Selma California. The Place You Want to Be!
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1 Selma California The Place You Want to Be! Contact: Ken Grey, City Manager Roseann Galvan, Administrative Analyst
2 The City of Selma The Place You Want to Be! Introduction The City of Selma is located on State Highway 99 in California's Great Central Valley and is conveniently located halfway between California's two largest population areas - Los Angeles (207 miles to the south) and the Bay Area (209 miles to the north). Hub City The City of Selma (population 23,435) has become the retail and service Hub City for southeast Fresno, northern Tulare and eastern Kings counties with a retail trade area of over 150,000. With three regional shopping centers anchored with Wal-Mart, J.C. Penney, Sears, Office Max, Rite Aid, Save Mart Super Market, Food 4 Less, Home Depot and Selma 6 Cinema, the City of Selma has developed a shopping base of over 150,000 persons. Three additional regional shopping centers are proposed. Add to this the Fahrney Automotive Center and the Selma Auto Mall, with their major advertising programs, the shopping base increases drastically. The automobile dealerships bring in customers from as far away as Bakersfield and Modesto. Auto dealerships currently located in Selma are: Ford, Buick, Scion, GMC, Toyota, Honda, Chevrolet, Mazda, Nissan, Hyundai, Kia, Suzuki and Mitsubishi. Auto Dealerships Expand Selma s Auto Dealership continues strong. In April 2007 Selma Nissan opened a new 21,500 square foot facility across the street from its former facility. The older building now houses an expanded Mitsubishi dealership. In 2011 we opened a new Chrysler-Dodge-Jeep-Ram dealership and an expanded Hyundai showroom. Two of our other present dealership have purchased property and are looking to expand within the next year. Both dealerships have been given expanded territory by and for expansions of their companies. Additionally, we have two new dealerships interested in locating in Selma. Sales Tax Leader Because of the strong retail sales base, the City of Selma is the per capita sales tax leader in Fresno County and ranks only behind the larger cities of Fresno and Clovis in total taxable sales. The Annual Taxable Sales for the past decade (in thousands of dollars) shows a strong and healthy growth. Even during the decline in the economy, Selma still has a retail presence in the area and continues to maintain a regional presence. Big 5 Sporting Goods, JC Penney, Sears Gamestop, Aaron s Furniture Open Showing Selma's continued regional growth Big 5 Sporting Goods opened a 10,000 square foot store and Game Stop has opened a store in the Vineyard Plaza Shopping Center. Aaron s Furniture has opened a store on Whitson Street. Selma is home to the regional JC Penney as well as a franchise Sears store.
3 Commercial Developments Showing that Selma is a commercial hub the City of Selma has received plans for additional two major regional commercial projects which includes: the Rockwell Shopping Center West of the present Garden Vineyard Shopping Center which has an approved plan and EIR; Selma Crossing at Mt. View and SR 99. Retailers are showing high interest in these regional shopping centers. Buxton Retail Study The City of Selma competed a Retail Study with the Buxton Company. The Company identified a trade area as well as businesses that fit the Lifestyle Segmentation within the area. Twenty core businesses were identified and presently one has located in Selma while two others are determining the location within Selma that best fits their needs with a retail base of over 150,000. New Interchange, Interchange Upgrades and Highway Realignment The City of Selma is working with Caltrans on the development of a new interchange at Dinuba Avenue as well as the reconfiguration and widening of the existing Dinuba Avenue. The City also is working with Caltrans on the realignment of Highland Avenue (SR 43) to the west to make connection to the new interchange at Dinuba and SR 99. In addition the City is working at the upgrading the interchange at Floral Avenue and SR 99 and Mt. View Avenue and SR 99. All of these upgrades are being done to assist in the planned commercial and residential growth anticipated in Selma. Here To Serve You The City of Selma prides itself on providing a "Hassle-Free Zone" for business and industrial development. In the past ten years, Selma has created thousands of new jobs. For more information please contact: Ken Grey, City Manager Roseann Galvan, Administrative Analyst 1710 Tucker St. Selma, CA keng@cityofselma.com roseanng@cityofselma.com
4 The City of Selma The Place You Want to Be! Central Business District The Heart of Selma The City of Selma has implemented a Central Business District Action Plan that places special emphasis on this area. This includes: assignment of a public works person; foot patrol by police officers and Volunteer in Policing; and with the Chamber of Commerce co-sponsoring special events. Small Business Support Center / Team Selma The award winning Selma Small Business Support Center works to support small, home-based and start up businesses. The Center offers business counseling, training workshops and provides technical assistance for loans. Additionally, the Center manages the city s revolving loan fund that can help smaller businesses up to $50,000. TEAM SELMA. Selma s Economic Development Team, is composed of key decision-makers in the utilities, financial, workforce training/development and support sectors of Selma. The TEAM can meet with interested developers and provide one-stop answers to development questions. Confidentially, is a key to TEAM SELMA S operation! Business Visitation Knowing that business success is a key to Selma each year Selma s economic development staff and Ambassador s visit local businesses to identify concerns, issues and ways that the City of Selma might assist their business growth/retention. Housing Development Strong Housing development continues strong in Selma! The City has undertaken plans for approximately 4,000 new homes. One project includes a 620 acre specific plan for eastern Selma. Other housing projects are to the northeast and to the southwest of Selma. Industrial Development The City of Selma has a 52 acre Industrial Park with all but one of the parcels sold to companies that want to develop or expand their businesses. Selma Industrial Park II is another Industrial development that has shovel ready land available for purchase, or build to suit. This project will accommodate projects of various sizes. Golden State Industrial Park has industrial and office space immediately available for lease. The entire facility has 350,000 sq. feet under roof on 30 acres. The site contains 20,000 Class 1 office-space, manufacturing buildings, a wet painting system and a dry-coating paint system. The businesses presently located in the Complex employ 100 people, with new businesses being added. All three locations are in both a Foreign Trade Zone, as well as an Enterprise Zone. Here to Serve You The City of Selma prides itself in providing a Hassle-Free Zone for business and industrial development. or more information contact: D-B Heusser, City Manager 1710 Tucker Street Selma, CA SELMA / dbh@cityofselma.com
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8 Current and Proposed Commercial Development Northwest Selma Proposed Power Retail Center New Excelerate Fitness Center Proposed Retail Center This map was prepared by Jerry Howell City of Selma GIS Dept 5/26/2011
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