Jersey International Air Display

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1 Thursday 8 September 2016 Jersey International Air Display Sponsorship Opportunities

2 The Proposal: The skies above Jersey will come alive once again on Thursday 8 September 2016 to the sights and sounds of one of the largest free air displays in Europe. Showcasing a mix of both civilian and military aircraft the Jersey International Air Display is a firm fixture in the Island s varied calendar of summer activities, attracting thousands of visitors to our shores every year and is one of the last remaining air displays to take place over coastal waters. First staged in 1952 as the Battle of Britain Air Display the event has taken place every year since (with the exception of 1954) and alongside the display itself, the Thursday afternoon also boats two major static displays of aircraft, one at Jersey Airport and the other in Peoples Park, St Helier, adjacent to the arena along Victoria Avenue. The event was renamed the Jersey International Air Display in 1997, reflecting the decision to include a number of international aircraft alongside the more traditional RAF participants. Along with the participation of many RAF aircraft, the display now welcomes aircraft from as far afiled as Sweden, Poland and Canada. Organised by the Jersey International Air Display ARL, a not-for-profit organisation in association with Ports of Jersey, the event strives to raise money for British Service charities and remains a free entry event thanks to the generous sponsorship it attracts. Ports of Jersey plays an increasingly active role in the staging of the air display, including financial control as well as promotional and sponsorship opportunities. Coupled with the skills provided by its air traffic control and sea safety liaison, Ports of Jersey works closely with organisers to ensure that not only does the display comply with the ever-increasing safety implications but it continues to attract and delight spectators. Over the following pages we have pleasure in detailing the sponsorship opportunities available in All major packages detailed in this portfolio have been designed to deliver to our partners a high profile platform on which to enhance and promote your brand. Our appointed event specialists 3D Events will once again be looking after our sales and sponsorship opportunities and would be delighted to discuss your requirements in further detail. Contact: Andrew Thomas Telephone (01534)

3 As title sponsor of the Jersey International Air Display, i.e. Your Company Jersey International Air Display your brand will be heavily featured in all marketing and promotional activity associated with the show, while your company will benefit from a private hospitality suite at the show to entertain your guests and a multitude of exclusive opportunities at the show: As title sponsor your company name and logo to feature alongside the event logo on all associated print media, digital media and the JIAD website; Bespoke social media campaign to be designed with Platinum sponsor; Full-page colour advert in the JIAD official programme. 8,000 copies will be distributed island-wide, including newsagents and convenience stores throughout August and on sale during the event; Your exclusive branding in the private hospitality marquee on the Lower Park; Five prominent branded banner sites located on the Lower Park; Sponsorship package of one aircraft at the show: a. Supported by your company name on all associated print media advertising and on information boards at the Static Display at Jersey Airport as well as b. Supported by your company name and logo, on the plane profiles within the JIAD official programme; Hospitality Benefits Platinum Sonsorship Exclusive stand-alone Hospitality Suite, including catering and refreshments for up to 50 guests for lunch and afternoon tea- located on the Lower Park. To include a private talk from a RAF and/or Royal Navy Pilot; Exclusive guided tour of the Static Display at Jersey Airport for up to 50 guests; Multiple private flights in one of a range of historic and modern civil and military aircraft. Investment: 100,000pa (exclusive to one sponsor for a minimum 3-year agreement)

4 As a lead sponsor of the Jersey International Air Display, your brand will be heavily featured in all marketing and promotional activity associated with the show, while your company will benefit from a private hospitality suite to entertain your guests and a multitude of exclusive opportunities at the show: Your company logo to feature alongside the event logo on all associated print media, digital media and the JIAD website; Bespoke social media campaign to be designed with Gold sponsor; Full-page colour advert in the JIAD official programme. 8,000 copies will be distributed island-wide, including newsagents and convenience stores throughout August and on sale during the event; Your branding in the private hospitality marquee on the Lower Park; Five prominent branded banners sites located on the Lower Park; Sponsorship package of one aircraft at the show: a. Supported by your company name on all associated print media advertising and on information boards at the Static Display at Jersey Airport as well as b. Supported by your company name and logo, on the plane profiles within the JIAD official programme; Hospitality Benefits Gold Sonsorship Exclusive stand-alone Hospitality Suite, including catering and refreshments for up to 40 guests - located on the Lower Park. To include a private talk from a RAF and/or Royal Navy Pilot; Alternatively, 4 x tables (40 x places) at the official lunch; Exclusive guided tour of the Static Display at Jersey Airport for up to 40 guests; Private flight in one of a range of historic and modern civil and military aircraft for up to 10 guests. Investment: 40,000pa (exclusive to one sponsor)

5 The perfect opportunity for your brand to be closely associated with the Jersey International Air Display Brand, while benefitting from a number of exclusive opportunities at the show. Your company logo to feature below the event logo on all associated print media, digital media and JIAD website; Bespoke social media campaign to be designed with Silver sponsor A Full page colour Advert in the JIAD official programme. 8,000 copies will be distributed island-wide, including newsagents and convenience stores throughout August and on sale during the event; Three prominent banners sites located on the Lower Park; Sponsorship package of one aircraft at the show: Company name will precede all announcements surrounding the sponsored aircraft Supported by your company name on all associated print media advertising and on information boards at the Static Display at Jersey Airport Supported by your company name and logo, on the plane profiles in the JIAD official programme; Hospitality Benefits Silver Sonsorship 10 x hospitality lunch places (one table) in the private marquee located on the Lower Park; Exclusive guided tour of the Static Display at Jersey Airport for up to 10 guests. Investment: 20,000 (available for up two sponsors)

6 The Royal Air Force Aerobatic Team, aka The Red Arrows is one of the world s premier aerobatic display teams and without doubt one of the must-see participants in the annual Jersey International Air Display. Flying distinctive Hawk jets the team is the public face of the RAF and is famed for its speed, agility and precision. This is a unique opportunity for your brand to be associated with one of the highest profile elements of the display, while your company can benefit from a number of exclusive opportunities: Your company logo to feature below the event logo on all associated print media, digital media and JIAD website; Your company name will accompany all announcements relating to the Red Arrows involvement in the Jersey show; Bespoke social media campaign to be designed with the Red Arrows sponsor; Supported by your company name on all associated print media advertising and on information boards at the Static Display at Jersey Airport; Supported by your company name and logo, on the plane profiles in the JIAD official programme; Full-page colour Advert in the JIAD official programme. 8,000 copies will be distributed island-wide, including newsagents and convenience stores through August and on sale during the event; Hospitality Benefits: Red Arrows 20 x hospitality lunch places (2 tables) in the private marquee located on the Lower Park; Exclusive guided tour for up to 15 people of the Static Display at Jersey Airport with opportunity to meet members of the Red Arrows display team, allowing access to the pilots and commanding officer, who will escort this tour; Flight in one of a range of historic and modern civil and military aircraft. Investment: 35,000 (This option is available exclusively to one sponsor)

7 Individual Aircraft Sponsorship Do you want to be at the heart of the Jersey International Air Display? The wide range of aircraft that we are fortunate to secure are what make the event so spectacular. They are also the main focus of the event itself, both on the day and in the days leading up to the display, where they are parked at Jersey Airport. Your company name will accompany all announcements relating to the sponsored aircraft; Supported by your company name on all associated print media advertising and on information boards at the Static Display at Jersey Airport; Regular social media post to recognise the sponsorship of your aircraft; Supported by your company name and logo, on the plane profiles in the JIAD official brochure; Half-page colour Advert in the JIAD official programme. 8,000 copies will be distributed island-wide, including newsagents and convenience stores through August and on sale during the event; Hospitality Benefits: 10 x hospitality lunch places (1 table) in the private marquee located on the Lower Park; Exclusive guided tour of the Airport Static Display, including meeting the pilot of your sponsored aircraft. Investment: 5,000-15,000 (Subject to aircraft availability)

8 Partnerships For those businesses, including hotels, restaurants or individuals who are passionate about the Jersey International Air Display and wish to invest in its continued success and long term future as one of the Island s most popular events. Event Partner - Investment: 2,000 For anyone passionate about supporting one of Jersey s largest free events and ensuring its continuing success. Recognition as being an official Event partner to the JIAD event; Full listing on the JIAD website as an official Event Partner and supporter of the event; Full listing on the JIAD official programme as an official Event partner and supporter of the event. To include a quarter page advert; Three Social media posts acknowledging your key support of the event; 30 x JIAD programmes delivered to your premises; One banner site at the Lower Park event. Official Hospitality Partner - Investment: 1,500 For hotels, restaurants or individuals in the hospitality industry who enjoy the JIAD and actively share the spectacle with their clients. Recognition as being an official hospitality partner to the JIAD event; Full listing on the JIAD website as an official hospitality partner and supporter of the event; Full listing in the JIAD official programme as an official hospitality partner and supporter of the event. To include logo; Two Social media posts promoting your hospitality offering; 25 x JIAD programmes delivered to your premises; One banner site at the Lower Park event.

9 Event Supporter - Investment: 750 Partnerships For businesses and individuals who are passionate about supporting one of Jersey s largest free events and ensuring its continuing success. Recognition as being an official event supporter to the JIAD event; Full listing on the JIAD website as an official event supporter; Full listing in the JIAD official programme as an official event supporter; One Social Media posts recognising your businesses (or individual) key support of the event; 10 x JIAD programmes delivered to your premises. Friend of JIAD - Investment: 100pa For businesses and individuals who are passionate about supporting one of Jersey s largest free events and ensuring its continuing success. An ideal gift idea for aviation enthusiasts. Membership Certificate; Annual Pin Badge, exclusive to Friends of JIAD; Minimum of 2 x JIAD membership newsletters per year, including an advanced copy of the air display programme delivered to your door prior to public launch; Individual membership number, which will be entered into a prize draw at the end of the display with the winner receiving 2 x VIP passes to the following year s event, including lunch invitation in private marquee and attendance at the exclusive post-display party.

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