Retail Concept Ideas Competition

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1 Retail Concept Ideas Competition Objective JTC Corporation is organizing an Ideas Competition for young and creative designers to envisage a new and exciting retail concept to redefine Singapore s shopping landscape. The Competition calls for new, fresh and innovative ideas for out-of-the-box unconventional retail design concepts. The design should be seen as an attractive and unique development that stands out from the usual malls and big box typology of retail developments found in Singapore, and offer a differentiated, street-based shopping experience. The design should also consider the affordability of spaces and support facilities required for local designers. Please refer to Design Brief & Technical Requirements for more details. We welcome participants to be bold and creative in envisioning possibilities and developing compelling ideas for a new retail experience to be enjoyed by locals & tourists alike. The Site For the purpose of this competition, a hypothetical site has been created to assimilate the typical site context of a shopping belt. The site has a land area of 0.18ha and is a prominent corner site surrounded by major shopping complexes. When planning for vehicular access into the site, students should consider using the minor road as the main access point. Please refer to CAD drawing for site measurements. Site Plan

2 Site Parameters & Technical Requirements Participants shall refer to the following planning parameters to guide their design proposals. Site Area 0.18 hectares Gross Floor Area (GFA) Phase 1 2,000m 2 + Phase 2 2,000m 2 (future expansion) Commercial Facilities Phase 1 Total 1,100m 2 GFA for designers showcase, artisanal workshops & event hall Total 150m 2 GFA for F&B spaces Phase 2 will adopt the same profile as Phase 1. Loading Bays 1 loading/unloading space per 4,000m 2 The following are additional items that students should consider in their design: Building Form and Spatial Quality The building form and massing is to be low-rise and of intimate scale. A high degree of ground level porosity is encouraged to relate to activities and pedestrians at the street level. The retail spaces are envisaged to be interwoven with greenery, public walkways, seating areas and pockets of public spaces, to provide a street-based shopping experience that offers a sense of discovery through the site. Public Space The development is to incorporate functional public spaces that can be used for temporary events, outdoor cafes, public seating, etc. Weather protection and connectivity Weather protected access from surrounding buildings is to be considered Vehicular servicing and access The site will adopt a car light approach; no provision of carpark lots will be required. However, loading/unloading facility is still required. Greenery The design is to incorporate generous greenery; students should consider different types of greenery strategies to provide a unique shopping experience in a green setting.

3 Design Brief The design proposal is to consider the scalability of design, allowing for future expansion on site when there is a high demand for such spaces. Participants are therefore advised to work on a 2-phase design project. Phase 1 Phase 1 works will consist of a development with a total gross floor area (GFA) of 2,000m 2. The total GFA shall be apportioned as 1,100m 2 for designers showcase, artisanal workshops & event hall, 150m 2 for F&B spaces, and remaining GFA for service areas and circulation. We envisage the tenants of these spaces will adopt a short term residency. As such, participants should incorporate some form of adaptability and flexibility in design, allowing for spaces to be easily reconfigured by retail operators according to season and festivities. Phase 2 The design proposal should allow for the possibility of future expansion and additional space through a Phase 2 development to accommodate an increase in the number of tenants occupying the development. The design for Phase 2 should consider the buildability of development, exploring technologies which will minimize noise and physical disruptions to on-going operations in the existing Phase 1 development. Space Provision The proposed design is to explore a unique and exciting street retail experience in the design of spaces. During the design process, the participants should conduct a survey with the shoppers or passers-by on their aspirations in new retail experiences; to understand the end-usersers-by on their aspirations in new retailin existing commercial developments and can be potentially implemented in the design. In totality, the design should consider the following: Novelty - Design should not be run-of-the-mill and create a new retail experience. The design is encouraged to explore a sense of experimentation and temporality that would be inviting to start-ups and entrepreneurs. Scalability - Design should demonstrate consideration for future expansion, and plan for the scalability of project in future. Buildability & constructability plan for buildability of the structure and explore using prefabricated components and technologies. Sustainability - The design should examine a closed loop paradigm, ecological and resilience attributes in their solution. Flexibility & Adaptability - layout should be flexible and bear consideration to the ever-changing dynamics of retail industry. Relationship to Context The design should demonstrate sensitive consideration of the place, climate and cultural context. Feasibility - The rigor of the research and criticality of design in achieving the objectives.

4 The Design Review Panel will judge the submissions along the abovementioned. Briefing at JTC Corporation A briefing will be held on the 29 July 2015, 1-3pm, at JTC Corporation, Level 2 Theatrette to elaborate on the design brief and answer any queries. Participants are encouraged to attend this briefing. Address: JTC Summit, 8 Jurong Town Hall Road, (s) Participation WHO MAY PARTICIPATE The Competition is open to all students currently pursuing an Honours or Masters degree in Architecture in National University of Singapore (NUS) & Singapore University of Technology and Design (SUTD). Students may choose to submit the proposal individually or as a team. Only one proposal will be allowed per competition entry. REGISTRATION PROCESS Interested students are required to register for the competition with the relevant universities JTC i3 centre before submitting their entry. Upon completion of online registration, participants will immediately receive their registration confirmation and registration number. The registration number must be printed out and attached to the back of the submitted panel and CD. Please do not include any personal identification on the panel and CD. Panels and CD that are marked with personal identification will be disqualified. Submission Requirements Each proposal is required to submit 2-4 A1 panels (mounted) outlining the vision and objectives of the design proposal. The proposal must include the following: 1. Registration number words description of the proposal 3. Summary of site analysis, illustration of programmatic studies 4. Illustration of design strategies, sustainable strategies, phasing & construction methodology 5. Technical details such as total site area, gross floor area and plot ratio for both phases, number and size of retail units, detailed GFA breakdown per space type (showcase, F&B, event hall, etc.) 6. Site plan, floor plans, sections, and elevations to illustrate design concept (scale bar to be provided next to drawings)

5 7. Artist impressions and interior perspectives 8. A 1:100 scale physical model 9. Any other images, drawings, sketches to further illustrate design concept The hardcopy submissions shall be accompanied with a thumb drive, CD, or DVD compiling all digital data of submitted entry. The digital data shall consist of the following: Word document indicating registration number and 300 words description of proposal All submitted A1 panels in PDF format. Each panel should be 300dpi and CMYK mode. Flattened and low resolution formats will not be accepted. Submission Deadlines All submissions are to be enclosed and delivered via courier service to: Retail Concept Design Competition JTC Corporation The JTC Summit 8 Jurong Town Hall Road Singapore Closing Date for all submissions will be on the 7 October Proof of meeting the deadline will be verified using the official date stamp of 7 Oct 2015, Wednesday as the dispatch date indicated on the courier document or receipt. Judging & Awards All submitted proposals will be assessed by a Design Review Panel. Shortlisted students may be subsequently required to present their respective designs for the competition to the Design Review Panel. The judging panel reserves the right not to award certain prizes depending on the quality of submissions received. In addition, other excellent or interesting entries may be selected by the panels to be featured in an exhibition following the competition. The decisions of the judging panels are final. The Design Review Panel will select 3 winning design proposals. The winners will be awarded monetary prizes. 1st Prize Winner - SGD$3,000 2nd Prize Winner - SGD$2,000 3 rd Prize Winner - SGD$1,000

6 Rules ANONYMITY The sponsors of this competition will protect the integrity of its process vigorously. Competitors must not communicate with any member of the judging panel about the competition in any way until a public announcement of the winners is made. Any competitor or member of the judging panel found in active violation of this rule will be disqualified immediately. All entries must be submitted without any marks, logos, insignia, or writing on the display surfaces that identify their authorship. Failure to comply with this rule will lead to immediate disqualification. RETURN OF ENTRIES All competition materials will become the property of the JTC and will not be returned. OWNERSHIP AND COPYRIGHT All drawings, panels, models, photocopies, digital copies and other physical materials submitted to the competition will become the property of JTC and may be retained for archival purposes and possible exhibition and publication. Each participant will retain copyright of all their materials unless otherwise assigned. EXHIBITION AND PUBLICATION JTC may exhibit a selection of competition entries, including all award winners entries following the competition. In joining this competition, the participant unreservedly agrees to allow JTC to retain ownership of all competition materials and have the right to use them in any publication or promotional endeavour in perpetuity, and without compensation. ACKNOWLEDGEMENTS JTC gratefully acknowledges all who have contributed actively to the envisioning of the Retail Incubator Project.

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