rhubarbfool social media china

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1 rhubarbfool social media chia liste create commuicate Rhubarb Fool is a 360 cotet-creatio, brad marketig ad desig agecy. Comprisig a small, but itegrated team of creatives, desigers, digital experts, videographers ad social media strategists; we defie ad desig brads, the we let the people who matter most kow all about them LISTEN CREATE COMMUNICATE

2 rhubarbfool social media chia liste create commuicate We get Chiese social media. People s ability to commuicate ad cosult with each other cotiues to develop at a pace. More ad more cosumers are seekig out the thoughts ad views of other cosumers whe they are makig their purchase decisios. Nowhere is this more prevalet tha Chia, where there are early a billio users mostly o mobile. Although Facebook, Google+ ad Twitter domiate the wester market, 6 out of the top 10 of the top global media properties are Chiese Social Media sites. Chia has the world s largest iteret populatio ad because Twitter, Facebook ad YouTube are baed there, it s ot surprisig that they have local alteratives. The sheer size of these platforms mea that ay busiess tryig to make iroads ito Chia eeds to market themselves. Rhubarb Fool ca help your brad develop a effective social media presece across the whole regio. Our services iclude marketig your brad acoross all the major social platforms with a emphasis o Weibo, Chia s versio of Twitter. Rhubarb Fool ca: Establish a authorised accout for your brad o ay other major platforms Traslate ad adapt your message to a Chiese audiece Through daily blogs or mothly campaigs, esure we put your message i frot of the people who matter most Defiig your digital footprit i Chia ca deliver demostrable busiess beefits to you. It ca expad a customer base, icrease brad awareess, idetify other receptive customer groups ad establish your busiess at the forefrot of itellectual ad creative capital withi its field. I Chia we wat you to set the ageda. Not your competitors. liste create commuicate PAGE [ 1 ]

3 Top 5 Chiese social platforms So which are the sites you should kow about? Here is Rhubarb Fool s guide to the biggest Chiese social media platforms Weibo Sia Weibo (Weibo meas microblog i Chiese) is super huge, with about 100 millio messages posted each day. It works the same way as Twitter, eve dow to the use of features ad hashtag (#). You choose who to follow ad like Twitter, Sia Weibo has a 140 character limit (albeit they are 140 Chiese characters). There are opportuities for your brad to buy promoted posts, ad due to its mass attractio, Sia Weibo is ofte used by celebrities, brads ad idustry experts. Qzoe Weibo s closest rival, Qzoe is actually Chia s most popular site for social sharig. With aroud 700 millio registered users Qzoe was oe of the first etworks to be itroduced to the market. It permits users to write blogs, keep diaries, sed photos, ad liste to music. Users ca set their Qzoe backgroud ad select accessories based o their prefereces so that every Qzoe is customized to the idividual member s taste. Qzoe is of particular iterest for brads, who ca develop braded profiles ad pages. Iterestigly, Qzoe was architected to work o ay phoe i Chia, eve cheap models with 2G plas. So it really is ot a case of are you o Qzoe, but what s your userame. It is also big ito gamificatio, beig the largest social gamig platform, ad is the compay s mai reveue source. liste create commuicate PAGE [ 2 ]

4 Top 5 Chiese social platforms ReRe Although ReRe started life as a bit of a Facebook cloe, it has sice grow ito a social media powerhouse. It has may similar features as Facebook, icludig similar colours ad timelie. It has fewer users tha Qzoe ad Sia Weibo, but still ca claim aroud 137 millio. It s ame traslates as Everybody s website ad is icreasigly popular with Chiese college studets (especially those wishig to re-coect with frieds from school years), with last cout, 32,000 uiversities ad colleges, 56,000 high schools ad 85,000 compaies registered. Rere users ear poits for various activities, such as loggig i regularly ad postig updates, users gai extra privileges such as access to emoticos, skis for their profile, ad the ability to dig aroud other users profiles. Youku Tudou Youku ad Tudou were oce two separate video sharig sites but they recetly merged to create the largest video site i the coutry. They both allow users to upload cotet, ad they have over 1500 video cotet parterships. Users ca also view Wester TV ad films, which ca t be show o Youtube because of copyright, thus esurig its popularity. Tecet Tecet is the leadig iteret portal i Chia ad the biggest Chiese iteret compay by reveue. It has a suite of products, with the most popular beig the QQ messeger service. Tecet Weibo is a microbloggig service, similar to Sia Weibo, with aroud 540 millio registed users. liste create commuicate PAGE [ 3 ]

5 drop us a lie to discover our chia social packages e: chris@rhubarbfool.com t: Rhubarb Fool is a 360 cotet-creatio, brad marketig ad desig agecy. Comprisig a small, but itegrated team of creatives, desigers, digital experts, videographers ad social media strategists; we defie ad desig brads, the we let the people who matter most kow all about them 2013 rhubarbfool e: chris@rhubarbfool.com w: m: