Developing Your Mobile Recruiting Strategy. Brought to you by
|
|
- Harold Park
- 8 years ago
- Views:
Transcription
1 Developing Your Mobile Recruiting Strategy Brought to you by
2 Table of Contents Introduction 3 Moving to Mobile 4 Evaluating Your Existing Career Site 6 Building a Mobile-Optimized Career Site 7 Integrating Your Applicant Tracking System 9 Improving the Candidate Experience 11 Social Media and Mobile Recruiting: The Perfect Pair 12 Summary 13
3 Introduction Mobile is taking over the world. By the end of 2015, there will be more than 2 billion smartphone and tablet users worldwide. 1 For the first time ever, more users will be accessing the Internet wirelessly from their mobile devices than from their PCs. 2 This will have dramatic repercussions for employers and recruiters. Today, more than 70% of all passive and active candidates use their mobile devices as part of their job search. 3 As mobile devices go mainstream, job seekers are expecting to have the same candidate experience from their smartphones as they do from their PCs. When their expectations aren t met, candidates are likely to abandon the application process and reconsider their opinion of a potential employer. 4 As it becomes harder and harder to recruit top talent, having a mobile-optimized recruiting strategy has gone from optional to a must-have. In this paper, we will look at: Why you should adopt a mobile-first candidate experience How mobile increases candidate conversions and lowers cost-per-hire Why social media and mobile recruiting go hand-in-hand How to use mobile to generate high-quality referrals And more IDC: Mobile Internet Use to Pass PCs by 2015; PC Magazine; Hachman, Mark; Sept. 12, Mobile APPeal; New Relic; Shevchik, Leigh 3. Mobile Recruiting Statistics that Will Give You Pause; LinkedIn Talent Blog; Ignatova, Maria; Feb 5, Ibid. 3 Developing Your Mobile Recruiting Strategy
4 Moving to Mobile The move towards a mobile-dominated world has happened faster than anyone could have imagined. In less than ten years, cell phones have morphed into smartphones with the same processing power and capabilities of an average desktop computer. As desktop usage drops, consumers are using their mobile devices for more and more activities, requiring organizations to reconsider how they conduct business. Job Seekers Who Have Used Mobile To: Active Passive Active Passive Active Passive Active Passive Look at a Company s Career Site 72% 62% Look at Openings on Social Networking Sites 64% 68% Apply for a Job 45% 21% Upload a Resume 43% 21% Much like the employer brand, refusing to create a mobile recruiting strategy doesn t stop employers from having one. It simply becomes one they don t control. JUlian ZieSing Potentialpark Research Source: Mobile Recruiting Statistics; Marian Ignatova; 2/5/14; LinkedIn Talent Blog; php/2014/02/mobile-recruiting-statistics-infographic Whether you are prepared for it or not, your top candidates are already visiting your career site through their mobile devices. The benefits for job seekers are clear. The ability to receive job alerts, apply to open positions quickly, and not be bound to a specific location top the list. Employers who wait to adopt mobile initiatives risk more than losing out on good candidates they risk their brand as well Mobile Recruitment: A Thriving Trend Amongst Job Seekers; Potentialpark Research; Nov Recruitment.pdf 4 Developing Your Mobile Recruiting Strategy
5 Organizations that fail to prepare for mobile applicants often see a reduction in the overall effectiveness of their recruiting efforts. Ads, social media and recruiting events will attract candidates to your career site, but getting them to engage with you is a different matter. Without an easy way to search for and apply to positions on mobile, many candidates abandon the process part way through. 6 This dropoff rate raises your applicant costs and reduces your return on investment. Unfortunately, many employers are simply not ready for a mobile-first recruiting strategy. Take a look at these statistics from a recent LinkedIn report: 94% 49% 87% 20% use or plan to use mobile have mobileoptimized sites think they need to improve their mobile initiatives see an improvement in candidate quality Source: Top 15 Recruiting Statistics for 2014; JP Medved; 2/20/14;Capterra Talent Blog As you can see, most companies are simply not prepared for the current mobile reality. Only 20% have sites that were designed with mobile in mind and less than 85% think they ve invested enough in their mobile initiatives. 7 Until the majority of organizations adopt mobile-first initiatives, talent brands and candidate experiences will suffer. But simply creating a mobile website is not enough. In the next sections of this document, we will look at how to create a good mobile experience, the types of mobile strategies used by top companies, and how to choose the best mobile tools for your organization % of Mobile Candidates Drop Non-Mobile Apply Processes; The HiringSite; Lorenz, Mary 7. Mobile Recruiting Statistics That Will Give You Pause 5 Developing Your Mobile Recruiting Strategy
6 Evaluating Your Existing Career Site Most career websites were built for traditional web browsers like Chrome, Safari and Firefox. Since computer screens are usually wider than they are tall, widescreen sites have room for columns. Forms can be filled out with a keyboard and buttons clicked with a mouse. Now, think about the last time you used a smartphone or tablet to go online. Viewing a website on a four-to-nine inch screen is a very different experience than looking at it on a full-sized monitor. Unless a site is optimized for smaller screens, there is usually a lot of pinching and zooming (plus a little hair-pulling) going on. If you re not sure if your career site is optimized for mobile, look at it from a candidate s perspective. Try applying to one of your open positions and consider the following. Does your site: Take a long time (more than 5 seconds) to load? Use large images or headers that fill up the screen? Rely on dropdown or hover menus for navigation? Have tiny links that can t easily be tapped with a finger and/or lots of popup boxes? Require applicants to zoom in to see all your content? If you answered yes to any of these questions, your site is not optimized for a mobile experience. 6 Developing Your Mobile Recruiting Strategy
7 Building a Mobile-Optimized Career Site As we mentioned in the previous section, viewing a site on a mobile device is very different than on a desktop. To catch and keep mobile applicants, your candidate experience needs to match their expectations. If you frustrate them with a poor UI, there s a good chance they ll leave as soon as they ve logged on. There are several options to consider when evaluating your mobile strategy. You can: a. Build a native mobile app b. Build a responsive site that automatically adjusts to fit a user s screen c. Auto-detect and redirect candidates to a standalone mobile site While building a native mobile app may seem like the best decision, it can be a costly and time-consuming mistake. A native application often takes months to create, and that s if you have the inhouse technical talent to do so. 8 Hiring a third-party developer is a possibility, but they won t have the same insight into your hiring needs as you do. And even after an app goes live, there s no guarantee it will meet your requirements. Candidates will need to Tip for Getting Started Implement a standalone mobile site to quickly kick-off your mobile initiatives. Standalone sites can be setup almost immediately, require no changes to your existing career site, and cost much less than other options. download and install it on their mobile 8. The Pros and Cons of Native Apps and Mobile Apps; About.com; Viswanathan, Priya Mobile-Web-Apps.htm 7 Developing Your Mobile Recruiting Strategy
8 device to apply to your positions, adding additional barriers to the application process. A responsive website will automatically adjust the width and content of a website to fit a user s screen. As with a native app, this approach may initially sound like a great solution, but it does come with significant risks. First, if your site is not already using responsive design, it needs to be redesigned and recoded from scratch (not something we recommend unless you have a large budget and a lot of time). Second, you need a way to sync candidates information to your existing Application Tracking System (ATS). And finally, if you don t have a corporate career site and/or are using a Facebook Brand Page, you ll still need a website where candidates can view your positions. The approach we recommend is to create a separate standalone mobile website that syncs with your ATS. It should be able to both push your jobs out to candidates and capture mobile applicants information on the go. Ideally your career site would recognize mobile visitors and automatically redirect them to the mobile version of your career site. There are many advantages for adopting this strategy. First, it can be set up quickly, at a minimal cost. Second, it provides an easy-to-navigate design that can significantly improve engagement with and conversion of mobile users. Third, it can be integrated into your existing ATS, ensuring you don t lose applicant data during the process. In the next section, we ll discuss the importance of integrating mobile with your existing ATS. Before After 8 Developing Your Mobile Recruiting Strategy
9 Integrating Your Applicant Tracking System Your ATS system can be both the blessing and the curse of your social and mobile recruiting strategies. While it s an integral part of most talent management systems, it s unlikely your ATS was optimized for mobile jobseekers. Simply said, this means most mobile devices can t access application tracking systems. And even if they can, it s unlikely that they ll have an acceptable user experience. Even if your ATS isn t mobile ready, there s no reason to put the brakes on your mobile strategy. With the right solution, you can bridge the gap between your ATS and your candidates expectations. Your ATS system can be both the blessing and the curse of your mobile recruiting strategy. To be successful on mobile, your ATS needs to be able to do three important things: a. Automatically import your open positions to your mobile site b. Allow candidates to start their application and complete at their own pace c. Sync submitted applicant data with your ATS While these seem like simple actions, they re not. Most application tracking systems don t have the right technology in place to support a simple sync. To fix these issues, you need to select a mobile solution that can both pull job data from and push applicant information to your ATS. This product would act as a bridge to your ATS, complimenting its unique features and adding to its functionality. 9 Developing Your Mobile Recruiting Strategy
10 If you don t have an existing ATS, your standalone mobile website can send submitted applications directly to your address. You can create a mobile form that captures the candidate s most important information so you can followup with them by or social media. 10 Developing Your Mobile Recruiting Strategy
11 Improving the Candidate Experience As you experienced for yourself, there s nothing more frustrating than trying to fill out forms on a tiny, touch-sensitive screen. A long application process, even if it s optimized for mobile, is still a poor candidate experience. 9 People react positively to things that are clear and understandable. DIETER RAMS Recreating your ATS experience for smaller screens is likely to cause more problems than it solves. While some ATS vendors claim their systems are mobile compatible, few to none offer a truly mobile optimized solution. Simply mirroring its existing structure clutters your mobile design, creates inefficiencies and leads to candidate drop-offs. To be successful, your mobile solution must provide a streamlined application process with clean, easy-to-use form fields. Offering mobile users the option to start the first few steps of their application on a mobile device and complete it from their desktop will maximize conversions. Ideally, a mobile solution would integrate with Dropbox, Google Drive or another cloud-based file sharing service so a candidate can easily upload their resume and complete the process on the go. 9. Ibid. 11 Developing Your Mobile Recruiting Strategy
12 Social Media and Mobile Recruiting: The Perfect Pair When it comes to recruiting, the importance of social media cannot be overstated. 10 Today, over 55% of Americans report they have a profile on one or more social networks. While millennials continue to lead social media adoption, the trend is gaining momentum across all generations, with adults ages growing at the fastest pace. But perhaps even more importantly, most users log in to social media networks with their mobile devices. Facebook is the most used at 74%, but Google and Twitter follow close behind at 56% and 48% respectively. 12 With over 1.3 billion users, 802 million of whom login daily, people spend more time on Facebook than any other Significantly more Americans (aged 12 years and up) have a social media profiles than those who do not. 11 website in the world. 13 The viral nature of social media makes it highly likely that users will share information with their connections. Companies who successfully integrate their social and mobile recruiting strategies can see a significant boost to their employer brand and a greater number of high quality applicants. In addition, organizations can encourage their employees to share open positions with their connections via mobile to further amplify their brand and drive candidate referrals. 10. Shocking New Social Media Statistics in America; Convince & Convert; Baer, Jay; Ibid Stats That Show Mobile Marketing Is Crucial for Your Business; Entrepreneur; Relander, Brett; June 10, 2014; Facebook Statistics; Statistics Brain; 12 Developing Your Mobile Recruiting Strategy
13 Summary The move towards a mobile dominated world has happened much faster than anyone could have anticipated. As more and more candidates use mobile for their job searches, employers must add mobile to their recruiting strategy or risk losing quality candidates, damaging their employer brand, and being seen as out-of-date. To take control of your mobile brand, you should consider implementing a high quality mobile recruiting solution one that ideally includes a standalone mobile site, simplified candidate experience, integration with your application tracking system, and compliments your social media recruiting strategy. See how Work4 can help you build your mobile recruiting initiatives. Visit us online at work4labs.com. Or contact us by at contact@work4labs.com or phone at +1 (877)
14 About Work4 powers social recruiting by making everyone a recruiter and everyone a candidate. We help thousands of companies including many Fortune 500 connect with talent on social networks. Through our strategic partnerships with Facebook and Twitter, our technology transforms social networks into a source of top quality talent, enabling enterprises to extend their employer brands, drive referrals organically and target specific profiles. Our dedicated team of social recruiting experts provides ongoing best practices and advanced analytics to ensure customer success. Work4 was established in 2010 and is backed by Matrix Partners and Serena Capital. Visit us online at work4labs.com.
Top Talent is Mobile. Are You?
Top Talent is Mobile. Are You? The Rise of Mobile Technology in Talent Acquisition JOB an ebook by: We turn to our smartphones and tablets for almost everything, and these mobile devices are well on their
More informationTop Talent is Mobile. Are You?
Top Talent is Mobile. Are You? The Rise of Mobile Technology in Talent Acquisition an ebook by: We turn to our smartphones and tablets for almost everything, and these mobile devices are well on their
More informationWednesday, July 17, 13. Tools to Supercharge Your Recruiting Efforts
Tools to Supercharge Your Recruiting Efforts About Me Director of Customer Development @ Entelo Webinar Agenda -Tools for email management -Basic pipeline trackers -Applicant Tracking Systems Tools for
More information5 Signs Your ATS is Dying
5 Signs Your ATS is Dying Introduction Applicant Tracking Systems (ATS s) come in a variety of manifestations touting a variety of features and claims. What they all have in common is that they aggregate
More informationPinterest has to be one of my favourite Social Media platforms and I m not alone!
Pinterest has to be one of my favourite Social Media platforms and I m not alone! With 79.3 million users, 50 billion pins and 1 billion boards it is host to an enormous amount of content. But many of
More informationMobile Marketing How to Get Your Share of $8 Billion in Mobile Bookings
INDUSTRY INSIGHT GUIDE Mobile Marketing How to Get Your Share of $8 Billion in Mobile Bookings Inside How to boost direct bookings Why you need a mobile-friendly site Pros & cons of mobile websites Pros
More informationHealthcare Recruiting with Social Media. Brought to you by
Healthcare Recruiting with Social Media Brought to you by Table of Contents Introduction 3 Healthcare Recruiting Best Practices 5 Reach Job Candidates in the Right Places, on the Right Devices 6 Use Targeted
More informationbest practices Social recruiting: Five tips to improve efficiency and get better results
best practices Social recruiting: Five tips to improve efficiency and get better results Social recruiting is just one aspect of a multi-channel recruiting strategy, but it s one you can t afford to overlook.
More informationTHE EVOLUTION OF MOBILE RECRUITMENT. What It Is, Why It Matters and Where To Start BROUGHT TO YOU BY
THE EVOLUTION OF MOBILE RECRUITMENT What It Is, Why It Matters and Where To Start BROUGHT TO YOU BY ABOUT THIS EBOOK Reality television, social media, e-mail, the Internet, the computer what do these things
More informationBricks And Clicks A Look At Today s Retail Marketing Trends
Bricks And Clicks A Look At Today s Retail Marketing Trends A Quick and Easy Guide to Digital Advertising for Local Businesses TABLE OF CONTENTS 3 4 7 11 The New Customer Path to Purchase The Rise of Mobile
More informationTRENDS IN MOBILE ADOPTION:
TRENDS IN MOBILE ADOPTION: AN ANALYSIS OF MOBILE RECRUITMENT EFFORTS ACROSS INDUSTRIES New research shows how fast mobile job search is growing; yet, the majority of top firms in their industries are not
More informationIs your Business Mobile-Ready? A quick audit to check your business website is mobile-ready
Is your Business Mobile-Ready? A quick audit to check your business website is mobile-ready Last year, Google earned $2.5 billion in annual revenue from mobile advertising (Source: Google) What s inside?
More information25 ways to boost your social media recruitment campaign: a hiring manager s guide
25 ways to boost your social media recruitment campaign: a hiring manager s guide #Hiring #Jobs Let s get started People buy from people Go where your customers (or in this case, candidates) are Re-visit
More informationWHAT IS SOCIAL RECRUITING? A Starter Guide Powered by
WHAT IS SOCIAL RECRUITING? A Starter Guide Powered by What is Social Recruiting? The term "social recruiting" can simply be defined as the process of attracting, finding, and hiring talent through the
More informationJobvite Hire: High Tech. The innovative recruiting solution that fuels your innovation. information@jobvite.com. Follow Jobvite:
Jobvite Hire: High Tech The innovative recruiting solution that fuels your innovation. Few industries today are as hot as high tech and few are as dynamic and competitive. The pace of technology growth
More informationJobvite Hire Review - The Next Generation of Recruitment
Jobvite Hire: Health & Sciences The revolutionary recruiting solution that keeps your hiring processes in good health. While Health & Science businesses are facing significant growth opportunities, both
More informationInbound Recruiting. Using Inbound Marketing Strategies To Recruit Top Talent
Inbound Recruiting Using Inbound Marketing Strategies To Recruit Top Talent Attracting the right job candidate to your company is like attracting the right customer to your products. If you can find the
More informationMobile Recruiting Playbook
Mobile Recruiting Playbook Everything You Need to Kickstart Your Mobile Recruiting Strategy talent.linkedin.com 1 Table of contents Introduction 03 Mobile recruiting by the numbers 04 The 3 pillars of
More informationPlanning a Responsive Website
Planning a Responsive Website Planning a website is important for both web designers and website owners. Planning your website before you start building it can save you time, keep your site code more accurate
More informationUsability for the new PC: Mobile Devices
Usability for the new PC: Mobile Devices By Nikhita Kumar Introduction The mobile phones that we carry with us all the time have evolved a lot with time. They have become increasingly sophisticated and
More informationBuyer s Guide to Hiring A Mobile Agency
Buyer s Guide to Hiring A Mobile Agency 11/1/2014 10 ESSENTIAL TIPS TO HIRE THE PERFECT MOBILE WEBSITE DEVELOPER By Ryan Boog CEO Happy Dog Web Productions This is not a guide for mobile-savvy folks, or
More informationBest Practices in Mobile Web Design
Best Practices in Mobile Web Design Mobilizing vs. Miniaturizing 1 P age www.3pmobile.com 201 2 5o9, Inc. Introduction If you are reading this primer, then you already know that Software- as- a- Service
More informationHow Business People can Create Mobile Apps without Programmers
How Business People can Create Mobile Apps without Programmers Today over 90% of Americans own a Smartphone, and close to half own a Tablet. These mobile devices have become the de facto standard devices
More informationHiring without hassle
Hiring without hassle Workable is everything you need to hire, in one place. From posting your job ad to managing candidates, it saves time on admin and creates time for people. WORKABLE IN BRIEF POST
More informationThe Mobility Factor MOBILE APPS POISED TO TRANSFORM THE RECRUITING INDUSTRY
The Mobility Factor MOBILE APPS POISED TO TRANSFORM THE RECRUITING INDUSTRY The use of mobile devices, including smartphones and tablets, is rising steadily. In many industries, from travel to retail to
More informationTHE SMALL BUSINESS SEO & PPC BLUEPRINT. 6 Quick & Effective Ways For Small Businesses To Improve Search Rankings & Drive Leads
THE SMALL BUSINESS SEO & PPC BLUEPRINT 6 Quick & Effective Ways For Small Businesses To Improve Search Rankings & Drive Leads TABLE OF CONTENTS 3 4 8 12 13 Introduction It Begins With SEO Maximize PPC,
More informationSocial Media Marketing for Local Businesses
Social Media Marketing for Local Businesses The average number of hours a U.S. consumer spends on social media per week. - PQ Media, 2013 Social is the Norm A lot has changed in the 10 years since Facebook
More informationThe creative recruiting solution for hiring creative people.
Jobvite Hire: Advertising & Marketing The creative recruiting solution for hiring creative people. What s so special about creative people? Everything. Creative candidates don t fit molds. Instead of standard
More informationINTRODUCTION TO THE WEB
INTRODUCTION TO THE WEB A beginner s guide to understanding and using the web 3 September 2013 Version 1.2 Contents Contents 2 Introduction 3 Skill Level 3 Terminology 3 Video Tutorials 3 How Does the
More informationStand OUT Stay TOP-of-mind Sell MORE
Stand OUT Stay TOP-of-mind Sell MORE Use the arrows to navigate through the pages. next 1/19 [close] Haley Marketing Solutions Get past HR and sell higher margin solutions...4 Build a KILLER website...5
More informationSage 100 ERP 2014 Connect your business.
Sage 100 ERP 2014 Connect your business. The foundation for connecting your business to provide a better customer experience, increase revenue, and make better business decisions New web and mobile functionality:
More informationTHE POWER OF MOBILE FOR RECRUITMENT. Barb Osier Breeser February 19, 2015
THE POWER OF MOBILE FOR RECRUITMENT Barb Osier Breeser February 19, 2015 Celebrating 25 Years in Business Our Services SMS & MMS Texting DIY Texting Platform 84444.com Mobile Advertising Mobile Websites
More informationBirdDog Applicant Tracking System
BirdDog Applicant Tracking System Recruitment & Hiring Simplified In today s challenging labor market, you need top talent to deliver exceptional customer value and grow your company. BirdDog s cloud-based
More informationRecruitment Software 101
Recruitment Software 101 What is Talent Acquisition? Once upon a time, personnel departments existed to simply find warm bodies to fill vacancies. Today, the best companies realize that success requires
More informationMastering Mobile Web with 8 Key Rules. Mastering Mobile Web with 8 Key Rules www.mobilelabsinc.com
Mastering Mobile Web with 8 Key Rules 1 2 Introduction When it comes to mobile web design and testing, mobility plays by a far different set of rules than the desktops of years past. Today we are challenged
More informationMOBILISE NOW AUSTRALIA. [pageuppeople.com] Are Australia s Top 100 Company Career Sites Ready? [global research]
[global research] MOBILISE NOW AUSTRALIA Are Australia s Top 100 Company Career Sites Ready? January 2015 [pageuppeople.com] Mobile devices and social media are shaping the future of talent acquisition.
More informationHowever, there has still been one serious limitation until now.
INTRODUCTION Social Media is now the dominant communication platform for just about everyone especially home buyers. The traffic they create is in the billions of hits per day and any agent/broker who
More informationChoosing Your ILS Partners. Making the Most of Your Online Advertising Budget
TM Choosing Your ILS Partners Making the Most of Your Online Advertising Budget Choosing Your ILS Partners Making the Most of Your Online Advertising Budget CONTENT Traffic and Leads... 1 User Experience...
More informationWebsite Promotion for Voice Actors: How to get the Search Engines to give you Top Billing! By Jodi Krangle http://www.voiceoversandvocals.
Website Promotion for Voice Actors: How to get the Search Engines to give you Top Billing! By Jodi Krangle http://www.voiceoversandvocals.com Why have a website? If you re busier than you d like to be
More informationBelow are several selections from Fridman s list.
Below are several selections from Fridman s list. To summarize the advantages of the MCenter MGuide surgical system September 2014 >> Volume 7, Issue 7 Corporate Profile: A Division of Farran Media, LLC
More informationWhy Your Job Search Isn t Working
Why Your Job Search Isn t Working 6 mistakes you re probably making and how to fix them I t s easy to think that your lack of success in finding a new job has nothing to do with you. After all, this is
More information1. Layout and Navigation
Success online whether measured in visits, ad revenue or ecommerce transactions requires compelling content and intuitive design. It all starts with the fundamentals: the key building blocks to create
More informationGuide To Successful Social Recruitment Through Refe r r a l s Page 1. White Paper. Guide To Successful Social Recruitment Through Referrals
Guide To Successful Social Recruitment Through Refe r r a l s Page 1 White Paper Guide To Successful Social Recruitment Through Referrals Guide To Successful Social Recruitment Through Referral s Page
More informationIncludes: Personalized analysis and advice for making http://210consulting.com more mobile-friendly
Personalized analysis and advice for making more mobile-friendly Includes: How mobile consumers see your current site Site Loading Speed Check Tips for online-only businesses Personalized advice for your
More informationSocial Media Get Beyond the Hype and Find Out the True Business Value
Social Media Get Beyond the Hype and Find Out the True Business Value Feb. 28, 2012 Social Media Get Beyond the Hype and Find Out the True Business Value Feb. 28, 2012 1 Webinar Audio Options Mic & Speakers
More informationAll can damage or destroy your company s computers along with the data and applications you rely on to run your business.
All can damage or destroy your company s computers along with the data and applications you rely on to run your business. Losing your computers doesn t have to disrupt your business if you take advantage
More informationAvature Employee Referrals Solution
Get Engaged to Talent version nº V9.1 Avature helps you tap into employees' social networks and increase their engagement in your ERP so that you can maximize the results of this powerful talent sourcing
More informationbest practices Employer Branding: Five tips to make your career site your #1 recruiting asset
best practices Employer Branding: Five tips to make your career site your #1 recruiting asset Competition for talent is fierce, and employer branding or communicating why your company is a great place
More informationSocial Media for Business and Professional Use. An Introduction to Queens Library s Presence on Today s Most Popular Online Communities
Social Media for Business and Professional Use An Introduction to Queens Library s Presence on Today s Most Popular Online Communities Why Should My Company Care About Social Media? It s a global phenomenon:
More informationInbound Marketing: Best Practices
423-797-6388 www.nektur.com mgmt@nektur.com Inbound Marketing: Best Practices We believe in empowering brands with the tools to achieve sustainable growth. Outline 1. 10 Suprising Facts 2. Email Marketing
More informationJob Board with Bullhorn REST API Integration
Job Board with Bullhorn REST API Integration Still have questions? Please visit our help center at helpme.haleymarketing.com. Here you can search our knowledgebase, view training videos, and submit support
More informationThe Future of Recruiting: The Ultimate Guide to Sales and Recruiting Software
The Future of Recruiting: The Ultimate Guide to Sales and Recruiting Software Index Recruitment Software: Helping You Find the Purple Squirrel Tools for Individuals Tools for Companies Sales Software:
More informationBacking up your digital image collection provides it with essential protection.
Backing up your digital image collection provides it with essential protection. In this chapter, you ll learn more about your options for creating a reliable backup of your entire digital image library.
More informationShould You Advertise at The Knot
Should You Advertise at The Knot and other things you should know about online advertising before you spend another dime! Chris Jaeger Marketing to Brides Online http://www.marketingtobridesonline.com
More informationMobile Website Design 5 Things You Need To Know! by Gabrielle Melisende
Mobile Website Design 5 Things You Need To Know! by Gabrielle Melisende Disclaimers / Legal Information All rights reserved. No part of this book may be reproduced, stored in a retrieval system or transmitted
More informationWHITE PAPER: RESPONSIVE WEBSITE DESIGN
WHITE PAPER: RESPONSIVE WEBSITE DESIGN Introduction: Why Responsive Design Is Essential for Your Website s Success Leading search engine research website Search Engine Watch cites a study by Telmetrics
More informationMobile Friendly Email Design
Mobile Friendly Email Design Create emails that look good on every device. A guide by Mobile friendly email design Contents Why Design for Mobiles?...3 You Must Optimise for Mobiles...4 Mobile User s Behvaiour...5
More informationGET AHEAD OF THE MOBILE HERD 5 BEST PRACTICES FOR MOBILE-OPTIMIZED MARKETING. ebook
GET AHEAD OF THE MOBILE HERD 5 BEST PRACTICES FOR MOBILE-OPTIMIZED MARKETING ebook The THE race RACE to TO mobile MOBILE has HAS become BECOME a stampede A STAMPEDE The rate of mobile adoption has eclipsed
More informationKEY PHASES. In Creating a Successful Mobile App
1 KEY PHASES In Creating a Successful Mobile App Strategy Design Development Marketing Maintenance Developing a Plan for Success In a Competitive Environment 2 table of contents introduction... 3 Strategy...4
More informationUSING MOBILE TECHNOLOGY TO GROW YOUR BUSINESS. Version 3.0
USING MOBILE TECHNOLOGY TO GROW YOUR BUSINESS Version 3.0 13 September 2012 What We Will Cover Today Overview of the Mobile Market SMS QR Codes Location Based Services Native apps Mobile websites Augmented
More information7 Questions to Ask Video Conferencing Providers
7 Questions to Ask Video Conferencing Providers CONTENTS Introduction...3 1. How many people can participate in your video conferences?...3 2. What kind of endpoints does the solution support or require?...4
More informationWhy New Business Development Needs Responsive Web Site Design
Why New Business Development Needs Responsive Web Site Design Not so long ago, people looking for information about a company or business would turn on their computer and start a search. Today, that same
More informationResponsive Web Design
Responsive Web Design FAQ: What You Need to Know About Going Responsive FAQ Introduction More than half of American adults own a smartphone and 63 percent of all cell phone owners use their phone to access
More informationWHITE PAPER. Be Active about Passives! Why Corporations need to rethink how they recruit for executive and strategic roles
WHITE PAPER Be Active about Passives! Why Corporations need to rethink how they recruit for executive and strategic roles Published by Dillistone Systems September 2015 Introduction Today, passive candidate
More informationHow to use Dropbox. What is Dropbox. Please read the University of Melbourne Guidelines on Dropbox and University Information prior to use.
How to use Dropbox Please read the University of Melbourne Guidelines on Dropbox and University Information prior to use. What is Dropbox Dropbox lets you easily share and collaborate on documents with
More informationAirangel s WiFi Portal Best Practice Guidelines Get the most out of your WiFi infrastructure
CONTROL PERSONALISE SOCIALISE www.airangel.com Airangel s WiFi Portal Best Practice Guidelines Get the most out of your WiFi infrastructure Contents Why is my portal design so important? Page 03 - You
More informationWhy Your Practice Needs a Mobile Website Interface Right Now and How To Make it Happen.
Online Marketing Suite See page 4 to get a FREE mobile report! Why Your Practice Needs a Mobile Website Interface Right Now and How To Make it Happen. www.practicedock.com Ph. 877-412-4324 Why Your Practice
More informationWindows 8.1 User Guide
Windows 8.1 User Guide This guide has been created to assist with lectures held in the ANU Information Commons. Further tips and training for using Windows 8.1 can be found on the IT Services website.
More informationOVERVIEW OF PREVUE HR S PRODUCTS & SERVICES
OVERVIEW OF PREVUE HR S PRODUCTS & SERVICES SUCCESSFUL HIRING DELIVERED THROUGH OUR PROVEN 3-STAGE PROCESS: Job Analysis Recruiting & Screening Interviewing & Hiring What We Do Over the last 10 years,
More informationWelcome to MailChimp.
Welcome to MailChimp. MailChimp is a powerful, easy way to send email newsletters. This guide will help you get your first campaign off the ground. We ll also offer tips for managing your list, viewing
More informationWhen did you first build your current ecommerce platform? Or when did you last upgrade or replatform?
Technological advances and social networking continue to transform the online shopping experience. Meanwhile shoppers expectations are set by the best-of-breed ecommerce sites they frequently visit. That
More informationQuick Reference / Install Guide v1.3
v1.3 Table of Contents License... 2 Supported Languages Disclaimer... 2 Roadmap... 2 Wordpress Support... 2 Twitter, Facebook / Social Media Support... 2 Installation... 3 Installation requirements...
More informationTop 10 Ways. Operational Software Can Boost a Contractor s Bottom Line
Top 10 Ways Operational Software Can Boost a Contractor s Bottom Line Top 10 Ways Operational Software Can Boost a Contractor s Bottom Line Switching to a new operational software solution is a big step
More informationTHE SIX GOTCHAS: COMMON MISCONCEPTIONS IN MOBILE APPLICATION DEVELOPMENT WHITE PAPER AUGUST 2010. Kony Solutions
WHITE PAPER AUGUST 2010 THE SIX GOTCHAS: COMMON MISCONCEPTIONS IN MOBILE APPLICATION DEVELOPMENT White Paper The 6 Gotchas: Common Misconceptions in Mobile Application Development Overview Companies recognize
More informationHOW TO LEVERAGE DIGITAL MARKETING IN THE HEALTHCARE INDUSTRY
HOW TO LEVERAGE DIGITAL MARKETING IN THE HEALTHCARE INDUSTRY The widespread distribution of digital technology has changed the nature of marketing. Businesses are now moving away from the distribution
More informationWordPress SEO 101 http://philacsinclair.com
WordPress SEO 101 http://philacsinclair.com Copyright All rights reserved worldwide. YOUR RIGHTS: This book is restricted to your personal use only. It does not come with any other rights. LEGAL DISCLAIMER:
More informationHubSpot CRM & Salesforce:
HubSpot CRM & What is the best solution for your company? Credits To BluLeadz inbound Marketing Company As a marketing agency, we are always speaking with business owners, marketing managers and sales
More informationThe Lukens Company Turning Clicks into Conversions: How to Evaluate & Optimize Online Marketing Channels
The Lukens Company Turning Clicks into Conversions: How to Evaluate & Optimize Online Marketing Channels Turning Clicks into Conversions: How to Evaluate & Optimize Online Marketing Channels We ve all
More informationEmail Marketing and the Mobile Consumer in Australasia A Jericho White Paper
Email Marketing and the Mobile Consumer in Australasia A Jericho White Paper Introduction Mobile is changing everything how we research, how we find information, how we communicate, how we purchase and
More informationSage 300 ERP 2014 Get more done.
Sage 300 ERP 2014 Get more done. Get more done by connecting your business, providing a better customer experience, and increasing revenue. New web and mobile functionality: driving better customer experiences
More informationJob Seeker Premium Playbook
Job Seeker Premium Playbook Table of Contents Welcome to Job Seeker Premium! At LinkedIn, we want everyone to find and land their dream job. We offer a variety of tools for all job seekers to find their
More informationInstall and End User Reference Guide for Direct Access to Citrix Applications
Install and End User Reference Guide for Direct Access to Citrix Applications Version 1.0 7/26/2013 This remote access end user reference guide provides an overview of how to install Citrix receiver (a
More informationYour Complete Social Intranet Buyer s Guide & Handbook
Your Complete Social Intranet Buyer s Guide & Handbook A growing business needs a good social intranet software platform. It helps you communicate and collaborate in one place. Read this ebook to get practical
More informationCreate, attract, retain and delight customers, profitably. HubSpot Connector
CRM for Marketing Create, attract, retain and delight customers, profitably Maximizer s built-in marketing tools mean you can simply and effectively plan, budget, execute, analyse and optimise all aspects
More informationCareerBuilder s Guide to Solving Common Recruitment Problems. Recruitment Software Problems. And 1 solution to fix them
CareerBuilder s Guide to Solving Common Recruitment s Recruitment Software s And 1 solution to fix them ou need to find people to staff your open positions. Unfortunately, you lack tools that make it easy
More information4 Steps to Getting Executive Buy-In for the Recruiting Platform You Need
Insight4theEnterprise Series Part 1: 4 Steps to Getting Executive Buy-In for the Recruiting Platform You Need ONTENTS Introduction 3 Framing the Discussion: We re Not Talking about an ATS 4 Step-by-Step
More informationThe A-Star Event Guide will provide you with some top tips for creating outstanding events.
The A-Star Event Guide will provide you with some top tips for creating outstanding events. From planning your event to promoting it, managing registrations and measuring your event success, this guide
More information5 WAYS TO DOUBLE YOUR WEB SITE S SALES IN THE NEXT 12 MONTHS
HIGH CONVERSION LAB 5 WAYS TO DOUBLE YOUR WEB SITE S SALES IN THE NEXT 12 MONTHS By Ryan Berg Head Profit Scientist at HighConversionLab.com The Struggle to Build a Thriving Online Business as the Internet
More informationTHE RECRUITMENT INDUSTRY ONLINE
THE RECRUITMENT INDUSTRY ONLINE AS A LEADING DIGITAL MARKETING AGENCY WITHIN THE RECRUITMENT INDUSTRY ENCENDO UNDERTOOK A STUDY IN MAY 2015 INTO THE ATTITUDES AND SPEND OF RECRUITMENT COMPANIES IN IRELAND
More informationPage 1. The Seven Deadly Sins of Recruiting
Page 1 The Seven Deadly Sins of Recruiting Table of Contents Introduction 3 I usually just find them and forget them. 4 I m supposed to track that? 5 I have enough prospective candidates today, so why
More informationBankrate s Best Practices for Rate Table Advertisers
In an effort to help our Rate Table advertisers generate more leads and convert a greater number of those leads, we ve compiled a list of best practices from key departments of the Bankrate team. Our expertise
More informationRecruiters. www.cv-library.co.uk 01252 810995 sales@cv-library.co.uk
Recruiters Introduction Using the internet to fuel your recruitment drive is becoming most employers favourite method of job vacancy advertising. With more candidates than ever looking for a fresh start
More informationCustomer experience, cost, and communication: here s what you need to look out for if you re considering unbundling your self care app.
Customer experience, cost, and communication: here s what you need to look out for if you re considering unbundling your self care app. Written by Alistair Woodward, 22nd July 2015 There s a new trend
More informationThe Why and How of Responsive Design
The Why and How of Responsive Design Why You Should Care About Responsive Web Design and How to Make the Transition Successfully WHITEPAPER I ntroduction As users have become more mobile, web trends have
More informationHow To Use Marketing Automation
The Missing Piece of Marketing Automation: Your Phone What matters most is the strategy and skill with which you use it. It s an ambition for businesses all over the globe: discover a way to market your
More informationThe 2014 Bottleneck Report on Enterprise Mobile
The 2014 Bottleneck Report on Enterprise Mobile What s the big bottleneck for enterprise mobile app development this year, and how do you get past it? 1 / 32 The 2014 Bottleneck Report on Enterprise Mobile
More informationAccessing your Exchange Mailbox using an Internet Browser
Accessing your Exchange Mailbox using an Internet Browser The best way to access your Exchange mailbox on a PC or Mac is by using Outlook. This isn t always possible, or convenient, but Exchange also allows
More informationThe mobile opportunity: How to capture upwards of 200% in lost traffic
June 2014 BrightEdge Mobile Share Report The mobile opportunity: How to capture upwards of 200% in lost traffic You ve likely heard that mobile website optimization is the next frontier, and you ve probably
More informationCreating a Facebook Page for your classroom is super easy! Here s how to get started!
Using Facebook Pages in the Classroom There are many ways that you can incorporate Facebook Pages to support and compliment what you teach both inside and outside the traditional classroom. For example,
More information