MOST Simply Technology. MOST Forum 2013 Harald Schöpp

Transcription

1 MOST Simply Technology MOST Forum 2013 Harald Schöpp

2 About Innovation. Times of innovation...are times of effort and sacrifice, of work for the future, while the harvest comes after. The harvest is gathered under recessive symptoms and with more anxiety that rejoicing. During recession, new methods are being copied and improved. Some industries expand into new investment opportunities created by the achievements of entrepreneurs; others respond by rationalization of their technological and commercial processes under pressure; much dead wood disappears. Joseph Schumpeter,

3 Times of Innovation. The problem: - Need for high speed digital data transport - EMC robustness - Weight / Fuel Economy The solution to the problem The invention

4 MOST Technology Driving the Use Cases AM-FM Tape CD MD DVD Telephone Navigation Dynamical Navigation Speech Control TV Telematic Services... Dynamical Navigation TV AM-FM Tape CD MD DVD Telephone Navigation Dynamical Navigation Speech Control TV Telematic Services... AM-FM Tape CD MD DVD Telephone Navigation Dynamical Navigation Speech Control TV Telematic Services... CD-Video DVD AM-FM Tape CD MD DVD Telephone Navigation Dynamical Navigation Speech Control TV Telematic Services...

5 Times of effort and sacrifice... Making Technology happen! Synchronized Raw Data Preprocessed Data Application Data MOST150 Frame Control channel Synchronous / Isochronous channel Legacy packet channel (ASYNC) Transparent IP based data channel ( Ethernet-like )

6 The IC maker: harvest comes after. In the beginning, there is significant investment The single source supply an OASIS for printing money? Cash & Carry for Electronics never works in the car Optimized Architectures for Systems In Silicon are not enough to set the Standard for the Microsystems Making technology simple is the key!

7 Mainstream Market Requirements Focus on cost & maturity Waterproof Specifications Turnkey solutions available Broad supplier experience Comprehensive tool set available Maturity, modularity, reasonable cost Business rationale Single invest and single risk but shared profit MOSTly doesn t work A fair solution for the MOST Microchips is required Continuous Invest for next generations is the key for the future!

8 Pumping up the Volume: 140 Car Models

9 A simple to apply Technology Powered by JCI in the new GM cars Mature, reliable, low cost, short time to market Comprehensive technology portfolio comprising chips, SW, APIs, tools

10 The Tier 1: JCI System Components Cluster / (Display) HUD Display / (Touch) Telematics RSE Display Head unit BCM Connectivity

11 JCI: Industries expand into new investment opportunities 1 Integration Mobile Devices The Cloud Driver Assist Driver Information 2 Fusion Driver Assist Automotive IVI Connectivity ECUs Bring Infotainment, Driver Information, and the Cloud Together Telematics ECUs Integration and Fusion trends require a new system approach AND an optimized Network Architecture!!

12 The work of the future Infotainment Driver Information Connectivity Telematics Driver Assistance

13 JCI: Driving The Next Level of System Integration Multi OS ADAS / Cameras Consumer Products Multi Displays Cluster CID ADAS Remote Display RSE

14 Times of Innovation Starting Again Use Cases 0 Network Configurator Video Audio Ethernet Use case 1 Channel 1 Channel 2 Channel 3. Connection 1 Connection 2. Channel Configuration Use case 4 Use case 3 Use case Channel 2 1 Use case Channel 1 Channel 1 2 Channel Channel Channel Channel Channel 1Channel 2. 3 Channel Channel 2. 3 Channel. 3. Node Configuration Node Configuration Node Configuration Node Configuration Device 1 (Master) Device 2 Device 3 Device 4 App Drivers App Drivers App Drivers Codec PCIe INIC USB INIC INIC Companion INIC

15 Next Generation: Simply Expandable Compressed Video Compressed Video Raw Video Ethernet Raw Video Ethernet Audio CAN/FR USB Control Audio CAN/FR USB Control Audio Channels Raw Video Channels Compressed Video Channels Control Channels Ethernet Channels CAN/FlexRay Channels USB Channels Future Channels 4CM RFI Gigabit Network

16 Starting over: Times of Effort and Sacrifice Networking is more important than ever Standardized solutions are a must have TCP/IP alone does not fulfill the market requirements MOST50 / MOST150 a great basis Next Generation Systems require a next generation Network while at the same time keeping the application simple!! Go for the MOST effective solution!

17 Simply - Technology!