Thailand economic and steel industry development

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1 Thailand economic and steel industry development To OECD STEEL COMMITTEE MEETING By Iron and Steel Institute of Thailand (ISIT) MAY, 2012 CONTENTS ISIT introduction Thailand steel industry snapshot Key drivers to Thailand steel market in medium term Steel industry and AEC 1 1

2 Iron and Steel Institute of Thailand, a network of the Ministry of Industry Ministry of Industry Office of the Board of Investment Office of the Minister Permanent Secretary Industrial Economics Sector Production Control and Inspection Sector Industrial Promotion Sector Office of the Permanent Secretary Office of Industrial Economics Office of the Cane And Sugar Board Industrial Estate Authority of Thailand Office of Small and Medium Enterprises Promotion Department of Industrial Works Department of Primary Industries and Mines Department of Industrial Promotion Thai Industrial Standards Institute Independent Bodies 1. Thai German Institute 2. Thailand Productivity Institute 3. Thailand Textile Institute 4. National Food Institute 5. Iron and Steel Institute of Thailand 6. Thailand Automotive Institute 7. Electrical and Electronics Institute 8. Management System Certification Institute 9. Institute for Small and Medium Enterprises Development 2 Mission and Vision Vision develop Thai iron and ISIT aims to steel industry to be internationally competitive and effectively drive the development of strategic industry. 1. Encourage industrial competitiveness 2. Co-operate and support government s policy 3. Develop iron and steel industrial database Mission 4. Encourage the co-ordination and co-operation among involving stakeholders 5. Create value-added services for iron and steel industry 3 2

3 ISIT past major activities Defending EU Safeguard Measure Issuing Anti- Dumping Measure of HR, CR, and CRSS Steel Industry Transformation plan Intelligence Unit Launching the project of downstream industry s efficiency and productivity development Introduction of Integrating Training Course Technology Platform Structural Steel Consultation Center Expand scope of testing to non-metal and Environment Master Plan to Energy Management for Steel Industry in next 20 years Defending 201 Measure Issuing Thai Safeguard Measure Adjusting Harmonize Code 10 Digits Training Custom Officers Launching the project of steel industry s energy development Launching the project of steel industry s efficiency and productivity development Upgrading Testing Center Encouragement of Integrated Steel Project for High Quality Steel Leading Technical Indicator Service Feasibility Study of Sustainable Integrated Iron and Steel Industry Development in Thailand Guidelines Set up for Thailand Steel Industry Under ASEAN Economic Community Neural Network for Steel Price Forecast 4 ISIT s collaboration network AISC AACHEN Worldsteel CISRI KOSA CISA TSIIA JISF NEDO ISIT Federation of Thai Industries Ministry of Industry Ministry of Finance Ministry of Science Ministry of Commerce Steel companies Steel fabricators Part makers Universities Research Institutes SEAISI VSA MISIF PISI IISIA 5 3

4 CONTENTS ISIT introduction Thailand steel industry snapshot Key drivers to Thailand steel market in medium term Steel industry and AEC 6 Thailand steel industry development started from re-rolling business Traders / Stockists 1950s 1960s 1960s Rebar old mill Long mini mills Coldformed section & pipe 1992 Flat rolling mills 1996 Flat mini mills 1995 Mini mills Rolling mills Capacity - Semi Long: 5.8 million tpy - Semi Flat: 3.0 million tpy Downstream Downstream - Flat - Flat - Rolled products: Long: 8.5 million tpy - Rolled products: Flat: 12.9 million tpy 7 4

5 that limit local production to serve overall demand Apparent steel demand compares to crude steel production ( 000 Tonnes) 16,000 14,000 12,000 10,000 8,000 6,000 4,000 2, ,877 14,647 10,758 5,161 5,565 3,837 3,646 4,238 1, Apparent Steel Demand ('000 Tonnes) Crude Steel Production ('000 Tonnes) Thailand imported all raw material, semis and finished products at million tonnes in 2011 High grade steel products are imported from Japan, South Korea, Taiwan, EU and US at 6.59 million tonnes in 2011 (45% of overall steel demand) Intensive competition from Chinese steel products as import rose from 0.65 million tonnes in 2009 to 1.9 million tonnes in 2011 Thailand exported steel products at 0.73 million tonnes, 53% of total export go to ASEAN 8 Overall steel market has increased on average 7.3% per year during last 11 years Thailand apparent steel use ( 000 Tonnes) 16,000 14,000 12,000 10,000 8,000 6,000 8,031 5,960 6,762 7,607 CAGR 11/00 (%) 14,653 13,876 14,012 13,581 12, % 12,154 10,967 10,758 10,049 8,967 8,087 7,483 7, % 7.9% 4,000 3,837 2, ,559 1, % Production Import Export Apparent steel use 9 5

6 Construction is major steel consuming sector Demand per capita = 217 Kg. Ratio Long product : Flat product = 33 : 67 Demand breakdown - Construction 54% - Automotive 16% - Machinery & Industrial 13% - Appliance 12% - Packaging 5% 10 Thai economy is expected to grow in the range of % in 2012 Source: Office of the National Economic and Social Development Board 11 6

7 Steel demand in 2012 is expected to expand by 6.1% to million tonnes Thailand apparent steel use projection in 2012 ( 000 Tonnes) 14,012 14,653 15,887 15,547 15,207 10, E Assumption Construction sector expands by 1%-3% Automotive sector expands by 20%-39% Appliance sector expands by 5%-7% Machinery sector expands by 3%-5% Canned food sector expands by 2%-4% 12 CONTENTS ISIT introduction Thailand steel industry snapshot Key drivers to Thailand steel market in medium term Steel industry and AEC 13 7

8 Opportunity in Thailand construction market Infrastructure development Mass transit development Irrigation development Residential and commercial building New condominium and housing along subway and skytrain lines Industrial factory New investment from appliances and machinery sectors Factory relocation from Japan 14 Hope Thailand infrastructure development will perform well during next five years Thailand capital formation in construction outlook index CAGR 15/10 (%) 4.8% 5.2% 5.8% Construction: Total Construction: Building Construction: Civil engineering 15 Source: Oxford Economics and ISIT analysis 8

9 Path for Thailand automotive industry Auto output (Million units) Auto capacity (Million units) Milestone Nissan- March Ford- Fiesta Honda- Brio Eco car- Mitsu, Suzuki GM: Pickup export Eco car- Toyota Total export: 1.3 million AEC- Free labor move Ford: More units export 16 Source: Thailand Automotive Institute, Federation of Thailand Industry and Somboon Advance Technology PLC. Path for Thailand automotive industry New model in 2012 and beyond 17 Source: Somboon Advance Technology 9

10 Farm machinery and petrochemical business are potential sectors under industrial Projection of business growth Sub-sector 2009/2008 (%) 2012/2009 (% per year) 2015/2012 (% per year) 2015/2009 (% per year) Sugar & Ethanol Food processing Power plant Farm machine Chemical & petrochemical plant Paper Source: ISIT survey on Market Analysis and Forecast of Thailand Stainless Steel, 2010 New major investments come from local and abroad 2010 Millcon Steel Industries invested THB 2.9bn ($87.6m) on a melting shop to support its long products rolling operations with capacity 500,000 tonnes per year 2011 JFE Steel Corporation established JFE Steel Galvanizing (Thailand) Ltd to produce high end hot-dip galvanized steel sheet with capacity 400,000 tonnes per year to serve automakers steel demand 2012 Nippon Steel Corp invested $300 million to build a steel galvanising production line in Thailand named Nippon Steel Galvanizing (Thailand) Co., Ltd. This mill will supply hotdip galvanized and galvannealed steel sheets for automotive Tycoons Worldwide Group (Thailand) has announced that the company is going to invest about TWD billion to build the electric furnace in its Thailand mill. The designed annual capacity of this new billet production line will be 500,000 tonnes per year 19 10

11 CONTENTS ISIT introduction Thailand steel industry snapshot Key drivers to Thailand steel market in medium term Steel industry and AEC 20 Milestones of ASEAN INDONESIA Bangkok Declaration AFTA 40 th Anniversary of ASEAN Cebu The Philippines PHILIPPINES SINGAPORE Declaration of ASEAN Concord II Bali Indonesia ASEAN Community MALAYSIA THAILAND VIETNAM CAMBODIA BRUNEI DARUSSALAM MYANMAR LAOS 21 11

12 Overview of the ASEAN Economic Community AEC characteristic Single Market and Production base objective To create a stable, prosperous and highly competitive ASEAN economic region Free flow of goods services, investment, and skilled labor Freer flow of capital 22 Characteristics of ASEAN steel industry Fragmented production facilities Lack of ironmaking Scrap base steelmaking limits capability to produce high grade steel products Net import of semi-finished product, especially slab Net import of long and flat products, especially high grade products Rising intra-competition among producers in region 23 12

13 Implications to the ASEAN steel industry Private sector roles Steel trade center/network ASEAN Joint Venture Firm ASEAN Holding Firm Government roles Rule of Origin (ROO) Mutual Recognition Agreement Trade Facilitation New investment in high grade steel product Preparation for new trade regulations Steel association/institute can play roles in Cooperation with private sector and government to create solid and fast action Data center in trade statistics, trade regulations, and insightful market information 24 THANK YOU 25 13

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