Events Sponsorship Guide 2013 CREATING LASTING VALUE

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1 Events Sponsorship Guide 2013 CREATING LASTING VALUE

2 2 EVCA Events Sponsorship Guide 2013 Contents > 1. Introduction 2. EVCA Events 3. EVCA Marketing Overview 4. Events Packages 5. Contact

3 3 EVCA Events Sponsorship Guide 2013 Introduction EVCA has been producing high-level industry forums and events for over twenty years. In that time we have fostered trust and credibility with our delegates and speakers. This ensures all our events maintain a long established tradition of being the very best in engaged dialogue, informed debate and networking. An EVCA event does not just take place for the two or three days that the delegates, speakers and sponsors spend locked in conversation and discussion. They are a year in the making, designed and delivered by our members. And we like to involve our sponsors from the start. This way you can be a part of our multi-channel marketing programmes, communicating directly with the audiences you wish to reach.

4 4 EVCA Events Sponsorship Guide 2013 > 1. Introduction 2. EVCA Events 3. EVCA Marketing Overview 4. Events Packages 5. Contact

5 5 EVCA Events Sponsorship Guide 2013 EVCA Events Calendar 2013 EVCA Conferences and Networking Events Responsible Investment Summit 29 January 2013 Brussels Investors Forum March 2013 Geneva Spring Networking Event March 2013 Courmayeur, Italy CFO-COO Summit May 2013 Amsterdam Symposium June 2013 Istanbul Venture Capital Forum 7-8 November 2013 Berlin Chairman s Dinner 11 September 2013 Frankfurt Chairman s Dinner 12 September 2013 Zurich Chairman s Dinner 17 September 2013 Stockholm

6 6 EVCA Events Sponsorship Guide 2013 Responsible Investment Summit Brussels, 29 January 2013 This is the annual meeting for policy makers and the private equity community. As we celebrate our 30th Anniversary and reflect on how our industry has evolved over that time, it is apparent that importance placed on long term, sustainable investment into companies has never been more paramount. Launched in 2012, the Summit brought together 200 investors, managers and representatives from Europe s policy making institutions to discuss and debate those drivers for growth and governance shaping future investment strategies from a public and private funds perspective Statistics and delegate profiles CEO/President/Managing Partners/Partner Managers Policy Officers Directors Advisers/Experts/Specialists Other 200 participants per event Since 2012

7 7 EVCA Events Sponsorship Guide 2013 EVCA Investors Forum Our flagship event and the culmination of our Investor Relations programme for over 200 of the world s major investors in private equity and their GPs. This is the most important event on the industry calendar and has a reputation second to none. 500 participants per event (200 LPs) Since 1998 Geneva, March Statistics and delegate profiles CEO, Managing Director/Partner Partner/General Partner Directors Head of, Managers Analyst Other

8 8 EVCA Events Sponsorship Guide 2013 Spring Networking Event Courmayeur, March 2013 Set in the beautiful Italian ski resort of Courmayeur nestled at the base of the Mont Blanc, 2013's EVCA Spring Networking Event will give our members the opportunity to gather together for superb skiing and relaxed networking. 20 participants

9 9 EVCA Events Sponsorship Guide 2013 EVCA CFO-COO Summit Delivered by leading figures in the industry, with input from regulatory bodies, this one-day summit is the most comprehensive and informed agenda designed specifically for CFOs and COOs by CFOs and COOs. Utilising keynotes, panels and interactive working groups, delegates will explore and debate the biggest issues affecting those responsible for structuring and managing the day to day working of funds. 150 participants per event Since 2010 Amsterdam, May Statistics and delegate profiles CFOs/COOs Directors Managing Partners/Partners Managers Other

10 10 EVCA Events Sponsorship Guide 2013 EVCA Symposium Istanbul, June 2013 After an absence of three years, the EVCA Symposium returned with great success in 2012 and we wish to re-establish this long tradition and historical gathering of the industry as a whole Despite the huge number of conferences and events throughout the year aimed at various parts of our industry, there are very few, if any, occasions that bring together the whole private equity and venture capital industry from across Europe. The widely popular Symposium format brings together investors and advisers involved in financing European companies of all sizes, as well as key stakeholders, for two days of serious debate and relationship-building in a relaxed and special setting Statistics and delegate profiles CEO, Managing Partners/Directors General Partners/Partners Directors Managers Academics National Associations Policy Officials Others Over 250 participants

11 11 EVCA Events Sponsorship Guide 2013 EVCA Venture Capital Forum Organised by the Venture Capital Task Force, this annual event is designed specifically for our Venture Capital Members to debate and discuss the most pertinent topics of the day. Many of Europe s most innovative and creative companies discuss long term growth with the most established value creators in the business, examine sector dynamics and evaluate alternative ways to structure and raise funds. Includes off site dinner Over 150 participants per event Since 1995 Berlin, 7-8 November Statistics and delegate profiles CEO, President, Managing Partners/Partners Directors Managers Academics Other

12 12 EVCA Events Sponsorship Guide 2013 EVCA Chairman s Dinners Introduced in 2011, the Chairman's dinners are highly popular networking event for our members to meet and network with senior figures from the EVCA. Hosted by the EVCA Chairman and Secretary-General, the dinners are held in different European cities on a regular basis to give our local members the opportunity to find out more about the work we do at the EVCA. The dinners are also an excellent source of information for us to find out more about which issues are at the forefront of our members minds, in support of our regular communication strategies. Set up in roundtable or boardroom fashion they are prefectly designed for an informal and educational exchange of views. Previous dinners have been hosted in Paris, London, Milan, Frankfurt, Stockholm, Copenhagen, Madrid, Warsaw, Amsterdam, Vilnius, Moscow and Istanbul.

13 13 EVCA Events Sponsorship Guide 2013

14 14 EVCA Events Sponsorship Guide Introduction > 2. EVCA Events 3. EVCA Marketing Overview 4. Events Packages 5. Contact

15 15 EVCA Events Sponsorship Guide 2013 Events Marketing Overview Every event is supported by an intensive, high quality marketing campaign. EVCA Website Dedicated website for 4 months prior to the event. 40,000 potential visitors Direct Mail High quality brochure campaign Inserts in magazines A5 flyer to be inserted in the trade press such as: Real Deals, Private Equity International and Private Equity News Adverts in magazines Full page colour adverts in the same magazines as inserts around 10,000 impressions Banner adverts On media partner websites adverts with links on for example: AltAssets, Unquote, Real Deals 25,000 impressions EVCA e-marketing 4-5 targeted, personalised s to EVCA members 40,000 impressions Third party e-marketing Banner adverts and text adverts in electronic newsletters from for example Real Deals, AltAssets & Unquote Social Media Event promoted using Social Media, for example: LinkedIn, including updates on event developments to appropriate LinkedIn groups

16 16 EVCA Events Sponsorship Guide Introduction 2. EVCA Events > 3. EVCA Marketing Overview 4. Events Packages 5. Contact

17 17 EVCA Events Sponsorship Guide 2013 Symposium 2013 Key Sponsorship Opportunities Gala Dinner Prestigious event in Istanbul, with speech during the reception, branding + 10 invitations for top table Fee: upon request Networking Lounge Fee: 22,500 With cards on coffee tables and posters in the lounge area Welcome Reception With speech and posters in the reception area Lunches With posters in the lunch room Delegate Briefcase With logo on the briefcase Networking and Refreshment Breaks With cards on coffee tables and posters in the lobby area Fee: 40,000 Fee: 35,000 Fee: 30,000 Fee: 22,500 Keynote Introduction Introduction of keynote speaker Pocket Programme With printed logo Notepads With printed logo Major Pan-European Financial Daily Stickers with logo on the front page Delegate List Fee: 20,000 Fee: 17,500 Fee: 17,500 Fee: 12,500 Fee: 12,500 With logo on the cover of the list

18 18 EVCA Events Sponsorship Guide 2013 Symposium 2013 Sponsorship Benefits Logo on the dedicated symposium website Featured on all promotional material as part of our extensive marketing campaign Branding onsite to ensure prominent visibility for your organisation Full colour advert included in the delegate information pack received by all delegates 5. To ensure you make the best of your time at the symposium, you also will receive the full delegate list 10 days in advance 6. Exhibition stand located in the high traffic networking area 7. Complimentary registrations to the symposium for your clients or colleagues

19 19 EVCA Events Sponsorship Guide 2013 EVCA Conference Packages Platinum Package Conferences and Forums Gold Package Conferences and Forums Silver Package Conferences and Forums Fee: 30,000 Limited to one sponsor Fee: 25,000 Limited to 2 sponsors Fee: 15,000 Limited to 5 sponsors 1. Listed as headline sponsor on the event website 2. Headline appearance on all promotional material 3. Prominent branding on all major panels and conference material onsite 4. Speaking opportunity during one of the sessions 5. One printed advert in the delegate information pack 6. Delegate list one week prior to the event 7. Exhibition stand in the networking area 8. Inclusion of marketing material in the delegate briefcases 9. Three complimentary registrations to the sponsored event 1. Listed as major sponsor on the event website 2. Appearance on all promotional material 3. Name and branding on all major panels and conference material onsite 4. One printed advert in the delegate information pack 5. Delegate list one week prior to the event 6. Exhibition stand in the networking area 7. Inclusion of marketing material in the delegate briefcases 8. Two complimentary registrations to the sponsored event 1. Listed as support sponsor on the event website 2. Appearance on all promotional material 3. Name and branding on all major panels and conference material onsite 4. One printed advert in the delegate information pack 5. Delegate list one week prior to the event 6. Exhibition stand in the networking area 7. One complimentary registration to the sponsored event

20 20 EVCA Events Sponsorship Guide 2013 EVCA Forums and Summits Package Forums and Summits Networking Dinners Fee: 30,000 Limited to one sponsor 1. Logo printed on the networking dinner invitation 2. Logo printed on the networking dinner menu 3. Logo projected during the networking dinner 4. Logo printed on all major panels and conference documents onsite 5. Prominent branding on all promotional material 6. One full page advert printed in the delegate information pack 7. Promotional stand in the networking area with the possibility to distribute publications and/ or corporate gifts to the participants 8. Delegate list one week ahead of the event 9. Three complimentary registrations to the sponsored event 10. Inclusion of promotional material in the delegate bags

21 21 EVCA Events Sponsorship Guide 2013 EVCA Networking Package Networking Package Chairman s Dinners Fee: 6,000 Limited to one sponsor per dinner 1. Logo placed on printed menus 2. Logo on all promotional s sent to EVCA s target audience for the relevant event 3. Delegate list one week ahead of the event

22 22 EVCA Events Sponsorship Guide 2013 EVCA Conference Packages Sponsorship of Financial Times Sponsorship of Conference Delegate Briefcase Sponsorship of Conference Notepads Fee: 10,000 Fee: 10,000 Fee: 10, Branding on all copies distributed at the event 2. Branding on pre-event marketing material 3. One complimentary registration 4. Insert in the delegate information pack 5. Early access to the delegate list 6. Exhibition stand at event 1. Exclusive branding of delegate briefcase 2. Branding on pre-event marketing material 3. One complimentary registration 4. Insert in the delegate information pack 5. Early access to the delegate list 6. Exhibition stand at event 1. Exclusive branding of the notepads 2. Branding on pre-event marketing material 3. One complimentary registration 4. Insert in the delegate information pack 5. Early access to the delegate list 6. Exhibition stand at event There are a number of additional onsite branding opportunities (conference lanyards, pens, refreshment break sponsorship, etc.) which can be added to your package if desired.

23 23 EVCA Events Sponsorship Guide 2013 Previous sponsors include:

24 24 EVCA Events Sponsorship Guide Introduction 2. EVCA Events 3. EVCA Marketing Overview > 4. Events Packages 5. Contact

25 25 EVCA Events Sponsorship Guide 2013 Contact > Please do not hesitate to get in touch with us - Tel: EVCA European Private Equity and Venture Capital Association Bastion Tower Place du Champ de Mars 5 B 1050 Brussels Belgium

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