Table of Contents Season Preview... 3 Signage... 4 Ice Logos... 6 Print and Promotional... 7 Online Advertising.. 9

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2 Table of Contents Season Preview Signage... 4 Ice Logos... 6 Print and Promotional... 7 Online Advertising.. 9 In the Community Game Day Equipment Overview... 17

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6 B A B ICE LOGO PRICES Face off Circles (Diagonal) 210ft2circle 420ft2 total Center Blue Line Approx. 120 sq. ft./logo Center Home or Away Side Approx. 75ft2/logo 4 Board Side Approx. 60ft2/logo 5 Between Face Off Circles Approx. 45ft2/logo 6 Face Off Dots (8) 7 Behind Goal Line A B 3 Affinity Civic Both Affinity Civic Both Affinity Civic Both Affinity Civic Both Affinity Civic Both Affinity Civic Both Affinity $4000 $2000 $5000 $2750/1 $1000/1 $3250 $2250/1 $1000/1 $2750 $2000/1 $850/1 $2500 $2000/1 $750/1 $2400 $2000 $1000 $2500 $2200 Production costs of these ice logos are the responsibility of the sponsoring company. They are $4.50 per square foot.

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8 Bruins Loyalty Card Be a part of the Bruins Loyalty Card which rewards Bruins fans with discounts and deals around town at local shops, stores, restaurants, and more. The deal or promotion is customizable to your liking.

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10 v This successful program gives your company the opportunity to connect with students in a unique way and reward them for their achievements. Each Elementary School in the area will receive a block of tickets from your company. A letter will go to each school explaining your donation. Your company logo will be represented on our website with our school visit photos and a press release will go out about this program. $1500/Season

11 Starting Line-up Be the Presenting Sponsor of the starting home and/or away line-up at every home game! Last Minute of Play Be the Sponsor of the last minute of play of each period! Your company name with be announced through the PA system. Power Play OR Penalty Kill The Total Package! Big Screen logo placements, a board sign on the penalty box, PA name mentions and the opportunity to give away merchandise with you name on it during the penalty kill or power play. Your choice! $3500/season each 2 Year Contract Pre-Game Show Sponsor Be the Presenting Sponsor of the Pre-Game Show featuring our play by play voice Jeromy Corrigan at every home game! This show will feature a game preview, player interviews, team updates and more to keep our home crowd informed and get them ready for the evening. $2500/season AIR CANNON NAMING RIGHTS Everybody loves the Air Cannon. We use it in as many games as we can to shoot promotional items into the crowd. You also get In-Game mentions such as: Ladies and Gentleman - The Ice Team will be shooting prizes into the stands with the (Your Company Name Here) AIR GUN!!` $2000/season 2 Year Contract

12 Game Day Sponsor Be the Presenting Sponsor of select Bruins home games in front of our great crowds! Includes PA mentions, logo on the big screen, and customizable game day promotions with the best promotions team in the SJHL. Customizable! $750/Game Game Day Sponsor (Alternative #1) If you agree to guarantee our 50/50 at a fairly large amount, we will decrease the cost of the game day sponsorship and you get extra value out of your sponsorship. You get everything mentioned above plus announcements notifying fans that you have guaranteed the 50/50 prize! This also usually increases the crowd, which spreads your message to more people. The Bruins have never left a guarantee unmet, so it s a winwin. $700/Game Game Day Sponsor (Alternative #2) Do you really want to make a splash with your Game Day Sponsorship? Why not add in a big money or prize giveaway!? We have hosted $10,000 Shoot to Win s, Car Contests, and more which are always crowd pleasers. We can help you get in touch with the insurance company as well planning everything in order to be ready to go. $650/Game (Plus Insurance Cost) Game Day Sponsor (Alternative #3) Want to do both options? Some of our biggest games in previous years featured both of these options and garnered the largest crowds which, in turn, got the game day sponsor the best value! $600/Game (Plus Insurance Costs)

13 7 th Man This program allows one minor hockey player per game to be a part of the team! Players receive a Bruins jersey with your logo on it, and you also receive PA Announcements and your logo on the big screen $2000/season 2 Year Contract Plus Jersey Production Goal Scored Sponsor Every time the Estevan Bruins score a goal, your name will be mentioned though the PA system and your company logo will be displayed on the big screen with the player s name. $1500/season PLAYER OF THE GAME Your logo will be on the big screen during the presentation and mentioned in the PA announcements. $1000/season 2 Year Contract PLAYER OF THE MONTH Each month a Bruin player will be selected as the Player of the Month. This award will be based on both off and on ice performance. They will be presented with an award and posted on the website. Your logo will be on the big screen during the presentation and mentioned in the PA announcements. $1000/season 2 Year Contract Minor Hockey Intermission Games The Minor Hockey Initiation teams from around South East Sask. have an opportunity to be part of the game! As the sponsor, your name will be mentioned as well as your logo placed on the Big Screen each time the teams play during intermission! $1000/season 2 Year Contract

14 Ice Team The ice team is in the stands during the game and in the community year round! They run the off ice show. They will be named after your company, and your logo will be sported on their jersey s! Your name will be on the big screen, on our website ice team page and mentioned every time they speak in the crowd or are spoken about in the community! The ice team are local celebrities and fan favorites! $5000/season 2 Year Contract Intermission games Be the sponsor of one of our frequent intermission games! Choose from the human slingshot, relay race, shoot to win or make up your own! Signature intermission games will be presented by your company, announced on the PA system and your company name on the big screen. (Guaranteed to be played at least half of the regular season home games) $1500/season Bruino the Bear Brought to you by (your company name) Bruino appears at all home games and many community events. Your logo will appear on his jersey and your name and logo will appear on our website and be mentioned throughout the games! Bruino is a local celebrity and this advertising endeavour is sure to get your maximum exposure! $2000/season 3 Year Contract

15 Big Screen KISS CAM THE (YOUR COMPANY NAME HERE) KISS CAM! This game will be played 1 time per game and has become a favorite! $1000 per season (2 year contract) NOISE METER When it is TIME TO MAKE SOME NOISE, the Noise Meter with YOUR Company name and logo on it will be on the video board and yelled out by our PA Announcer! $1500 per season (2 year contract) DANCE CAM When we want to see the fans DANCE, the Your company name here s DANCE CAM will show your company s name and logo, play some GREAT MUSIC and the Ice Team will pick a winner and give them a Gift Certificate from your business! This will be an all-time favorite! $1000 per season (2 year contract) INSTANT REPLAY When there is a FIGHT, a GOAL or anything exciting, the fans want to SEE IT AGAIN! Your companies graphic and name will be shown before the instant replay. $1500 per season (2 year contract) Intermission Score board During Intermissions, your company logo will be on the big screen, bringing you the most up to date scores from the SJHL, NHL, or CFL! $1000 per season (2 year contract) Intermission Graphic Ads During Intermissions, we will run a rotation of 30 second graphic ads on our large scoreboard screens. This rotation will also run during pre and post-game. $1000 per ad per season SJHL Digital Banner Ad On the East Wall of the arena, the SJHL has a digital banner that runs 24/7, 365 days of the year. Your company can be part of that sign s ad rotation that will get hundreds of thousands of impressions each year at Affinity Place. $1500 per ad per season

16 Third Jersey $3500 per season (2 year contract) Home Jersey $700 per Jersey (2 year contract) Away Jerseys $3000 per season (2 year contract) Special Fundraising Jersey $2500 per season (2 year contract) Track Suit/Jacket Advertising $1000 per season (2 year contract) Player Helmet Sticker Advertising $1000 per season (2 year contract) Puck Sponsorship Practice - $1000 Official Game Puck - $1250 BOTH - $2000

17 Signage Rink Board (Affinity) $2700 Rink Board (Both) $3200 Goal Post Wrap $1500 Behind the Bench (one bench) $1500 Player Exits $6000 Icon Exclusive $ Ice Logos $1800-$4000 Lobby Display $1500 Stair Decals $12000 Print and Promotional Magnet Schedule $2500 Pocket Schedule $2500 Game Day Ticket $1000 Season Ticket $1500 Game Day Program $500-$750 Calendar (one month) $1000 Bruins Loyalty Card $250-$500 Poster Series $2000 Official Bruins App $2500 Online Advertising Website Ad $1000 Video Highlight Sponsor $1000 Game Recaps $1000 Bruins Den Blog Sponsor $1000 Community Involvement Community Outreach $2500 Coffee with the Bruins $800 Adopt a School $1500 Official Pre/Post Game Sponsor $ Game Day Starting Lineup $1000 Last Minute of Play $1500 Power Play or Penalty Kill $3500 each Air Cannon $ th Man $2000 Goal Scored $1500 Player of the Game $1000 Player of the Month $1000 Minor Hockey Intermission $1000 Ice Team $5000 Intermission Games $1000 Bruino the Bear $2000 Gameday Sponsorship $750 Gameday (Alternative #1) $700 Gameday (Alternative #2) $650 + insurance Gameday (Alternative #3) $600 Big Screen Kiss Cam $1000 Noise Meter $1500 Dance Cam $1000 Instant Replay $1500 Intermission Scoreboard $1000 Intermission Graphic Ad $1000 Equipment Third Jerseys $3500 Home Jersey $700 Away Jerseys $3000 Fundraising Jersey $2500 Track Suit/Jacket $1000 Helmet/Safety Sponsor $1000 Puck Sponsor $2000

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