Sponsorship Opportunities

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1 FEBRUARY 26 - MARCH 3, 2017 THE GAYLORD OPRYLAND RESORT AND CONVENTION CENTER NASHVILLE, TENNESSEE Sponsorship Opportunities

2 THE INNOVATION EDGE The economy has changed. Simple, repeatable tasks have been outsourced or automated making innovative thinking the key to success. How do businesses create environments to attract and empower innovative thinkers? What is the role of technology and IT leaders? Join 2,500 networking experts to hear Aruba s vision for smart spaces, plus technical innovations in intelligent access. Learn how to close security gaps while supporting the workplace flexibility and collaboration and help your organization gain an innovation edge. WHY SPONSOR? OUTREACH Reach network decision makers and IT executives, and get your message out in a sponsorship program designed to highlight your most valuable asset: your content. OPPORTUNITY Demonstrate your products and engage with a highly technical audience filled with influencers and decision makers. Display your products and solutions in creative ways such as fun stations, speaking sessions, blog posts and mobile app notifications. ENGAGEMENT Engage with Aruba s qualified customers, channel partners, ecosystem partners, and product experts during dedicated networking times. As a sponsor at Atmosphere...we were able to engage with many of our customers and prospects, and solidify our technology partnership with Aruba. We were able to present our newest wireless infrastructure solutions to an audience which was highly qualified and solutions-oriented. SCOTT THOMPSON, PRESIDENT, OBERON

3 WHO ATTENDS? In 2017 we expect to reach over 2,500 attendees at Atmosphere. As a sponsor, you have the unique opportunity to interact with this educated and pre-qualified group of influencers, decision makers, resellers and end-users. SNAPSHOT OF ATMOSPHERE 2016 ATTENDEES BY INDUSTRY HIGHER ED - 20% RESELLERS/INTEGRATORS - 16% K-12-8% ENTERPRISE - 7% HEALTHCARE - 7% OTHER - 7% HIGH TECH - 6% TELECOMMUNICATION - 6% SERVICES - 5% MANUFACTURING - 4% FINANCE - 3% RETAIL - 3% STATE/LOCAL GOVERNMENT - 2% TRANSPORTATION - 1% HOSPITALITY - 1% MEDIA - 1% 2% 11% 9% JOB TITLE NETWORK ENGINEER/ARCHITECT 20% COMPANY SIZE NETWORK MANAGER/ADMIN 32% 501-1,000 9% ATTENDEES BY JOB TITLE 53% NETWORK CONSULTANT/ANALYST EXECUTIVE OTHER ATTENDEES BY COMPANY SIZE 12% 1,001-5,000 5,001-10,000 10, % 13% 21% UNKNOWN

4 PRELIMINARY AGENDA SUNDAY, FEBRUARY 26, 2017 Session 1 MONDAY, FEBRUARY 27, 2017 Session 1 Continued Innovation Zone Reception TUESDAY, FEBRUARY 28, 2017 Keynote Session 1 Continued IT Executives@Atmosphere Airheads@Atmosphere Partners@Atmosphere Innovation Zone Reception WEDNESDAY, MARCH 1, 2017 Technology Demos Keynote Airheads@Atmosphere Partners@Atmosphere Innovation Zone Reception Atmosphere Appreciation Party THURSDAY, MARCH 2, 2017 Session 2 Airheads@Atmosphere Executive Q&A FRIDAY, MARCH 3, 2017 Session 2 Continued Access to technical experts at Aruba is one of the greatest things about the conference. JAY L., AMERICAN FIDELITY ASSURANCE

5 SPONSORSHIP LEVELS ACCESS DETAILS PLATINUM GOLD SILVER SPONSORSHIP COST (USD) $75,000 $35,000 $15,000 AVAILABILITY INVITE ONLY PASSES & NIGHTS HOTEL EXHIBITOR PASSES* OPPORTUNITY TO PURCHASE DISCOUNTED YES YES YES EXHIBITOR/CONFERENCE PASSES PASSES TO APPRECIATION PARTY GLOBAL SPONSORSHIP BUNDLE OPPORTUNITY TO SPONSOR ATMOSPHERE EMEA (MAY 2017) AND APAC (SEPT 2017) IF INTERESTED IN SPONSORING GLOBALLY, PLEASE CONTACT SABRINA WAGONER AT: SABRINA.TER.WAGONER@HPE.COM PRE-EVENT MARKETING BLOG POST ON WEBSITE/COMMUNITY YES NO NO LOGO ON ATMOSPHERE 2017 WEBSITE YES YES YES SPEAKING OPPORTUNITIES BREAKOUT SESSION YES NO NO 15-MINUTE INNOVATION ZONE SESSIONS ONSITE MARKETING WELCOME RECEPTION SPONSOR YES NO NO LOGO IN CONFERENCE MOBILE APP YES YES YES COMPANY DESCRIPTION IN CONFERENCE YES YES YES MOBILE APP SCHEDULED USAGE OF ONSITE MEETING YES YES YES ROOM "FUN" STATION YES NO NO EXHIBIT SPACE 12' PRE-DESIGNED KIOSK WITH SEMI-CUSTOMIZED BRANDING, ELECTRICAL DROP 9' PRE-DESIGNED KIOSK WITH SEMI-CUSTOMIZED BRANDING, ELECTRICAL DROP 6' PRE-DESIGNED KIOSK WITH SEMI-CUSTOMIZED BRANDING, ELECTRICAL DROP INTERNET WIRELESS INTERNET, 1 GBPS UPLINK WIRELESS INTERNET, 1 GBPS UPLINK POST-EVENT MARKETING POST-SHOW ATTENDEE LIST YES NO NO CO-BRANDED TO ATMOSPHERE YES YES NO ATTENDEES PLACEMENT IN POST-SHOW SIGHTS AND SOUNDS VIDEO YES NO NO *Does not include hotel WIRELESS INTERNET, 1 GBPS UPLINK

6 PAST SPONSORS

7 ACT NOW! To secure your sponsorship, please contact Sabrina Wagoner at: LIMITED AVAILABILITY

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