2014 Digital Recruitment Trends

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "2014 Digital Recruitment Trends"

Transcription

1 2014 Digital Recruitment Trends

2 Where are you at? Understanding how recruiting is rapidly evolving and the viable solutions available are crucial in defining the right strategy specific to the organization s employment objectives. Everything has shifted and is constantly changing! The onus is now on the employer to continually adapt in order to connect with the job seekers that they want to attract. The current and upcoming trends place you, as the employer, at the center of the seeker s research. Candidates are looking into your company long before they apply. They want to know who you are, your culture, your values, the lifestyle you offer, how you feel about your business and your customers; not just the positions available at your firm. You are a BRAND that they are looking to buy into. Making the relevant information that Digital Recruitment Trends

3 is specific to job seekers readily available is thus a priority. Furthermore, as an employer, you must consider a multitude of channels (website, social media, print, etc.) to reach the job seekers and how the content must be adapted to that medium. Monster has been monitoring the recruitment landscape as part of its overall mandate since it was first established in Through polls, research studies and expert panels, we have amassed an enviable depth of knowledge of both job seekers and employers. This expertise combined with the savviness of our many subject matter experts allows us to deliver recruiting solutions that help you save time, reach more candidates, and position your employer brand effectively amongst job seekers. The following paper was produced by Monster Digital, Monster.ca s Digital Agency. Our mission is to shape and leverage your Employer Brand and tell your story through inviting images, enticing digital destinations, engaging social media conversations, captivating videos and creative campaigns. This will make you stand out from the crowd, attract and become top of mind with the people that can contribute to your business success Digital Recruitment Trends 3

4 Employer Brand Digital Recruitment Trends Why do we always go back to Employer Brand? Because it is the foundation and comprises a long-term strategy. As your brand evolves over time, it needs to stay top of mind. In 2014, one of the main trends will be for employers to rethink their approach and view their future employees as customers. Creating a positive customer experience will attract the right talent to your team. It is not only about having a trendy employer site; it is about touch points and connections, about reputation and perception. Companies should create a candidate experience and recruitment process that makes job seekers feel as though they are your valued customers. Invite them to feel and live your culture, so even though they do not buy anything today, they will think of you in the future. If you ask the job seekers who are the employers in your field of expertise, would they mention your company? No? Can they name your competitors? Yes? Can they describe your company? The customer experience, defined and shaped through the employer brand, differentiates your company by leveraging your strengths. The strategy behind the employer marketing has gotten smarter and smarter. The use of multimedia channels, the differentiation in content, the messaging itself, moving from a job seeker to a consumer approach; all this is moving towards the same goal - understanding your company and selling yourself to the right audience. The employer brand will have an impact early on in the job hunting process. Similar to the purchasing behaviour, the job seeker will do some research to familiarize themselves with your company. They will then compare you with others, whereby both direct and indirect competitors can be evaluated. The next step involves validating the information through independent sources, friends, etc. If they have a positive customer experience throughout, they will have a logical and emotional inclination towards your company. They then declare their intention by applying for the position. A strong and clear employer brand also provides the additional benefit of reducing turnover as employees know your brand, understand your company, culture and values. They will know that this is the place they want to be.

5 Best Practices Treat Your Future Employees as Customers Invest in Internal Research Be Authentic 2014 Digital Recruitment Trends 5

6 Candidate Experience More Screens: More moments that matter Online sessions have become online lives, as people are constantly connected to the many web devices: mobile, tablets, PCs and more. Peoples needs change as they move from screen to screen, presenting both challenges and opportunities to employers. What distinguishes great employer brands is their unwavering focus on people on their needs, behaviours, intentions, wants. With constant connectivity comes critical new behaviours. People now signal the moments that matter to them, grabbing the device most convenient or functional at that instant. They also move seamlessly between devices sequentially, simultaneously, and interchangeably. Ultimately, in a world where screens are woven into our lives, there are more consumer-initiated touch points more moments that matter than ever before. As people persons, your job as recruiters is to win those moments. Based on Potential park s annual Online Talent Communication (OTaC) Study 2013, surveying 26, 876 individuals: Today s graduates are miles ahead of the employers in using career websites, social and professional networks as well as in their open mindset for smartphone usage. There is now an expectation that employers will be out there to communicate with job seekers and this, through multiple channels. How are you accomplishing this today? Offer a consistent journey to your candidates These days, the candidate journey has grown more complex. Before applying online, a candidate may engage with your employer brand through many different media channels over several days and weeks. Offering them a consistent navigation, an easy access to your corporate information, your social media conversations and of course, an efficient apply process is the best way to engage them with your employer brand. Engaged seekers stay more involved with the companies that respond in kind, i.e. adapting the message to the conversation in that media. Yet it's very challenging to meet their demands for engagement without fundamentally changing the rules of how most companies currently connect with seekers. Interestingly, there are growing indications that digital approaches such as location-aware apps can actually help unify the disparate channels, e.g. offline in-store presence which guides a seeker to the mobile career site or application Digital Recruitment Trends

7 Best Practices Responsive Design Diversity of Channels Consistency of Seeker Flow 2014 Digital Recruitment Trends 7

8 Social Media Channel Synergy with Differentiated Content The decision is no longer simply whether or not to be present on Facebook, Twitter, LinkedIn or other social networks. It is more important to understand how to properly leverage the synergy from these different channels to engage job seekers. Employers are now selecting their specific target groups and addressing them with different information, content, and in varying tones dependent on the social network. Differentiation will be even more important in order to provide a sustainable message that can adapt to a particular audience. The Rise of Visual Content Lately, websites like Instagram and Pinterest have rapidly increased in popularity. What do these sites have in common? Images. How does this relate to employer branding? When it comes to communicating messages about office culture and colleagues, work tasks, and the joys and challenges of working in the industry pictures and moving images are stronger than words. Employers are already adept at using videos across multiple channels, and videos are becoming viable options for applications, CVs and interviews. Social Networks: Your New Talent Pool In the traditional form of recruiting, companies would look to fill a given position at a certain time with a specific individual. Today, employers need to be proactive and build a talent pool of top resources from which they can hire when the time comes. Managers and recruitment teams must create, build and maintain strong relationships with potential candidates. This is best achieved by leveraging the numerous social networks that people flock to. By staying connected with the seekers, your hiring process becomes much faster and more efficient Digital Recruitment Trends

9 Best Practices Content Strategy Visual Content Talent Pool 2014 Digital Recruitment Trends 9

10 Mobile Job seekers are on mobile are you? The use of mobile has exploded and it shows no signs of slowing down. In 2012, mobile data traffic was nearly twelve times the size of the entire global Internet in 2000! Another startling stat is that by the end of this year, the number of mobileconnected devices will exceed the number of people on earth! Employers need an effective mobile presence to connect and communicate with job seekers today especially as 85% already use or would like to use mobile recruiting tools. Consider that 20% of all recruitment searches are now being made using a mobile device today. Employers are missing out on all of these potential interactions if they don t already have a mobile-enabled careers site. People are relying more and more on their mobile devices throughout the day. Most people cannot go a day without their cell phone it has become an appendage. People are turning to their mobile devices to search and apply for jobs. They also want to receive job alerts, track their application, get advice, hear what friends and employees have to say about the company, visit the full company website, etc. Companies need to capitalize on this trend by providing a positive job seeker experience in a mobile-friendly environment. This will encourage top talent to apply as opposed to driving them away. Furthermore, a mobile-enabled careers section enriches the employer s brand and reputation so that it can become top of mind with both active and passive seekers. Game on! Job seekers are using their mobile devices to quickly scan what interests them. How can you connect with potential employees and increase your brand awareness? HR professionals are turning to gaming to engage job seekers, especially in their efforts to attract more Millennials (18 to 27 years old). Why? Gamification increases website engagement by 29%, website commenting by 13%, and social media sharing to Facebook, Twitter and other networks by 22%. Companies are gamifying the recruitment process by creating fun, interactive, social games. These games not only serve to attract job seekers but also screen potential candidates as well as build a relationship Digital Recruitment Trends

11 Best Practices Mobile Site Offline to Online - QR Codes HR Gaming 2014 Digital Recruitment Trends 11

12 Your re not alone... New Technologies + New Communication Channels With the advent of all these cutting-edge technologies and tools, the number of communication channels has multiplied. This has not only increased the number of ways we need to engage with job seekers, but also how we communicate with them and the different types of content they expect. This applies across the board across all industries, all departments, including the Human Resources/ Recruiting group. Although the complexity has increased, so has the opportunity to connect with job seekers to fill positions and build a talent pool while promoting your employer brand. The current trends are clear and have been highlighted in this white paper. The challenge is in being aware of the solutions available and what options best suit your organization considering your recruitment needs, brand strategy, candidate behavior and communication channels (career sites, mobile, social networks, etc.). And how do you do this both effectively and efficiently in terms of costs and time? It s a lot to consider Digital Recruitment Trends

13 What should I do first? What mobile-enabled solution should I launch? What should the career site contain? How do I manage my digital presence across all the social networks? How do I produce a fun but professional video that will get traction? What type of campaigns will work best for the seekers I want to reach? How do I get my brand in front of the candidates? Hence the necessity for HR professionals to work with teams that have the digital expertise, experience, finesse and flair to develop a complete and coherent recruiting strategy to put you in front of the right talent. Future Trends We have already identified a few trends that will impact the recruiting world in an important way in the near future. Images remain very important. Employers should continue to deliver visual content that appeals to the candidates they are targeting while leveraging the technology platform and communication channels. Telling your story through images will keep you ahead of the curve. Companies should also look into leveraging the crowd trend through contests, collaborative communities, complementors and crowd labor markets Digital Recruitment Trends 13

14 The Foundry Monster.ca brought together a team of digital strategists and solution experts to create The Foundry. Our focus is to help recruiters and HR professionals across Canada tell their story, build and promote their brand, reach and engage with their ideal candidates while leveraging the digital solutions and trends to achieve measurable results. Our in-depth knowledge and years of experience help companies like yours develop a strong employment brand that reflects who you are as an organisation. This becomes the core of the targeted messaging that is created to engage the right candidates across the recommended media channels to create and build relationships with great talent Digital Recruitment Trends

15 Sources: The Foundry gathered data from a multitude of expert resources, research papers, statistical analyses, polls, and panels. For more information on the identified trends or to learn about our solutions, please contact us at or Monster.ca Monster Canada (monster.ca) is Canada s leading online career resources portal - a bilingual, user-friendly site that is improving the employment and recruitment experience in today s competitive job market. Headquartered in Montreal, Monster Canada is part of Monster Worldwide, the leading global careers and recruitment resource online. With a local presence in key markets in North America, Europe, and Asia, Monster s expansive global footprint connects you to seekers in over 60 countries Digital Recruitment Trends 15

16 Monster.ca 2014 Digital Recruitment Trends

INSIGHT INTO THE MIND OF TODAY S JOB SEEKERS

INSIGHT INTO THE MIND OF TODAY S JOB SEEKERS INSIGHT INTO THE MIND OF TODAY S JOB SEEKERS What HR professionals need to know to stay ahead of the competition in the war for top talent JOB a Research ebook by: GETTING TO KNOW THE JOB SEEKER Every

More information

Top Talent is Mobile. Are You?

Top Talent is Mobile. Are You? Top Talent is Mobile. Are You? The Rise of Mobile Technology in Talent Acquisition JOB an ebook by: We turn to our smartphones and tablets for almost everything, and these mobile devices are well on their

More information

When Engaging the Right Talent, One Size Does Not Fit All

When Engaging the Right Talent, One Size Does Not Fit All When Engaging the Right Talent, One Size Does Not Fit All Candidate Preferences in Job Search and Interview Practices This is the first in a five-part series from ManpowerGroup Solutions analyzing the

More information

Healthcare Recruiting with Social Media. Brought to you by

Healthcare Recruiting with Social Media. Brought to you by Healthcare Recruiting with Social Media Brought to you by Table of Contents Introduction 3 Healthcare Recruiting Best Practices 5 Reach Job Candidates in the Right Places, on the Right Devices 6 Use Targeted

More information

Your Career Insurance Policy: Be found in a passive job market

Your Career Insurance Policy: Be found in a passive job market Your Career Insurance Policy: Be found in a passive job market of people are always looking for new jobs, even when they are happy in their current role* Your Career Insurance Policy: Be found in a passive

More information

THE GUIDE TO SOCIAL MEDIA RECRUITMENT

THE GUIDE TO SOCIAL MEDIA RECRUITMENT THE GUIDE TO SOCIAL MEDIA RECRUITMENT The advantages of social media and web 2.0 technologies are now becoming evident across all aspects of organisational talent management processes; however the advantages

More information

Top Talent is Mobile. Are You?

Top Talent is Mobile. Are You? Top Talent is Mobile. Are You? The Rise of Mobile Technology in Talent Acquisition an ebook by: We turn to our smartphones and tablets for almost everything, and these mobile devices are well on their

More information

Presented by Small Business Marketing Strategies

Presented by Small Business Marketing Strategies Presented by Small Business Marketing Strategies Small Business Marketing Strategies is a marketing company founded on what we believe is the true measure of small business significance today: Purpose.

More information

Better profile Better prospects The value of a positive social media presence in career planning. hays.be/socialmedia

Better profile Better prospects The value of a positive social media presence in career planning. hays.be/socialmedia Better profile Better prospects The value of a positive social media presence in career planning the world is watching BE seen in your best light More than a billion people use social media and the number

More information

Strategic Sourcing Outlook: Emerging Techniques and Media

Strategic Sourcing Outlook: Emerging Techniques and Media Strategic Sourcing Outlook: Emerging Techniques and Media www.chandlermacleod.com Social Media The Future of Strategic Sourcing? It s often tempting to stick with the tried and true and focus simply on

More information

Social Media and Engineers 2011

Social Media and Engineers 2011 Social Media and Engineers 2011 A Study by Napier Partnership Limited DO ENGINEERS USE SOCIAL MEDIA? In 2009, Napier undertook a comprehensive survey of Electronics Design Engineers, working with the University

More information

The Guide to Captivate Candidates and Build Engagement

The Guide to Captivate Candidates and Build Engagement The Guide to Captivate Candidates and Build Engagement Why employers need to use recruitment marketing automation to build talent pools, cultivate more engaged new hires, and deliver a better candidate

More information

Using Social Media for Talent Attraction

Using Social Media for Talent Attraction USING FOR TALENT ATTRACTION 1 2020 OUTLOOK: THE FUTURE OF EMPLOYER PART FOUR OF A FOUR-PART SERIES Using Social Media for Talent Attraction MANY COMPANIES SHOW A SURPRISING LACK OF COMPETENCE IN THE SOCIAL

More information

Cross-Channel Commerce 2011: The Consumer View

Cross-Channel Commerce 2011: The Consumer View RETAIL Cross-Channel Commerce 2011: The Consumer View A consumer research study commissioned by Oracle November 2011 SURVEY BACKGROUND RETAIL In the fall of 2011, Oracle Retail commissioned a survey to

More information

Britepaper. How to grow your business through events 10 easy steps

Britepaper. How to grow your business through events 10 easy steps Britepaper How to grow your business through events 10 easy steps 1 How to grow your business through events 10 easy steps As a small and growing business, hosting events on a regular basis is a great

More information

Recruiting with Talent Communities Attract, engage and hire the best with today s social tools 1/12

Recruiting with Talent Communities Attract, engage and hire the best with today s social tools 1/12 Recruiting with Talent Communities Attract, engage and hire the best with today s social tools 1/12 Social Recruiting is More Important than Ever 92% of human resource and recruiting professionals use

More information

5 Point Social Media Action Plan.

5 Point Social Media Action Plan. 5 Point Social Media Action Plan. Workshop delivered by Ian Gibbins, IG Media Marketing Ltd (ian@igmediamarketing.com, tel: 01733 241537) On behalf of the Chambers Communications Sector Introduction: There

More information

January/February 2015. 2015-2016 Foresight Report

January/February 2015. 2015-2016 Foresight Report w w w.di.net V o l u m e 21 N u mber 1 2015-2016 Foresight Report 58 How SEO Can Help Your Firm Grow There s something about the phrase Search Engine Optimization that causes eyes to glaze over and makes

More information

CHALLENGES FACING HR IN 2015

CHALLENGES FACING HR IN 2015 CHALLENGES FACING HR IN 2015 Contents Executive Summary... 1 Challenges of HR... 2 A war on two sides... 2 Failure to embrace technology... 3 Not following the latest trends... 3 Barriers to candidate

More information

Our clients are tapping social media to generate brand awareness and create emotional connections.

Our clients are tapping social media to generate brand awareness and create emotional connections. he power of social media and social technology is being felt throughout organizations today much in the way the internet influenced the way we did business in the early 1990s. In the beginning, expanding

More information

A Guide to Social Media Marketing for Contractors

A Guide to Social Media Marketing for Contractors A Guide to Social Media Marketing for Contractors Belynda Holt Pinto, Director of Operations Mike Holt Enterprises The way companies market their services is in transition, and keeping up with those changes

More information

Are You Ready for the Future of Talent Acquisition?

Are You Ready for the Future of Talent Acquisition? Are You Ready for the Future of Talent Acquisition? Why the Status Quo Won t Allow You to Compete in the War for Top Talent a Research ebook by: Based upon Hire Expectations Institute research including

More information

Top 4 Ways Social Media is Helping to Reshape Marketing

Top 4 Ways Social Media is Helping to Reshape Marketing Top 4 Ways Social Media is Helping to Reshape Marketing How implementing social media into your business strategy can position your brand for the better Inside, you ll find information on: The ever-changing

More information

Advocacy Toolkit. Social Media Advocacy 102. Creating a Social Media Strategy

Advocacy Toolkit. Social Media Advocacy 102. Creating a Social Media Strategy Advocacy Toolkit Social Media Advocacy 102 Creating a Social Media Strategy NRHC would like to thank Capital One for its generous support of this Advocacy Toolkit and our Social Media campaign. Introduction

More information

The Power of Relationships

The Power of Relationships The Power of Relationships How to build long-lasting customer relationships to help you do more business 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business When

More information

e3 insights Making recruitment work Effective HR & employer branding strategies, tools and cases Uncovering companies as employers

e3 insights Making recruitment work Effective HR & employer branding strategies, tools and cases Uncovering companies as employers Global Insights Magazine Issue 1 - Edited by BBC Creativity June 2012 e3 insights Making recruitment work INSIDE THIS ISSUE Effective HR & employer branding strategies, tools and cases 2 3 4 7 Uncovering

More information

Brought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up.

Brought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. 1 Brought to you by Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. At The Paperless Agent, our mission is to help real estate professionals from all experience

More information

WHITE PAPER. Virtual Impact. The Internet s Effect on How Candidates Look for Jobs and How Companies Look for Candidates. www.princetonone.

WHITE PAPER. Virtual Impact. The Internet s Effect on How Candidates Look for Jobs and How Companies Look for Candidates. www.princetonone. WHITE PAPER Virtual Impact The Internet s Effect on How Candidates Look for Jobs and How Companies Look for Candidates O ver the last 20 years, the way people search and apply for jobs has changed drastically.

More information

Changing trends in multichannel shopping and browsing preferences September 2012

Changing trends in multichannel shopping and browsing preferences September 2012 Changing trends in multichannel shopping and browsing preferences September 2012 Page 1 Overview In June 2010, edigitalresearch, in partnership with Portaltech Reply, conducted research into how consumer

More information

Tools for High Performance Recruitment: Carl Freelove Marketing Manager

Tools for High Performance Recruitment: Carl Freelove Marketing Manager Tools for High Performance Recruitment: Building a Better Workforce Carl Freelove Marketing Manager Agenda: what you will takeaway About jobs.ac.uk Recruitment market overview The recruitment tools: creating

More information

Canadian Employer Brand Trends Report 2015 CONDENSED PREVIEW EDITION

Canadian Employer Brand Trends Report 2015 CONDENSED PREVIEW EDITION Canadian Employer Brand Trends Report 2015 CONDENSED PREVIEW EDITION Canadian Employer Brand Trends Report 2015 Transparency in business has crossed a bold threshold. The demand for open and honest communications

More information

10 Social Media Marketing Tips for Small Businesses. A Hootsuite ebook

10 Social Media Marketing Tips for Small Businesses. A Hootsuite ebook 10 Social Media Marketing Tips for Small Businesses A Hootsuite ebook 10 Social Media Marketing Tips for Small Businesses The beauty of social media is that anybody can harness its potential if you have

More information

Television Advertising is a Key Driver of Social Media Engagement for Brands TV ADS ACCOUNT FOR 1 IN 5 SOCIAL BRAND ENGAGEMENTS

Television Advertising is a Key Driver of Social Media Engagement for Brands TV ADS ACCOUNT FOR 1 IN 5 SOCIAL BRAND ENGAGEMENTS Television Advertising is a Key Driver of Social Media Engagement for Brands TV ADS ACCOUNT FOR 1 IN 5 SOCIAL BRAND ENGAGEMENTS Executive Summary Turner partnered with 4C to better understand and quantify

More information

WHITE PAPER. Be Active about Passives! Why Corporations need to rethink how they recruit for executive and strategic roles

WHITE PAPER. Be Active about Passives! Why Corporations need to rethink how they recruit for executive and strategic roles WHITE PAPER Be Active about Passives! Why Corporations need to rethink how they recruit for executive and strategic roles Published by Dillistone Systems September 2015 Introduction Today, passive candidate

More information

THE POWER OF MOBILE FOR RECRUITMENT. Barb Osier Breeser February 19, 2015

THE POWER OF MOBILE FOR RECRUITMENT. Barb Osier Breeser February 19, 2015 THE POWER OF MOBILE FOR RECRUITMENT Barb Osier Breeser February 19, 2015 Celebrating 25 Years in Business Our Services SMS & MMS Texting DIY Texting Platform 84444.com Mobile Advertising Mobile Websites

More information

Helping our clients win in the changing world of work:

Helping our clients win in the changing world of work: Helping our clients win in the changing world of work: Recruitment Process: Why Outsource? A Manpower Insights Paper The future of RPO looks strong despite or perhaps aided by the current global recession.

More information

The Growing Importance of Social Media in the UK Labour Market. Adecco Group UK & Ireland

The Growing Importance of Social Media in the UK Labour Market. Adecco Group UK & Ireland The Growing Importance of Social Media in the UK Labour Market Adecco Group UK & Ireland 01 Tools, Tips and Rewards 2 LinkedIn - Top of the tree Social media remains a growing phenomenon when it comes

More information

WHAT IS SOCIAL RECRUITING? A Starter Guide Powered by

WHAT IS SOCIAL RECRUITING? A Starter Guide Powered by WHAT IS SOCIAL RECRUITING? A Starter Guide Powered by What is Social Recruiting? The term "social recruiting" can simply be defined as the process of attracting, finding, and hiring talent through the

More information

The Social Media Guide For Small Businesses

The Social Media Guide For Small Businesses The Social Media Guide For Small Businesses Authored By: Justin Rissmiller, Owner & Operator A Publication Of: T&R Solutions: Define. Design. Progress. YOUR LOGO Contents An Introduction To Social Media

More information

The Social Media Best Practice Guide

The Social Media Best Practice Guide The Social Media Best Practice Guide A Xander Marketing Guide T: 03302232770 E: hello@xandermarketing.com W: www.xandermarketing.com Social Media Marketing Introduction With an ever increasing number of

More information

hrpa.ca/ac2016 #HRPA2016 Recruiting in a Competitive Market 1

hrpa.ca/ac2016 #HRPA2016 Recruiting in a Competitive Market 1 hrpa.ca/ac2016 #HRPA2016 Recruiting in a Competitive Market 1 MAURA DYER 15 YEARS Online Senior Director of Talent Acquisition, Rogers Facilitating the recruitment, engagement, and development of top talent

More information

Job Seeker Nation 20 10

Job Seeker Nation 20 10 Job Seeker Nation 20 10 Executive Summary Millions of Americans are currently unemployed, but they re not alone in the hunt for work. They are joined by employed people actively looking to switch jobs,

More information

More quality jobseekers. More effective. More impact.

More quality jobseekers. More effective. More impact. More quality jobseekers. More effective. More impact. 2013 Recruitment Trends Survey Results The global job board for academic, science and research recruitment About this survey If you would like to advertise

More information

Automotive Industry s

Automotive Industry s Whitepaper Accelerating the Automotive Industry s Adoption of Mobile Intelligence SAN FRANCISCO LONDON BANGALORE SINGAPORE TOKYO SYDNEY 2014-2015 Near Pte. Ltd. All rights reserved. CONTENTS Page 2 Page

More information

Trending with NextGen travelers. Understanding the NextGen consumer-traveler

Trending with NextGen travelers. Understanding the NextGen consumer-traveler Trending with NextGen travelers Understanding the NextGen consumer-traveler Why NextGen is important Amadeus research study: the NextGen traveler Understanding trendsetters and future heavy consumers of

More information

Blackboard Customer Story

Blackboard Customer Story Blackboard Customer Story Contributor Jon Gold Director, Web Strategy & Design Website www.blackboard.com Industry Education Founded 1997 Headquarters Washington DC Markets served 19,000 clients in 190

More information

USEFUL TERMS Crowdfunding getfunding.com.au Rewards Keep It All Campaigns All or Nothing Campaigns

USEFUL TERMS Crowdfunding getfunding.com.au Rewards Keep It All Campaigns All or Nothing Campaigns This guide is based on years of experience assisting people to raise funding and attract funding opportunities to projects. We have assisted individuals, small and medium size businesses, inventors, and

More information

Tapping into the Recruiting Power. Employees. Tapping into the Recruiting. of Existing. Employees. a Recruiting Trends white paper, sponsored by

Tapping into the Recruiting Power. Employees. Tapping into the Recruiting. of Existing. Employees. a Recruiting Trends white paper, sponsored by Tapping into the Recruiting Power of Existing Power Employees Tapping into the Recruiting of Existing Employees a Recruiting Trends white paper, sponsored by Tapping into the Recruiting Power of Existing

More information

Key Social Networking Strategies for Talent Acquisition

Key Social Networking Strategies for Talent Acquisition Key Social Networking Strategies for Talent Acquisition Key Social Networking Strategies for Talent Acquisition INTRODUCTION LinkedIn recently published a survey that stated 80 90% of talent acquisition

More information

Using Social Media as a Recruiting Tool. Sasha Louati Adecco Staffing

Using Social Media as a Recruiting Tool. Sasha Louati Adecco Staffing Using Social Media as a Recruiting Tool Sasha Louati Adecco Staffing Webinar Overview Current employment landscape Recruiting challenges in 2015 What does this shift mean for companies? Importance of employer

More information

The Spider Approach to Content Marketing How it works & why it works

The Spider Approach to Content Marketing How it works & why it works The Spider Approach to Content Marketing How it works & why it works Contents 1. The Spider Approach: audience-first content marketing 2. Develop an audience-first, resource-sensitive asset 3. A strong

More information

How Financial Services Firms Can Benefit From Streaming Analytics

How Financial Services Firms Can Benefit From Streaming Analytics How Financial Services Firms Can Benefit From Streaming Analytics > 2 VITRIA TECHNOLOGY, INC. > How Financial Services Firms Can Benefit From Streaming Analytics Streaming Analytics: Why It s Important

More information

DELIVERING COMPETITIVE ADVANTAGE

DELIVERING COMPETITIVE ADVANTAGE DELIVERING COMPETITIVE ADVANTAGE Talent and the Networked Economy This booklet outlines ManpowerGroup s #RelationshipsMatter programme. Collaboratively delivered through social, mobile and digital, #RelationshipsMatter

More information

Guide: Facebook Marketing for Real Estate

Guide: Facebook Marketing for Real Estate Copyright 2014, The Paperless Agent 1 Real estate customers have changed their behaviors significantly in the last decade. On major shift is housing consumers use social media and use it to connect and

More information

ABBOTT PRESS MARKETING GUIDE

ABBOTT PRESS MARKETING GUIDE ST ND OUT ABBOTT PRESS MARKETING GUIDE From Digital Spaces to Bookcases It started as a document in your computer and finally it became a published book. Its journey isn t over. With the right kind of

More information

EVP The foundation of a strong Employer Brand. HR Swiss Congress 2014, Bern

EVP The foundation of a strong Employer Brand. HR Swiss Congress 2014, Bern HR Swiss Congress 2014, Bern Employer Branding in 1913 2 Influence your Employer Brand in the right direction ALL EMPLOYERS HAVE AN EMPLOYER BRAND. Even if employers don t actively control the brand, it

More information

Brought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up.

Brought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. Brought to you by Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. At The Paperless Agent, our mission is to help real estate professionals from all experience

More information

The Power of Social Media in Marketing

The Power of Social Media in Marketing The Power of Social Media in Marketing 1 Contents Executive Summary...3 What is Social Media Marketing?...3 Importance of Social Media Marketing...4 Promoting Through Social Media...5 Social Media Channels/

More information

Manu Marketing. Boutique marketing services. Web Development & SEO Social Media Marketing Video Production Mobile Applications

Manu Marketing. Boutique marketing services. Web Development & SEO Social Media Marketing Video Production Mobile Applications Boutique marketing services List of services To stay competitive in today s market you need a website that will work for your business to keep your audience informed and connected to your message. Manu

More information

Powerful ways to have an impact on employee engagement

Powerful ways to have an impact on employee engagement Powerful ways to have an impact on employee engagement Powerful ways to have an impact on employee engagement An engaged workforce is a critical component to your company s success. When employees are

More information

Social Media & Recruitment Report Findings

Social Media & Recruitment Report Findings February 2010 Social Media & Recruitment Report Findings by Michelle Fischer and Linda Parkinson-Hardman Introduction The world is changing rapidly and especially in the way we engage in business with

More information

TRANSFORMING THE PURCHASE PROCESS

TRANSFORMING THE PURCHASE PROCESS 2014 TRANSFORMING THE PURCHASE PROCESS Study methodolgy xad and long-time partner Telmetrics, have collaborated with Nielsen for a second year of our first-to-market mobile shopping study in the UK. The

More information

AUDIT. Gravity7. Smart social media consulting. The advisor to have on your side.

AUDIT. Gravity7. Smart social media consulting. The advisor to have on your side. 2009 AUDIT Gravity7 Smart social media consulting. The advisor to have on your side. SOCIAL INTERACTION DESIGN AUDIT Guarantee yourself peace of mind with a piece of the mind. Pick my brain as you iterate

More information

Companies Don t Understand Hiring vs. Recruiting Sales Professionals

Companies Don t Understand Hiring vs. Recruiting Sales Professionals Companies Don t Understand Hiring vs. Recruiting Sales Professionals Make the Online Experience Interactive and Engaging Dr. Cabot Jaffee March 20, 2014 Copyright 2014, AlignMark Inc. 0 Companies Don t

More information

Top 5 Reasons to Outsource MORE!

Top 5 Reasons to Outsource MORE! Top 5 Reasons to Outsource MORE! This report is available for download on Teleperformance s website. For more information about articles and white papers, go to: www.teleperformance.com Why Companies Are

More information

EXPERTISE. Creative Design and Production Website Design, Franchisee micro-sites, Copywriting

EXPERTISE. Creative Design and Production Website Design, Franchisee micro-sites, Copywriting AT A GLANCE Who We Are We are the franchise growth specialists. We have a deep understanding of what works in Franchising today, based on our success in Franchise recruiting, marketing and operations with

More information

The place that consumers turn to first and engage with most when searching and researching property

The place that consumers turn to first and engage with most when searching and researching property STRATEGIC REPORT - Chief Executive s review 15 SUCCESSIVE YEARS OF GROWTH Rightmove celebrated its 15 th birthday in 2015 delivering both another record year of results and our 15 th successive year of

More information

Recruitment and Selection

Recruitment and Selection Recruitment and Selection The recruitment and selection belongs to value added HR Processes. The recruitment is about: the ability of the organization to source new employees, to keep the organization

More information

Social Media & Recruitment How can Social Media be used to attract and recruit the right talent for your organisation?

Social Media & Recruitment How can Social Media be used to attract and recruit the right talent for your organisation? Social Media & Recruitment How can Social Media be used to attract and recruit the right talent for your organisation? Presented by: Thamara Naicker, Telkom SA November 2013 https://www.youtube.com/watch?v=pslgvgkq9go

More information

Workshop Recruitment for the Competitive Advantage

Workshop Recruitment for the Competitive Advantage In partnership with Workshop Recruitment for the Competitive Advantage Philippa Webster, Interpersonnel HR Recruiting for the Competitive Advantage March 2016 Copyright Interpersonnel (HR) Ltd 2 About

More information

Degree 53 Multi App Strategy 1 STRATEGY. And why businesses should adopt this approach

Degree 53 Multi App Strategy 1 STRATEGY. And why businesses should adopt this approach Degree 53 Multi App Strategy 1 MULTI-APP STRATEGY And why businesses should adopt this approach Degree 53 Multi App Strategy 2 Degree 53 Multi App Strategy 3 CONTENTS 04 What is a Multi App Strategy? 05

More information

Bricks And Clicks A Look At Today s Retail Marketing Trends

Bricks And Clicks A Look At Today s Retail Marketing Trends Bricks And Clicks A Look At Today s Retail Marketing Trends A Quick and Easy Guide to Digital Advertising for Local Businesses TABLE OF CONTENTS 3 4 7 11 The New Customer Path to Purchase The Rise of Mobile

More information

Professional Diploma. in Mobile Marketing. www.digitalmarketinginstitute.com

Professional Diploma. in Mobile Marketing. www.digitalmarketinginstitute.com Professional Diploma in Mobile Marketing www.digitalmarketinginstitute.com Contents Professional Diploma in Mobile Marketing 1. Welcome 2. Course overview 3. Course content 4. Supporting your online learning

More information

Australia & New Zealand. Recruiting Trends 2016

Australia & New Zealand. Recruiting Trends 2016 Australia & New Zealand Recruiting Trends 2016 Introduction To truly influence business decisions, you need to understand where the industry is going. This annual report uncovers recruiting trends across

More information

Professional Diploma. in Social Media Marketing. www.digitalmarketinginstitute.com

Professional Diploma. in Social Media Marketing. www.digitalmarketinginstitute.com Professional Diploma in Social Media Marketing www.digitalmarketinginstitute.com Contents Professional Diploma in Social Media Marketing 1. Welcome 2. Course overview 3. Course content 4. Supporting your

More information

Average producers can easily increase their production in a larger office with more market share.

Average producers can easily increase their production in a larger office with more market share. The 10 Keys to Successfully Recruiting Experienced Agents by Judy LaDeur Understand whom you are hiring. Don t make the mistake of only wanting the best agents or those from offices above you in market

More information

Where are all the candidates at?

Where are all the candidates at? HireHive Handbooks 06 Where are all the candidates at? Things you can do to make searching for great talent even easier. 1 Where are all the candidates at? Hire people who are better than you are, then

More information

University recruitment effectiveness survey 2013

University recruitment effectiveness survey 2013 More effective. More impact. University recruitment effectiveness survey 2013 A study into where universities find their best qualified candidates using data straight from the source The global job board

More information

Youth Organization Boosts Site Traffic by 20 Percent with Dynamic New Web Presence

Youth Organization Boosts Site Traffic by 20 Percent with Dynamic New Web Presence Customer Solution Case Study Youth Organization Boosts Site Traffic by 20 Percent with Dynamic New Web Presence Overview Country or Region: Canada Industry: Nonprofit Customer Profile Boys and Girls Clubs

More information

What s in a brand? What is Personal Branding?

What s in a brand? What is Personal Branding? Session Overview Personal Branding UCC Careers Service Personal Branding: An Introduction Personal Branding: A 10 Point Plan CV s v E-Portfolios Exercise: Creating a Brand Exercise: Visualisation What

More information

Benefits make up an important component of the employment. Employee Benefits in a Total Rewards Framework. article Business Case for Benefits

Benefits make up an important component of the employment. Employee Benefits in a Total Rewards Framework. article Business Case for Benefits article Business Case for Benefits Employee Benefits in a Total Rewards Framework Benefits represent one of the largest investments a company makes in its talent. However, our tendency can be to design,

More information

Chameleon i. Bespoke Websites. Starting From 3500.00 + VAT 50.00 per month connectivity module*

Chameleon i. Bespoke Websites. Starting From 3500.00 + VAT 50.00 per month connectivity module* Starting From 3500.00 + VAT We understand the visual impact of your website is crucial to your organisations brand and the perception of your users. Bespoke Website Design Our team will work closely with

More information

Digital strategy and the future of recruitment

Digital strategy and the future of recruitment Digital strategy and the future of recruitment HR / Training IT Strategy Social Media Strategy Digital Strategy Online Marketing Strategy Branding Strategy Offline Marketing Strategy James Whitelock Digital

More information

The search is over. Part of Reed Specialist Recruitment

The search is over. Part of Reed Specialist Recruitment The search is over Part of Reed Specialist Recruitment reedglobal.com 1 2 Contents Three Five Seven Nine Eleven Thirteen Your business is our specialist subject Sourcing the best Our services Testimonials

More information

Why Your Business Needs a Website: Ten Reasons. Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com

Why Your Business Needs a Website: Ten Reasons. Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com Why Your Business Needs a Website: Ten Reasons Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com Reason 1: Does Your Competition Have a Website? As the owner of a small business, you understand

More information

FYI HIRING. Recruiting Strategies

FYI HIRING. Recruiting Strategies FYI HIRING Recruiting Strategies Revised: March 2011 Summary: This FYI discusses the steps involved establishing or revitalizing an effective recruiting process. It includes considerations for goal setting,

More information

Social Recruiting How to Effectively Use Social Networks to Recruit Talent

Social Recruiting How to Effectively Use Social Networks to Recruit Talent Social Recruiting How to Effectively Use Social Networks to Recruit Talent Introduction As a recruiter, you want to find the most qualified, talented, and largest pool of applicants. LinkedIn, Facebook,

More information

Guide Boosting sales through online marketing

Guide Boosting sales through online marketing Guide Boosting sales through online marketing Boosting sales through online marketing E-commerce has never been more important for UK business. Online sales now account for 10% of all retail spending in

More information

We Can Work It Out: Integrating Millennials Into the Workplace (CAD005)

We Can Work It Out: Integrating Millennials Into the Workplace (CAD005) We Can Work It Out: Integrating Millennials Into the Workplace (CAD005) Speakers: Melissa Dunn, VP and Managing Director, Helmsman Management Stephanie Conner, Senior Analyst, Risk Management, The Walt

More information

Social Media. Using Social Media For An Effective Job Search. by Rick Roberts

Social Media. Using Social Media For An Effective Job Search. by Rick Roberts Social Media Using Social Media For An Effective Job Search by Rick Roberts The constant advances in technology have helped create ready-made networks of friends and contacts that can help you with your

More information

media kit 2014 Advertise Global Mobile Ad Network

media kit 2014 Advertise Global Mobile Ad Network media kit 2014 Advertise Global Mobile Ad Network WHY MOBILE ADVERTISING Proliferation of smartphone devices and tablets is shifting the way that customers use Internet, making advertising a key part of

More information

cprax Internet Marketing

cprax Internet Marketing cprax Internet Marketing cprax Internet Marketing (800) 937-2059 www.cprax.com Table of Contents Introduction... 3 What is Digital Marketing Exactly?... 3 7 Digital Marketing Success Strategies... 4 Top

More information

Communications Strategy

Communications Strategy Communications Strategy 2014-2017 Classification: Internal/Stakeholder 1. Introduction Good communication is central to the perception of City Property (Glasgow) LLP and our credibility. It is at the core

More information

The State of Coupons and the Role of Mobile How Consumers Leverage Mobile to Save

The State of Coupons and the Role of Mobile How Consumers Leverage Mobile to Save The State of Coupons and the Role of Mobile How Consumers Leverage Mobile to Save February 2016 KEY FINDINGS This study of 10,843 consumers uncovered four key findings around how shoppers use coupons for

More information

The HR Manager s Ultimate Guide To Outplacement

The HR Manager s Ultimate Guide To Outplacement PRACTICAL GUIDE SERIES The HR Manager s Ultimate Guide To Outplacement Know The Pitfalls Of Change And How To Avoid Them Tel: 08452 60 90 40 www.hda.co.uk info@hda.co.uk In an uncertain UK and international

More information

Best Practices for Social Media

Best Practices for Social Media for Social Media Content Provided by Define Your Goals Your goals should say what you hope to accomplish. Example of goals include: Increase awareness with current customers Connect with new customers

More information

Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business. February 19 th, 2015

Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business. February 19 th, 2015 Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business February 19 th, 2015 About the Speaker Steve Weaver CEO, GrowthWeaver Steve Weaver is a successful entrepreneur,

More information

Global Staffing Trends 2016. Relationships at the core

Global Staffing Trends 2016. Relationships at the core Global Staffing Trends 2016 Relationships at the core Introduction To build your client base and recruit top talent, you need to understand where the industry is going. This 5 th annual report uncovers

More information

Digital Marketing Capabilities

Digital Marketing Capabilities Digital Marketing Capabilities Version : 1.0 Date : 17-Apr-2015 Company Framework Focus on ROI 2 Introduction SPACECOS is a leading IT services and marketing solutions provider. We provide the winning

More information