Pay-TV and Video-on-Demand Potential in India

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1 Brochure More information from Pay-TV and Video-on-Demand Potential in India Description: The cable industry has dominated the pay-tv market since the early nineties but is now facing competition from DTH and IPTV. DTH seems to be growing strong in India and is likely to capture 24.6% of the total pay- TV subscriber base by 2012, while 11.1% of subscribers will be covered by cable-cas. Overall growth of cable subscribers, including cable-cas and cable-non CAS, during the forecasted period is slated to be a mere 0.51% CAGR. The growth of IPTV is likely to remain slow during the forecasted period, owing to lower broadband penetration in the country. This report delves into the total pay-tv subscriber base by different technologies, i.e., cable, DTH, and IPTV. It also highlights the drivers and challenges for these technologies, the current state of broadband in India, and the potential for video-on-demand in India. Contents: Executive Summary Introduction Indian Television Industry Overview Cable TV Overview Introduction of Conditional Access System (CAS) TRAI Regulations on CAS Broadcasters Cable Operators CAS Challenges Extension of CAS Cable Industry Challenges Digital Television Direct-to-Home (DTH) TV Drivers for DTH Challenges for DTH The Competitive Landscape for DTH IPTV IPTV Challenges IPTV Drivers

2 IPTV Competitive Landscape IPTV Regulation Highlights Indian Broadband Broadband Growth in India Broadband Competitive Landscape Broadband Regulatory Issues Video-on-Demand Methodology Related Reports List of Tables Table 1. Indian Pay-TV Subscribers, (in Millions) Table 2. Indian Cable Subscribers, (in Millions) Table 3. Indian DTH Subscribers, (in Millions) Table 4. Indian IPTV Subscribers, (in Thousands) Table 5. Indian Broadband Subscribers, (in Millions) Table 6. Indian VOD Subscribers, (in Millions) List of Figures Figure 1. Indian Pay-TV Subscribers by Technology Type, Figure 2. Indian Pay-TV Subscribers, (in Millions) Figure 3. Indian Cable Subscribers, (in Millions) Figure 4. Cable CAS vs. Non-CAS Cable Subscribers, (Percentage Comparison) Figure 5. Analog vs. Digital Cable Subscribers in India, (Percent of Total) Figure 6. Indian DTH Subscribers, (in Millions) Figure 7. Indian DTH Market Share, 2007 (Based on Subscribers) Figure 8. Indian IPTV Subscribers, (in Thousands) Figure 9. Indian Broadband Subscribers, (in Millions) Figure 10. Indian Broadband Market Share, 2007 Figure 11. Indian VOD Subscribers, (in Millions) Figure 12. Indian VOD Revenues, (US$ in Millions) Ordering: Order Online - Order by Fax - using the form below

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4 Page 1 of 2 Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to (from USA) or (from Rest of World). If you have any questions please visit Order Information Please verify that the product information is correct. Product Name: Web Address: Office Code: Pay-TV and Video-on-Demand Potential in India SC Product Format Please select the product format and quantity you require: Quantity Electronic (PDF): USD 2495 * The price quoted above is only valid for 30 days. Please submit your order within that time frame to avail of this price as all prices are subject to change. Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: Last Name: Address: * Job Title: Organisation: Address: City: Postal / Zip Code: Country: Phone Number: Fax Number: * Please refrain from using free accounts when ordering (e.g. Yahoo, Hotmail, AOL)

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