Wandel im Unternehmen durch BigData. Markus Zappolino - Joachim Worf

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1 Wandel im Unternehmen durch BigData Markus Zappolino - Joachim Worf SE Manager Public, Deutschland Sr. Education 1

2 Agenda IT Heute Big Data EMC Corporation 2

3 IT ist ein Kinderspiel... Nutzung mobiler Devices bei 0-8 Jährigen hat sich fast verdoppelt, % 38% 38% 72% bei 0-2 Jährigen hat sie sich annähernd vervierfacht!* *Studie Children s media use in America 2013, von Common Sense Media 3

4 The Rise of the Software Defined Enterprise! More CEOs See IT As Driver Of Digital Business Innovation And Growth IT has the highest business priority in more than a decade Revenue generation tops 5-yr techrelated investment agenda Some fear being left behind. Gartner Source: Gartner, The 2014 Gartner CEO and Senior Executive Survey: Risk-On Attitudes Will Accelerate Digital Business 9 April 2014 G

5 Die Geschäftswelt wird neu definiert 5

6 Einige haben ihr Geschäft Re-Defined 6

7 IT bisher IT morgen Infrastruktur & Anwendungen designed für eine andere Ära Kunden & Mitarbeiter wollen direkten, uneingeschränkten Zugang über mobile Devices 7

8 IT bisher IT morgen 64% Vorbeugen Überwachen Reagieren NETZWERK PAKETE LOG FILES IT GÜTER INFORMATIONS GÜTER Schutzmechanismen sind auf die Abwehr und Verhinderung von Eindringlingen ausgerichtet. Big Data Speicher Lernfähige, datengestütze Schutzmechanismen 8

9 BILLIONS OF USERS BILLIONS OF DEVICES MILLIONS OF APPS Mobile Cloud Big Data Social Mobile Devices HUNDREDS OF MILLIONS OF USERS TENS OF THOUSANDS OF APPS LAN/Internet PC Client/Server MILLIONS OF USERS THOUSANDS OF APPS Mainframe, Mini Computer Terminals Source: IDC 9

10 An Application Perspective of P1, P2 & P3 Method Tools Data Services Resilience Agile Development Method PaaS Frameworks Data Fabrics Performance: In-memory Capacity: Hadoop Application Resilience Mobile PC, Client/Server Terminal Waterfall Development Method Java.NET COBOL PL1 Relational Database Hierarchical Database Flat Files Infrastructure Resilience Monolithic Source: IDC 10

11 Industry Perspective Method Tools Data Services Resilience Mobile Agile Development Method Application Resilience HDFS.NET PC, Client/Server Terminal Waterfall Development Method COBOL PL1 Source: IDC 11

12 An EMC Federation Perspective of P1, P2 & P3 Expected Growth $ Opportunity Size Method Tools Data Services Resilience Converged Mobile PC, Client/Server Pivotal XD Inmemory: DSSD, Transactional: ScaleIO or VSAN + COTS Pivotal HD Data Tubs: Isilon, ViPR, Nile COTS SRDF, TimeFinder, RecoverPoint, VPLEX, ConGroups N i l e V M A X A t m o s V N X X I O ECS(COTS) I S i l o n ScaleIO or VSAN + COTS VPLEX, RecoverPoint, Avamar, DataDomain Emerging Hyper Converged BYO Terminal SRDF, TimeFinder V M A X GDDR ConGroups Backup DLM Mainframe Source: IDC 12

13 Ein Starker Kontrast. Web Tier Web Tier J2EE/.NET App Tier RDBMS Tier Infrastructure Resilience Needs Moderate to Low Latency Needs Block, NAS In Memory Needs a lots of CPU and RAM, no storage App Fabric (PaaS) Data Fabric Distributed NoSQL MapReduce App Resilience. Needs HDFS, Capacity ($/GB), Scale, Manageability, Bandwidth 13

14 Agenda IT heute Big Data EMC Corporation 14

15 The DIGITAL UNIVERSE of OPPORTUNITIES 15

16 Digital Universe ZETTABYTES 10x MORE ZETTABYTES ZETTABYTE = 1,000,000,000,000,000,000,000 bytes Source: EMC Digital Universe with Research and Analysis by IDC, The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things, April

17 EMC s Exabyte Journey 17

18 Digital Universe MILLION IT PROS WORLDWIDE 8 MILLION MORE OF YOU 36 MILLION IT PROS WORLDWIDE Source: EMC Digital Universe with Research and Analysis by IDC, The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things, April

19 Digital Universe GB PER IT PRO 5x MORE GB PER IT PRO Source: EMC Digital Universe with Research and Analysis by IDC, The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things, April

20 85 PETABYTES Gingen an einen Web Provider =20,772 Festplatten =300 Paletten =8 LKWs 20

21 Top IT Investitionsbereiche in 2014 Source: Barclays CIO Survey, September

22 Agenda IT heute Big Data EMC Corporation 22

23 gan arino orporation 1979 Gründung von EMC durch Richard Egan und Roger Marino 23

24 EMC Corporation: Zahlen und Fakten 176 South Street, Hopkinton, Massachusetts, USA Gegründet: 1979 Umsatz (2013): $23,2 Mrd Gewinn: $3,9 Mrd R&D (2013, 12,3%): $2,8 Mrd Market Cap ( ): $56.4 Mrd Mitarbeiter: Patente: Barron s 500 Rank (2013): 51 Fortune 500 Rank (2013):

25 EMC Dual Innovation Strategy Research & Development 12% Of Revenues Technology Acquisitions 10% Of Revenues 25

26 Unsere Föderation Joe Tucci Chairman David Goulden CEO Pat Gelsinger CEO Paul Maritz CEO Art Coviello Executive Chairman Praveen Akkiraju CEO 26

27 1 2 Apple EMC 27

28 Ausbildung und Zertifizierungen Cloud Expert, Data Scientist Kompetenzen für morgen Universitäten & Hochschulen Studenten Stunden ausgebildet verkaufte Exemplare 5M+ Web Besuche Fans 28

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