisor Registration Application The completion of this form is required for registration in the College of Charleston Sports Agent Program. This

More information

MANAGER HIGH SCHOOL ATHLETICS (Existing position)

MANAGER HIGH SCHOOL ATHLETICS (Existing position) Edmonton Catholic Schools is now accepting applications for the position of MANAGER HIGH SCHOOL ATHLETICS (Existing position) For additional information on this position please contact Norma Smith at norma.smith@ecsd.net.

More information

SportsBusiness Journal Sports Business Resources your sports business news and information source.

SportsBusiness Journal Sports Business Resources your sports business news and information source. SportsBusiness Journal Sports Business Resources your sports business news and information source. Finance Financial Game Plan Advisers try to get athletes focused on reaching long-term goals By LIZ MULLEN

More information

LESSON PLANS. Contents

LESSON PLANS. Contents LESSON PLANS Contents Total Instructional Time... 2 Lesson: Ticket Pricing... 3 Lesson: Stadium Staffing... 4 Lesson: Ingress & Egress... 5 Lesson: Parking... 6 Lesson: Concessions... 7 Lesson: Sponsorships...

More information

Non-cash Donations & Sales. Accounting and IRS Reporting

Non-cash Donations & Sales. Accounting and IRS Reporting Non-cash Donations & Sales Accounting and IRS Reporting Contact Information Julie L. Sokolowski, CPA Shareholder Wall, Einhorn & Chernitzer, PC CPAs & Advisors 555 East Main Street, Suite 1600 Norfolk,

More information

STATE UNIVERSITY OF NEW YORK COLLEGE OF TECHNOLOGY CANTON, NEW YORK COURSE OUTLINE FOUNDATIONS OF SPORTS MANAGEMENT SPMT 101

STATE UNIVERSITY OF NEW YORK COLLEGE OF TECHNOLOGY CANTON, NEW YORK COURSE OUTLINE FOUNDATIONS OF SPORTS MANAGEMENT SPMT 101 STATE UNIVERSITY OF NEW YORK COLLEGE OF TECHNOLOGY CANTON, NEW YORK COURSE OUTLINE FOUNDATIONS OF SPORTS MANAGEMENT SPMT 101 Prepared By: Lorenda Prier SCHOOL OF SCIENCE, HEALTH, AND CRIMINAL JUSTICE Sports

More information

we wo r k yo u w i n

we wo r k yo u w i n we work you win About us RTR is a leading company in the field of sports marketing. For over 10 years we have been providing our consulting services to Italian and international companies wishing to use

More information

PBL: Sports Management and Marketing

PBL: Sports Management and Marketing Competency: Accounting & Budgeting 1. Define basic financial terms such as revenues, expenses, income statement, balance sheet, assets, liabilities, bonds, owners equity, return on investment (ROI), and

More information

ADMINISTRATIVE REGULATIONS AMUSEMENT AND RECREATION BINGO. State of Connecticut Division of Special Revenue

ADMINISTRATIVE REGULATIONS AMUSEMENT AND RECREATION BINGO. State of Connecticut Division of Special Revenue ADMINISTRATIVE REGULATIONS AMUSEMENT AND RECREATION BINGO State of Connecticut TABLE OF CONTENTS Amusement and Recreation Bingo Definitions... 7-169c-1 Conduct of games... 7-169c-2 Dispensing of alcoholic

More information

Pathway to Becoming an IWRF Classifier International Wheelchair Rugby Federation Classification Committee

Pathway to Becoming an IWRF Classifier International Wheelchair Rugby Federation Classification Committee Pathway to Becoming an IWRF Classifier International Wheelchair Rugby Federation Classification Committee Becoming a Classifier Like every Paralympic sport, Wheelchair Rugby uses a sport specific classification

More information

SPORTS & ENTERTAINMENT MANAGEMENT

SPORTS & ENTERTAINMENT MANAGEMENT OFFICE OF CURRICULUM & INSTRUCTION SPORTS & ENTERTAINMENT MANAGEMENT Grades 10-12 Prerequisite: Marketing Credits: 2.5 ABSTRACT The course takes the students interest in the sports and entertainment field

More information

You will see a giant is emerging

You will see a giant is emerging You will see a giant is emerging Let s Talk Mainstream Sports More than 290 million Americans watch sports (90% of the population) Billion dollar company with less - 72% (18-29 years old), 64% (20-49 years

More information

Making Money by Teaching Music Lessons

Making Money by Teaching Music Lessons Making Money by Teaching Music Lessons GRADE 11 Professional musicians often need to rely on more than performances alone to generate income. The aim of this lesson is to demonstrate the entrepreneurial

More information

NCAA RULES FOR ALUMNI, FACULTY & FRIENDS

NCAA RULES FOR ALUMNI, FACULTY & FRIENDS The George Washington University Department of Athletics and Recreation NCAA RULES FOR ALUMNI, FACULTY & FRIENDS www.gwsports.com #RAISEHIGH The George Washington University, as a member of the National

More information

Canadian Gaming Summit 50/50 Electronic Raffle Programs. June 17, 2015

Canadian Gaming Summit 50/50 Electronic Raffle Programs. June 17, 2015 Canadian Gaming Summit 50/50 Electronic Raffle Programs June 17, 2015 Agenda Legal Framework Raffles: Traditional versus Electronic 50/50 Electronic Raffle programs Key Benefits to using electronics Outcomes

More information

ALCOHOL AND GAMING COMMISSION OF ONTARIO POOLING BINGO HALLS: ADVERTISING & MARKETING GUIDELINES

ALCOHOL AND GAMING COMMISSION OF ONTARIO POOLING BINGO HALLS: ADVERTISING & MARKETING GUIDELINES ALCOHOL AND GAMING COMMISSION OF ONTARIO POOLING BINGO HALLS: ADVERTISING & MARKETING GUIDELINES September 2010 6183 (2010/09) TABLE OF CONTENTS Introduction..3 Definitions........3 Hall Marketing Plan...4

More information

CRIME PROFILE SERIES ORGANISED CRIME IN PROFESSIONAL SPORT

CRIME PROFILE SERIES ORGANISED CRIME IN PROFESSIONAL SPORT Threats to the integrity of professional sport in Australia Organised criminal groups currently have a limited presence in professional sports in Australia. However, there are vulnerabilities within the

More information

Date: July 1, 2015 Code: TECHNICAL LETTER HR/PCOS From: Evelyn Nazario Margaret Merryfield

Date: July 1, 2015 Code: TECHNICAL LETTER HR/PCOS From: Evelyn Nazario Margaret Merryfield Date: July 1, 2015 Code: TECHNICAL LETTER HR/PCOS 2015-01 To: Human Resources Officers From: Evelyn Nazario Margaret Merryfield Associate Vice Chancellor Assistant Vice Chancellor Human Resources Management

More information

PEQUEA VALLEY SCHOOL DISTRICT. Curriculum Guide for

PEQUEA VALLEY SCHOOL DISTRICT. Curriculum Guide for Course: PEQUEA VALLEY SCHOOL DISTRICT Curriculum Guide for Sports Entertainment Marketing Course Number: 1938 Grade Level: 9-12 Course Length (Days): 90 Number Minutes per Day: 82 Clock Hours per Year:

More information

Teen Gambling in Ontario: Behaviours and Perceptions Among 15 to 17 Year-olds

Teen Gambling in Ontario: Behaviours and Perceptions Among 15 to 17 Year-olds Teen Gambling in Ontario: Behaviours and Perceptions Among 15 to 17 Year-olds Responsible Gambling Council January, 2007 This report was prepared by the Responsible Gambling Council (RGC) research team

More information

Sub-Group 903-13, Professional & Business Offices Industry Sector 9: Optional Coverage

Sub-Group 903-13, Professional & Business Offices Industry Sector 9: Optional Coverage Sub-Group 903-13, Professional & Business Offices Industry Sector 9: Optional Coverage Rate Risk Category 15% Coverage for registered charitable or non-profit organizations engaged in a mandatory activity

More information

IIAC Small Dealer Symposium. June 7, 2012

IIAC Small Dealer Symposium. June 7, 2012 IIAC Small Dealer Symposium June 7, 2012 Thank you for the opportunity to be a presenter at the IIAC Small Dealers Symposium. For your convenience, we have developed this handout in two formats paper and

More information

Sport marketing introduction

Sport marketing introduction CH001-H8685.qxd 4/26/08 3:30 PM Page 1 1 Sport marketing introduction Overview The principles and tools of sport marketing represent the essential knowledge sport managers require in order to position

More information

Article. Gambling 2011. by Katherine Marshall. Component of Statistics Canada Catalogue no. 75-001-X Perspectives on Labour and Income

Article. Gambling 2011. by Katherine Marshall. Component of Statistics Canada Catalogue no. 75-001-X Perspectives on Labour and Income Component of Statistics Canada Catalogue no. 75-001-X Perspectives on Labour and Income Article Gambling 2011 by Katherine Marshall September 23, 2011 Statistics Canada Statistique Canada Standard symbols

More information

PRIDE. Passion. PROFESSIONAL.

PRIDE. Passion. PROFESSIONAL. PRIDE. Passion. PROFESSIONAL. TFC. PRIDE. Passion. PROFESSIONAL. Established in 2006, Texas Football Club (TFC) is a non-profit, public service corporation. TFC provides a unique opportunity for talented

More information

Overview of NCAA Legislation for NFLPA Financial Advisors

Overview of NCAA Legislation for NFLPA Financial Advisors Overview of NCAA Legislation for NFLPA Financial Advisors INTRODUCTION Financial Advisors provide a unique and vital service to professional athletes. However, the trend of student-athletes engaging in

More information

The Sukraat Coaching Program for Business Executives

The Sukraat Coaching Program for Business Executives The Sukraat Coaching Program for Business Executives WHO NEEDS A COACH? Have you ever asked yourself what does an Olympic athlete have that you don t have? Neither talent, nor training The answer is simple:

More information

Sports Marketing I Course Syllabus CHS Business/JVS/Family Consumer Science Department

Sports Marketing I Course Syllabus CHS Business/JVS/Family Consumer Science Department 1 Sports Marketing I Course Syllabus CHS Business/JVS/Family Consumer Science Department Contact Information: Parents may contact me by phone, email or visiting the school. Teacher: Steve Semancik Email

More information

Financial Issues in Sport Chapter 1

Financial Issues in Sport Chapter 1 C H A P T E R 1 Financial Issues in Sport Chapter 1 Chapter Objectives Understand how important managing money is for anyone in the sport industry. Understand how math, strategy, and managerial skills

More information

Front. Royal Caribbean Cruise Lines! Reverse Side YOUR LOGO HERE. Enter to win a 3, 4 or 5 night cruise aboard

Front. Royal Caribbean Cruise Lines! Reverse Side YOUR LOGO HERE. Enter to win a 3, 4 or 5 night cruise aboard Thank You and GOOD LUCK! Front Thank You portion kept by donor Enter to win a 3, 4 or 5 night cruise aboard Royal Caribbean Cruise Lines! You are now entered to win the Grand Prize of a 3, 4 or 5 night

More information

Sub-Group 903-13, Professional & Business Offices Industry Sector 9: Optional Coverage

Sub-Group 903-13, Professional & Business Offices Industry Sector 9: Optional Coverage Sub-Group 903-13, Professional & Business Offices Industry Sector 9: Optional Coverage Rate Risk Category 15% Coverage for registered charitable or non-profit organizations engaged in a mandatory activity

More information

ATHLETICS AND SPORT. What can I do with this major?

ATHLETICS AND SPORT. What can I do with this major? AREAS ATHLETICS AND SPORT What can I do with this major? SPORT MANAGEMENT For in-depth information see What Can I Do With This Major, Sport Management Administration of Amateur Athletics Olympic Intercollegiate

More information

Introduction Key Information for Aspiring Athletes Key Information for

Introduction Key Information for Aspiring Athletes Key Information for Guide to Post Secondary Golf Opportunities Introduction Key Information for Aspiring Athletes Numbers Most aspire to play Collegiate Golf in the U.S. Misinformation, Myths, Misconceptions Choices with

More information

Monroe Township Schools. Curriculum Management System

Monroe Township Schools. Curriculum Management System Monroe Township Schools Grade 10-12 July 2003 Anticipated Implementation Date: September 2004 Board Approval Date: April 2004 Table of Contents Monroe Township Schools Administration and Board of Education

More information