Oktoberfest Beag. Authentic German Food and Beer. Oompah Brass Bands, DJs & Entertainers. Communal Tables and Table Service

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2 Oktoberfest Beag In a cúpla focal/in einige Worter/In a few words This festival celebrates everything Bavarian; bringing the best of the festival to Ireland on a nationwide scale. First launched in Cork in 2010, the festival will be held in major cities across Ireland like Cork, Limerick and Waterford this year to meet demand. With over 36,000 attendees last year, we are excited to prost with even more faces across Ireland! Below are the 4 key authentic Bavarian traditions that have made the event such a success! Authentic German Food and Beer Oompah Brass Bands, DJs & Entertainers Communal Tables and Table Service Traditional Oktoberfest Decor

3 Media Coverage 132,000 of media coverage in 2015 Followers 36,000 Regional radio partners

4 What we offer attendees > Opportunity to experience an authentic celebration of all things Bavarian > Oktoberfest staff dressed in traditional drindls and lederhosen providing table service > Traditional Bavarian food such as bratwurst, Schweinsbraten, gingerbread hearts and weisn pretzels > A Virtual Reality Tent with 360 degree experience of Oktoberfest in Munich > Authentic Bavarian Brass Brands who get everyone yodeling and dancing a polka, balloon magicians and entertainers > Communal table reservations in a huge decorated Oktoberfest tents What we can offer you > Extensive local, regional and national coverage across multi- > Exposure for your business via a 130,000 marketing campaign > Cementing your business in the minds of major regional companies who attend -Opportunities for bespoke on site branding at our iconic and prestigious venues, menus, big screens, decor and POS > Unique, popular event to entertain your staff, clients and guests Key Numbers 41k Attendees 132k Media Coverage 3-4 Locations

5 National Event Partners National Event Partners will benefit from a variety of promotion across all of our events throughout Ireland. Your business will be continuously highlighted at each stage of our festival from the promotional campaign to the events themselves as well as the after-event promotion worth over 100,000. This package features the below; The rate card price of this package is usually 20,000. As we view your brand as an ideal partner, we are happy to discount the price of Title Event Partnership to 16,000 (or negotiated benefit in kind). *All costs are exclusive of VAT > Your logo featured on all on site event materials and merchandise - brochures, programmes, banners, placemats, signage etc. > Product placement/sampling opportunities. > Your Logo onto Oktoberfest Beag s website and social media pages. > Advertising opportunities on large screens at each venue. > Opportunities to develop marketing concepts specific to your business with the assistance of our marketing team. > Complimentary 1,000 credit for entry, table reservations, food and beverages for your staff and customers. > Use of the official Oktoberfest Beag Logo.

6 Other Opportunities Regional Event Partner > Brand Logo featured on event materials and merchandise in your chosen location. > Regional photocalls. > Advertising on giant screens. > Tailored marketing activities specific to your product or service. > Product placement/ sampling opportunities at the regional location. > Complimentary 500 value towards food & drinks for your staff and customers. > Brand Logo onto the Oktoberfest Beag website and social media channels. > Use of the official Oktoberfest Beag Logo. 5,000 or negotiated benefit in kind Corporate Festival Supporter > Feature in our publicity via press media, festival publications and promotion. > Brand Logo on Oktoberfest Beag s website and links to your own website. > Complimentary entry and table reservation for your staff and customers. > Business opportunities through the festival website. 1,000 or negotiated benefit in kind Festival Friends > Brand Logo on our website. > Table reservation on the Opening Night for up to eight people. > Complimentary invitations to the Oktoberfest Beag Launch. > A pair of tickets, food and drinks, to another regional event. 300 *All costs are exclusive of VAT

7 Tailored Partnership Opportunities Motor Partner > Tailored photo call > Brand logo featured repeatedly > Unique opportunities for promotion of your brand on cars on site > Brand placement throughout > Sponsored festival vehicle > Vehicles on display Travel Partner > Recommended travel partner > Promotion of destinations/routes > Brand logo featured repeatedly > Business opportunities > Tailored photo call Retail Partner > Tailored photo call > Brand logo featured repeatedly > Products on display at the the festival > Sampling opportunity > Business opportunities Communication Partner > Exclusive network provider > Tailored social media campaign > On site visibility > Tailored photo call > Brand logo featured repeatedly > Brand placement throughout Hotel Partner > Recommended booking partner > Bulk bookings in each regional location > Brand logo featured repeatedly > Business opportunities Finance Partner > Tailored social media campaign > On site visibility > Tailored photo call > Brand placement throughout We are happy to discuss a tailored package to suit all budgets

8 Our Team Phil Director of Fun Nurse, I need 10 CCs of Oompah Beer STAT! Daryl Festival Director The King of Bavarian Banter Contact one of our Oktoberfest Beag team Dave Quality Control Manager I ve the hardest job; Sampling All Day, Everyday Deirdre Marketing Manager Social samurai, keepin it sassy Jessica Reservations Manager Uber organised with your group bookings Katie Chief Fraulein Willkommen zum Oktoberfest! Venue is also available for hire for private functions

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