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1 Market Intelligence & Consulting Institute Intelligencev3289/ Publisher Sample Phone: (US) or or (Int'l) Hours: Monday - Thursday: 5:30am - 6:30pm EST Fridays: 5:30am - 5:30pm EST

2 Consumer Electronics TELEMATICS: TECHNOLOGY, BUSINESS OPPORTUNITY AND PATENT ANALYSIS by Irene Chang, David Chen Abstract Coupled with the ever-evolving ICT and electronic control system technologies, telematics that enable the integration of computing, communications, control, and transport technologies has witnessed a bloom over the years. This report provides an overview of telematics development and its market outlook; examines strategic and patent deployment of established players in the industry such as Bosch, Enso, General Motors, Honda, Toyota, Ford, General Electric, Google and Apple. Also included are R&D intensity ranking of 30 major assignees and the analysis of the 10 most important telematics patents. Document Code: Publication Date: July 2015 Check out MIC on the Internet!

3 TABLE OF CONTENT 1.Development of Telematics Technology Vehicle Tracking Trailer Tracking Fleet Management Satellite Navigation Wireless Vehicle Safety Communications Vehicle Insurance 6 2. Patent Mining Patent Search Selecting a Patent Database Identifying Search Keywords Data Selection Data Analysis Analysis of Trends Text Mining Data Mining Relative R&D Intensity Results of Patent Index Analysis Deployment Strategies of Major Assignees US Companies European Companies Japanese and Korean Companies Taiwanese Companies 18 MIC Perspecitve 21 Telematics Patent Ownership is Concentrated in the Hands of US, Japan and European Companies 21 Appendix 22 Glossary of Terms 22 List of Companies 23 1

4 LIST OF FIGURES Figure 1: Search Flow for Telematics Patents 8 Figure 2: Telematics Patent Distribution Share by Sector 10 Figure 3: Telematics Patent Distribution Share by Field 11 2

5 LIST OF TABLES Table 1: Telematics Applications: Smartcar and Smartway 6 Table 2: Key Technology Fields Identified by Text Mining 9 Table 3: R&D Intensity of Top 30 Sensor Patent Assignees 12 Table 4: Top 10 Telematics-related Patents 14 Table 5: Matrix Analysis of the 10 Most Important Telematics-related Patents 16 Table 6: Important Assignees' Deployment in Telematics Technological Fields 19 3

6 1.DEVELOPMENT OF TELEMATICS TECHNOLOGY With the development of ICT and control system technologies, telematics has become a vital part of IoT (Internet of Things) architecture. Telematics is defined as an interdisciplinary field that integrates GPS (Global Positioning Service) technology and transport infrastructure for various transport purposes, such as traffic safety, real-time traffic, in-car entertainment, remote driving diagnostic and emergency roadside rescue services. Those services aim to provide a smarter driving environment so as to effectively improve the efficiency of road use and reduce accidents, fuel consumption, and carbon dioxide emissions. In regards to application levels, telematics can be divided into smartcar and smartway. As for smartcar applications, vehicle information is captured using the main vehicle networking system, in-car information sensing technology, and vehicle control technology, while providing electronic system controls, vehicle diagnostics and security services. As for smartway applications, vehicle information is connected using wireless communication systems to interact with external environments. Wireless communications technologies include: communications technologies for vehicles connecting with external environments such as WiMAX (Worldwide Interoperability for Microwave Access)/GPRS (General Packet Radio Service)/3G, communication technologies for on-road vehicles such as Wi-Fi (Wireless-Fidelity)/DSRC (Dedicated Short Range Communications), and inter-vehicle communications technologies such as WAVE (Wireless Access in Vehicular Environments)/DSRC; accessing those smartway applications, people are able to receive external traffic information, real-time traffic information and GPS services, inter-vehicle crash preventions services and emergency notification services of an approaching vehicle. 1.1 Vehicle Tracking Using GNSS (Global Navigation Satellite System) receivers, sensors and electronic network equipment, a vehicle is able to collect the information at all time, to track the location, movement, status, and behavior of a vehicle or fleet and the back-end 4

7 data management system will handle collected information. Combined with a display, a vehicle is able to help its driver respond to any traffic situations and provide emergency notification services. 1.2 Trailer Tracking Combined with sensors, RFID (Radio Frequency Identification), GPS, and network electronic equipment, trailers are designed to monitor the position, movement, status and behavior of a vehicle or fleet. In addition, refrigerated trailers are often equipped with temperature and humidity sensors; leveraging telematics technology, trailers are able to obtain real-time information regarding internal temperature and humidity for commercial purposes such as providing warning messages and tracking related information. 1.3 Fleet Management Fleet management encompasses a wide range of fleet management features, such as auto financing, vehicle repair and maintenance, vehicle remoted information processing, driver management, fuel management, vehicle safety management, and vehicle scheduling. For example: a logistic service company is able to capitalize on fleet management to reduce investment risks and transportation costs of vehicles. 1.4 Satellite Navigation Combined with vehicle networking and vehicle satellite navigation technologies, vehicles are able to receive the latest traffic information and transmit to the remote systems for information integration. The message will then be sent back to the GPS, which is able to instantly capture the latest road conditions. 1.5 Wireless Vehicle Safety Communications The installation of wireless communications equipment on the road or in the vehicle enables a vehicle to capitalize on communication protocols such as Wi-Fi/DSRC to get connected with on-road communications equipment and/or inter-vehicle communication protocols such as WAVE/DSRC to get connected with another 5

8 vehicle using wireless communications technology. The data transmission of a vehicle with another vehicle and/or communications equipment allows safe information exchange between vehicles and/or between a vehicle and on-road communications equipment. Additionally, vehicles can receive emergency alerts to prevent close proximity with other vehicles or be advised to take detours to avoid accidents, breakdowns, road closures and traffic jam, whereby effectively reducing vehicle collisions. 1.6 Vehicle Insurance Development of driver risk assessment technology include vehicle information sensing module, traffic information correction mechanism and risk indicators of drivers, to track real-time and long-term evaluation. Table 1: Telematics Applications: Smartcar and Smartway Telematics Type Smartcar Smartway Application Coverage Vehicle networking, in-vehicle information sensing technology, and vehicle control technology Communications technologies for vehicles connecting with external environments, communication technologies for on-road vehicles, and inter-vehicle communications technologies Source: MIC, July PATENT MINING 2.1 Patent Search To further understand telematics patent portfolios of assignees and the possible impact on the industry, MIC conducted a patent mining with a step-by-step procedure as follows Selecting a Patent Database This research is based on the search results obtained from the USPTO (United States Patent and Trademark Office). 6

9 2.1.2 Identifying Search Keywords Major keywords related to telematics were identified by reviewing publicly available data from research papers, news reports, exhibition vendor lists, patent litigation cases, keyword search, patent classification, and technical blog posts. Set up patent mining keywords using patent classification codes, the number of key vendor, and keywords such as "Smart Vehicle," "Intelligent Vehicle," "Telematics," "Digital Car," "Smartcar," "Smartway," "Connected Car," G06F001900, G06F001700, G06F000700, B60R002510, H04M000342, B60R002500, G06F000944, H04M001104, G07C000500, H04Q000900, B60Q000100, B60R001602, H04W000400, B60R , B60R002504, G06F000945, G05B001900, H04M000300, Audi, Honda, Hyundai, Toyota, Volkswagen, Daimler, Nissan, Tesla, Honda, Mercedes-Benz, Ford, General Motors, Audi, Microsoft, Intel, LG, Apple, and Google. This patent search contains all searchable patents at the USPTO website from 2001 up until now. Other columns such as Title, Abstract, and Claim fields were also used for keyword search Data Selection Based on the preliminary results of patent search, MIC used relevant researches and necessary adjustments, adding more cited patents for data enhancement. After filtering, a total of 7,069 patents were left for analysis Data Analysis Using data mining techniques, MIC analyzed and cross-examined 7,069 patents by sector and field. The same method was duplicated again to analyze the relative R&D intensity of the assignees. Next, text mining was undertaken to analyze the key technologies covered by 7,069 patents so as to gain the full picture of key patented technologies. For each patent, MIC conducted a survey on its citation and patent family numbers. The top 10 patents with the highest citation and patent family numbers are argued as the most important patents in regards to telematics. Patent Generality Index was calculated for each patent to evaluate the patent's impact on the industry. 7

10 Figure 1: Search Flow for Telematics Patents Data Mining -Sector -Field -Nationality -Important patents -Patent Generality Index -Patent Originality Index -Relative R&D Intensity -Matrix Analysis Text Mining -Key Technologies -Claims Patent Citations -Forward Citation -Backward Citation -Citations -Self-citations Patent Family Analyze Data Select Patent Database Screen Data Define Search Criteria USPTO Major Vendors -Research Papers -News Reports -Exhibition Vendor Lists -Patent Litigation Keywords Claims Classification -IPC -USPC -F-term Source: MIC, July Analysis of Trends Text Mining Using text mining techniques, MIC has identified a total of 27 key technology fields related to telematics (in descending order by the number of patents): 8

11 Table 1: Key Technology Fields Identified by Text Mining Ranking Technology Patents Ranking Technology Patents

12 Source: MIC, July Data Mining Figure 2: Telematics Patent Distribution Share by Sector 10

13 Source: MIC, July 2015 Figure 1: Telematics Patent Distribution Share by Field Source: MIC, July

14 2.2.3 Relative R&D Intensity Table 3: R&D Intensity of Top 30 Sensor Patent Assignees Assignee Patents Citations Self- citations Inventors Nationality Average Patent Age Years since first patent was filed Ranking Magna Electronics Ford Global Technologies Wilmington Trust FSB, as Collateral Trustee Bosch American Vehicular Sciences IBM 12

15 GM Global Technology Operations HTI IP Denso Microsoft General Electric Company Honda Broadcom The Boeing Company Toyota Trimble Navigation Google Gentex Corporation AT&T Continental Automotive Caterpillar Inc. Qualcomm United Parcel Service of America Omega Patents. Deere & Company Flextronics AP 13

16 Navteq Hitachi, Ltd. General Motors Continental Teves, Inc. Source: MIC, July Results of Patent Index Analysis Table 4: Top 10 Telematics-related Patents No. US Patent Number Title Assignee Source: MIC, July

17 15

18 Mechanical Engineering Instruments Electrical Engineering Transport Optics Measurement Control Digital Communications Telecommunications Computer Technology Telematics: Technology, Business Opportunity and Patent Analysis July 2015 Table 5: Matrix Analysis of the 10 Most Important Telematics-related Patents Sector No Patent Number Patent Generality Index Date Filed Date Issued Assignees Source: MIC, July DEPLOYMENT STRATEGIES OF 16

19 MAJOR ASSIGNEES 3.1 US Companies 17

20 3.2 European Companies 3.3 Japanese and Korean Companies 3.4 Taiwanese Companies 18

21 Remote Command Center Secondary Driver Exchange Account Tire Pressure RFID Tag Audio and Visual Passenger Compartment Light Source Internal Combustion Engine Rear View Fuel Consumption Road Segment Unmanned Vehicle Fuel Efficiency Interior Rearview Mirror Assembly Call Center Geographic Area Computer Implemented Method Operating Parameter Vehicle Speed Motor Vehicle Navigation System User Interface Control Unit Mobile Device Wireless Communication Communication Device Telematics: Technology, Business Opportunity and Patent Analysis July 2015 Table 6: Important Assignees' Deployment in Telematics Technological Fields Assignee Magna Electronics Ford Wilmington Trust Bosch American Vehicular Sciences IBM GM Global Technology HTI IP Denso Microsoft General Electric Company Honda Broadcom 19

22 Toyota The Boeing Company Trimble Navigation Google Gentex Corporation AT&T Continental Automotive Systems Caterpillar Inc. Qualcomm United Parcel Service Of America Omega Patents Deere & Company Flextronics AP Navteq Hitachi, Ltd. General Motors Continental Teves Note: Figures inside the brackets denote the assignee's number of patents; figures outside the brackets denote the years since the first patent was applied Source: MIC, July

23 MIC PERSPECITVE Telematics Patent Ownership is Concentrated in the Hands of US, Japan and European Companies 21

24 APPENDIX Glossary of Terms DSRC GNSS GPRS GPS IoT IPC PCT RFID USPTO WAVE WiMAX Dedicated Short Range Communications Global Navigation Satellite System General Packet Radio Service Global Positioning Service Internet of Things International Patent Classification Patent Cooperation Treaty Radio Frequency Identification The United States Patent and Trademark Office Wireless Access in Vehicular Environments Worldwide Interoperability for Microwave Access 22

25 List of Companies American Vehicular Sciences Apple AT&T Automotive Technologies International Bang Technologies Bosch Broadcom Caterpillar INC. Continental Automotive Continental Teves Deere &Company Denso Enso Exon Science Flextronics AP Ford General Electric Company General Motors Gentex Corporation Gogoro Google Hitachi Hon Hai Honda HTI IP IBM III ITRI LG Institute for Information Industry Industrial Technology Research Institute 23

26 M2M Solution Magna Electronics Microsoft Navteq Omega Patents Samsung Sin Etke The Boeing Company Toyota Trimble Navigation United Parcel Service of America Vengte Software AG Voicebox Technologies Corporation Wilmington Trust FSB 24

27 For more information Service Hotline Fax Address csmic@iii.org.tw Web Address Copyright 2015 Market Intelligence & Consulting Institute, a division of Institute for Information Industry. All rights reserved. Reproduction of this publication without prior written permission is forbidden. The content herein represents our analysis of information generally available to the public or communicated to us by knowledgeable individuals or companies, but is not guaranteed as to its accuracy or completeness.

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