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1 Crat Chang 2015 Crat Chang Dsign Forums 2015 Crat Chang Dsign Forums to rgistr:

2 About Art Cntr Collg of Dsign Art Cntr Collg of Dsign, locatd in Pasadna, California, Unitd Stats, is on of th top dsign collgs in th world. Foundd in 1930, its Industrial Dsign and Automotiv Dsign programs ar rankd numbr on in th Unitd Stats. Th graduats of Art Cntr ar ladrs in thir filds around th world and hav introducd nw crativ practics for many gnrations. In th Film Industry, famous Art Cntr graduats includ th dirctors Michal Bay ( Transformrs ), Zack Snydr ( Man of Stl ) and Syd Mad ( Bladrunnr ). Art Cntr graduats hav bn Chif Dsignrs at all th major car companis around th world, including Chris Bangl (BMW), Kn Okuyama (Porsch), and Franz von Holzhausn (Tsla). Art Cntr graduats Yvs Bhar (Fusprojct), Laura Dy (Nik) and D Liu (MiPhon) hav achivd intrnational succss in product dsign and branding. Art Cntr Collg of Dsign has a long history of working closly with industry profssionals. In th 1990 s, Art Cntr workd with Samsung Elctronics to mak th company mor innovativ. From this collaboration, Art Cntr is crditd with changing th businss cultur of Samsung. Today, Art Cntr crats sponsord projcts and dsign storms with companis such as: Microsoft, HP, Disny, GE, Honda, BMW, Boing, Nstl, among many othrs. Mor: Crat Chang Dsign Forums to rgistr:

3 WORLD >>> CHINA Dr. Mark Britnbrg Spcial Assistant to th Prsidnt, formr Prsidnt of th Intrnational Council of Socitis of Industrial Dsign (Icsid) Innovation and crativity ar bcoming critical assts in China s global conomy. W ar proud to shar our xprinc and xprtis with Chins industry. Crat Chang About Crat Chang Dsign Forums Dr. Lorn M. Buchman Prsidnt, Art Cntr Collg of Dsign Art Cntr s position as a ladr in art and dsign ducation is in larg part du to arly ngagmnt with intrnational companis, artists, dsignrs and industry ladrs. Th Dsign Forums hav bcom an important and impactful way for us to continu working with and ducating popl across th glob who ar agr to succd in both profssional and prsonal ndavors. Art Cntr Institut of Dsign (ACID) in partnrship with Art Cntr Collg of Dsign, hld th first Crat Chang Dsign Forums in China (Bijing), Sptmbr 26-28, Th Crat Chang Dsign Forums hav stablishd a stratgic partnrship with th Bijing Industrial Dsign Cntr (BIDC). Th nxt Crat Chang Dsign Forums will tak plac in 2015, bginning in April. Th focus of th forums is to nvision th futur of crativity and dsign and to tach mrging practics in China from thr aspcts of th cultur industry,thy will b taught by prominnt Art Cntr Collg of Dsign alumni with distinguishd rputations in thir filds. Th Crat Chang Dsign Forums will offr knowldg and insight of dsign practics to all popl working in th cultur industris, including dsignrs, filmmakrs, businss xcutivs and ladrs to gain global comptitiv advantag in thir filds. Art Cntr graduats will shar thir crativ practics and businss insight with innovativ Chins companis. This yar, th profssional filds will b Transportation Dsign, Product Dsign and Stratgy, Concpt Dsign, Film Dirction and Production, and Communication and Branding Dsign. Onc again, th Forums will b taught by intrnationally prominnt alumni of Art Cntr Collg of Dsign. Th 2015 Forums will b hld in Bijing and Shanghai. To rgistr for th 2015 Crat Chang Dsign Forums, go to or n.acidbj.com 2015 Crat Chang Dsign Forums to rgistr:

4 Branding+ Dsign Stratgy Sptmbr 26-28, 2014 From Lft to Right: Tim Kob (Foundr and CEO,Eight Inc.) Andy Ogdn (Chair of th Graduat Industrial Dsign dpartmnt, Art Cntr Collg of Dsign) Florian Dnglr (Ownr of Florian Dnglr Dsign) Photo of forum Transportation Dsign Sptmbr 26-28, 2014 From Lft to Right: Chris Bangl (Managing Dirctor, Chris Bangl Associats) Goff Wardl (Chair of th Graduat Transportation Dsign dpartmnt, Art Cntr Collg of Dsign) Mark Djordjvic (Ownr of Mark DjordjvicI Inc.) Photo of forum Visual Storytlling Dsign Sptmbr 26-28, 2014 From Lft to Right: Nvill Pag (Foundr of Th Vis Dv Factory) Tim Flattry (Chair of th Entrtainmnt Dsign dpartmnt, Art Cntr Collg of Dsign) Kn Aguado (Profssor of Film/TV Dpartmnt at Art Cntr Collg of Dsign) Photo of forum 2014 Crat Chang Dsign Forums 2015 Crat Chang Dsign Forums to rgistr:

5 Larn to Crat Influnc Chang 2015 Crat Chang Dsign Forums to rgistr:

6 Industrial Dsign Forums Transportation Dsign Forums ID-1 Product Dsign Stratgy TRA-1 Extrior Dsign Dat Apr. 22, 2015 (Bijing) Apr. 23, 2015 (Bijing) Dat Apr. 25, 2015 (Shanghai) Apr. 26, 2015 (Shanghai) Apr. 27, 2015 (Shanghai) Spakr Crating Comptitiv Advantag with th Futur Forsight Mthodology Lloyd Walkr (Dsign Stratgist and Futurist) Andy Ogdn (Chair of Graduat Industrial Dsign, Art Cntr Collg of Dsign) Dsign on th World Stag : A bhind th scns look at Nik s dsign approach for th Brazil World Cup 2014 and th London 2012 Olympics, th two largst sporting vnts in th world. Martin Lotti (Vic-Prsidnt, Dsign/ Global Crativ Dirctor / Nik Global Football) Spakr Automotiv Styling and Branding in China and th Dsign of Futur Urban Mobility Kn Okuyama (Kn Okuyama Dsign, CEO) Automotiv Extriors Dsign and th Dsign of Usr Exprinc Pirr Lclrcq (VP at Grat Wall Auto) Eric Nobl (Foundr of THE CARLAB) Fundamntals of Excllnc: Dsignr > Dsigning > Dsign Mark Djordjvic (Instructor at Art Cntr) Lloyd Walkr, Andy Ogdn Martin Lotti Kn Okuyama Pirr Lclrcq, Eric Nobl Mark Djordjvic ID-2 Product Dsign Stratgy/ Branding Stratgy TRA-2 Intrior Dsign Dat Spt 19, 2015 (Shanghai or Hangzhou) Spt 20, 2015 (Shanghai or Hangzhou) Dat Jul (Shanghai) Jul. 25, 2015 (Shanghai) Jul. 26, 2015 (Shanghai) Crat Powrful Intrnational Brands by Undrstand your Products and Usrs Undrstand th Ky Stratgis and Idas to Crat a Succssful Businss Automotiv Intriors and th Dsign of Usr Exprinc Automotiv Intriors and th Dsign of Usr Exprinc Dsign Journy: Oprational Stratgy and Practic Spakr Gordon Bruc (Ownr, Gordon Bruc Dsign and Dsign Consultant) D Liu (Co-foundr and Vic-Prsidnt of Mi Company) Spakr Richard Chung ( Vic-Prsidnt, Industrial Dsign, global Intriors Johnson Controls) Mark Djordjvic (Instructor at Art Cntr) Gordon Bruc, othrs D Liu Richard Chung Mark Djordjvic Mark Djordjvic Entrtainmnt Dsign Forums TRA-3 Dsign Procss ENT-1 Dat Sci-fi movi concpt dsign Apr. 23, 2015 (Bijing) Apr. 24, 2015 (Bijing) Dat Sp. 18, 2015 (Shanghai) Sp. 19, 2015 (Shanghai) Sp. 20, 2015 (Shanghai) Futur Automotiv Trnds in Manufacturing Dsign Procss and Stratgy Human Endavor: th Dsign Profssion and its Futur Th Kys to Movi Concpt Dsign--Concpts, Charactrs and Storis for Scinc Fiction Movis Th Kys to Movi Concpt Dsign--Concpts, Charactrs and Storis for Scinc Fiction Movis Spakr Goff Wardl (Chair of Graduat Transportation Dsign at Art Cntr) Mark Djordjvic (Instructor at Art Cntr) Spakr Tim Flattry (Concpt Dsignr and Chair of Entrtainmnt Dsign at Art Cntr Collg of Dsign) Mark Crash McCrry (Concpt Dsign Artist, Calypso Productions) Goff Wardl Mark Djordjvic Mark Crash McCrry, Tim Flattry Mark Crash McCrry, Tim Flattry Communication Dsign Forums ENT-2 Concpt Dsign COM-1 Transmdia Dsign Dat Spt 19, 2015 (Shanghai or Hangzhou) Spt 20, 2015 (Shanghai or Hangzhou) Dat Jul 20, 2015 (Bijing) July 21, 2015 (Bijing) Nw Visions: Concpt Dsign in Movis and Gams Visual Play: Onlin Intractiv Gam Dsign and Dvlopmnt Th Valu of Multi-mdia Dsign to Crat Global Chins Influnc Global Journy: th Intrnationalization of Intrnt Companis Dsign Spakr Ryan Church (Concpt Dsign Artist, Graduat of Art Cntr Collg of Dsign) Spakr Nik Hafrmaas (Chair of Graphic Dsign, Art Cntr Collg of Dsign) Gtika Agrawal (Crativ Dirctor at R/GA) Ian Sands (Foundr Managing Partnr at Pilot) Ryan Church Nik Hafrmaas, Gtika Agrawal Ian Sands 2015 Crat Chang Dsign Forums to rgistr:

7 Industrial Dsign Industrial Dsign Andy Ogdn Lloyd Walkr Martin Lotti Gordon Bruc D Liu Chair of Graduat Industrial Dsign Art Cntr Collg of Dsign Dsign Stratgist and Futurist Prcurv, LLC. Vic-Prsidnt, Dsign/ Global Crativ Dirctor / Nik Global Football Ownr, Gordon Bruc Dsign and Dsign Consultant Co-foundr and Vic-Prsidnt of Mi Company Andy Ogdn is th formr Vic Prsidnt, Excutiv Dsignr for Walt Disny Imaginring R&D and an influntial automobil dsignr for Honda Rsarch of Amrica. H is an innovation consultant and sinc 2005 has dsignd and ld Art Cntr s world rnownd Graduat Industrial Dsign Program, th top-rankd program in th U.S. Ogdn has mor than 25 yars of profssional R&D xprinc and markt succss in th aras of consumr products, transportation, ntrtainmnt, intractiv mdia and ducation. H is th principl invntor of svn U.S. invntion patnts for immrsiv displays, human intrfac systms, robotics, and motion simulation. H is a graduat of Art Cntr Collg of Dsign, B.S. Industrial Dsign, Transportation and th Excutiv Managmnt Program, UCLA Andrson School of Managmnt. Lloyd Walkr is an xprincd xcutiv, ntrprnur, and crativ capitalist who invnts futur products, systms, and businss modls. H is th Prsidnt of Prcurv, LLC, an innovation managmnt firm providing ladrship and acclration for nw initiativs. Walkr has practicd human cntrd dsign for mor than 30 yars hlping to crat walth and businss valu for clints and partnrs. His clints hav includd NASA, Disny, Honda, Nwll Rubbrmaid, Livstrong, Dmand Mdia, Zynga, and many othrs. Walkr is a faculty mmbr at th Art Cntr Collg of Dsign s Graduat Industrial Dsign Program. H has an M.S. in Studis of th Futur from th Univrsity of Houston, and a B.S. in Industrial Dsign from Art Cntr Collg of Dsign. As th V.P. Dsign and Global Crativ Dirctor at Nik, Martin Lotti sts th long trm vision and sasonal Crativ Dirction across Footwar, Apparl and Equipmnt for Nik Global Football. H lads a global tam of dsignrs to build cohsiv sasonal collctions that dlivr on prformanc faturs, innovation and businss nds. Lotti was born and raisd in Fribourg, Switzrland. H rcivd his formal industrial dsign ducation from Art Cntr Collg of Dsign and also compltd Stanford s Excutiv Program. Lotti s work is part of th prmannt collction at th San Francisco Musum of Modrn Art and th Smithsonian s Coopr-Hwitt National Dsign Musum. His dsigns hav bn rcognizd with multipl intrnational dsign awards. Tim Magazin calld him Nik s Crativ Whiz and th Curator of th Guggnhim Musum calld him On of th most giftd dsignr of his gnration. Gordon Bruc is an intrnationally rcognizd dsignr and th Ownr of Gordon Bruc Dsign. H has workd in Europ, Asia and th U.S. with multinational corporations on a wid rang of products airplans, offic products, computrs, mdical products, intriors, vhicls and furnitur. H has also consultd with clints such as IBM, Mobil Oil, Polaroid, Simns, Samsung, Lnovo, Porsch Dsign, and GE. Bruc was hird by Samsung to srv as thir Product Dsign Chairman for th Innovativ Dsign Lab of Samsung and srvd as Chairman of Lnovo s Consulting Dsign Committ. Bruc s dsigns hav bn collctd by th Musum of Modrn Art (MoMA), th Cntr Gorgs Pompidou, th Smithsonian s National Musum and th Victoria and Albrt Musum. Gordon Bruc is a graduat of Art Cntr Collg of Dsign and rcntly rcivd Art Cntr s Liftim Achivmnt Award. Liu is in charg of dsign stratgy, industrial dsign, graphic and packaging dsign and invstmnt and corporat stratgy of consumr products at Xiaomi Corporation. H lads th dsign of handst and mobil accssoris, achiving sals of 7.3 million handsts and a rvnu of 12.6 billion RMB in Liu has won many intrnational dsign awards, including th Osaka Intrnational Dsign Comptition, Rd Star Dsign Award, LG Intrnational Dsign Comptition, and th China Top 10 Entrpriss for Dsign, and th PlasticLin Dsign Award in Italy. Liu arnd a Mastr s dgr in Industrial Dsign at Art Cntr Collg of Dsign in Pasadna, California, and a Mastr s dgr in Mchanical Dsign at Bijing Institut of Tchnology. H was th Chair and Co-foundr of th Industrial Dsign Dpartmnt at Univrsity of Scinc and Tchnology Bijing Crat Chang Dsign Forums to rgistr:

8 Entrtainmnt Dsign Communication Dsign Tim Flattry Mark Crash McCrry Ryan Church Nik Hafrmaas Ian Sands Gtika Aguawal Chair of Entrtainmnt Dsign Art Cntr Collg of Dsign Concpt Dsignr Calypso Productions Concpt Dsignr Chair of Graphic Dsign Art Cntr Collg of Dsign Foundr Managing Partnr Pilot Crativ Dirctor R/GA Tim Flattry is a multi-talntd crativ concpt artist and dsignr with xprtis in concpt dvlopmnt, dsign, fabrication and story for th ntrtainmnt industry. In a carr spanning mor than 25 yars, h has workd on som of th biggst films for som of th most famous dirctors in th world including Stvn Spilbrg, Robrt Zmckis and Michal Bay. Among th numbr of highly anticipatd films h has workd on ar Star Trk 3, Tomorrowland and Captain Amrica: Wintr Soldir. Prviously h has dsignd custom vhicls such as th Batmobil for Batman Forvr, Th Fantasticar for Fantastic Four: Ris of Th Silvr Surfr, th Amphibicoptr and othr vhicls for A.I. Artificial Intllignc. Mark Crash McCrry is on of Hollywood s lading and most imaginativ Concpt Dsignrs. H has workd on many of th most wllknown and financially succssful films in Hollywood history, giving vision to many of th most famous Film Dirctors of our tim, including: Trminator 2, Batman Rturns and Edward Scissorhands, Jurassic Park and Jurassic Park: Th Lost World (with Stphn Spilbrg), Hulk, and Disny s Pirats of th Caribban. McCrry s work on th Jurassic Park films ld to sals of mrchandis, vidos and thm park rids approaching U.S.$2 billion. His work has bn faturd in Cinfx Magazin, Th Hollywood Rportr, Daily Varity and Barbara Waltrs Most Fascinating Popl. McCrry graduatd from Art Cntr Collg of Dsign with a dgr in Illustration. Ryan Church is a rnown Concpt Artist and Art Dirctor for th ntrtainmnt industry. His films includ Star Wars, Avatar, Star Trk, Transformrs, War of th Worlds and many othr movis and vido gams. As a frlanc Concpt Artist, Church s clint list includs th top film and ntrtainmnt studios in th industry: Paramount Studios, Univrsal Picturs, Mattl, Sony Picturs, Blu Sky Studios, Bay Films, Lightstorm Entrtainmnt, Walt Disny Animation Studios, Dino d Laurntiis Company, Digital Domain, and Elctronic Arts, among many othrs. Church graduatd from Art Cntr Collg of Dsign. Nik Hafrmaas is an intrnational award-winning artist, dsignr, and ducational ladr. As th Graphic Dsign Dpartmnt Chair at Art Cntr Collg of Dsign, h lads a faculty of ovr 40 profssional dsignrs and 300 studnts, Nik has cratd a nw curriculum, fusing print and packaging, motion and intraction dsign into Transmdia Dsign. This innovativ program works across both mrging and traditional mdia from data visualization to intractiv spatial installations to crat an motionally powrful xprinc. His Los Angls basd artist platform Ubrall Intrnational producs data-drivn art installations convrging digital mdia and spatial xprincs, including th data-drivn sculpturs Cloud for San Jos Intrnational Airport and AirFild for Atlanta Intrnational Airport. As formr principal and Chif Crativ Officr of Triad Brlin h cratd pavilions for th World Expo2000 and for th Swiss Expo02. With a background in usr-xprinc dsign and tchnology R&D, Ian Sands has 20 yars of xprinc invnting and dsigning long-trm futurs and nxt gnration softwar solutions. Sands spnt 15 yars at Microsoft whr h foundd and hadd th company s Envisioning ffort. Microsoft s Envisioning group was rsponsibl for driving Microsoft s 10-yar productivity vision and stratgy. Sands work was rcognizd as playing a pivotal rol in how Microsoft alignd to r-imagin and unify long-trm visions for th company. Sands nw company, Pilot Lab, is a tchnology concpt lab focusing on product incubation, joint vnturs and consulting. Clints includ Microsoft, Skyp, Parson, Spotify, Dlta Airlins and th privat offic of Bill Gats. Ian Sands is a graduat of Art Cntr Collg of Dsign. Gtika Agrawal is th Crativ Dirctor at R/GA Nw York, with ovr 10 yars xprinc dsigning intractiv products, srvics, spacs and communications for global brands such as Lincoln Cntr for th Prforming Arts, MastrCard, MTV, Disny, Samsung, Nokia, Microsoft, AARP, Barns & Nobl and Walmart. Hr tam s work has bn faturd at TED India, Fast Company, CES and won svral industry awards including 2013 Canns Silvr Lion. Sh is part of th R/GA Connctd Dvics Acclrator Srvics Tam that hlpd launch startups in connctd dvics and Iot spac in 2014 and Sh holds a Mastrs in Industrial Dsign from Art Cntr Collg of Dsign., California and a Bachlors in Intrior Architctur from CEPT, Ahmdabad, India Crat Chang Dsign Forums to rgistr:

9 Transportation Dsign Transportation Dsign Kn Okuyama Eric Nobl Pirr Lclrcq Mark Djordjvic Richard Chung Goff Wardl Industrial Dsignr KEN OKUYAMA DESIGN, CEO Kn Okuyama is an intrnationally famous Industrial Dsignr and th foundr and CEO of Kn Okuyama Dsign. Kn has workd as a Chif Dsignr for Gnral Motors, a Snior Dsignr for Porsch AG, and as Dsign Dirctor for Pininfarina S.p.A., whr h was rsponsibl for Frrari Enzo, Masrati Quattroport and many othr cars. H is also known for numrous products such as motorcycls, furnitur, robots and architctur. Kn also producs cars, ywar, intrior products undr his original brand. Kn has also a publishd author of many books on dsign. Kn Okuyuama is a graduat of Art Cntr Collg of Dsign. Foundr, THE CARLAB Nobl is Foundr and Prsidnt of Th CARLAB, an advancd automotiv consulting firm which hlps manufacturrs and supplirs plan and dsign nw vhicls. Foundd in 1999, it is th most influntial auto product consultancy in North Amrica, srving carmakrs from Nissan to Frrari, Toyota, VW, Honda and Subaru, in addition to industry supplirs such as Continntal, global auto clubs and th nrgy industry. Nobl is also Profssor of Vhicl Tchnology at Art Cntr Collg of Dsign, whr most of th world s top car dsignrs ar traind. H is a frqunt mdia commntator and analyst on th auto industry, and a mmbr of th Motor Prss Guild. Vic-Prsidnt Grat Wall Auto Company Pirr Lclrcq is currntly th V.P. and Had of Dsign at Grat Wall Motors. H is in charg of dsign and global brand quality. As h said to Car Dsign magazin: this is a vry intrsting tim for th Chins car industry, and th ons who build thir own idntity and history will surviv th tst to tim. Lclrcq was Dsign Chif at BMW in Munich, Grmany. At BMW, h is crditd with th highly succssful and award-winning dsigns of th BMW X5 and th X6. Lclrcq was born Blgium. H is a graduat in Transportation Dsign from Art Cntr Collg of Dsign. Adjunct Profssor Art Cntr Collg of Dsgin Mark Djordjvic is th Ownr of Mark Djordjvic, Inc. H rcivd his dsign dgr at Art Cntr Collg of Dsign. H workd at BMW Dsignworks USA and at various studio locations in Europ, h workd on th dsign of BMW concpt and production cars, and Mini, MG and Land Rovr modls. At BMW, Djordjvic was known xtrior dsigns of Rolls-Royc Phantom, th markt ladr in th supr luxury sctor, and Rolls-Royc 100EX. His work also includs th xtrior dsigns of th Phantom Drophad Coupé and th Phantom Coupé. Th car was acclaimd by BBC Top Gar magazin as th bst car in th world. Th bspok 100EX has bn haild by Esquir magazin as th finst car vr to bar th Spirit of Ecstasy mascot and, thrfor, th bst luxury car vr. Vic-Prsidnt Industrial Dsign, global Intriors, Johnson Controls As th V.P. of Global Intrior Dsign for Johnson Controls, Richard Chung is on of th lading xprts in th world on intrior automotiv dsign and consumr xprinc. Until 2013, h was th V.P. of Industrial Dsign Asia Pacific, lading Advancd Sals, Markting and Dsign. Prviously h hld th position of dsign managr for N.Amrica Small Car studio in Ford Motor Company, latr in charg of Ford s global craftsmanship. Chung arnd a B.S. dgr in Transportation Dsign from Art Cntr Collg of Dsign in Chair of Graduat Transportation Dsign, Art Cntr Collg of Dsign Goff Wardl is currntly th Excutiv Dirctor of Graduat Transportation Dsign at Art Cntr Collg of Dsign. Wardl graduatd in vhicl and mchanical nginring and thn attndd th Royal Collg of Art s Vhicl Dsign Mastr s program in London. H spnt 20 yars working with diffrnt car and vhicl manufacturrs around th glob. Ths companis includd British Lyland, Chryslr, SAAB, Intrnational Automotiv Dsign, Ford Australia, Tatra of th Czch Rpublic and TVS Motor in India. H consults to transportation companis and rsarch groups around th world. Wardl is a frqunt prsntr at intrnational confrncs rlatd to transportation, sustainabl mobility and dsign Crat Chang Dsign Forums to rgistr:

10 Advisor Board : Stratgic Partrnrship Support Mdia Support Dr. Lorn Buchman Prsidnt Art Cntr Collg of Dsign Dr. Mark Britnbrg Spcial assistant to Prsidnt, Formr Prsidnt at ICSID Yankang Zhng Formr Prsidnt Tsinghua Univrsity Dongliang Chn Dirctor, Bijing Industrial Dsign Cntr Ning Liu Th Scrtary-Gnral Chins Industrial Dsign Assisation Xiao Hu Th Scrtary-Gnral, Intraction Dsign Committ Andy Ogdn Chair of Graduat Industrial Dsign, Art Cntr Collg of Dsign Tim Flattry Chair of Entrtainmnt Dsign, Art Cntr Collg of Dsign Goff Wardl Chair of Graduat Transportation Dsign, Art Cntr Collg of Dsign Ross LaManna Chair of Graduat and Undrgraduat Film, Art Cntr Collg of Dsign Scott Robrtson Concpt Dsignr Formr Chair, Art Cntr Collg of Dsign D Liu Co-foundr, Vic Prsidnt Mi company Xuan Yu Crativ Dirctor Walt Disny Imaginring, Shanghai Sam Wang CEO Phnom Films Our oprtation tam: Lan Yu Mannaging Dirtor M.S in Graduat Industrial Dsign from Art Cntr Collg of Dsign, B.S. at Industrial Dsign from Bijing Institut of Tchnology Fng Zhu Oprational managr M.S in Mdia communication from th London School of Economics and Political Scinc, B.S in Applid communiction from Univrsity of Nwcastl Upon Tyn Ann Xu CFO Businss Control, Financ, Global Rvnu Consolidation, Structurd Financ, IPO xprinc; AICPA; CICPA. M.S. from Univrsity of Notr Dam. Dr. Yi Zhng Co-Foundr and CFO at Nookstr, Co-fonndr of Baih, Vntur Dirctor at Lightspd Vntur Partnrs M.S, from Univrsity of California, Brkly Ph.D. Univrsity of California, Davis Contact: Addrss: Room102, No 28 Xinwaidaji,Xichng District, Bijing, , China Phon: wbsit: Wchat: cratchang 2015 Crat Chang Dsign Forums to rgistr:

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