TD Ameritrade, Inc., member FINRA/SIPC/NFA, is a subsidiary of TD Ameritrade Holding Corporation. TD Ameritrade is a trademark jointly owned by TD
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1 TD Ameritrade, Inc., member FINRA/SIPC/NFA, is a subsidiary of TD Ameritrade Holding Corporation. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank TD Ameritrade IP Company, Inc. All rights reserved. Used with permission.
2 About TD Ameritrade Holding Corporation Millions of investors and independent registered investment advisors (RIAs) have turned to TD Ameritrade s (NYSE: AMTD) technology, people and education to help make investing and trading easier to understand and do. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how - bringing Wall Street to Main Street for more than 36 years. An official sponsor of the 2012 U.S. Olympic Team, TD Ameritrade has time and again been recognized as a leader in investment services. Please visit the TD Ameritrade s newsroom or for more information. Trading Activity: 1. Less active investors are those who have placed less than 3 trades in the last 12 months 2. Moderately-active investors are those who have placed 3-10 trades in the last 12 months 3. Active investors are those who have placed 11 or more trades in the last 12 months Generations: 1. Mature investors those born from 1930 to Boomer investors those born from 1946 to Gen X investors those born from 1965 to Gen Y and Z investors those born from 1977 to 1994 (survey open to ages 18 and older) Brokerage services provided by TD Ameritrade, Inc., member FINRA ( ) /SIPC ( ) /NFA ( About Research Now Research Now is the leading global online sampling and online data collection company. With over 6 million panelists in 38 countries worldwide, Research Now enables companies to listen to and interact with real consumers and business decision makers in order to make key business decisions.
3 Sentiment unchanged from July 2012 The more active the investor, the more bullish the sentiment: 1. Traded less than 3 times in the last 12 months: 6% strongly agree 2. Traded 3-10 times in the last 12 months: 10% strongly agree 3. Traded 11 times or more in the last 12 months: 15% strongly agree *The S&P 500 was up 9% over the course of the quarter (6/29/12 to 9/24/12). Source: Yahoo! Finance
4 Indicates investors have an indifferent opinion of the stock markets as a good place for their long-term assets While mean scores did not change much depending on trading activity 1. Active investors were significantly more likely to be highly confident (41%) in the markets as moderate (28%) or less active (23%) investors NOTE: Highly confident is defined as a respondent who selected 8, 9 or 10 in rating their confidence.
5 48% say they are more confident today 52% say they are less confident today
6 20% 33% Economic Issues What has the biggest impact on your confidence in the stock market? Matures 24% 10% Federal Spending & Deficit Gen Y&Z 11% 26% General Market Perf. 16% 6% Personal Portfolio Perf. 14% 7% D.C. Gridlock & Election 1% 3% Glitches Mature investors biggest concerns are Federal Spending, the Economy and Personal Portfolio Performance Gen Y & Z investors biggest concerns are the Economy, General Market Performance and Federal Spending, although to a much less extent than their Mature counterparts NOTE: Market glitches, which receive ample media coverage, were largely ignored by investors. It didn t make the cut for 92% of those surveyed as their first, second or third biggest concerns.
7 23% 64% 7% Monitoring my portfolio What change, if any have you made to the way you invest in the stock market over the past 6 months? More Same Less 57% 32% 46% 29% 40% 8% 11% 13% 8% 7% My tolerance for risk Amount of money I'm investing Amount of money I'm contributing to my IRA 32% 7% Monitoring my accounts on mobile device Investors show less tolerance for risk in the current market environment (32%) and are investing less in the stock market (29%) Many investors are monitoring their portfolios more often (23%)
8 55% of women say yes, vs. 66% of men 48% of women say no, vs. 31% of men
9 94% of retail investors said they voted in the 2008 Presidential Election, vs. total voter turnout of just 64%* The same number say they will vote again in 2012 *United States Census Bureau,
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