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1 PRODUCT BRIEF CEVA-MM3000 CEVA-MM3000 Highlights The industry s most-powerful, fully-programmable, multipurpose video, Image Signal Processing (ISP), and vision platform Full HD video coding for all available video codecs, including H.264, MVC (3DV), VP8, RV9, VC-1, MPEG2, and MPEG4 Video encoders, decoders, and transcoders can all run on the same platform Optimized, fully-programmable ISP engine, supporting: The full image pipeline Video pre- and post- processing Video analytics A scalable solution (number and type of processor cores; type and size of memories) that can support a wide variety of applications and use-cases Heterogeneous multi-core architecture based on two dedicated processor architectures Stream Processor(s) and Vector Processor(s) Complete development tool set for fast development and integration of multimedia applications, including IDE (Integrated Development Environment), optimizing C compilers, advanced GUI multi-core debugger, simulators, and application profiler Standard API all software components (including video codecs and ISP algorithms) use OpenMAX IL

2 Introduction Today s state-of-the-art mobile devices (smartphones, tablet computers, portable media players, portable gaming consoles) and home entertainment devices (HDTVs, STBs, Blu-ray players, media servers) are required to perform a tremendous variety of compute-intensive video, Image Signal Processing (ISP), and vision tasks. Due to increasing media consumption over the net and the rise of cloudbased applications, these tasks demand a high degree of flexibility, supporting various video formats and intelligent video processing in real-time. The CEVA-MM3000 is a unique, fully programmable, heterogeneous multi-core platform that is dedicated to addressing the extreme computational needs of the most sophisticated multimedia applications. The CEVA-MM3000 offers a scalable solution (number and type of processor cores, type and size of memories) that can support a wide variety of products and use-cases. By off-loading the device s main CPU and replacing multiple hardwired accelerators for performance-intensive video, ISP, and vision processing tasks, the highly-efficient CEVA- MM3000 dramatically reduces the power consumption of the overall system, while providing complete flexibility in terms of video standards, ISP functions, and vision applications. Significantly, designers can leverage the CEVA-MM3000 s CEVA-MM3000 Solution Offering Image Signal Processing (ISP) Image pipeline, Video pre/post processing Noise removal, color correction, stabilizer, focus, motion blur reduction, scaling, rotating, de-ringing Standard Video Codecs H.264, MVC, SVC, WebM, MPEG4, VC-1, AVS, H.265 Decode, Encode, transcode, video conferencing, 1080p60 commercial Tool set Compilers Multi-core debugger Simulators Library functions programmable architecture to implement their own proprietary software, thereby addressing unique usecases and providing exceptional functionality that truly differentiates their products. The CEVA-MM3000 comprises a fully-programmable hardware platform (no hardwired accelerators that are frozen in silicon ), a complete set of optimized multimedia codecs and ISP functions, and a comprehensive development environment including an optimizing C compiler, debugger, and hardware development boards. CEVA also provides an entire ecosystem in the form of the CEVAnet Partner, which leverages industry-leading technology providers who collaborate with CEVA to offer a comprehensive list of offerings based around the CEVA-MM3000. CEVA-MM3000 Benefits to Licensees Using the CEVA-MM3000 s programmable architecture, designers can implement their own proprietary software, thereby addressing unique use-cases and providing exceptional functionality that truly differentiates their products SoC developers can future-proof designs by means of simple software upgrades using a commercial tool set, open architecture, and live ecosystem The CEVA-MM3000 is a flexible solution that extends product life-cycles, enables design reuse, and allows designers to differentiate their product offerings with non-standard imaging and proprietary algorithms Offloading the host CPU from intensive multimedia applications saves overall system power consumption resulting in extended battery life Easy software integration using standard API Easy system integration by using standard interfaces embedded vision Scene Analysis, object detection, face detection, recognition Gesture recognition, virtual mouse/keyboard 2D 3D conversion Enables C-level programming CEVA-MM3000 Target Markets and Applications The CEVA-MM3000 is a single solution that addresses all high-end video, ISP, and vision requirements for a wide variety of markets and applications, some examples of which are as follows: 2

3 Markets Smartphones Tablet computers and Mobile Internet Devices (MIDs) Digital video cameras Digital still cameras Smart Digital Televisions (DTVs) Set-Top Boxes (STBs) Home media gateways Blu-ray players and recorders Car infotainment and car safety Surveillance equipment Low power consumption only 80mW for decoding a typical H.264 HP 1080p stream OpenMax Integration Layer (IL) API Proprietary video encoders can be added in order to enhance the end-user device usability and reduce the overall BOM; for example: Low memory usage encoder Video conferencing encoder Standard SW Codecs H. 264 HP Decoder MVC Decoder H. 264 HP Encoder SVC Encoder codec Kernel Library IQuant, IDCT Motion Compensation VLC De-block Video Pre-Processing Video Stabillizer Noise Reduction De-Mosaic Software Development kit (Compilers, Multi-Core Debuggers, Simulators, etc ) MM3000 Hardware Platform (Multi-Core Heterogeneous Architecture) CEVA-MM3000 Video Coding Capabilities Applications Simultaneous full HD video decode and encode Full HD video conferencing Full HD video transcoding Image and video pre- and post-processing Image and video enhancement Video analytics and scene analysis including, face, object, and gesture detection and recognition CEVA-MM3000 Solution Offering Supports the most advanced video decoders, encoders, and transcoders for resolutions of 1080p and higher on a single platform Standard codecs supported: Decoders: H.264 BP/MP/HP, MVC, VP8, and RV9 Encoders: H.264 BP/MP and MVC Open platform for future standards such as H.265 (HEVC) and SVC Additional codecs, such as MPEG4 ASP/SP, MPEG2, AVS and VC1, can be easily developed or licensed through CEVA s partners DRC Video Post-Processing Scaling Noise Reduction Rotating Mirroring Color Space Conversion Intelligent Video Processing Face Recognition Gesture Recognition Augmented Reality Scene Analysis CEVA-MM3000 ISP and Video Pre- and Post-Processing Capabilities Full image pipeline support Includes auto white balance, noise removing, de-mosaic, color correction and color space conversion, edge enhancement, gamma correction, and optical black clamp Inherent support for pre- and post-processing filters Linear filters: symmetric, non-symmetric, and bicubic Non-linear filters: min, max, and median Pre-processing support Color space conversion, video and image stabilization, scaling and cropping Post-processing support Scaling, mirroring, rotating, frame rate up-conversion, de-blocking and de-interlacing 2D 3D real-time conversion CEVA-MM3000 Scene Analysis Capabilities Inherent scene analysis support for specialist applications, including surveillance and augmented reality Face and object detection and recognition Gesture recognition and finger tracking support Edge detection and motion detection CEVA-MM3000 Architecture The CEVA-MM3000 utilizes a heterogeneous, multi-core architecture. At the heart of the platform are two specialized processor types a Stream Processor (SP) and a Vector 3

4 Processor (VP). The Stream Processor is responsible for bit stream coding, bit stream manipulation, and system control code execution. The Vector Processor performs the filtering and the vector-type operations required for pixel processing. Both processor types are designed for ease of programmability and are supported by an optimizing C-compiler and application profiler. To meet the precise requirements of a wide range of portable multimedia and home entertainment applications, the number of Stream and Vector Processors (as well as the type and size of memories) can be configured to address each specific usecase so as to achieve the optimal balance of performance and efficiency. The Stream and Vector processors are combined into a complete multi-core system that also includes local and shared memories, peripherals, DMA, and standard bridges to external busses. This comprehensive, highly-efficient, multicore platform was specifically designed to meet the computeintensive, low-power requirements of mobile and home entertainment devices. CEVA-MM3000 Vector Processor The CEVA-MM3000 Vector Processor (VP) is a highly efficient and powerful vector engine that handles pixel processing, filters, and transformation operations. Based on a combination of a Very Long Instruction Width (VLIW) and vector architecture with a 10-stage pipeline, the vector processor offers massively parallel computational capabilities in two vector processing units (VPU0 and VPU1). The vector processor specializes in performing operations on two-dimensional blocks of data; it can perform byte- or word-level operations and it can perform 32 operations in parallel. CEVA-MM3000 Stream Processor The CEVA-MM3000 Stream Processor (SP) is a very efficient and powerful engine tailored for bit stream processing and control code operations. The Stream Processor is based on a unique mix of Very Long Instruction Word (VLIW) and Single Instruction Multiple (SIMD) architectures with an 8-stage pipeline that easily supports various combinations of load and execution operations. The VLIW architecture allows a high level of concurrent instructions processing, thereby providing extended parallelism and low power consumption. The SIMD architecture allows single instructions to operate on multiple data elements, thereby resulting in code size reduction and increased performance. Most instructions take only one cycle; for example, the processor has dedicated instructions for entropy coding and can decode or encode Exp-Golomb symbols in a single cycle. Furthermore, zero penalty on branch miss prediction makes this processor ideal for control and system functions. CEVA-MM3000 Block Diagram CEVA- MM3000 Stream Processors Vector Processors TCM Cache VDMA Stream Processor Sub-System TCM Cache VDMA Vector Processor Sub-System Vector Matrix 4

5 CEVA-MM3000 Development Tools The CEVA-MM3000 is supported by a complete suite of tools for the easy and fast development of multi-processor platforms. This tool suite contains all of the elements required to design the most sophisticated systems, including: An advanced IDE (Integrated Development Environment) with a graphical interface for controlling projects and automatically generating run time code An optimizing C Compiler for both vector and stream processors An advanced GUI multi-core debugger for parallel processors with easy connectivity to hardware boards Instruction and cycle-accurate simulators A C-level application profiler for application performance measurement, including cache and memory sub-system analysis An extensive library of video kernels and ISP functions pre-optimized for deployment on vector and stream processors CEVA-MM3000 Vector Processor (VP) Block Diagram i/o L1 Stream Control Unit Sequencer Dipatcher Vector Processing Unit VPU0 Register File Processing Unit Register File SPU0 VPU1 SPU1 Power Scaling Unit Load Store Unit Address Generation Manipulation Vector Load Store Unit Address Generation Manipulation Vector L1 L1 Vector CEVA-MM3000 Stream Processor (SP) Block Diagram i/o Control Unit Sequencer Load Store Unit Address Generation L1 Dipatcher Manipulation Power Scaling Unit Processing Unit L1 Register File SPU0 SPU1 SPU2 SPU3 5

6 PRINCIPAL OFFICES USA 2033 Gateway Place, Suite 150, San Jose, CA , Tel: +1 (408) Fax: +1 (408) Israel 2 Maskit Street, POBox 2068, Herzelia, 46120, Israel Tel: Fax: Ireland 2nd Floor, 8-11 Lower Baggot Street, Dublin 2, Ireland Tel: Fax: CEVA, Inc. All Rights Reserved. All specifications are subject to change without notice. CEVA-TeakLite, CEVA-TeakLite-II, CEVA-Teak, Xpert-Teak, Xpert-TeakLite-II, CEVA-XS, CEVA-Audio, CEVA-VoP, Mobile-Media1000, Mobile-Media2000, PineDSPCore, OakDSPCore, TeakLite, PalmDSPCore are trademarks or registered trademarks of CEVA, Inc. Other company and product names mentioned in this document may be the trademark or registered trademark of their respective manufacturers Disclaimer: the information is provided as is without any express or implied warranty of any kind including warranties or merchantability, non-infringement of intellectual property, or fitness for any particular purpose. In no event shall CEVA, Inc. or its suppliers be liable for any damages whatsoever arising out of the use of or inability to use the materials. CEVA, Inc. and its suppliers further do not warrant the accuracy or completeness of the information, text, graphics or other items contained within these materials. CEVA, Inc. may make changes to these materials, or to the products described within. 6

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