Sales Presentation Droste. June, 2012

Transcription

1 Sales Presentation Droste June, 2012 Hosta International

2 1. Droste History Established in Haarlem, NL in 1863 Originally family owned business First factory in 1897 First Dutch exporter in the 1920 ies Manufacturer of traditionally crafted chocolate specialties, such as the unique pastilles and cocoa powder Since 1997 part of the Swiss based Hosta Group Cacao packaging showing the traditional picture of a Dutch nurse Founder: Mr. G. J. Droste Droste Pastilles 2

3 2. Droste part of Hosta Group Basel Switzerland Hosta International

4 3. Droste Brand Droste is a traditional Dutch chocolate brand since 1863 Own factory in The Netherlands Own manufacturing process from cacao bean to chocolate Carefully kept recipes Craftmanship and expertise Unique shaped pastilles and hexagonal packaging Droste stands for quality, sharing, gifting, caring, enjoyment Selling idea: Finest ingredients, Purest Taste since

5 4. Droste Product assortment: Pastilles Pastilles Unique shape since 1863 Tasty, high quality chocolate Available in 8 flavours Different packaging for different channels - XXL pastille 50g for check outs and Out of Home (impuls) - Roll 85g for food retail, check outs and Out of Home (impuls) - Classic Roll 100g for food retail, specialty shops - Duo pack 200g for food retail, specialty shops - Half meter 300g for promotional in/out activities and Duty Free markets - Pastille Mix 150g/750g/5kg for Food Retail, Hospitality Business and Cash& Carry 5

6 4.1. Droste Pastilles assortment: XXL Pastilles 50g Channel: Impuls, individual consumption Flavours: Hazelnut, Almond, Peanut, Cookie Packaging: Bright shiny foil Availability: available per June 1, 2012 CTN: 18 or 20 x 50 g display box Languages: suitable for thermo printing* Shelf live: RRP: 0,79/$ 0,80/ 0,80 * Ask your Account Manager for further details 6

7 4.2. Droste Pastilles assortment: Roll 85g Channel: Impuls; out of Home, check outs Flavours: Milk, Dark, Doublette Milk/Dark and Doublette Milk/White Packaging: Bright shiny foil Availability: available CTN: 24 x 85g display box Languages: suitable for thermo printing* Shelf live: RRP: 0,99/$ 0,99/ 0,99 * Ask your Account Manager for further details 7

8 4.3. Droste Pastilles assortment: Classic roll 100g Channel: Specialty shops, food retail Flavours: Milk, Dark, Extra Dark 75%, Doublette Milk/Dark, Doublette Milk/White, Orange, Madagscar, Stracciatella Packaging: Hexagonal carton Availability: available Extra Dark 75% Milk/Dark Milk Madagascar Milk /Orange Milk/white Dark Stracciatella CTN: 12 x 100g Languages: Standard European Languages Shelf live: RRP: 1,29/$ 1,15/ 1,15 8

9 4.4. Droste Pastilles assortment: Duo pack rolls 200g Channel: Food retail, specialy shops Flavours: Milk, Dark, Extra Dark 72%, Doublette Milk/Dark, Mint/Orange (190g) Packaging: Hexagonal carton Availability: available; Mint/Orange as from August 2012 Milk Extra Dark 72% Dark Doublette Milk/Dark CTN: 6 x 200g Languages: Standard European Languages Shelf live: RRP: 1,99/$ 1,99/ 1,99 9

10 4.5. Droste Pastilles assortment Half meter rolls 300g Channel: Food retail, specialty shops, promotional activities Flavours: Milk Packaging: Hexagonal carton; special sleeves available example X-mas, Eastern. Availability: available; special sleeves, flavours on demand CTN: 12 x 300g standard box Languages: Standard European Languages Shelf live: RRP: 2,99/$ 2,99/ 2,99 10

11 4.6. Droste Pastilles assortment: Mix 150g Channel: Food retail, specialty shops Flavours: Milk, Dark, Extra Dark, Doublette Milk/Dark, Doublette Milk/White, Orange, Madagascar, Stracciatella Packaging: 30 individually wrapped in foil, in carton hexagonal box Availability: available CTN: 6 x 150g Languages: Standard European Languages Shelf live: RRP: 2,49 11

12 Other Specialties

13 5. Droste Gift boxes Channel: Food retail, specialty shops, promotional activities Flavours: Tulips (Milk, Dark, White) 175g Assortis (Milk, Dark, White) 200g Holland Edition (Milk, Dark, White) 175g Packaging: Hexagonal giftbox with inner tray Availability: available CTN: Tulips 6 x 175g Assortis 6 x 200g Holland Edition 6 x 175g Languages: Standard European Languages Shelf live RRP: 2,79 13

14 6. Droste Chocolate Letter Channel: Food retail, specialty shops Flavours: Milk (26 letters available, Dark & White (M, D, L) Packaging: Carton giftbox Availability: Production June, July, August CTN: 8 x 135g Languages: Standard European Languages Shelf live: 18 month RRP: 1,99/$ 1,99/ 1,99 14

15 7.Droste Cocoa powder Channel: Food retail, specialty shops Flavours: 100 % Cacao powder Packaging: Carton 250g Availability: available CTN: 12 x 250g Languages: Standard European Languages Shelf live RRP: 2,79/$ 9,99 Famous Dutch packaging 250 g 15

16 8.Droste Hot chocolate drink Channel: Food retail, Catering business Flavours: Milk Packaging: Carton box with sachets Availability: available CTN: 12 x 250g Languages: Standard European languages Shelf live: 18 month RRP: 2,49 Box 12 sachets x 21g 16

17 Duty Free

18 9.1. Droste Gift boxes Duty Free Channel: Duty Free Flavours: Tulips (Milk, Dark, White) 275g Assortis (Milk, Dark, White) 300g Holland Edition (Milk, Dark, White) 275g Packaging: Hexagonal Giftbox with inner tray Availability: available CTN: Tulips 6 x 275 g Assortis 6 x 300g Holland Edition 6 x 275g Languages: Standard European Languages Shelf live RRP: 8,75 18

19 9.2. Droste 3-pack Duty Free Channel: Duty Free Flavours: Milk, Dark, Orange Packaging: Window box with 3 Classic rolls 100g Availability: available CTN: 24 x 300 g Languages: Standard European Languages Shelf live RRP: 5,99 3 x 100g 19

20 9.3. Droste 6-pack Duty Free Channel: Duty Free Flavours: Milk, Dark, Extra Dark, Doublette Milk/Dark, Doublette Milk/White, Orange. Packaging: Window box with 6 Classic rolls 100g Availability: available 6 x 100g CTN: 12 x 600g Languages: Standard European Languages Shelf live RRP: 9,75 20

21 9.4. Droste Pastilles assortment Half meter rolls 300g Channel: Duty Free Flavours: Milk Packaging: Hexagonal carton; Delfts blue. Availability: available; special sleeves or flavours on demand CTN: 12 x 300g standard box Languages: Standard European Languages Shelf live: RRP: 5,45 21

22 Catering Business

23 10. Droste Pastillemix 750 g Channel: Catering business Flavours: Milk, Dark, Extra Dark, Doublette Milk/Dark, Doublette Milk/White, Orange, Madagascar, Stracciatella Packaging: Tube Availability: available CTN: 1 x 750g standard box; also available in 5kg Languages: Standard European Languages Shelf live: RRP: - 23

24 Displays

25 11.1. Display small rolls 85g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code 85 g display small x 85 g rolls 4 flavours 395x330x ,8kg 1x6= Content: 2 ctn x 24 milk 2 ctn x 24 dark 2 ctn x 24 milk/dark 2 ctn x 24 milk/white 25

26 11.2. Display large rolls 85g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code 85 g display large x 85 g rolls 4 flavours 526x330x ,6kg 1x4= Content: 3 ctn x 24 milk 3 ctn x 24 dark 3 ctn x 24 milk/dark 3 ctn x 24 milk/white 26

27 11.3. Display small XXL pastilles 50g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code XXL display small x 50g XXL pastilles 4 flavours 395x330x ,48kg 1x6= Content: 2 ctn x 18 Almond 2 ctn x 18 Hazelnut 2 ctn x 20 Peanut 2 ctn x 20 Cookie 27

28 11.4. Display large XXL pastilles 50g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code XXL display large x 50 g XXL pastilles 4 flavours 526x330x ,63 1x4= Content: 3 ctn x 18 Almond 3 ctn x 18 Hazelnut 3 ctn x 20 Peanut 3 ctn x 20 Cookie 28

29 11.5. Display Classic roll 48 x 100g Name Item number Content Flavours Size (L x W x H) mm exc. topcard Weight Shelf live Pallet loading (eu) EAN-code Content: 6 x Milk 6 x Doublette Milk/Dark 6 x Doublette Milk/White 6 x Dark 6 x Extra dark 75% 6 x Orange 6 x Madagascar 6 x Stracciatella 48 x 100 g rolls display x 6 rolls a 100/95 g all 8 390x225x185 5,4 kg 5x10=

30 11.6. Display Pastilles 240 x Classic roll 100g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code 240 x 100 g rolls display rolls a 100/95 g all 8 436x410x ,8 kg 1x4= Content: 60 x Milk 24 x Doublette Milk/Dark 24 x Doublette Milk/White 36 x Dark 48 x Extra dark 75% 24 x Orange 12 x Madagascar 12 x Stracciatella 30

31 11.7. Display ½ meter rolls 300g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code 96 x 300 g JFY display JFYrolls a 300 g only milk 436x410x ,9 kg 1x4= Content: 96 x 300g milk In alliance with you account manager, content may be amended according to your wishes 31

32 11.8. Display Giftboxes 200g Name Item number Content Flavours Size (L x W x H) mm exc. to pcard Weight Shelf live Pallet loading (eu) EAN-code 48 giftbox display x 200 g giftbox Assorti 436x410x ,4kg 1x4= Content: 48 x 200g Assortis In alliance with you account manager, content may be amended according to your wishes 32