U.S. Network Security Markets End User Perceptions

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1 Brochure More information from U.S. Network Security Markets End User Perceptions Description: Enterprises to Spend More on Testing Susceptibility to Network Security Attacks Large enterprises in the U.S., consisting of more than five thousand employees, are expected to augment their network security expenditure from 2005 to The highest spending on the network security products is expected to be in the government, consumer/retail, banking, finance, information technology (IT), and telecommunication verticals. Business services and healthcare are likely to display lesser increase in budgets. Small enterprises are lagging behind in security policies. Nevertheless, they are expected to allocate a third of their budget on new security products rather than spend resources and time on upgrading existing software. This Frost & Sullivan research service analyzes end-user perceptions on network security in enterprises in the U.S. It segments network security technology into voice over Internet Protocol (VoIP) antispyware/adware, intrusion prevention systems, network intrusion detection, wireless local area networks (LAN), host intrusion detection, instant messaging, secure sockets layer virtual private network (SSL VPN), e- commerce, and wireless fidelity (Wi-Fi). The study discusses the various trends and opportunities in each country while providing in-depth analysis on market share analysis, forecasts, drivers, restraints, and revenue forecasts. Viruses, Attachments and Theft of Customer Data Top Enterprise Concerns Viruses, attachments, and theft of customer data are the three leading concerns in terms of network security for enterprises. There are however, differences among enterprises as to which issue poses the greatest security threat. Penetration of Web sites by external sources, spam, spyware, adware, and pop-ups are other perceived security threats. Small enterprises rate productivity security issues such as spyware and spam as being issues of high concern, says the analyst of this research service. One reason for this is that larger enterprises are more likely to have control of spyware and spam at the network level, whereas smaller enterprises with limited IT resources are more likely to rely on desktop-based applications. Although instant messaging is widely used in enterprises, they are not considered vulnerable to security risks. Large enterprises carry greater security sophistication and have a broader area of concern when it comes to security issues. In terms of network security resourcing and allocation, these companies rate firewalls as the most important anti-virus software. Enterprises with less than five thousand employees rank anti-virus, firewalls and intrusion prevention respectively as most important. Meanwhile, small enterprises rate antispyware as the third leading area of focus for their resources, significantly higher than other enterprises. Select Marketing Mediums Influence Adoption of Network Security Products by Enterprises The most important mediums used by enterprises for information discovery on network security products are the Internet followed by vendor contact. External tests and ratings on reliability of security and business needs have the greatest influence on the decision to introduce new network security products among large enterprises. IT companies base their decision on product comparisons in publications while government organizations give importance to the use of proprietary systems. Also of significance is the interest in customization and proprietary systems in the healthcare and manufacturing verticals. Among network security technologies, anti-spy/adware products have the highest penetration within large enterprises, says the analyst. Although VoIP has made impressive gains in market share, its adoption is still low within the small and medium enterprise segments. While 45.0 percent of respondents stated they are currently using wireless LAN s, a further 21.0 percent of respondents are either piloting or evaluating the technology in the medium enterprise segment. Medium enterprises have the highest number of respondents currently using network intrusion detection. Furthermore, other technologies such as SSL VPN, Wi-fi and e-commerce show, on average, an increased penetration of around 10.0 percent of the lower segment.

2 Contents: 1. U.S. Network Security Markets End User Perceptions 1. Introduction and Methodology 2. Executive Summary 3. Budgets & Policies 4. Attack Concerns 5. Purchasing Influencers 6. Remote Desktop Issues 7. Important Issues 8. Network Security Technology Adoption 9. Vendor Protection 10. Instant Messenger VoIP Security Ordering: Order Online - Order by Fax - using the form below Order by Post - print the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8,

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